Report Detail

Request for Sample of this report

Service & Software Global Public Relations (PR) Tools Market 2025 by Company, Regions, Type and Application, Forecast to 2031

  • RnM4657380
    • |
  • 05 December, 2025
    • |
  • Global
    • |
  • 109 Pages
    • |
  • GIR
    • |
  • Service & Software

According to our (Global Info Research) latest study, the global Public Relations (PR) Tools market size was valued at US$ 5082 million in 2024 and is forecast to a readjusted size of USD 10050 million by 2031 with a CAGR of 10.4% during review period.
"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.

This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.
The main enterprises of public relations (PR) tools are Cision AB, Meltwater, Business Wire, Outbrain, etc.The top three accounted for about 35% of the market.
The United States is the largest market with about 35%, followed by Europe with about 30%.
This report is a detailed and comprehensive analysis for global Public Relations (PR) Tools market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Public Relations (PR) Tools market size and forecasts, in consumption value ($ Million), 2020-2031
Global Public Relations (PR) Tools market size and forecasts by region and country, in consumption value ($ Million), 2020-2031
Global Public Relations (PR) Tools market size and forecasts, by Type and by Application, in consumption value ($ Million), 2020-2031
Global Public Relations (PR) Tools market shares of main players, in revenue ($ Million), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Public Relations (PR) Tools
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Public Relations (PR) Tools market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Outbrain, Google, Business Wire, Salesforce, Meltwater, Cision AB, AirPR Software, IrisPR Software, ISentia, Onalytica, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market segmentation
Public Relations (PR) Tools market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management
Market segment by Application
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment
Market segment by players, this report covers
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Public Relations (PR) Tools product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Public Relations (PR) Tools, with revenue, gross margin, and global market share of Public Relations (PR) Tools from 2020 to 2025.
Chapter 3, the Public Relations (PR) Tools competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2020 to 2031
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2020 to 2025.and Public Relations (PR) Tools market forecast, by regions, by Type and by Application, with consumption value, from 2026 to 2031.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Public Relations (PR) Tools.
Chapter 13, to describe Public Relations (PR) Tools research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of Public Relations (PR) Tools by Type
    • 1.3.1 Overview: Global Public Relations (PR) Tools Market Size by Type: 2020 Versus 2024 Versus 2031
    • 1.3.2 Global Public Relations (PR) Tools Consumption Value Market Share by Type in 2024
    • 1.3.3 Publishing Tools
    • 1.3.4 Social Media Monitoring & Management
    • 1.3.5 Content Creation and Distribution
    • 1.3.6 Data Aggregation, Monitoring and Analysis
    • 1.3.7 Relationship Management
  • 1.4 Global Public Relations (PR) Tools Market by Application
    • 1.4.1 Overview: Global Public Relations (PR) Tools Market Size by Application: 2020 Versus 2024 Versus 2031
    • 1.4.2 BFSI
    • 1.4.3 Consumer Goods and Retail
    • 1.4.4 Government and Public Sector
    • 1.4.5 IT & Telecom & Healthcare
    • 1.4.6 Media & Entertainment
  • 1.5 Global Public Relations (PR) Tools Market Size & Forecast
  • 1.6 Global Public Relations (PR) Tools Market Size and Forecast by Region
    • 1.6.1 Global Public Relations (PR) Tools Market Size by Region: 2020 VS 2024 VS 2031
    • 1.6.2 Global Public Relations (PR) Tools Market Size by Region, (2020-2031)
    • 1.6.3 North America Public Relations (PR) Tools Market Size and Prospect (2020-2031)
    • 1.6.4 Europe Public Relations (PR) Tools Market Size and Prospect (2020-2031)
    • 1.6.5 Asia-Pacific Public Relations (PR) Tools Market Size and Prospect (2020-2031)
    • 1.6.6 South America Public Relations (PR) Tools Market Size and Prospect (2020-2031)
    • 1.6.7 Middle East & Africa Public Relations (PR) Tools Market Size and Prospect (2020-2031)

