Report Detail
Global Public Relations (PR) Tools Market Size, Status and Forecast 2019-2025
- RnM3362276 |
- 29 April, 2019 |
- Global |
- 104 Pages |
- QYResearch |
- Service & Software
"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.
This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.
The Public Relations (PR) Tools industry concentration is unbalanced, and there are many small and new companies in this industry.
Global giant manufactures mainly distributed in U.S. The manufacturers in U.S. have a long history and unshakable status in this field.
In the international market, the marketing channels characteristic differ from company to company.
The giant companies are more likely to set their own big agents in some major countries and regions taking charge of regional business building their international market position.
Companies in developing countries such as China, in contrast, put more effort on native and domestic market, their product quality is not advanced enough when comparing with leading companies.
Company mergers and acquisitions, and inter-companies cooperation have occurred for development and growth. As the downstream consumption usually follows with developed and rapid economic growth areas, the developed areas’ company now put more effort to underdevelopment regions these years.
In 2018, the global Public Relations (PR) Tools market size was 2660 million US$ and it is expected to reach 5940 million US$ by the end of 2025, with a CAGR of 10.6% during 2019-2025.
This report focuses on the global Public Relations (PR) Tools status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Public Relations (PR) Tools development in United States, Europe and China.
The key players covered in this study
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat
Market segment by Type, the product can be split into
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management
Market segment by Application, split into
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Public Relations (PR) Tools status, future forecast, growth opportunity, key market and key players.
To present the Public Relations (PR) Tools development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Public Relations (PR) Tools are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents
1 Report Overview
- 1.1 Study Scope
- 1.2 Key Market Segments
- 1.3 Players Covered
- 1.4 Market Analysis by Type
- 1.4.1 Global Public Relations (PR) Tools Market Size Growth Rate by Type (2014-2025)
- 1.4.2 Publishing Tools
- 1.4.3 Social Media Monitoring & Management
- 1.4.4 Content Creation and Distribution
- 1.4.5 Data Aggregation, Monitoring and Analysis
- 1.4.6 Relationship Management
- 1.5 Market by Application
- 1.5.1 Global Public Relations (PR) Tools Market Share by Application (2014-2025)
- 1.5.2 BFSI
- 1.5.3 Consumer Goods and Retail
- 1.5.4 Government and Public Sector
- 1.5.5 IT & Telecom & Healthcare
- 1.5.6 Media & Entertainment
- 1.6 Study Objectives
- 1.7 Years Considered
2 Global Growth Trends
- 2.1 Public Relations (PR) Tools Market Size
- 2.2 Public Relations (PR) Tools Growth Trends by Regions
- 2.2.1 Public Relations (PR) Tools Market Size by Regions (2014-2025)
- 2.2.2 Public Relations (PR) Tools Market Share by Regions (2014-2019)
- 2.3 Industry Trends
- 2.3.1 Market Top Trends
- 2.3.2 Market Drivers
- 2.3.3 Market Opportunities
3 Market Share by Key Players
- 3.1 Public Relations (PR) Tools Market Size by Manufacturers
- 3.1.1 Global Public Relations (PR) Tools Revenue by Manufacturers (2014-2019)
- 3.1.2 Global Public Relations (PR) Tools Revenue Market Share by Manufacturers (2014-2019)
- 3.1.3 Global Public Relations (PR) Tools Market Concentration Ratio (CR5 and HHI)
- 3.2 Public Relations (PR) Tools Key Players Head office and Area Served
- 3.3 Key Players Public Relations (PR) Tools Product/Solution/Service
- 3.4 Date of Enter into Public Relations (PR) Tools Market
- 3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
- 4.1 Global Public Relations (PR) Tools Market Size by Type (2014-2019)
- 4.2 Global Public Relations (PR) Tools Market Size by Application (2014-2019)
5 United States
- 5.1 United States Public Relations (PR) Tools Market Size (2014-2019)
- 5.2 Public Relations (PR) Tools Key Players in United States
- 5.3 United States Public Relations (PR) Tools Market Size by Type
- 5.4 United States Public Relations (PR) Tools Market Size by Application
6 Europe
- 6.1 Europe Public Relations (PR) Tools Market Size (2014-2019)
- 6.2 Public Relations (PR) Tools Key Players in Europe
- 6.3 Europe Public Relations (PR) Tools Market Size by Type
- 6.4 Europe Public Relations (PR) Tools Market Size by Application
7 China
- 7.1 China Public Relations (PR) Tools Market Size (2014-2019)
- 7.2 Public Relations (PR) Tools Key Players in China
- 7.3 China Public Relations (PR) Tools Market Size by Type
- 7.4 China Public Relations (PR) Tools Market Size by Application
8 Japan
- 8.1 Japan Public Relations (PR) Tools Market Size (2014-2019)
