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Service & Software Global Video Streaming for Smart TVs Market 2026 by Company, Regions, Type and Application, Forecast to 2032

  • RnM4682091
    • |
  • 27 February, 2026
    • |
  • Global
    • |
  • 86 Pages
    • |
  • GIR
    • |
  • Service & Software

According to our (Global Info Research) latest study, the global Video Streaming for Smart TVs market size was valued at US$ 58690 million in 2025 and is forecast to a readjusted size of US$ 230440 million by 2032 with a CAGR of 21.8% during review period.
Streaming refers to any media content – live or recorded – delivered to computers and mobile devices via the internet and played back in real time. Podcasts, webcasts, movies, TV shows and music videos are common forms of streaming content
The Video Streaming market encompasses services, platforms, and devices that enable users to stream and watch digital video content over the internet. Video streaming has become a ubiquitous medium for entertainment, education, and communication, and as a result, the market has experienced steady growth over the past decade.
Key trends in the Video Streaming market include:
1. Continued Growth: The video streaming market is continuing to grow rapidly as more users access content online and adopt streaming services as their primary form of entertainment.
2. Rise of Over-The-Top (OTT) Services: Over-The-Top (OTT) services have emerged as a popular alternative to traditional video services, offering users the ability to watch video content over the internet without requiring a cable or satellite subscription. Popular OTT services include Netflix, Amazon Prime Video, Hulu, Disney+, and many others.
3. Increased Focus on Original Content: Streaming services are increasingly investing in original content to differentiate themselves from competitors and to attract and retain subscribers. This investment has led to a proliferation of high-quality, exclusive programming on services like Netflix and Amazon Prime Video.
4. Shift to Live Streaming: Live streaming has gained popularity, particularly in the gaming and sports market. Platforms like Twitch and YouTube Live have become essential parts of the gaming industry, while live streaming of sports events by platforms like ESPN+ and DAZN is becoming increasingly common.
5. Integration of Artificial Intelligence (AI): Streaming services are using AI technologies such as machine learning to personalize content recommendations, improve streaming quality, and enhance user experiences.
6. Development of Virtual Reality (VR): Streaming services are beginning to explore the potential of Virtual Reality (VR) for delivering a more immersive and interactive streaming experience. Platforms like Netflix and Hulu are testing VR versions of their services.
7. Monetization Models: Streaming services are exploring new monetization models beyond subscription-based services. Ad-supported content, pay-per-view content, and sponsorship deals are becoming more common.
8. Collaboration between Streaming Services and Traditional Media: Traditional media companies are partnering with streaming services to reach audiences outside of traditional cable or satellite subscriptions. These collaborations are driving a convergence between streaming and traditional media, with companies offering bundled services that combine cable, internet, and streaming services.
The Video Streaming market is expected to continue to grow as users continue to shift towards a digital-first entertainment experience. As the market expands, we can expect to see an increased focus on original content, live streaming, VR, and the integration of AI, as well as new monetization models. Additionally, collaborations between streaming services and traditional media will continue to shape the future trends in this market.
This report is a detailed and comprehensive analysis for global Video Streaming for Smart TVs market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Video Streaming for Smart TVs market size and forecasts, in consumption value ($ Million), 2021-2032
Global Video Streaming for Smart TVs market size and forecasts by region and country, in consumption value ($ Million), 2021-2032
Global Video Streaming for Smart TVs market size and forecasts, by Type and by Application, in consumption value ($ Million), 2021-2032
Global Video Streaming for Smart TVs market shares of main players, in revenue ($ Million), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Video Streaming for Smart TVs
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Video Streaming for Smart TVs market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Brightcove Inc., Limelight Networks, Haivision Inc., Google LLC, IBM Corporation, Kaltura, Amazon Inc., Cisco Systems Inc., Ooyala, Akamai Technologies, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market segmentation
Video Streaming for Smart TVs market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Live Video Streaming
Video On Demand
Market segment by Application
Media & Broadcasters
Retail & Ecommerce
Education
IT and Telecommunication
Healthcare
Government
Others
Market segment by players, this report covers
Brightcove Inc.
Limelight Networks
Haivision Inc.
Google LLC
IBM Corporation
Kaltura
Amazon Inc.
Cisco Systems Inc.
Ooyala
Akamai Technologies
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Video Streaming for Smart TVs product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Video Streaming for Smart TVs, with revenue, gross margin, and global market share of Video Streaming for Smart TVs from 2021 to 2026.
Chapter 3, the Video Streaming for Smart TVs competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2021 to 2032.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2021 to 2026.and Video Streaming for Smart TVs market forecast, by regions, by Type and by Application, with consumption value, from 2027 to 2032.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Video Streaming for Smart TVs.
Chapter 13, to describe Video Streaming for Smart TVs research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of Video Streaming for Smart TVs by Type
    • 1.3.1 Overview: Global Video Streaming for Smart TVs Market Size by Type: 2021 Versus 2025 Versus 2032
    • 1.3.2 Global Video Streaming for Smart TVs Consumption Value Market Share by Type in 2025
    • 1.3.3 Live Video Streaming
    • 1.3.4 Video On Demand
  • 1.4 Global Video Streaming for Smart TVs Market by Application
    • 1.4.1 Overview: Global Video Streaming for Smart TVs Market Size by Application: 2021 Versus 2025 Versus 2032
    • 1.4.2 Media & Broadcasters
    • 1.4.3 Retail & Ecommerce
    • 1.4.4 Education
    • 1.4.5 IT and Telecommunication
    • 1.4.6 Healthcare
    • 1.4.7 Government
    • 1.4.8 Others
  • 1.5 Global Video Streaming for Smart TVs Market Size & Forecast
  • 1.6 Global Video Streaming for Smart TVs Market Size and Forecast by Region
    • 1.6.1 Global Video Streaming for Smart TVs Market Size by Region: 2021 VS 2025 VS 2032
    • 1.6.2 Global Video Streaming for Smart TVs Market Size by Region, (2021-2032)
    • 1.6.3 North America Video Streaming for Smart TVs Market Size and Prospect (2021-2032)
    • 1.6.4 Europe Video Streaming for Smart TVs Market Size and Prospect (2021-2032)
    • 1.6.5 Asia-Pacific Video Streaming for Smart TVs Market Size and Prospect (2021-2032)
    • 1.6.6 South America Video Streaming for Smart TVs Market Size and Prospect (2021-2032)
    • 1.6.7 Middle East & Africa Video Streaming for Smart TVs Market Size and Prospect (2021-2032)

