Report Detail

Other Yoghurt and Sour Milk Products in Kenya

  • RnM2890505
  • |
  • 07 February, 2019
  • |
  • Global
  • |
  • 21 Pages
  • |
  • Euromonitor
  • |
  • Other

Local manufacturers dominate yoghurt and sour milk products in Kenya. They can provide fresh products at extremely affordable prices, which can be attributed to their massive production plants across the country. Furthermore, the economic scale of these producers cannot be easily matched by their international counterparts, who would incur heavy taxation and trading costs. Furthermore, these brands have developed economy brands in smaller packaging at affordable prices in order attract middle- a...

Euromonitor International's Yoghurt and Sour Milk Products in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


YOGHURT AND SOUR MILK PRODUCTS IN KENYA

    Euromonitor International

      August 2018

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Local Firms Are Expected To Remain in the Lead

                Billboard and Television Advertising Dominate

                  International Partnerships To Leverage Innovative Packaging Design

                    Competitive Landscape

                      Factory Upgrade by A Local Firm

                        New Product Developments in Sour Milk Products

                          Brands Engage Their Target Consumers Through Social Media

                            Category Data

                              Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018

                                Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018

                                  Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018

                                    Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

                                      Table 5 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018

                                        Table 6 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018

                                          Table 7 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018

                                            Table 8 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023

                                              Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023

                                                Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023

                                                  Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

                                                    Executive Summary

                                                      Growth of Packaged Food Remains Healthy in 2018

                                                        Manufacturers Seek To Innovate To Meet Demands and Rising Consumer Sophistication

                                                          Government Supports Local Manufacturers With Its Big Four Agenda

                                                            Modern Retailing Continues To Gain Ground in 2018

                                                              Strong Performance Expected Over the Forecast Period

                                                                Foodservice

                                                                  Sales To Foodservice

                                                                    Consumer Foodservice

                                                                      Category Data

                                                                        Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

                                                                          Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                                                            Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

                                                                              Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                                                                Market Data

                                                                                  Table 16 Sales of Packaged Food by Category: Volume 2013-2018

                                                                                    Table 17 Sales of Packaged Food by Category: Value 2013-2018

                                                                                      Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                                                                        Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

                                                                                          Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

                                                                                            Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

                                                                                              Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

                                                                                                Table 23 Distribution of Packaged Food by Format: % Value 2013-2018

                                                                                                  Table 24 Distribution of Packaged Food by Format and Category: % Value 2018

                                                                                                    Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023

                                                                                                      Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023

                                                                                                        Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                                                                                          Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

                                                                                                            Definitions

                                                                                                              Sources

                                                                                                                Summary 1 Research Sources

                                                                                                                Summary:
                                                                                                                Get latest Market Research Reports on Yoghurt and Sour Milk Products in Kenya. Industry analysis & Market Report on Yoghurt and Sour Milk Products in Kenya is a syndicated market report, published as Yoghurt and Sour Milk Products in Kenya. It is complete Research Study and Industry Analysis of Yoghurt and Sour Milk Products in Kenya market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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