Report Detail

Service & Software Global Video Audience Measurement Market Research Report 2022

  • RnM4439239
  • |
  • 12 May, 2022
  • |
  • Global
  • |
  • 83 Pages
  • |
  • QYResearch
  • |
  • Service & Software

Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Market Analysis by Type
      • 1.2.1 Global Video Audience Measurement Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
      • 1.2.2 Viewing Time
      • 1.2.3 Viewing Times
    • 1.3 Market by Application
      • 1.3.1 Global Video Audience Measurement Market Share by Application: 2017 VS 2021 VS 2028
      • 1.3.2 TV and Smart TV
      • 1.3.3 Notebook Computer
      • 1.3.4 Desktop
      • 1.3.5 Intelligent Mobile Phone
    • 1.4 Study Objectives
    • 1.5 Years Considered

    2 Global Growth Trends

    • 2.1 Global Video Audience Measurement Market Perspective (2017-2028)
    • 2.2 Video Audience Measurement Growth Trends by Region
      • 2.2.1 Video Audience Measurement Market Size by Region: 2017 VS 2021 VS 2028
      • 2.2.2 Video Audience Measurement Historic Market Size by Region (2017-2022)
      • 2.2.3 Video Audience Measurement Forecasted Market Size by Region (2023-2028)
    • 2.3 Video Audience Measurement Market Dynamics
      • 2.3.1 Video Audience Measurement Industry Trends
      • 2.3.2 Video Audience Measurement Market Drivers
      • 2.3.3 Video Audience Measurement Market Challenges
      • 2.3.4 Video Audience Measurement Market Restraints

    3 Competition Landscape by Key Players

    • 3.1 Global Top Video Audience Measurement Players by Revenue
      • 3.1.1 Global Top Video Audience Measurement Players by Revenue (2017-2022)
      • 3.1.2 Global Video Audience Measurement Revenue Market Share by Players (2017-2022)
    • 3.2 Global Video Audience Measurement Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
    • 3.3 Players Covered: Ranking by Video Audience Measurement Revenue
    • 3.4 Global Video Audience Measurement Market Concentration Ratio
      • 3.4.1 Global Video Audience Measurement Market Concentration Ratio (CR5 and HHI)
      • 3.4.2 Global Top 10 and Top 5 Companies by Video Audience Measurement Revenue in 2021
    • 3.5 Video Audience Measurement Key Players Head office and Area Served
    • 3.6 Key Players Video Audience Measurement Product Solution and Service
    • 3.7 Date of Enter into Video Audience Measurement Market
    • 3.8 Mergers & Acquisitions, Expansion Plans

    4 Video Audience Measurement Breakdown Data by Type

    • 4.1 Global Video Audience Measurement Historic Market Size by Type (2017-2022)
    • 4.2 Global Video Audience Measurement Forecasted Market Size by Type (2023-2028)

    5 Video Audience Measurement Breakdown Data by Application

    • 5.1 Global Video Audience Measurement Historic Market Size by Application (2017-2022)
    • 5.2 Global Video Audience Measurement Forecasted Market Size by Application (2023-2028)

    6 North America

    • 6.1 North America Video Audience Measurement Market Size (2017-2028)
    • 6.2 North America Video Audience Measurement Market Size by Country (2017-2022)
    • 6.3 North America Video Audience Measurement Market Size by Country (2023-2028)
    • 6.4 United States
    • 6.5 Canada

    7 Europe

    • 7.1 Europe Video Audience Measurement Market Size (2017-2028)
    • 7.2 Europe Video Audience Measurement Market Size by Country (2017-2022)
    • 7.3 Europe Video Audience Measurement Market Size by Country (2023-2028)
    • 7.4 Germany
    • 7.5 France
    • 7.6 U.K.
    • 7.7 Italy
    • 7.8 Russia
    • 7.9 Nordic Countries

