Report Detail

Service & Software Global Public Relations (PR) Tools Market 2019 by Company, Regions, Type and Application, Forecast to 2024

  • RnM2952551
  • |
  • 15 February, 2019
  • |
  • Global
  • |
  • 137 Pages
  • |
  • GIR (Global Info Research)
  • |
  • Service & Software

"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.

This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.

Scope of the Report:
The Public Relations (PR) Tools industry concentration is unbalanced, and there are many small and new companies in this industry.
Global giant manufactures mainly distributed in U.S. The manufacturers in U.S. have a long history and unshakable status in this field.
In the international market, the marketing channels characteristic differ from company to company.
The giant companies are more likely to set their own big agents in some major countries and regions taking charge of regional business building their international market position.
Companies in developing countries such as China, in contrast, put more effort on native and domestic market, their product quality is not advanced enough when comparing with leading companies.
Company mergers and acquisitions, and inter-companies cooperation have occurred for development and growth. As the downstream consumption usually follows with developed and rapid economic growth areas, the developed areas’ company now put more effort to underdevelopment regions these years.
The global Public Relations (PR) Tools market is valued at 2660 million USD in 2018 and is expected to reach 5260 million USD by the end of 2024, growing at a CAGR of 12.0% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Public Relations (PR) Tools.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Public Relations (PR) Tools market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Public Relations (PR) Tools market by product type and applications/end industries.

Market Segment by Companies, this report covers
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat

Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management

Market Segment by Applications, can be divided into
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment


Table of Contents

    1 Public Relations (PR) Tools Market Overview

    • 1.1 Product Overview and Scope of Public Relations (PR) Tools
    • 1.2 Classification of Public Relations (PR) Tools by Types
      • 1.2.1 Global Public Relations (PR) Tools Revenue Comparison by Types (2019-2024)
      • 1.2.2 Global Public Relations (PR) Tools Revenue Market Share by Types in 2018
      • 1.2.3 Publishing Tools
      • 1.2.4 Social Media Monitoring & Management
      • 1.2.5 Content Creation and Distribution
      • 1.2.6 Data Aggregation, Monitoring and Analysis
      • 1.2.7 Relationship Management
    • 1.3 Global Public Relations (PR) Tools Market by Application
      • 1.3.1 Global Public Relations (PR) Tools Market Size and Market Share Comparison by Applications (2014-2024)
      • 1.3.2 BFSI
      • 1.3.3 Consumer Goods and Retail
      • 1.3.4 Government and Public Sector
      • 1.3.5 IT & Telecom & Healthcare
      • 1.3.6 Media & Entertainment
    • 1.4 Global Public Relations (PR) Tools Market by Regions
      • 1.4.1 Global Public Relations (PR) Tools Market Size (Million USD) Comparison by Regions (2014-2024)
      • 1.4.1 North America (USA, Canada and Mexico) Public Relations (PR) Tools Status and Prospect (2014-2024)
      • 1.4.2 Europe (Germany, France, UK, Russia and Italy) Public Relations (PR) Tools Status and Prospect (2014-2024)
      • 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Public Relations (PR) Tools Status and Prospect (2014-2024)
      • 1.4.4 South America (Brazil, Argentina, Colombia) Public Relations (PR) Tools Status and Prospect (2014-2024)
      • 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Public Relations (PR) Tools Status and Prospect (2014-2024)
    • 1.5 Global Market Size of Public Relations (PR) Tools (2014-2024)