2 Company Profiles

  • 2.1 Outbrain
    • 2.1.1 Outbrain Details
    • 2.1.2 Outbrain Major Business
    • 2.1.3 Outbrain Public Relations (PR) Tools Product and Solutions
    • 2.1.4 Outbrain Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.1.5 Outbrain Recent Developments and Future Plans
  • 2.2 Google
    • 2.2.1 Google Details
    • 2.2.2 Google Major Business
    • 2.2.3 Google Public Relations (PR) Tools Product and Solutions
    • 2.2.4 Google Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.2.5 Google Recent Developments and Future Plans
  • 2.3 Business Wire
    • 2.3.1 Business Wire Details
    • 2.3.2 Business Wire Major Business
    • 2.3.3 Business Wire Public Relations (PR) Tools Product and Solutions
    • 2.3.4 Business Wire Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.3.5 Business Wire Recent Developments and Future Plans
  • 2.4 Salesforce
    • 2.4.1 Salesforce Details
    • 2.4.2 Salesforce Major Business
    • 2.4.3 Salesforce Public Relations (PR) Tools Product and Solutions
    • 2.4.4 Salesforce Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.4.5 Salesforce Recent Developments and Future Plans
  • 2.5 Meltwater
    • 2.5.1 Meltwater Details
    • 2.5.2 Meltwater Major Business
    • 2.5.3 Meltwater Public Relations (PR) Tools Product and Solutions
    • 2.5.4 Meltwater Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.5.5 Meltwater Recent Developments and Future Plans
  • 2.6 Cision AB
    • 2.6.1 Cision AB Details
    • 2.6.2 Cision AB Major Business
    • 2.6.3 Cision AB Public Relations (PR) Tools Product and Solutions
    • 2.6.4 Cision AB Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.6.5 Cision AB Recent Developments and Future Plans
  • 2.7 AirPR Software
    • 2.7.1 AirPR Software Details
    • 2.7.2 AirPR Software Major Business
    • 2.7.3 AirPR Software Public Relations (PR) Tools Product and Solutions
    • 2.7.4 AirPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.7.5 AirPR Software Recent Developments and Future Plans
  • 2.8 IrisPR Software
    • 2.8.1 IrisPR Software Details
    • 2.8.2 IrisPR Software Major Business
    • 2.8.3 IrisPR Software Public Relations (PR) Tools Product and Solutions
    • 2.8.4 IrisPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.8.5 IrisPR Software Recent Developments and Future Plans
  • 2.9 ISentia
    • 2.9.1 ISentia Details
    • 2.9.2 ISentia Major Business
    • 2.9.3 ISentia Public Relations (PR) Tools Product and Solutions
    • 2.9.4 ISentia Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.9.5 ISentia Recent Developments and Future Plans
  • 2.10 Onalytica
    • 2.10.1 Onalytica Details
    • 2.10.2 Onalytica Major Business
    • 2.10.3 Onalytica Public Relations (PR) Tools Product and Solutions
    • 2.10.4 Onalytica Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.10.5 Onalytica Recent Developments and Future Plans
  • 2.11 Prezly
    • 2.11.1 Prezly Details
    • 2.11.2 Prezly Major Business
    • 2.11.3 Prezly Public Relations (PR) Tools Product and Solutions
    • 2.11.4 Prezly Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.11.5 Prezly Recent Developments and Future Plans
  • 2.12 IPR Software
    • 2.12.1 IPR Software Details
    • 2.12.2 IPR Software Major Business
    • 2.12.3 IPR Software Public Relations (PR) Tools Product and Solutions
    • 2.12.4 IPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.12.5 IPR Software Recent Developments and Future Plans
  • 2.13 TrendKite
    • 2.13.1 TrendKite Details
    • 2.13.2 TrendKite Major Business
    • 2.13.3 TrendKite Public Relations (PR) Tools Product and Solutions
    • 2.13.4 TrendKite Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.13.5 TrendKite Recent Developments and Future Plans
  • 2.14 Agility
    • 2.14.1 Agility Details
    • 2.14.2 Agility Major Business
    • 2.14.3 Agility Public Relations (PR) Tools Product and Solutions
    • 2.14.4 Agility Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.14.5 Agility Recent Developments and Future Plans
  • 2.15 Red Wheat
    • 2.15.1 Red Wheat Details
    • 2.15.2 Red Wheat Major Business
    • 2.15.3 Red Wheat Public Relations (PR) Tools Product and Solutions
    • 2.15.4 Red Wheat Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2020-2025)
    • 2.15.5 Red Wheat Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global Public Relations (PR) Tools Revenue and Share by Players (2020-2025)
  • 3.2 Market Share Analysis (2024)
    • 3.2.1 Market Share of Public Relations (PR) Tools by Company Revenue
    • 3.2.2 Top 3 Public Relations (PR) Tools Players Market Share in 2024
    • 3.2.3 Top 6 Public Relations (PR) Tools Players Market Share in 2024
  • 3.3 Public Relations (PR) Tools Market: Overall Company Footprint Analysis
    • 3.3.1 Public Relations (PR) Tools Market: Region Footprint
    • 3.3.2 Public Relations (PR) Tools Market: Company Product Type Footprint
    • 3.3.3 Public Relations (PR) Tools Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global Public Relations (PR) Tools Consumption Value and Market Share by Type (2020-2025)
  • 4.2 Global Public Relations (PR) Tools Market Forecast by Type (2026-2031)

5 Market Size Segment by Application

  • 5.1 Global Public Relations (PR) Tools Consumption Value Market Share by Application (2020-2025)
  • 5.2 Global Public Relations (PR) Tools Market Forecast by Application (2026-2031)

