Report Detail

Service & Software Global Customer Insight Service Market 2025 by Company, Regions, Type and Application, Forecast to 2031

  • RnM4657227
  • |
  • 05 December, 2025
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  • Global
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  • 104 Pages
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  • GIR
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  • Service & Software

According to our (Global Info Research) latest study, the global Customer Insight Service market size was valued at US$ 16080 million in 2024 and is forecast to a readjusted size of USD 34850 million by 2031 with a CAGR of 11.8% during review period.
A Customer Insight Service is a specialized offering provided by businesses and organizations to gain a deep understanding of their customers" behaviors, preferences, needs, and feedback. The primary goal of such a service is to gather and analyze data and insights about customers to inform decision-making, enhance customer experiences, and ultimately drive business growth and success.
Continued advancements in data analytics and machine learning were allowing customer insight services to provide more sophisticated analysis of customer data. This includes predictive analytics, sentiment analysis, and machine learning algorithms that can uncover deeper insights from vast datasets.
This report is a detailed and comprehensive analysis for global Customer Insight Service market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Customer Insight Service market size and forecasts, in consumption value ($ Million), 2020-2031
Global Customer Insight Service market size and forecasts by region and country, in consumption value ($ Million), 2020-2031
Global Customer Insight Service market size and forecasts, by Type and by Application, in consumption value ($ Million), 2020-2031
Global Customer Insight Service market shares of main players, in revenue ($ Million), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Customer Insight Service
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Customer Insight Service market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Deloitte, Ricardo Strategic Consulting, HSO, McKinsey & Company, McMillanDoolittle, Capgemini, Boston Consulting Group, Accenture, Wunderman Thompson, LiveAgent, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market segmentation
Customer Insight Service market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Client Needs
Customer Journey
Customer Experience
Others
Market segment by Application
SMEs
Large Enterprise
Market segment by players, this report covers
Deloitte
Ricardo Strategic Consulting
HSO
McKinsey & Company
McMillanDoolittle
Capgemini
Boston Consulting Group
Accenture
Wunderman Thompson
LiveAgent
UserTesting
SAS Institute Inc.
Engati
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Customer Insight Service product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Customer Insight Service, with revenue, gross margin, and global market share of Customer Insight Service from 2020 to 2025.
Chapter 3, the Customer Insight Service competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2020 to 2031
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2020 to 2025.and Customer Insight Service market forecast, by regions, by Type and by Application, with consumption value, from 2026 to 2031.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Customer Insight Service.
Chapter 13, to describe Customer Insight Service research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of Customer Insight Service by Type
    • 1.3.1 Overview: Global Customer Insight Service Market Size by Type: 2020 Versus 2024 Versus 2031
    • 1.3.2 Global Customer Insight Service Consumption Value Market Share by Type in 2024
    • 1.3.3 Client Needs
    • 1.3.4 Customer Journey
    • 1.3.5 Customer Experience
    • 1.3.6 Others
  • 1.4 Global Customer Insight Service Market by Application
    • 1.4.1 Overview: Global Customer Insight Service Market Size by Application: 2020 Versus 2024 Versus 2031
    • 1.4.2 SMEs
    • 1.4.3 Large Enterprise
  • 1.5 Global Customer Insight Service Market Size & Forecast
  • 1.6 Global Customer Insight Service Market Size and Forecast by Region
    • 1.6.1 Global Customer Insight Service Market Size by Region: 2020 VS 2024 VS 2031
    • 1.6.2 Global Customer Insight Service Market Size by Region, (2020-2031)
    • 1.6.3 North America Customer Insight Service Market Size and Prospect (2020-2031)
    • 1.6.4 Europe Customer Insight Service Market Size and Prospect (2020-2031)
    • 1.6.5 Asia-Pacific Customer Insight Service Market Size and Prospect (2020-2031)
    • 1.6.6 South America Customer Insight Service Market Size and Prospect (2020-2031)
    • 1.6.7 Middle East & Africa Customer Insight Service Market Size and Prospect (2020-2031)