    8 Asia-Pacific

    • 8.1 Asia-Pacific Video Audience Measurement Market Size (2017-2028)
    • 8.2 Asia-Pacific Video Audience Measurement Market Size by Country (2017-2022)
    • 8.3 Asia-Pacific Video Audience Measurement Market Size by Country (2023-2028)
    • 8.4 China
    • 8.5 Japan
    • 8.6 South Korea
    • 8.7 Southeast Asia
    • 8.8 India
    • 8.9 Australia

    9 Latin America

    • 9.1 Latin America Video Audience Measurement Market Size (2017-2028)
    • 9.2 Latin America Video Audience Measurement Market Size by Country (2017-2022)
    • 9.3 Latin America Video Audience Measurement Market Size by Country (2023-2028)
    • 9.4 Mexico
    • 9.5 Brazil

    10 Middle East & Africa

    • 10.1 Middle East & Africa Video Audience Measurement Market Size (2017-2028)
    • 10.2 Middle East & Africa Video Audience Measurement Market Size by Country (2017-2022)
    • 10.3 Middle East & Africa Video Audience Measurement Market Size by Country (2023-2028)
    • 10.4 Turkey
    • 10.5 Saudi Arabia
    • 10.6 UAE

    11 Key Players Profiles

    • 11.1 Comscore
      • 11.1.1 Comscore Company Detail
      • 11.1.2 Comscore Business Overview
      • 11.1.3 Comscore Video Audience Measurement Introduction
      • 11.1.4 Comscore Revenue in Video Audience Measurement Business (2017-2022)
      • 11.1.5 Comscore Recent Development
    • 11.2 Numeris
      • 11.2.1 Numeris Company Detail
      • 11.2.2 Numeris Business Overview
      • 11.2.3 Numeris Video Audience Measurement Introduction
      • 11.2.4 Numeris Revenue in Video Audience Measurement Business (2017-2022)
      • 11.2.5 Numeris Recent Development
    • 11.3 VideoAmp
      • 11.3.1 VideoAmp Company Detail
      • 11.3.2 VideoAmp Business Overview
      • 11.3.3 VideoAmp Video Audience Measurement Introduction
      • 11.3.4 VideoAmp Revenue in Video Audience Measurement Business (2017-2022)
      • 11.3.5 VideoAmp Recent Development
    • 11.4 Tvbeat
      • 11.4.1 Tvbeat Company Detail
      • 11.4.2 Tvbeat Business Overview
      • 11.4.3 Tvbeat Video Audience Measurement Introduction
      • 11.4.4 Tvbeat Revenue in Video Audience Measurement Business (2017-2022)
      • 11.4.5 Tvbeat Recent Development
    • 11.5 TVSquared
      • 11.5.1 TVSquared Company Detail
      • 11.5.2 TVSquared Business Overview
      • 11.5.3 TVSquared Video Audience Measurement Introduction
      • 11.5.4 TVSquared Revenue in Video Audience Measurement Business (2017-2022)
      • 11.5.5 TVSquared Recent Development
    • 11.6 Samba TV
      • 11.6.1 Samba TV Company Detail
      • 11.6.2 Samba TV Business Overview
      • 11.6.3 Samba TV Video Audience Measurement Introduction
      • 11.6.4 Samba TV Revenue in Video Audience Measurement Business (2017-2022)
      • 11.6.5 Samba TV Recent Development
    • 11.7 TVision Insights
      • 11.7.1 TVision Insights Company Detail
      • 11.7.2 TVision Insights Business Overview
      • 11.7.3 TVision Insights Video Audience Measurement Introduction
      • 11.7.4 TVision Insights Revenue in Video Audience Measurement Business (2017-2022)
      • 11.7.5 TVision Insights Recent Development

    12 Analyst's Viewpoints/Conclusions

      13 Appendix

      • 13.1 Research Methodology
        • 13.1.1 Methodology/Research Approach
        • 13.1.2 Data Source
      • 13.2 Disclaimer

      Summary:

