Report Detail
Global Advertising Intelligence Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030
- RnM4584493 |
- 29 March, 2024 |
- Global |
- 148 Pages |
- GIR (Global Info Research) |
- Service & Software
According to our (Global Info Research) latest study, the global Advertising Intelligence Software market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.
Advertising Intelligence Software is a tool used by businesses and marketers to analyze digital advertising campaigns. It collects and interprets data on various aspects of advertising, including competitor strategies, ad performance, and market trends across different platforms. This software provides detailed insights into audience demographics and behavior, tracks ROI and conversion rates, and evaluates the effectiveness of ad creatives. The benefits of ad intelligence software include the ability to develop more informed advertising strategies, gaining a competitive edge by understanding competitors' tactics, and optimizing ad spending for better ROI. It allows for a deeper understanding of the target audience, leading to more effective and targeted advertising. Utilizing this software aids in data-driven decision-making, enhancing the creativity and engagement of ad content, and allows for continuous performance tracking and optimization of campaigns. Ad intelligence software is crucial for businesses aiming to maximize the impact and efficiency of their digital advertising efforts.
The Global Info Research report includes an overview of the development of the Advertising Intelligence Software industry chain, the market status of Large Enterprises (Cloud Based, On-Premises), SMEs (Cloud Based, On-Premises), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Advertising Intelligence Software.
Regionally, the report analyzes the Advertising Intelligence Software markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Advertising Intelligence Software market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Advertising Intelligence Software market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Advertising Intelligence Software industry.
The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Cloud Based, On-Premises).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Advertising Intelligence Software market.
Regional Analysis: The report involves examining the Advertising Intelligence Software market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Advertising Intelligence Software market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Advertising Intelligence Software:
Company Analysis: Report covers individual Advertising Intelligence Software players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Advertising Intelligence Software This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Large Enterprises, SMEs).
Technology Analysis: Report covers specific technologies relevant to Advertising Intelligence Software. It assesses the current state, advancements, and potential future developments in Advertising Intelligence Software areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Advertising Intelligence Software market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
Market Segmentation
Advertising Intelligence Software market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
Cloud Based
On-Premises
Market segment by Application
Large Enterprises
SMEs
Market segment by players, this report covers
AdClarity
Adwisely
SocialPeta
Poltio
data.ai
Pathmatics by Sensor Tower
MediaRadar
Numerator Insights
Admetricks
Apptopia
Klue
Kantar Advertising Insights
SimilarWeb
Adbeat
AdMobiSpy
AdQuality by IronSource
Anstrex
PowerAdSpy
iSpionage
Moat by Oracle
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Advertising Intelligence Software product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Advertising Intelligence Software, with revenue, gross margin and global market share of Advertising Intelligence Software from 2019 to 2024.
Chapter 3, the Advertising Intelligence Software competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Advertising Intelligence Software market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Advertising Intelligence Software.
Chapter 13, to describe Advertising Intelligence Software research findings and conclusion.
