Global Programmatic Display Market Analysis 2013-2018 and Forecast 2019-2024

Table of Contents

1 Industry Overview

• 1.1 Programmatic Display Industry
  • 1.1.1 Overview
  • 1.1.2 Development of Programmatic Display
• 1.2 Market Segment
  • 1.2.1 Upstream
  • 1.2.2 Downstream
• 1.3 Cost Analysis

2 Industry Environment (PEST Analysis)

• 2.1 Policy
• 2.2 Economics
• 2.3 Sociology
• 2.4 Technology

3 Programmatic Display Market by Type

• 3.1 By Type
  • 3.1.1 Real Time Bidding
  • 3.1.2 Private Marketplace
  • 3.1.3 Automated Guaranteed
• 3.2 Market Size
• 3.3 Market Forecast

4 Major Companies List

4.Programmatic Display Facebook (Company Profile, Sales Data etc.)

• 4.2 Google (Doubleclick) (Company Profile, Sales Data etc.)
• 4.3 Alibaba (Company Profile, Sales Data etc.)
• 4.4 Adobe Systems Incorporated (Company Profile, Sales Data etc.)
• 4.5 Tencent (Company Profile, Sales Data etc.)
• 4.6 AppNexus (Company Profile, Sales Data etc.)
• 4.7 Amazon (Company Profile, Sales Data etc.)
• 4.8 JD.com (Company Profile, Sales Data etc.)
• 4.9 Yahoo (Company Profile, Sales Data etc.)
• 4.10 Verizon Communications (Company Profile, Sales Data etc.)
• 4.11 eBay (Company Profile, Sales Data etc.)
• 4.12 Booking (Company Profile, Sales Data etc.)
• 4.13 Expedia (Company Profile, Sales Data etc.)
• 4.14 MediaMath (Company Profile, Sales Data etc.)
• 4.15 Baidu (Company Profile, Sales Data etc.)
• 4.16 Rakuten (Company Profile, Sales Data etc.)
• 4.17 Rocket Fuel (Company Profile, Sales Data etc.)
• 4.18 The Trade Desk (Company Profile, Sales Data etc.)
• 4.19 Adroll (Company Profile, Sales Data etc.)
• 4.20 Sina (Company Profile, Sales Data etc.)

5 Market Competition

• 5.1 Company Competition
• 5.2 Regional Market by Company

6 Demand by End Market

• 6.1 Demand Situation
  • 6.1.1 Demand in E-commerce Ads
  • 6.1.2 Demand in Travel Ads
  • 6.1.3 Demand in Game Ads
  • 6.1.4 Demand in Others
• 6.2 Regional Demand Comparison
• 6.3 Demand Forecast

7 Region Operation

• 7.1 Regional Production
• 7.2 Regional Market
• 7.3 by Region
  • 7.3.1 North America
    • 7.3.1.1 Overview
    • 7.3.1.2 by Country (U.S., Canada, Mexico)
  • 7.3.2 Europe
    • 7.3.2.1 Overview
    • 7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.)
  • 7.3.3 Asia-Pacific
    • 7.3.3.1 Overview
    • 7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.)
  • 7.3.4 South America
    • 7.3.4.1 Overview
    • 7.3.4.2 by Country (Brazil, Argentina etc.)
  • 7.3.5 Middle East & Africa
    • 7.3.5.1 Overview
    • 7.3.5.2 by Country (Saudi Arabia, South Africa etc.)
• 7.4 Regional Import & Export
• 7.5 Regional Forecast

8 Marketing & Price

• 8.1 Price and Margin
  • 8.1.1 Price Trends
  • 8.1.2 Factors of Price Change
  • 8.1.3 Manufacturers Gross Margin Analysis
• 8.2 Marketing Channel

9 Research Conclusion

List of Tables

Table Upstream Segment of Programmatic Display

Table Application Segment of Programmatic Display

Table Global Programmatic Display Market 2013-2024, by Application, in USD Million

Table Major Company List of Real Time Bidding

Table Major Company List of Private Marketplace

Table Major Company List of Automated Guaranteed

Table Global Programmatic Display Market 2013-2018, by Type, in USD Million

Table Global Programmatic Display Market Forecast 2019-2024, by Type, in USD Million