- 8.2 Public Relations (PR) Tools Key Players in Japan
- 8.3 Japan Public Relations (PR) Tools Market Size by Type
- 8.4 Japan Public Relations (PR) Tools Market Size by Application
9 Southeast Asia
- 9.1 Southeast Asia Public Relations (PR) Tools Market Size (2014-2019)
- 9.2 Public Relations (PR) Tools Key Players in Southeast Asia
- 9.3 Southeast Asia Public Relations (PR) Tools Market Size by Type
- 9.4 Southeast Asia Public Relations (PR) Tools Market Size by Application
10 India
- 10.1 India Public Relations (PR) Tools Market Size (2014-2019)
- 10.2 Public Relations (PR) Tools Key Players in India
- 10.3 India Public Relations (PR) Tools Market Size by Type
- 10.4 India Public Relations (PR) Tools Market Size by Application
11 Central & South America
- 11.1 Central & South America Public Relations (PR) Tools Market Size (2014-2019)
- 11.2 Public Relations (PR) Tools Key Players in Central & South America
- 11.3 Central & South America Public Relations (PR) Tools Market Size by Type
- 11.4 Central & South America Public Relations (PR) Tools Market Size by Application
12 International Players Profiles
- 12.1 Outbrain
- 12.1.1 Outbrain Company Details
- 12.1.2 Company Description and Business Overview
- 12.1.3 Public Relations (PR) Tools Introduction
- 12.1.4 Outbrain Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.1.5 Outbrain Recent Development
- 12.2 Google
- 12.2.1 Google Company Details
- 12.2.2 Company Description and Business Overview
- 12.2.3 Public Relations (PR) Tools Introduction
- 12.2.4 Google Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.2.5 Google Recent Development
- 12.3 Business Wire
- 12.3.1 Business Wire Company Details
- 12.3.2 Company Description and Business Overview
- 12.3.3 Public Relations (PR) Tools Introduction
- 12.3.4 Business Wire Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.3.5 Business Wire Recent Development
- 12.4 Salesforce
- 12.4.1 Salesforce Company Details
- 12.4.2 Company Description and Business Overview
- 12.4.3 Public Relations (PR) Tools Introduction
- 12.4.4 Salesforce Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.4.5 Salesforce Recent Development
- 12.5 Meltwater
- 12.5.1 Meltwater Company Details
- 12.5.2 Company Description and Business Overview
- 12.5.3 Public Relations (PR) Tools Introduction
- 12.5.4 Meltwater Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.5.5 Meltwater Recent Development
- 12.6 Cision AB
- 12.6.1 Cision AB Company Details
- 12.6.2 Company Description and Business Overview
- 12.6.3 Public Relations (PR) Tools Introduction
- 12.6.4 Cision AB Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.6.5 Cision AB Recent Development
- 12.7 AirPR Software
- 12.7.1 AirPR Software Company Details
- 12.7.2 Company Description and Business Overview
- 12.7.3 Public Relations (PR) Tools Introduction
- 12.7.4 AirPR Software Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.7.5 AirPR Software Recent Development
- 12.8 IrisPR Software
- 12.8.1 IrisPR Software Company Details
- 12.8.2 Company Description and Business Overview
- 12.8.3 Public Relations (PR) Tools Introduction
- 12.8.4 IrisPR Software Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.8.5 IrisPR Software Recent Development
- 12.9 ISentia
- 12.9.1 ISentia Company Details
- 12.9.2 Company Description and Business Overview
- 12.9.3 Public Relations (PR) Tools Introduction
- 12.9.4 ISentia Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.9.5 ISentia Recent Development
- 12.10 Onalytica
- 12.10.1 Onalytica Company Details
- 12.10.2 Company Description and Business Overview
- 12.10.3 Public Relations (PR) Tools Introduction
- 12.10.4 Onalytica Revenue in Public Relations (PR) Tools Business (2014-2019)
- 12.10.5 Onalytica Recent Development
- 12.11 Prezly
- 12.12 IPR Software
- 12.13 TrendKite
- 12.14 Agility
- 12.15 Red Wheat
13 Market Forecast 2019-2025
- 13.1 Market Size Forecast by Regions
- 13.2 United States
- 13.3 Europe
- 13.4 China
- 13.5 Japan
- 13.6 Southeast Asia
- 13.7 India
- 13.8 Central & South America
- 13.9 Market Size Forecast by Product (2019-2025)
- 13.10 Market Size Forecast by Application (2019-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
- 15.1 Research Methodology
- 15.1.1 Methodology/Research Approach
- 15.1.1.1 Research Programs/Design
- 15.1.1.2 Market Size Estimation
- 12.1.1.3 Market Breakdown and Data Triangulation
- 15.1.2 Data Source
- 15.1.2.1 Secondary Sources
- 15.1.2.2 Primary Sources
- 15.1.1 Methodology/Research Approach
- 15.2 Disclaimer
Summary:
Get latest Market Research Reports on Public Relations (PR) Tools . Industry analysis & Market Report on Public Relations (PR) Tools is a syndicated market report, published as Global Public Relations (PR) Tools Market Size, Status and Forecast 2019-2025. It is complete Research Study and Industry Analysis of Public Relations (PR) Tools market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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