6 North America

  • 6.1 North America Public Relations (PR) Tools Consumption Value by Type (2020-2031)
  • 6.2 North America Public Relations (PR) Tools Market Size by Application (2020-2031)
  • 6.3 North America Public Relations (PR) Tools Market Size by Country
    • 6.3.1 North America Public Relations (PR) Tools Consumption Value by Country (2020-2031)
    • 6.3.2 United States Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 6.3.3 Canada Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 6.3.4 Mexico Public Relations (PR) Tools Market Size and Forecast (2020-2031)

7 Europe

  • 7.1 Europe Public Relations (PR) Tools Consumption Value by Type (2020-2031)
  • 7.2 Europe Public Relations (PR) Tools Consumption Value by Application (2020-2031)
  • 7.3 Europe Public Relations (PR) Tools Market Size by Country
    • 7.3.1 Europe Public Relations (PR) Tools Consumption Value by Country (2020-2031)
    • 7.3.2 Germany Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 7.3.3 France Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 7.3.4 United Kingdom Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 7.3.5 Russia Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 7.3.6 Italy Public Relations (PR) Tools Market Size and Forecast (2020-2031)

8 Asia-Pacific

  • 8.1 Asia-Pacific Public Relations (PR) Tools Consumption Value by Type (2020-2031)
  • 8.2 Asia-Pacific Public Relations (PR) Tools Consumption Value by Application (2020-2031)
  • 8.3 Asia-Pacific Public Relations (PR) Tools Market Size by Region
    • 8.3.1 Asia-Pacific Public Relations (PR) Tools Consumption Value by Region (2020-2031)
    • 8.3.2 China Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 8.3.3 Japan Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 8.3.4 South Korea Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 8.3.5 India Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 8.3.6 Southeast Asia Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 8.3.7 Australia Public Relations (PR) Tools Market Size and Forecast (2020-2031)

9 South America

  • 9.1 South America Public Relations (PR) Tools Consumption Value by Type (2020-2031)
  • 9.2 South America Public Relations (PR) Tools Consumption Value by Application (2020-2031)
  • 9.3 South America Public Relations (PR) Tools Market Size by Country
    • 9.3.1 South America Public Relations (PR) Tools Consumption Value by Country (2020-2031)
    • 9.3.2 Brazil Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 9.3.3 Argentina Public Relations (PR) Tools Market Size and Forecast (2020-2031)

10 Middle East & Africa

  • 10.1 Middle East & Africa Public Relations (PR) Tools Consumption Value by Type (2020-2031)
  • 10.2 Middle East & Africa Public Relations (PR) Tools Consumption Value by Application (2020-2031)
  • 10.3 Middle East & Africa Public Relations (PR) Tools Market Size by Country
    • 10.3.1 Middle East & Africa Public Relations (PR) Tools Consumption Value by Country (2020-2031)
    • 10.3.2 Turkey Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 10.3.3 Saudi Arabia Public Relations (PR) Tools Market Size and Forecast (2020-2031)
    • 10.3.4 UAE Public Relations (PR) Tools Market Size and Forecast (2020-2031)

11 Market Dynamics

  • 11.1 Public Relations (PR) Tools Market Drivers
  • 11.2 Public Relations (PR) Tools Market Restraints
  • 11.3 Public Relations (PR) Tools Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry

12 Industry Chain Analysis

  • 12.1 Public Relations (PR) Tools Industry Chain
  • 12.2 Public Relations (PR) Tools Upstream Analysis
  • 12.3 Public Relations (PR) Tools Midstream Analysis
  • 12.4 Public Relations (PR) Tools Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Public Relations (PR) Tools. Industry analysis & Market Report on Public Relations (PR) Tools is a syndicated market report, published as Global Public Relations (PR) Tools Market 2025 by Company, Regions, Type and Application, Forecast to 2031. It is complete Research Study and Industry Analysis of Public Relations (PR) Tools market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

    Last updated on

    REPORT YOU MIGHT BE INTERESTED

    Purchase this Report

    		$3,480.00
    		$5,220.00
    		$6,960.00
    		2,690.04
    		4,035.06
    		5,380.08
    		3,239.88
    		4,859.82
    		6,479.76
    		531,361.20
    		797,041.80
    		1,062,722.40
    		293,712.00
    		440,568.00
    		587,424.00
    Credit card Logo
    Sample Question Discount Download PDF

    Related Reports

    Reason to Buy

    • Trusted By Leaders

      Top executives from leading companies purchase research reports from us. 

    • Shop With Confidence

      We assist you with all the pre-sales enquiries related to any report so that you can buy with confidence.

    • Customer Centric

      Need assistance related to your research requirements? We are just a phone call or an email away.

    • Personalized Solutions

      Our experienced research specialists are here to help you locate the right reports for your need.

    • Secure Checkout

      Shop without being worried about safety & security of your transactions.
      •

    Request for Sample of this report

    Reports and Markets

    mcafree

    Contact Us

    +1-352-353-0818 (US)

    info@reportsandmarkets.com

    Support

    EMAIL US

    Newsletter

    KEEP UP TO DATE ON ALL THE LATEST REPORTS


    maxmind_logo