Report Detail
Global PVC Figures Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032
- RnM4665172 |
- 19 January, 2026 |
- Global |
- 112 Pages |
- GIR |
- Consumer Goods
According to our (Global Info Research) latest study, the global PVC Figures market size was valued at US$ 10620 million in 2025 and is forecast to a readjusted size of US$ 27750 million by 2032 with a CAGR of 14.9% during review period.
Figure, according to the literal meaning of the puppet, the meaning of humanoid, that is, the puppet from the anime works, and PVC refers to the material of PF-PVC. In Japan, figures often depict anime characters, and in the United States depictions of movie monsters are common. However, figures are produced depicting a wide range of subjects, from characters from horror, science fiction, fantasy films, television and comic books to nudes and pin-up girls to dinosaurs to original works of art, as well as upgrade and conversion figures for existing models.
Global key players of PVC figures include Good Smile Company, MaxFactory, ALTER, Aniplex, etc. Global top five manufacturers hold a share over 37%., showing a high market concentration. The core manufacturers are mainly concentrated in Japan, China and the United States. Enterprises in these three regions are in a leading position in terms of innovation, manufacturing capabilities and market demand.
The Asia-Pacific region is the world's largest market, accounting for nearly 58% of the market share. In terms of product types, anime characters, as a sub-market of PF figures, account for about 55% of the market share. This shows that the global influence of anime culture and the enthusiasm of fan groups are key factors driving market growth. In terms of application, the main application is offline sales, with a share of more than 69%. This shows that physical stores and specialty stores still have an irreplaceable role in selling PF figures, although the proportion of online sales is growing.
This report is a detailed and comprehensive analysis for global PVC Figures market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global PVC Figures market size and forecasts, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global PVC Figures market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global PVC Figures market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global PVC Figures market shares of main players, shipments in revenue ($ Million), sales quantity (K Units), and ASP (US$/Unit), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for PVC Figures
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global PVC Figures market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Good Smile Company, MaxFactory, ALTER, Aniplex, Bandai, Kaiyodo, Kotobukiya, Funko, Hasbro, Mattel, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
PVC Figures market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Anime Figures
Movie Figures
Others
Market segment by Application
Offline Sales
Online Sales
Major players covered
Good Smile Company
MaxFactory
ALTER
Aniplex
Bandai
Kaiyodo
Kotobukiya
Funko
Hasbro
Mattel
Hot Toys
Sideshow Collectibles
POP MART
Hobbymax
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe PVC Figures product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of PVC Figures, with price, sales quantity, revenue, and global market share of PVC Figures from 2021 to 2026.
Chapter 3, the PVC Figures competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the PVC Figures breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2021 to 2032.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2021 to 2032.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2021 to 2026.and PVC Figures market forecast, by regions, by Type, and by Application, with sales and revenue, from 2027 to 2032.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of PVC Figures.
Chapter 14 and 15, to describe PVC Figures sales channel, distributors, customers, research findings and conclusion.
1 Market Overview
- 1.1 Product Overview and Scope
- 1.2 Market Estimation Caveats and Base Year
- 1.3 Market Analysis by Type
- 1.3.1 Overview: Global PVC Figures Consumption Value by Type: 2021 Versus 2025 Versus 2032
- 1.3.2 Anime Figures
- 1.3.3 Movie Figures
- 1.3.4 Others
- 1.4 Market Analysis by Application
- 1.4.1 Overview: Global PVC Figures Consumption Value by Application: 2021 Versus 2025 Versus 2032
- 1.4.2 Offline Sales
- 1.4.3 Online Sales
- 1.5 Global PVC Figures Market Size & Forecast
- 1.5.1 Global PVC Figures Consumption Value (2021 & 2025 & 2032)
- 1.5.2 Global PVC Figures Sales Quantity (2021-2032)
- 1.5.3 Global PVC Figures Average Price (2021-2032)