      VAM (Video Audience Measurement) captures video consumption from linear television, OTT services and online viewing on all devices and platforms.
      Industry Insights
      The global Video Audience Measurement market size is projected to reach US$ million by 2028, from US$ million in 2021, at a CAGR of % during 2022-2028.
      Fully considering the economic change by this health crisis, Viewing Time accounting for % of the Video Audience Measurement global market in 2021, is projected to value US$ million by 2028, growing at a revised % CAGR from 2022 to 2028. While TV and Smart TV segment is altered to an % CAGR throughout this forecast period.
      China Video Audience Measurement market size is valued at US$ million in 2021, while the North America and Europe Video Audience Measurement are US$ million and US$ million, severally. The proportion of the North America is % in 2021, while China and Europe are % and respectively, and it is predicted that China proportion will reach % in 2028, trailing a CAGR of % through the analysis period 2022-2028. Japan, South Korea, and Southeast Asia are noteworthy markets in Asia, with CAGR %, %, and % respectively for the next 6-year period. As for the Europe Video Audience Measurement landscape, Germany is projected to reach US$ million by 2028 trailing a CAGR of % over the forecast period 2022-2028.
      With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Video Audience Measurement market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Video Audience Measurement market in terms of revenue.
      Overall, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Video Audience Measurement market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Video Audience Measurement market.
      Impact of Covid-19 Outbreak
      This section of the report has explored the overall status of the Covid scenario and has offered valuable insights into the changes in supply chain disruption, fluctuations in demand, etc. The analysts have also focused on the key measures that the companies are opting to withstand the harsh scenario.
      Segmental Analysis
      The report has been segmented into product and application segments. The researchers have documented all the products present today in the Video Audience Measurement market. They have also shed light on the new product innovations and launches by the key players. In the segmental analysis, the analysts have provided revenue forecast figures based on type and application for the period 2017-2028. They have also discussed about the growth rate and potential of each segment for the period 2017-2028.
      Video Audience Measurement Breakdown Data by Type
      Viewing Time
      Viewing Times
      Video Audience Measurement Breakdown Data by Application
      TV and Smart TV
      Notebook Computer
      Desktop
      Intelligent Mobile Phone
      Regional Analysis
      North America
      United States
      Canada
      Europe
      Germany
      France
      UK
      Italy
      Russia
      Nordic Countries
      Rest of Europe
      Asia-Pacific
      China
      Japan
      South Korea
      Southeast Asia
      India
      Australia
      Rest of Asia
      Latin America
      Mexico
      Brazil
      Rest of Latin America
      Middle East & Africa
      Turkey
      Saudi Arabia
      UAE
      Rest of MEA
      Competitive Landscape
      This segment focuses on the key players operating in the industry. It underlines all the current and future activities by the prominent manufacturers. By understanding various initiatives being taken up by different players, readers will gain the ability to settle on correct business choices. The authors of the report have provided accurate revenue figures of the companies for the period 2017-2022. The clients are sure to gain the upper hand once they get hold of this report. Key players studied in the research report include:
      Comscore
      Numeris
      VideoAmp
      Tvbeat
      TVSquared
      Samba TV
      TVision Insights
      Frequently Asked Questions
      What factors will challenge the Video Audience Measurement market growth?
      Which end-use segment will expand at the fastest CAGR in the Video Audience Measurement market?
      Which are the emerging players in the Video Audience Measurement market?
      How concentrated is the Video Audience Measurement market?
      Which factors are positively contributing to the Video Audience Measurement market growth?
      Which are the novel product innovations in the Video Audience Measurement market?
      Which product segment will emerge as the most lucrative in the Video Audience Measurement market?
      Which factors are increasing the competition in the Video Audience Measurement market?
      Which are the strategic measures taken by the Video Audience Measurement industry players?
      Which region will witness inactive growth during the forecast period?
      What key trends are likely to emerge in the Video Audience Measurement market in the coming years?


      Summary:
      Get latest Market Research Reports on Video Audience Measurement. Industry analysis & Market Report on Video Audience Measurement is a syndicated market report, published as Global Video Audience Measurement Market Research Report 2022. It is complete Research Study and Industry Analysis of Video Audience Measurement market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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