1 Market Overview
- 1.1 Product Overview and Scope of Advertising Intelligence Software
- 1.2 Market Estimation Caveats and Base Year
- 1.3 Classification of Advertising Intelligence Software by Type
- 1.3.1 Overview: Global Advertising Intelligence Software Market Size by Type: 2019 Versus 2023 Versus 2030
- 1.3.2 Global Advertising Intelligence Software Consumption Value Market Share by Type in 2023
- 1.3.3 Cloud Based
- 1.3.4 On-Premises
- 1.4 Global Advertising Intelligence Software Market by Application
- 1.4.1 Overview: Global Advertising Intelligence Software Market Size by Application: 2019 Versus 2023 Versus 2030
- 1.4.2 Large Enterprises
- 1.4.3 SMEs
- 1.5 Global Advertising Intelligence Software Market Size & Forecast
- 1.6 Global Advertising Intelligence Software Market Size and Forecast by Region
- 1.6.1 Global Advertising Intelligence Software Market Size by Region: 2019 VS 2023 VS 2030
- 1.6.2 Global Advertising Intelligence Software Market Size by Region, (2019-2030)
- 1.6.3 North America Advertising Intelligence Software Market Size and Prospect (2019-2030)
- 1.6.4 Europe Advertising Intelligence Software Market Size and Prospect (2019-2030)
- 1.6.5 Asia-Pacific Advertising Intelligence Software Market Size and Prospect (2019-2030)
- 1.6.6 South America Advertising Intelligence Software Market Size and Prospect (2019-2030)
- 1.6.7 Middle East and Africa Advertising Intelligence Software Market Size and Prospect (2019-2030)
2 Company Profiles
- 2.1 AdClarity
- 2.1.1 AdClarity Details
- 2.1.2 AdClarity Major Business
- 2.1.3 AdClarity Advertising Intelligence Software Product and Solutions
- 2.1.4 AdClarity Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.1.5 AdClarity Recent Developments and Future Plans
- 2.2 Adwisely
- 2.2.1 Adwisely Details
- 2.2.2 Adwisely Major Business
- 2.2.3 Adwisely Advertising Intelligence Software Product and Solutions
- 2.2.4 Adwisely Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.2.5 Adwisely Recent Developments and Future Plans
- 2.3 SocialPeta
- 2.3.1 SocialPeta Details
- 2.3.2 SocialPeta Major Business
- 2.3.3 SocialPeta Advertising Intelligence Software Product and Solutions
- 2.3.4 SocialPeta Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.3.5 SocialPeta Recent Developments and Future Plans
- 2.4 Poltio
- 2.4.1 Poltio Details
- 2.4.2 Poltio Major Business
- 2.4.3 Poltio Advertising Intelligence Software Product and Solutions
- 2.4.4 Poltio Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.4.5 Poltio Recent Developments and Future Plans
- 2.5 data.ai
- 2.5.1 data.ai Details
- 2.5.2 data.ai Major Business
- 2.5.3 data.ai Advertising Intelligence Software Product and Solutions
- 2.5.4 data.ai Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.5.5 data.ai Recent Developments and Future Plans
- 2.6 Pathmatics by Sensor Tower
- 2.6.1 Pathmatics by Sensor Tower Details
- 2.6.2 Pathmatics by Sensor Tower Major Business
- 2.6.3 Pathmatics by Sensor Tower Advertising Intelligence Software Product and Solutions
- 2.6.4 Pathmatics by Sensor Tower Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.6.5 Pathmatics by Sensor Tower Recent Developments and Future Plans
- 2.7 MediaRadar
- 2.7.1 MediaRadar Details
- 2.7.2 MediaRadar Major Business
- 2.7.3 MediaRadar Advertising Intelligence Software Product and Solutions
- 2.7.4 MediaRadar Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.7.5 MediaRadar Recent Developments and Future Plans
- 2.8 Numerator Insights
- 2.8.1 Numerator Insights Details
- 2.8.2 Numerator Insights Major Business
- 2.8.3 Numerator Insights Advertising Intelligence Software Product and Solutions
- 2.8.4 Numerator Insights Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.8.5 Numerator Insights Recent Developments and Future Plans
- 2.9 Admetricks
- 2.9.1 Admetricks Details
- 2.9.2 Admetricks Major Business
- 2.9.3 Admetricks Advertising Intelligence Software Product and Solutions
- 2.9.4 Admetricks Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.9.5 Admetricks Recent Developments and Future Plans
- 2.10 Apptopia
- 2.10.1 Apptopia Details
- 2.10.2 Apptopia Major Business
- 2.10.3 Apptopia Advertising Intelligence Software Product and Solutions
- 2.10.4 Apptopia Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.10.5 Apptopia Recent Developments and Future Plans
- 2.11 Klue
- 2.11.1 Klue Details