2 Company Profiles

  • 2.1 Deloitte
    • 2.1.1 Deloitte Details
    • 2.1.2 Deloitte Major Business
    • 2.1.3 Deloitte Customer Insight Service Product and Solutions
    • 2.1.4 Deloitte Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.1.5 Deloitte Recent Developments and Future Plans
  • 2.2 Ricardo Strategic Consulting
    • 2.2.1 Ricardo Strategic Consulting Details
    • 2.2.2 Ricardo Strategic Consulting Major Business
    • 2.2.3 Ricardo Strategic Consulting Customer Insight Service Product and Solutions
    • 2.2.4 Ricardo Strategic Consulting Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.2.5 Ricardo Strategic Consulting Recent Developments and Future Plans
  • 2.3 HSO
    • 2.3.1 HSO Details
    • 2.3.2 HSO Major Business
    • 2.3.3 HSO Customer Insight Service Product and Solutions
    • 2.3.4 HSO Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.3.5 HSO Recent Developments and Future Plans
  • 2.4 McKinsey & Company
    • 2.4.1 McKinsey & Company Details
    • 2.4.2 McKinsey & Company Major Business
    • 2.4.3 McKinsey & Company Customer Insight Service Product and Solutions
    • 2.4.4 McKinsey & Company Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.4.5 McKinsey & Company Recent Developments and Future Plans
  • 2.5 McMillanDoolittle
    • 2.5.1 McMillanDoolittle Details
    • 2.5.2 McMillanDoolittle Major Business
    • 2.5.3 McMillanDoolittle Customer Insight Service Product and Solutions
    • 2.5.4 McMillanDoolittle Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.5.5 McMillanDoolittle Recent Developments and Future Plans
  • 2.6 Capgemini
    • 2.6.1 Capgemini Details
    • 2.6.2 Capgemini Major Business
    • 2.6.3 Capgemini Customer Insight Service Product and Solutions
    • 2.6.4 Capgemini Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.6.5 Capgemini Recent Developments and Future Plans
  • 2.7 Boston Consulting Group
    • 2.7.1 Boston Consulting Group Details
    • 2.7.2 Boston Consulting Group Major Business
    • 2.7.3 Boston Consulting Group Customer Insight Service Product and Solutions
    • 2.7.4 Boston Consulting Group Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.7.5 Boston Consulting Group Recent Developments and Future Plans
  • 2.8 Accenture
    • 2.8.1 Accenture Details
    • 2.8.2 Accenture Major Business
    • 2.8.3 Accenture Customer Insight Service Product and Solutions
    • 2.8.4 Accenture Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.8.5 Accenture Recent Developments and Future Plans
  • 2.9 Wunderman Thompson
    • 2.9.1 Wunderman Thompson Details
    • 2.9.2 Wunderman Thompson Major Business
    • 2.9.3 Wunderman Thompson Customer Insight Service Product and Solutions
    • 2.9.4 Wunderman Thompson Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.9.5 Wunderman Thompson Recent Developments and Future Plans
  • 2.10 LiveAgent
    • 2.10.1 LiveAgent Details
    • 2.10.2 LiveAgent Major Business
    • 2.10.3 LiveAgent Customer Insight Service Product and Solutions
    • 2.10.4 LiveAgent Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.10.5 LiveAgent Recent Developments and Future Plans
  • 2.11 UserTesting
    • 2.11.1 UserTesting Details
    • 2.11.2 UserTesting Major Business
    • 2.11.3 UserTesting Customer Insight Service Product and Solutions
    • 2.11.4 UserTesting Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.11.5 UserTesting Recent Developments and Future Plans
  • 2.12 SAS Institute Inc.
    • 2.12.1 SAS Institute Inc. Details
    • 2.12.2 SAS Institute Inc. Major Business
    • 2.12.3 SAS Institute Inc. Customer Insight Service Product and Solutions
    • 2.12.4 SAS Institute Inc. Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.12.5 SAS Institute Inc. Recent Developments and Future Plans
  • 2.13 Engati
    • 2.13.1 Engati Details
    • 2.13.2 Engati Major Business
    • 2.13.3 Engati Customer Insight Service Product and Solutions
    • 2.13.4 Engati Customer Insight Service Revenue, Gross Margin and Market Share (2020-2025)
    • 2.13.5 Engati Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global Customer Insight Service Revenue and Share by Players (2020-2025)
  • 3.2 Market Share Analysis (2024)
    • 3.2.1 Market Share of Customer Insight Service by Company Revenue
    • 3.2.2 Top 3 Customer Insight Service Players Market Share in 2024
    • 3.2.3 Top 6 Customer Insight Service Players Market Share in 2024
  • 3.3 Customer Insight Service Market: Overall Company Footprint Analysis
    • 3.3.1 Customer Insight Service Market: Region Footprint
    • 3.3.2 Customer Insight Service Market: Company Product Type Footprint
    • 3.3.3 Customer Insight Service Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global Customer Insight Service Consumption Value and Market Share by Type (2020-2025)
  • 4.2 Global Customer Insight Service Market Forecast by Type (2026-2031)