2 Manufacturers Profiles
- 2.1 Good Smile Company
- 2.1.1 Good Smile Company Details
- 2.1.2 Good Smile Company Major Business
- 2.1.3 Good Smile Company PVC Figures Product and Services
- 2.1.4 Good Smile Company PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.1.5 Good Smile Company Recent Developments/Updates
- 2.2 MaxFactory
- 2.2.1 MaxFactory Details
- 2.2.2 MaxFactory Major Business
- 2.2.3 MaxFactory PVC Figures Product and Services
- 2.2.4 MaxFactory PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.2.5 MaxFactory Recent Developments/Updates
- 2.3 ALTER
- 2.3.1 ALTER Details
- 2.3.2 ALTER Major Business
- 2.3.3 ALTER PVC Figures Product and Services
- 2.3.4 ALTER PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.3.5 ALTER Recent Developments/Updates
- 2.4 Aniplex
- 2.4.1 Aniplex Details
- 2.4.2 Aniplex Major Business
- 2.4.3 Aniplex PVC Figures Product and Services
- 2.4.4 Aniplex PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.4.5 Aniplex Recent Developments/Updates
- 2.5 Bandai
- 2.5.1 Bandai Details
- 2.5.2 Bandai Major Business
- 2.5.3 Bandai PVC Figures Product and Services
- 2.5.4 Bandai PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.5.5 Bandai Recent Developments/Updates
- 2.6 Kaiyodo
- 2.6.1 Kaiyodo Details
- 2.6.2 Kaiyodo Major Business
- 2.6.3 Kaiyodo PVC Figures Product and Services
- 2.6.4 Kaiyodo PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.6.5 Kaiyodo Recent Developments/Updates
- 2.7 Kotobukiya
- 2.7.1 Kotobukiya Details
- 2.7.2 Kotobukiya Major Business
- 2.7.3 Kotobukiya PVC Figures Product and Services
- 2.7.4 Kotobukiya PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.7.5 Kotobukiya Recent Developments/Updates
- 2.8 Funko
- 2.8.1 Funko Details
- 2.8.2 Funko Major Business
- 2.8.3 Funko PVC Figures Product and Services
- 2.8.4 Funko PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.8.5 Funko Recent Developments/Updates
- 2.9 Hasbro
- 2.9.1 Hasbro Details
- 2.9.2 Hasbro Major Business
- 2.9.3 Hasbro PVC Figures Product and Services
- 2.9.4 Hasbro PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.9.5 Hasbro Recent Developments/Updates
- 2.10 Mattel
- 2.10.1 Mattel Details
- 2.10.2 Mattel Major Business
- 2.10.3 Mattel PVC Figures Product and Services
- 2.10.4 Mattel PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.10.5 Mattel Recent Developments/Updates
- 2.11 Hot Toys
- 2.11.1 Hot Toys Details
- 2.11.2 Hot Toys Major Business
- 2.11.3 Hot Toys PVC Figures Product and Services
- 2.11.4 Hot Toys PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.11.5 Hot Toys Recent Developments/Updates
- 2.12 Sideshow Collectibles
- 2.12.1 Sideshow Collectibles Details
- 2.12.2 Sideshow Collectibles Major Business
- 2.12.3 Sideshow Collectibles PVC Figures Product and Services
- 2.12.4 Sideshow Collectibles PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.12.5 Sideshow Collectibles Recent Developments/Updates
- 2.13 POP MART
- 2.13.1 POP MART Details
- 2.13.2 POP MART Major Business
- 2.13.3 POP MART PVC Figures Product and Services
- 2.13.4 POP MART PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.13.5 POP MART Recent Developments/Updates
- 2.14 Hobbymax
- 2.14.1 Hobbymax Details
- 2.14.2 Hobbymax Major Business
- 2.14.3 Hobbymax PVC Figures Product and Services
- 2.14.4 Hobbymax PVC Figures Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
- 2.14.5 Hobbymax Recent Developments/Updates
3 Competitive Environment: PVC Figures by Manufacturer
- 3.1 Global PVC Figures Sales Quantity by Manufacturer (2021-2026)
- 3.2 Global PVC Figures Revenue by Manufacturer (2021-2026)
- 3.3 Global PVC Figures Average Price by Manufacturer (2021-2026)
- 3.4 Market Share Analysis (2025)
- 3.4.1 Producer Shipments of PVC Figures by Manufacturer Revenue ($MM) and Market Share (%): 2025
- 3.4.2 Top 3 PVC Figures Manufacturer Market Share in 2025
- 3.4.3 Top 6 PVC Figures Manufacturer Market Share in 2025
- 3.5 PVC Figures Market: Overall Company Footprint Analysis
- 3.5.1 PVC Figures Market: Region Footprint
- 3.5.2 PVC Figures Market: Company Product Type Footprint
- 3.5.3 PVC Figures Market: Company Product Application Footprint
- 3.6 New Market Entrants and Barriers to Market Entry
- 3.7 Mergers, Acquisition, Agreements, and Collaborations
4 Consumption Analysis by Region
- 4.1 Global PVC Figures Market Size by Region
- 4.1.1 Global PVC Figures Sales Quantity by Region (2021-2032)
- 4.1.2 Global PVC Figures Consumption Value by Region (2021-2032)
- 4.1.3 Global PVC Figures Average Price by Region (2021-2032)
- 4.2 North America PVC Figures Consumption Value (2021-2032)
- 4.3 Europe PVC Figures Consumption Value (2021-2032)