2 Company Profiles

  • 2.1 Brightcove Inc.
    • 2.1.1 Brightcove Inc. Details
    • 2.1.2 Brightcove Inc. Major Business
    • 2.1.3 Brightcove Inc. Video Streaming for Smart TVs Product and Solutions
    • 2.1.4 Brightcove Inc. Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.1.5 Brightcove Inc. Recent Developments and Future Plans
  • 2.2 Limelight Networks
    • 2.2.1 Limelight Networks Details
    • 2.2.2 Limelight Networks Major Business
    • 2.2.3 Limelight Networks Video Streaming for Smart TVs Product and Solutions
    • 2.2.4 Limelight Networks Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.2.5 Limelight Networks Recent Developments and Future Plans
  • 2.3 Haivision Inc.
    • 2.3.1 Haivision Inc. Details
    • 2.3.2 Haivision Inc. Major Business
    • 2.3.3 Haivision Inc. Video Streaming for Smart TVs Product and Solutions
    • 2.3.4 Haivision Inc. Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.3.5 Haivision Inc. Recent Developments and Future Plans
  • 2.4 Google LLC
    • 2.4.1 Google LLC Details
    • 2.4.2 Google LLC Major Business
    • 2.4.3 Google LLC Video Streaming for Smart TVs Product and Solutions
    • 2.4.4 Google LLC Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.4.5 Google LLC Recent Developments and Future Plans
  • 2.5 IBM Corporation
    • 2.5.1 IBM Corporation Details
    • 2.5.2 IBM Corporation Major Business
    • 2.5.3 IBM Corporation Video Streaming for Smart TVs Product and Solutions
    • 2.5.4 IBM Corporation Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.5.5 IBM Corporation Recent Developments and Future Plans
  • 2.6 Kaltura
    • 2.6.1 Kaltura Details
    • 2.6.2 Kaltura Major Business
    • 2.6.3 Kaltura Video Streaming for Smart TVs Product and Solutions
    • 2.6.4 Kaltura Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.6.5 Kaltura Recent Developments and Future Plans
  • 2.7 Amazon Inc.
    • 2.7.1 Amazon Inc. Details
    • 2.7.2 Amazon Inc. Major Business
    • 2.7.3 Amazon Inc. Video Streaming for Smart TVs Product and Solutions
    • 2.7.4 Amazon Inc. Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.7.5 Amazon Inc. Recent Developments and Future Plans
  • 2.8 Cisco Systems Inc.
    • 2.8.1 Cisco Systems Inc. Details
    • 2.8.2 Cisco Systems Inc. Major Business
    • 2.8.3 Cisco Systems Inc. Video Streaming for Smart TVs Product and Solutions
    • 2.8.4 Cisco Systems Inc. Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.8.5 Cisco Systems Inc. Recent Developments and Future Plans
  • 2.9 Ooyala
    • 2.9.1 Ooyala Details
    • 2.9.2 Ooyala Major Business
    • 2.9.3 Ooyala Video Streaming for Smart TVs Product and Solutions
    • 2.9.4 Ooyala Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.9.5 Ooyala Recent Developments and Future Plans
  • 2.10 Akamai Technologies
    • 2.10.1 Akamai Technologies Details
    • 2.10.2 Akamai Technologies Major Business
    • 2.10.3 Akamai Technologies Video Streaming for Smart TVs Product and Solutions
    • 2.10.4 Akamai Technologies Video Streaming for Smart TVs Revenue, Gross Margin and Market Share (2021-2026)
    • 2.10.5 Akamai Technologies Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global Video Streaming for Smart TVs Revenue and Share by Players (2021-2026)
  • 3.2 Market Share Analysis (2025)
    • 3.2.1 Market Share of Video Streaming for Smart TVs by Company Revenue
    • 3.2.2 Top 3 Video Streaming for Smart TVs Players Market Share in 2025
    • 3.2.3 Top 6 Video Streaming for Smart TVs Players Market Share in 2025
  • 3.3 Video Streaming for Smart TVs Market: Overall Company Footprint Analysis
    • 3.3.1 Video Streaming for Smart TVs Market: Region Footprint
    • 3.3.2 Video Streaming for Smart TVs Market: Company Product Type Footprint
    • 3.3.3 Video Streaming for Smart TVs Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global Video Streaming for Smart TVs Consumption Value and Market Share by Type (2021-2026)
  • 4.2 Global Video Streaming for Smart TVs Market Forecast by Type (2027-2032)