    2 Manufacturers Profiles

    • 2.1 Outbrain
      • 2.1.1 Business Overview
      • 2.1.2 Public Relations (PR) Tools Type and Applications
        • 2.1.2.1 Product A
        • 2.1.2.2 Product B
      • 2.1.3 Outbrain Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.2 Google
      • 2.2.1 Business Overview
      • 2.2.2 Public Relations (PR) Tools Type and Applications
        • 2.2.2.1 Product A
        • 2.2.2.2 Product B
      • 2.2.3 Google Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.3 Business Wire
      • 2.3.1 Business Overview
      • 2.3.2 Public Relations (PR) Tools Type and Applications
        • 2.3.2.1 Product A
        • 2.3.2.2 Product B
      • 2.3.3 Business Wire Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.4 Salesforce
      • 2.4.1 Business Overview
      • 2.4.2 Public Relations (PR) Tools Type and Applications
        • 2.4.2.1 Product A
        • 2.4.2.2 Product B
      • 2.4.3 Salesforce Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.5 Meltwater
      • 2.5.1 Business Overview
      • 2.5.2 Public Relations (PR) Tools Type and Applications
        • 2.5.2.1 Product A
        • 2.5.2.2 Product B
      • 2.5.3 Meltwater Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.6 Cision AB
      • 2.6.1 Business Overview
      • 2.6.2 Public Relations (PR) Tools Type and Applications
        • 2.6.2.1 Product A
        • 2.6.2.2 Product B
      • 2.6.3 Cision AB Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.7 AirPR Software
      • 2.7.1 Business Overview
      • 2.7.2 Public Relations (PR) Tools Type and Applications
        • 2.7.2.1 Product A
        • 2.7.2.2 Product B
      • 2.7.3 AirPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.8 IrisPR Software
      • 2.8.1 Business Overview
      • 2.8.2 Public Relations (PR) Tools Type and Applications
        • 2.8.2.1 Product A
        • 2.8.2.2 Product B
      • 2.8.3 IrisPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.9 ISentia
      • 2.9.1 Business Overview
      • 2.9.2 Public Relations (PR) Tools Type and Applications
        • 2.9.2.1 Product A
        • 2.9.2.2 Product B
      • 2.9.3 ISentia Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.10 Onalytica
      • 2.10.1 Business Overview
      • 2.10.2 Public Relations (PR) Tools Type and Applications
        • 2.10.2.1 Product A
        • 2.10.2.2 Product B
      • 2.10.3 Onalytica Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.11 Prezly
      • 2.11.1 Business Overview
      • 2.11.2 Public Relations (PR) Tools Type and Applications
        • 2.11.2.1 Product A
        • 2.11.2.2 Product B
      • 2.11.3 Prezly Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.12 IPR Software
      • 2.12.1 Business Overview
      • 2.12.2 Public Relations (PR) Tools Type and Applications
        • 2.12.2.1 Product A
        • 2.12.2.2 Product B
      • 2.12.3 IPR Software Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.13 TrendKite
      • 2.13.1 Business Overview
      • 2.13.2 Public Relations (PR) Tools Type and Applications
        • 2.13.2.1 Product A
        • 2.13.2.2 Product B
      • 2.13.3 TrendKite Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.14 Agility
      • 2.14.1 Business Overview
      • 2.14.2 Public Relations (PR) Tools Type and Applications
        • 2.14.2.1 Product A
        • 2.14.2.2 Product B
      • 2.14.3 Agility Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)
    • 2.15 Red Wheat
      • 2.15.1 Business Overview
      • 2.15.2 Public Relations (PR) Tools Type and Applications
        • 2.15.2.1 Product A
        • 2.15.2.2 Product B
      • 2.15.3 Red Wheat Public Relations (PR) Tools Revenue, Gross Margin and Market Share (2017-2018)

    3 Global Public Relations (PR) Tools Market Competition, by Players

    • 3.1 Global Public Relations (PR) Tools Revenue and Share by Players (2014-2019)
    • 3.2 Market Concentration Rate
      • 3.2.1 Top 5 Public Relations (PR) Tools Players Market Share
      • 3.2.2 Top 10 Public Relations (PR) Tools Players Market Share
    • 3.3 Market Competition Trend

    4 Global Public Relations (PR) Tools Market Size by Regions

    • 4.1 Global Public Relations (PR) Tools Revenue and Market Share by Regions
    • 4.2 North America Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 4.3 Europe Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 4.4 Asia-Pacific Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 4.5 South America Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 4.6 Middle East and Africa Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    5 North America Public Relations (PR) Tools Revenue by Countries