- 4.4 Asia-Pacific PVC Figures Consumption Value (2021-2032)
- 4.5 South America PVC Figures Consumption Value (2021-2032)
- 4.6 Middle East & Africa PVC Figures Consumption Value (2021-2032)
5 Market Segment by Type
- 5.1 Global PVC Figures Sales Quantity by Type (2021-2032)
- 5.2 Global PVC Figures Consumption Value by Type (2021-2032)
- 5.3 Global PVC Figures Average Price by Type (2021-2032)
6 Market Segment by Application
- 6.1 Global PVC Figures Sales Quantity by Application (2021-2032)
- 6.2 Global PVC Figures Consumption Value by Application (2021-2032)
- 6.3 Global PVC Figures Average Price by Application (2021-2032)
7 North America
- 7.1 North America PVC Figures Sales Quantity by Type (2021-2032)
- 7.2 North America PVC Figures Sales Quantity by Application (2021-2032)
- 7.3 North America PVC Figures Market Size by Country
- 7.3.1 North America PVC Figures Sales Quantity by Country (2021-2032)
- 7.3.2 North America PVC Figures Consumption Value by Country (2021-2032)
- 7.3.3 United States Market Size and Forecast (2021-2032)
- 7.3.4 Canada Market Size and Forecast (2021-2032)
- 7.3.5 Mexico Market Size and Forecast (2021-2032)
8 Europe
- 8.1 Europe PVC Figures Sales Quantity by Type (2021-2032)
- 8.2 Europe PVC Figures Sales Quantity by Application (2021-2032)
- 8.3 Europe PVC Figures Market Size by Country
- 8.3.1 Europe PVC Figures Sales Quantity by Country (2021-2032)
- 8.3.2 Europe PVC Figures Consumption Value by Country (2021-2032)
- 8.3.3 Germany Market Size and Forecast (2021-2032)
- 8.3.4 France Market Size and Forecast (2021-2032)
- 8.3.5 United Kingdom Market Size and Forecast (2021-2032)
- 8.3.6 Russia Market Size and Forecast (2021-2032)
- 8.3.7 Italy Market Size and Forecast (2021-2032)
9 Asia-Pacific
- 9.1 Asia-Pacific PVC Figures Sales Quantity by Type (2021-2032)
- 9.2 Asia-Pacific PVC Figures Sales Quantity by Application (2021-2032)
- 9.3 Asia-Pacific PVC Figures Market Size by Region
- 9.3.1 Asia-Pacific PVC Figures Sales Quantity by Region (2021-2032)
- 9.3.2 Asia-Pacific PVC Figures Consumption Value by Region (2021-2032)
- 9.3.3 China Market Size and Forecast (2021-2032)
- 9.3.4 Japan Market Size and Forecast (2021-2032)
- 9.3.5 South Korea Market Size and Forecast (2021-2032)
- 9.3.6 India Market Size and Forecast (2021-2032)
- 9.3.7 Southeast Asia Market Size and Forecast (2021-2032)
- 9.3.8 Australia Market Size and Forecast (2021-2032)
10 South America
- 10.1 South America PVC Figures Sales Quantity by Type (2021-2032)
- 10.2 South America PVC Figures Sales Quantity by Application (2021-2032)
- 10.3 South America PVC Figures Market Size by Country
- 10.3.1 South America PVC Figures Sales Quantity by Country (2021-2032)
- 10.3.2 South America PVC Figures Consumption Value by Country (2021-2032)
- 10.3.3 Brazil Market Size and Forecast (2021-2032)
- 10.3.4 Argentina Market Size and Forecast (2021-2032)
11 Middle East & Africa
- 11.1 Middle East & Africa PVC Figures Sales Quantity by Type (2021-2032)
- 11.2 Middle East & Africa PVC Figures Sales Quantity by Application (2021-2032)
- 11.3 Middle East & Africa PVC Figures Market Size by Country
- 11.3.1 Middle East & Africa PVC Figures Sales Quantity by Country (2021-2032)
- 11.3.2 Middle East & Africa PVC Figures Consumption Value by Country (2021-2032)
- 11.3.3 Turkey Market Size and Forecast (2021-2032)
- 11.3.4 Egypt Market Size and Forecast (2021-2032)
- 11.3.5 Saudi Arabia Market Size and Forecast (2021-2032)
- 11.3.6 South Africa Market Size and Forecast (2021-2032)
12 Market Dynamics
- 12.1 PVC Figures Market Drivers
- 12.2 PVC Figures Market Restraints
- 12.3 PVC Figures Trends Analysis
- 12.4 Porters Five Forces Analysis
- 12.4.1 Threat of New Entrants
- 12.4.2 Bargaining Power of Suppliers
- 12.4.3 Bargaining Power of Buyers
- 12.4.4 Threat of Substitutes
- 12.4.5 Competitive Rivalry
13 Raw Material and Industry Chain
- 13.1 Raw Material of PVC Figures and Key Manufacturers
- 13.2 Manufacturing Costs Percentage of PVC Figures
- 13.3 PVC Figures Production Process
- 13.4 Industry Value Chain Analysis
14 Shipments by Distribution Channel
- 14.1 Sales Channel
- 14.1.1 Direct to End-User
- 14.1.2 Distributors
- 14.2 PVC Figures Typical Distributors
- 14.3 PVC Figures Typical Customers
15 Research Findings and Conclusion
16 Appendix
- 16.1 Methodology
- 16.2 Research Process and Data Source
Summary:
Get latest Market Research Reports on PVC Figures. Industry analysis & Market Report on PVC Figures is a syndicated market report, published as Global PVC Figures Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of PVC Figures market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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