- 2.11.2 Klue Major Business
- 2.11.3 Klue Advertising Intelligence Software Product and Solutions
- 2.11.4 Klue Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.11.5 Klue Recent Developments and Future Plans
- 2.12 Kantar Advertising Insights
- 2.12.1 Kantar Advertising Insights Details
- 2.12.2 Kantar Advertising Insights Major Business
- 2.12.3 Kantar Advertising Insights Advertising Intelligence Software Product and Solutions
- 2.12.4 Kantar Advertising Insights Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.12.5 Kantar Advertising Insights Recent Developments and Future Plans
- 2.13 SimilarWeb
- 2.13.1 SimilarWeb Details
- 2.13.2 SimilarWeb Major Business
- 2.13.3 SimilarWeb Advertising Intelligence Software Product and Solutions
- 2.13.4 SimilarWeb Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.13.5 SimilarWeb Recent Developments and Future Plans
- 2.14 Adbeat
- 2.14.1 Adbeat Details
- 2.14.2 Adbeat Major Business
- 2.14.3 Adbeat Advertising Intelligence Software Product and Solutions
- 2.14.4 Adbeat Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.14.5 Adbeat Recent Developments and Future Plans
- 2.15 AdMobiSpy
- 2.15.1 AdMobiSpy Details
- 2.15.2 AdMobiSpy Major Business
- 2.15.3 AdMobiSpy Advertising Intelligence Software Product and Solutions
- 2.15.4 AdMobiSpy Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.15.5 AdMobiSpy Recent Developments and Future Plans
- 2.16 AdQuality by IronSource
- 2.16.1 AdQuality by IronSource Details
- 2.16.2 AdQuality by IronSource Major Business
- 2.16.3 AdQuality by IronSource Advertising Intelligence Software Product and Solutions
- 2.16.4 AdQuality by IronSource Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.16.5 AdQuality by IronSource Recent Developments and Future Plans
- 2.17 Anstrex
- 2.17.1 Anstrex Details
- 2.17.2 Anstrex Major Business
- 2.17.3 Anstrex Advertising Intelligence Software Product and Solutions
- 2.17.4 Anstrex Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.17.5 Anstrex Recent Developments and Future Plans
- 2.18 PowerAdSpy
- 2.18.1 PowerAdSpy Details
- 2.18.2 PowerAdSpy Major Business
- 2.18.3 PowerAdSpy Advertising Intelligence Software Product and Solutions
- 2.18.4 PowerAdSpy Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.18.5 PowerAdSpy Recent Developments and Future Plans
- 2.19 iSpionage
- 2.19.1 iSpionage Details
- 2.19.2 iSpionage Major Business
- 2.19.3 iSpionage Advertising Intelligence Software Product and Solutions
- 2.19.4 iSpionage Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.19.5 iSpionage Recent Developments and Future Plans
- 2.20 Moat by Oracle
- 2.20.1 Moat by Oracle Details
- 2.20.2 Moat by Oracle Major Business
- 2.20.3 Moat by Oracle Advertising Intelligence Software Product and Solutions
- 2.20.4 Moat by Oracle Advertising Intelligence Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.20.5 Moat by Oracle Recent Developments and Future Plans
3 Market Competition, by Players
- 3.1 Global Advertising Intelligence Software Revenue and Share by Players (2019-2024)
- 3.2 Market Share Analysis (2023)
- 3.2.1 Market Share of Advertising Intelligence Software by Company Revenue
- 3.2.2 Top 3 Advertising Intelligence Software Players Market Share in 2023
- 3.2.3 Top 6 Advertising Intelligence Software Players Market Share in 2023
- 3.3 Advertising Intelligence Software Market: Overall Company Footprint Analysis
- 3.3.1 Advertising Intelligence Software Market: Region Footprint
- 3.3.2 Advertising Intelligence Software Market: Company Product Type Footprint
- 3.3.3 Advertising Intelligence Software Market: Company Product Application Footprint
- 3.4 New Market Entrants and Barriers to Market Entry
- 3.5 Mergers, Acquisition, Agreements, and Collaborations
4 Market Size Segment by Type
- 4.1 Global Advertising Intelligence Software Consumption Value and Market Share by Type (2019-2024)
- 4.2 Global Advertising Intelligence Software Market Forecast by Type (2025-2030)
5 Market Size Segment by Application
- 5.1 Global Advertising Intelligence Software Consumption Value Market Share by Application (2019-2024)
- 5.2 Global Advertising Intelligence Software Market Forecast by Application (2025-2030)
6 North America
- 6.1 North America Advertising Intelligence Software Consumption Value by Type (2019-2030)
- 6.2 North America Advertising Intelligence Software Consumption Value by Application (2019-2030)