    • 5.1 North America Public Relations (PR) Tools Revenue by Countries (2014-2019)
    • 5.2 USA Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 5.3 Canada Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 5.4 Mexico Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    6 Europe Public Relations (PR) Tools Revenue by Countries

    • 6.1 Europe Public Relations (PR) Tools Revenue by Countries (2014-2019)
    • 6.2 Germany Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 6.3 UK Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 6.4 France Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 6.5 Russia Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 6.6 Italy Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    7 Asia-Pacific Public Relations (PR) Tools Revenue by Countries

    • 7.1 Asia-Pacific Public Relations (PR) Tools Revenue by Countries (2014-2019)
    • 7.2 China Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 7.3 Japan Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 7.4 Korea Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 7.5 India Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 7.6 Southeast Asia Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    8 South America Public Relations (PR) Tools Revenue by Countries

    • 8.1 South America Public Relations (PR) Tools Revenue by Countries (2014-2019)
    • 8.2 Brazil Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 8.3 Argentina Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 8.4 Colombia Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    9 Middle East and Africa Revenue Public Relations (PR) Tools by Countries

    • 9.1 Middle East and Africa Public Relations (PR) Tools Revenue by Countries (2014-2019)
    • 9.2 Saudi Arabia Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 9.3 UAE Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 9.4 Egypt Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 9.5 Nigeria Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)
    • 9.6 South Africa Public Relations (PR) Tools Revenue and Growth Rate (2014-2019)

    10 Global Public Relations (PR) Tools Market Segment by Type

    • 10.1 Global Public Relations (PR) Tools Revenue and Market Share by Type (2014-2019)
    • 10.2 Global Public Relations (PR) Tools Market Forecast by Type (2019-2024)
    • 10.3 Publishing Tools Revenue Growth Rate (2014-2024)
    • 10.4 Social Media Monitoring & Management Revenue Growth Rate (2014-2024)
    • 10.5 Content Creation and Distribution Revenue Growth Rate (2014-2024)
    • 10.6 Data Aggregation, Monitoring and Analysis Revenue Growth Rate (2014-2024)
    • 10.7 Relationship Management Revenue Growth Rate (2014-2024)

    11 Global Public Relations (PR) Tools Market Segment by Application

    • 11.1 Global Public Relations (PR) Tools Revenue Market Share by Application (2014-2019)
    • 11.2 Public Relations (PR) Tools Market Forecast by Application (2019-2024)
    • 11.3 BFSI Revenue Growth (2014-2019)
    • 11.4 Consumer Goods and Retail Revenue Growth (2014-2019)
    • 11.5 Government and Public Sector Revenue Growth (2014-2019)
    • 11.6 IT & Telecom & Healthcare Revenue Growth (2014-2019)
    • 11.7 Media & Entertainment Revenue Growth (2014-2019)

    12 Global Public Relations (PR) Tools Market Size Forecast (2019-2024)

    • 12.1 Global Public Relations (PR) Tools Market Size Forecast (2019-2024)
    • 12.2 Global Public Relations (PR) Tools Market Forecast by Regions (2019-2024)
    • 12.3 North America Public Relations (PR) Tools Revenue Market Forecast (2019-2024)
    • 12.4 Europe Public Relations (PR) Tools Revenue Market Forecast (2019-2024)
    • 12.5 Asia-Pacific Public Relations (PR) Tools Revenue Market Forecast (2019-2024)
    • 12.6 South America Public Relations (PR) Tools Revenue Market Forecast (2019-2024)
    • 12.7 Middle East and Africa Public Relations (PR) Tools Revenue Market Forecast (2019-2024)

    13 Research Findings and Conclusion

      14 Appendix

      • 14.1 Methodology

      Summary:
      Get latest Market Research Reports on Public Relations (PR) Tools . Industry analysis & Market Report on Public Relations (PR) Tools is a syndicated market report, published as Global Public Relations (PR) Tools Market 2019 by Company, Regions, Type and Application, Forecast to 2024. It is complete Research Study and Industry Analysis of Public Relations (PR) Tools market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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