5 Market Size Segment by Application

  • 5.1 Global Customer Insight Service Consumption Value Market Share by Application (2020-2025)
  • 5.2 Global Customer Insight Service Market Forecast by Application (2026-2031)

6 North America

  • 6.1 North America Customer Insight Service Consumption Value by Type (2020-2031)
  • 6.2 North America Customer Insight Service Market Size by Application (2020-2031)
  • 6.3 North America Customer Insight Service Market Size by Country
    • 6.3.1 North America Customer Insight Service Consumption Value by Country (2020-2031)
    • 6.3.2 United States Customer Insight Service Market Size and Forecast (2020-2031)
    • 6.3.3 Canada Customer Insight Service Market Size and Forecast (2020-2031)
    • 6.3.4 Mexico Customer Insight Service Market Size and Forecast (2020-2031)

7 Europe

  • 7.1 Europe Customer Insight Service Consumption Value by Type (2020-2031)
  • 7.2 Europe Customer Insight Service Consumption Value by Application (2020-2031)
  • 7.3 Europe Customer Insight Service Market Size by Country
    • 7.3.1 Europe Customer Insight Service Consumption Value by Country (2020-2031)
    • 7.3.2 Germany Customer Insight Service Market Size and Forecast (2020-2031)
    • 7.3.3 France Customer Insight Service Market Size and Forecast (2020-2031)
    • 7.3.4 United Kingdom Customer Insight Service Market Size and Forecast (2020-2031)
    • 7.3.5 Russia Customer Insight Service Market Size and Forecast (2020-2031)
    • 7.3.6 Italy Customer Insight Service Market Size and Forecast (2020-2031)

8 Asia-Pacific

  • 8.1 Asia-Pacific Customer Insight Service Consumption Value by Type (2020-2031)
  • 8.2 Asia-Pacific Customer Insight Service Consumption Value by Application (2020-2031)
  • 8.3 Asia-Pacific Customer Insight Service Market Size by Region
    • 8.3.1 Asia-Pacific Customer Insight Service Consumption Value by Region (2020-2031)
    • 8.3.2 China Customer Insight Service Market Size and Forecast (2020-2031)
    • 8.3.3 Japan Customer Insight Service Market Size and Forecast (2020-2031)
    • 8.3.4 South Korea Customer Insight Service Market Size and Forecast (2020-2031)
    • 8.3.5 India Customer Insight Service Market Size and Forecast (2020-2031)
    • 8.3.6 Southeast Asia Customer Insight Service Market Size and Forecast (2020-2031)
    • 8.3.7 Australia Customer Insight Service Market Size and Forecast (2020-2031)

9 South America

  • 9.1 South America Customer Insight Service Consumption Value by Type (2020-2031)
  • 9.2 South America Customer Insight Service Consumption Value by Application (2020-2031)
  • 9.3 South America Customer Insight Service Market Size by Country
    • 9.3.1 South America Customer Insight Service Consumption Value by Country (2020-2031)
    • 9.3.2 Brazil Customer Insight Service Market Size and Forecast (2020-2031)
    • 9.3.3 Argentina Customer Insight Service Market Size and Forecast (2020-2031)

10 Middle East & Africa

  • 10.1 Middle East & Africa Customer Insight Service Consumption Value by Type (2020-2031)
  • 10.2 Middle East & Africa Customer Insight Service Consumption Value by Application (2020-2031)
  • 10.3 Middle East & Africa Customer Insight Service Market Size by Country
    • 10.3.1 Middle East & Africa Customer Insight Service Consumption Value by Country (2020-2031)
    • 10.3.2 Turkey Customer Insight Service Market Size and Forecast (2020-2031)
    • 10.3.3 Saudi Arabia Customer Insight Service Market Size and Forecast (2020-2031)
    • 10.3.4 UAE Customer Insight Service Market Size and Forecast (2020-2031)

11 Market Dynamics

  • 11.1 Customer Insight Service Market Drivers
  • 11.2 Customer Insight Service Market Restraints
  • 11.3 Customer Insight Service Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry

12 Industry Chain Analysis

  • 12.1 Customer Insight Service Industry Chain
  • 12.2 Customer Insight Service Upstream Analysis
  • 12.3 Customer Insight Service Midstream Analysis
  • 12.4 Customer Insight Service Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Customer Insight Service. Industry analysis & Market Report on Customer Insight Service is a syndicated market report, published as Global Customer Insight Service Market 2025 by Company, Regions, Type and Application, Forecast to 2031. It is complete Research Study and Industry Analysis of Customer Insight Service market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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