5 Market Size Segment by Application

  • 5.1 Global Video Streaming for Smart TVs Consumption Value Market Share by Application (2021-2026)
  • 5.2 Global Video Streaming for Smart TVs Market Forecast by Application (2027-2032)

6 North America

  • 6.1 North America Video Streaming for Smart TVs Consumption Value by Type (2021-2032)
  • 6.2 North America Video Streaming for Smart TVs Market Size by Application (2021-2032)
  • 6.3 North America Video Streaming for Smart TVs Market Size by Country
    • 6.3.1 North America Video Streaming for Smart TVs Consumption Value by Country (2021-2032)
    • 6.3.2 United States Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 6.3.3 Canada Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 6.3.4 Mexico Video Streaming for Smart TVs Market Size and Forecast (2021-2032)

7 Europe

  • 7.1 Europe Video Streaming for Smart TVs Consumption Value by Type (2021-2032)
  • 7.2 Europe Video Streaming for Smart TVs Consumption Value by Application (2021-2032)
  • 7.3 Europe Video Streaming for Smart TVs Market Size by Country
    • 7.3.1 Europe Video Streaming for Smart TVs Consumption Value by Country (2021-2032)
    • 7.3.2 Germany Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 7.3.3 France Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 7.3.4 United Kingdom Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 7.3.5 Russia Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 7.3.6 Italy Video Streaming for Smart TVs Market Size and Forecast (2021-2032)

8 Asia-Pacific

  • 8.1 Asia-Pacific Video Streaming for Smart TVs Consumption Value by Type (2021-2032)
  • 8.2 Asia-Pacific Video Streaming for Smart TVs Consumption Value by Application (2021-2032)
  • 8.3 Asia-Pacific Video Streaming for Smart TVs Market Size by Region
    • 8.3.1 Asia-Pacific Video Streaming for Smart TVs Consumption Value by Region (2021-2032)
    • 8.3.2 China Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 8.3.3 Japan Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 8.3.4 South Korea Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 8.3.5 India Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 8.3.6 Southeast Asia Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 8.3.7 Australia Video Streaming for Smart TVs Market Size and Forecast (2021-2032)

9 South America

  • 9.1 South America Video Streaming for Smart TVs Consumption Value by Type (2021-2032)
  • 9.2 South America Video Streaming for Smart TVs Consumption Value by Application (2021-2032)
  • 9.3 South America Video Streaming for Smart TVs Market Size by Country
    • 9.3.1 South America Video Streaming for Smart TVs Consumption Value by Country (2021-2032)
    • 9.3.2 Brazil Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 9.3.3 Argentina Video Streaming for Smart TVs Market Size and Forecast (2021-2032)

10 Middle East & Africa

  • 10.1 Middle East & Africa Video Streaming for Smart TVs Consumption Value by Type (2021-2032)
  • 10.2 Middle East & Africa Video Streaming for Smart TVs Consumption Value by Application (2021-2032)
  • 10.3 Middle East & Africa Video Streaming for Smart TVs Market Size by Country
    • 10.3.1 Middle East & Africa Video Streaming for Smart TVs Consumption Value by Country (2021-2032)
    • 10.3.2 Turkey Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 10.3.3 Saudi Arabia Video Streaming for Smart TVs Market Size and Forecast (2021-2032)
    • 10.3.4 UAE Video Streaming for Smart TVs Market Size and Forecast (2021-2032)

11 Market Dynamics

  • 11.1 Video Streaming for Smart TVs Market Drivers
  • 11.2 Video Streaming for Smart TVs Market Restraints
  • 11.3 Video Streaming for Smart TVs Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry

12 Industry Chain Analysis

  • 12.1 Video Streaming for Smart TVs Industry Chain
  • 12.2 Video Streaming for Smart TVs Upstream Analysis
  • 12.3 Video Streaming for Smart TVs Midstream Analysis
  • 12.4 Video Streaming for Smart TVs Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Video Streaming for Smart TVs. Industry analysis & Market Report on Video Streaming for Smart TVs is a syndicated market report, published as Global Video Streaming for Smart TVs Market 2026 by Company, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of Video Streaming for Smart TVs market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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