According to our (Global Info Research) latest study, the global Pet Probiotic Powder market size was valued at US$ 360 million in 2025 and is forecast to a readjusted size of US$ 556 million by 2032 with a CAGR of 6.5% during review period.
In 2024, the global pet probiotic powder market was volumed at approximately 186,000 tons, with an estimated average price of USD 1,800 per ton. Pet Probiotic Powder refers to probiotic supplements formulated in a fine, dry powder form that are designed to provide beneficial live microorganisms—primarily lactic acid bacteria (such as Lactobacillus, Bifidobacterium) and sometimes yeast species (such as Saccharomyces boulardii)—to support pet's digestive health, immune function, and overall well-being.
The global pet probiotic powder market is experiencing significant growth, driven by increasing pet ownership and a growing awareness among pet owners about the benefits of probiotics for their pets' digestive and overall health.
North America and Europe are the leading markets for pet probiotic powders, owing to high pet ownership rates and a strong inclination towards premium pet care products. In these regions, pet owners are increasingly seeking out probiotic supplements to enhance their pets' health. The Asia-Pacific region is emerging as a significant market, driven by rising disposable incomes, increasing pet ownership, and growing awareness about pet health. Countries like China and India are witnessing a surge in demand for pet probiotic products.
Opportunities in the market include the development of specialized formulations targeting specific health issues, such as anxiety or skin conditions, and the expansion of distribution channels, particularly through e-commerce platforms. However, the market faces challenges such as regulatory hurdles, the need for continuous product innovation, and competition from alternative pet health supplements. Ensuring product efficacy and safety through stringent quality control measures is also crucial for maintaining consumer trust.
Key trends influencing the market include the increasing humanization of pets, leading to a demand for high-quality, natural, and organic products. There is also a growing preference for products that are easy to administer and have proven health benefits. The rise of e-commerce has made these products more accessible to a broader audience, facilitating market expansion.
The pet probiotic powder market is characterized by the presence of several established players and numerous regional manufacturers. Competition is primarily based on product quality, formulation, brand reputation, and distribution capabilities. Companies are focusing on product innovation, targeting specific health concerns, and expanding their online presence to capture a larger share of the growing market.
This report is a detailed and comprehensive analysis for global Pet Probiotic Powder market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Pet Probiotic Powder market size and forecasts, in consumption value ($ Million), sales quantity (Kilotons), and average selling prices (US$/Ton), 2021-2032
Global Pet Probiotic Powder market size and forecasts by region and country, in consumption value ($ Million), sales quantity (Kilotons), and average selling prices (US$/Ton), 2021-2032
Global Pet Probiotic Powder market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (Kilotons), and average selling prices (US$/Ton), 2021-2032
Global Pet Probiotic Powder market shares of main players, shipments in revenue ($ Million), sales quantity (Kilotons), and ASP (US$/Ton), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Pet Probiotic Powder
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Pet Probiotic Powder market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Mars Petcare, Adored Beast Apothecary, Nestlé Purina, Zesty Paws, Unique Biotech, PetLab Co, NaturVet, Pet Honesty, Vetnique, Hanvet Pet Health, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Pet Probiotic Powder market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Single Strain
Combined Strain
Market segment by Application
Cat
Dog
Other
Major players covered
Mars Petcare
Adored Beast Apothecary
Nestlé Purina
Zesty Paws
Unique Biotech
PetLab Co
NaturVet
Pet Honesty
Vetnique
Hanvet Pet Health
Hengfengqiang Bio
Nanjing Golden pet products Co. ,LTD
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Pet Probiotic Powder product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Pet Probiotic Powder, with price, sales quantity, revenue, and global market share of Pet Probiotic Powder from 2021 to 2026.
Chapter 3, the Pet Probiotic Powder competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Pet Probiotic Powder breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2021 to 2032.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2021 to 2032.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2021 to 2026.and Pet Probiotic Powder market forecast, by regions, by Type, and by Application, with sales and revenue, from 2027 to 2032.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Pet Probiotic Powder.
Chapter 14 and 15, to describe Pet Probiotic Powder sales channel, distributors, customers, research findings and conclusion.
Summary:
Get latest Market Research Reports on Pet Probiotic Powder. Industry analysis & Market Report on Pet Probiotic Powder is a syndicated market report, published as Global Pet Probiotic Powder Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of Pet Probiotic Powder market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.