Table Facebook Overview List

Table Programmatic Display Business Operation of Facebook (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Google (Doubleclick) Overview List

Table Programmatic Display Business Operation of Google (Doubleclick) (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Alibaba Overview List

Table Programmatic Display Business Operation of Alibaba (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Adobe Systems Incorporated Overview List

Table Programmatic Display Business Operation of Adobe Systems Incorporated (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Tencent Overview List

Table Programmatic Display Business Operation of Tencent (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table AppNexus Overview List

Table Programmatic Display Business Operation of AppNexus (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Amazon Overview List

Table Programmatic Display Business Operation of Amazon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table JD.com Overview List

Table Programmatic Display Business Operation of JD.com (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Yahoo Overview List

Table Programmatic Display Business Operation of Yahoo (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Verizon Communications Overview List

Table Programmatic Display Business Operation of Verizon Communications (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table eBay Overview List

Table Programmatic Display Business Operation of eBay (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Booking Overview List

Table Programmatic Display Business Operation of Booking (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Expedia Overview List

Table Programmatic Display Business Operation of Expedia (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table MediaMath Overview List

Table Programmatic Display Business Operation of MediaMath (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Baidu Overview List

Table Programmatic Display Business Operation of Baidu (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Rakuten Overview List

Table Programmatic Display Business Operation of Rakuten (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Rocket Fuel Overview List

Table Programmatic Display Business Operation of Rocket Fuel (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table The Trade Desk Overview List

Table Programmatic Display Business Operation of The Trade Desk (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Adroll Overview List

Table Programmatic Display Business Operation of Adroll (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Sina Overview List

Table Programmatic Display Business Operation of Sina (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)

Table Global Programmatic Display Sales Revenue 2013-2018, by Company, in USD Million

Table Global Programmatic Display Sales Revenue Share, by Company, in USD Million

Table Major Consumers List and Overview

Table Regional Demand Comparison List

Table Major Application in Different Regions

Table Programmatic Display Demand Forecast 2019-2024, by Application, in USD Million

Table Programmatic Display Production 2013-2018, by Region, in USD Million

Table Global Programmatic Display Market 2013-2018, by Region, in USD Million

Table Global Programmatic Display Market Share 2013-2018, by Region, in USD Million

Table North America Programmatic Display Market Size 2013-2018, by Country, in USD Million

Table Europe Programmatic Display Market Size 2013-2018, by Country, in USD Million

Table Asia-Pacific Programmatic Display Market Size 2013-2018, by Country, in USD Million

Table South America Programmatic Display Market Size 2013-2018, by Country, in USD Million

Table Middle East & Africa Programmatic Display Market Size 2013-2018, by Country, in USD Million

Table Programmatic Display Market Forecast 2019-2024, by Region, in USD Million

Table Price Factors List

List of Figures

Figure Global Programmatic Display Market Growth 2013-2018, by Type, in USD Million

Figure North America Programmatic Display Market Concentration, in 2018

Figure Europe Programmatic Display Market Market Concentration, in 2018

Figure Asia-Pacific Programmatic Display MMarket Concentration, in 2018

Figure South America Programmatic Display Market Concentration, in 2018

Figure Middle East & Africa Programmatic Display Market Concentration, in 2018

Figure Programmatic Display Demand in E-commerce Ads, 2013-2018, in USD Million

Figure Programmatic Display Demand in Travel Ads, 2013-2018, in USD Million

Figure Programmatic Display Demand in Game Ads, 2013-2018, in USD Million

Figure Programmatic Display Demand in Others, 2013-2018, in USD Million

Figure North America Programmatic Display Market Size and Growth 2013-2018, in USD Million

Figure Europe Programmatic Display Market Size and Growth 2013-2018, in USD Million

Figure Asia-Pacific Programmatic Display Market Size and Growth 2013-2018, in USD Million

Figure South America Programmatic Display Market Size and Growth 2013-2018, in USD Million

Figure Middle East & Africa Programmatic Display Market Size and Growth 2013-2018, in USD Million

Figure Marketing Channels Overview