- 6.3 North America Advertising Intelligence Software Market Size by Country
- 6.3.1 North America Advertising Intelligence Software Consumption Value by Country (2019-2030)
- 6.3.2 United States Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 6.3.3 Canada Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 6.3.4 Mexico Advertising Intelligence Software Market Size and Forecast (2019-2030)
7 Europe
- 7.1 Europe Advertising Intelligence Software Consumption Value by Type (2019-2030)
- 7.2 Europe Advertising Intelligence Software Consumption Value by Application (2019-2030)
- 7.3 Europe Advertising Intelligence Software Market Size by Country
- 7.3.1 Europe Advertising Intelligence Software Consumption Value by Country (2019-2030)
- 7.3.2 Germany Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 7.3.3 France Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 7.3.4 United Kingdom Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 7.3.5 Russia Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 7.3.6 Italy Advertising Intelligence Software Market Size and Forecast (2019-2030)
8 Asia-Pacific
- 8.1 Asia-Pacific Advertising Intelligence Software Consumption Value by Type (2019-2030)
- 8.2 Asia-Pacific Advertising Intelligence Software Consumption Value by Application (2019-2030)
- 8.3 Asia-Pacific Advertising Intelligence Software Market Size by Region
- 8.3.1 Asia-Pacific Advertising Intelligence Software Consumption Value by Region (2019-2030)
- 8.3.2 China Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 8.3.3 Japan Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 8.3.4 South Korea Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 8.3.5 India Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 8.3.6 Southeast Asia Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 8.3.7 Australia Advertising Intelligence Software Market Size and Forecast (2019-2030)
9 South America
- 9.1 South America Advertising Intelligence Software Consumption Value by Type (2019-2030)
- 9.2 South America Advertising Intelligence Software Consumption Value by Application (2019-2030)
- 9.3 South America Advertising Intelligence Software Market Size by Country
- 9.3.1 South America Advertising Intelligence Software Consumption Value by Country (2019-2030)
- 9.3.2 Brazil Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 9.3.3 Argentina Advertising Intelligence Software Market Size and Forecast (2019-2030)
10 Middle East & Africa
- 10.1 Middle East & Africa Advertising Intelligence Software Consumption Value by Type (2019-2030)
- 10.2 Middle East & Africa Advertising Intelligence Software Consumption Value by Application (2019-2030)
- 10.3 Middle East & Africa Advertising Intelligence Software Market Size by Country
- 10.3.1 Middle East & Africa Advertising Intelligence Software Consumption Value by Country (2019-2030)
- 10.3.2 Turkey Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 10.3.3 Saudi Arabia Advertising Intelligence Software Market Size and Forecast (2019-2030)
- 10.3.4 UAE Advertising Intelligence Software Market Size and Forecast (2019-2030)
11 Market Dynamics
- 11.1 Advertising Intelligence Software Market Drivers
- 11.2 Advertising Intelligence Software Market Restraints
- 11.3 Advertising Intelligence Software Trends Analysis
- 11.4 Porters Five Forces Analysis
- 11.4.1 Threat of New Entrants
- 11.4.2 Bargaining Power of Suppliers
- 11.4.3 Bargaining Power of Buyers
- 11.4.4 Threat of Substitutes
- 11.4.5 Competitive Rivalry
12 Industry Chain Analysis
- 12.1 Advertising Intelligence Software Industry Chain
- 12.2 Advertising Intelligence Software Upstream Analysis
- 12.3 Advertising Intelligence Software Midstream Analysis
- 12.4 Advertising Intelligence Software Downstream Analysis
13 Research Findings and Conclusion
14 Appendix
- 14.1 Methodology
- 14.2 Research Process and Data Source
Summary:
Get latest Market Research Reports on Advertising Intelligence Software. Industry analysis & Market Report on Advertising Intelligence Software is a syndicated market report, published as Global Advertising Intelligence Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030. It is complete Research Study and Industry Analysis of Advertising Intelligence Software market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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