According to our (Global Info Research) latest study, the global Monocular Birdwatching Scope market size was valued at US$ 869 million in 2025 and is forecast to a readjusted size of US$ 1194 million by 2032 with a CAGR of 4.7% during review period.
In 2024, global sales of monocular birdwatching scopes reached approximately 720,000 units, with a typical retail price of around USD 1,120 per unit and a typical gross profit margin of approximately 25%–40% for manufacturers and distributors. Birdwatching scopes are a type of high-magnification portable optical telescope used for birdwatching, wildlife observation, long-distance observation, and near-astronomical observation. They are typically used with a tripod for stable field of view. Common specifications include magnification zoom of 15–60× (e.g., 20–60×), objective lens diameter of 50–86 mm, and weight ranging from approximately 600 g (small-aperture portable models) to 2.5 kg (large-aperture high-end models). Upstream components include high-refractive-index optical glass, low-dispersion lenses (ED/HD glass), multi-layer coating materials, sealing and nitrogen-filling processes, composite or magnesium alloy housings and molding dies, assembly and quality control equipment. Downstream components include outdoor retailers, e-commerce channels, professional birdwatching/photography communities, military and police procurement (in small quantities), and export distributors. Athlon has an annual production capacity of approximately 20,000 units per year.
The monocular birdwatching scope market exhibited a sustained growth trend driven by three forces: expanding consumer base, upgraded product performance, and diversified usage scenarios. The continued rise in global birdwatching numbers and increased penetration in ecotourism and outdoor activities significantly boosted demand for mid-range and lightweight products. Simultaneously, high-magnification telephoto lenses are rapidly adopting features such as low-dispersion (ED/HD) glass, wide-field optical structures, phase-corrected prisms, multi-layer FMC coatings, and anti-fog nitrogen filling, rapidly pushing the performance of mainstream price ranges towards the high end. Furthermore, the development of intelligent birdwatching technologies has led to trends in mobile phone adapters, desktop tripods, image stabilization (IS) structures, and lightweight magnesium alloy housings, driving users from traditional binoculars to dedicated spotting scopes. Migration; furthermore, the shift in retail channels from outdoor stores and optical specialty shops to e-commerce platforms has led to more concentrated brand competition. High-end brands are driving premium pricing through optical quality and durability, while mid-range brands are expanding their market share through lightweight designs and high cost-effectiveness. The stable increase in procurement demand from global protected areas, wetland parks, and nature education institutions is generating stable orders from educational and public organizations. The recovery of geotourism is also causing a resurgence in birdwatching hotspots in Europe and the Americas. Overall, the industry will iterate along the path of "lighter, clearer, and more compatible photography" over the next 3-5 years, with a younger consumer base and the normalization of outdoor ecological activities continuing to drive medium-to-high-speed market growth.
This report is a detailed and comprehensive analysis for global Monocular Birdwatching Scope market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Monocular Birdwatching Scope market size and forecasts, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global Monocular Birdwatching Scope market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global Monocular Birdwatching Scope market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global Monocular Birdwatching Scope market shares of main players, shipments in revenue ($ Million), sales quantity (K Units), and ASP (US$/Unit), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Monocular Birdwatching Scope
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Monocular Birdwatching Scope market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Swarovski, Leica, Zeiss, Bushnell, Nikon, Athlon, Burris, Bresser, Celestron, DD Optics, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Monocular Birdwatching Scope market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Straight
Angled
Market segment by Magnification
20x
60x
Others
Market segment by Objective Lens Diameter
50mm
86mm
Others
Market segment by Application
Online Sales
Offline Sales
Major players covered
Swarovski
Leica
Zeiss
Bushnell
Nikon
Athlon
Burris
Bresser
Celestron
DD Optics
Hawke
Kowa
Kite Optics
Leupold
Minox
Maven
Levenhuk
Sightron
Sig Sauer
Vortex
Vanguard
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Monocular Birdwatching Scope product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Monocular Birdwatching Scope, with price, sales quantity, revenue, and global market share of Monocular Birdwatching Scope from 2021 to 2026.
Chapter 3, the Monocular Birdwatching Scope competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Monocular Birdwatching Scope breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2021 to 2032.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2021 to 2032.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2021 to 2026.and Monocular Birdwatching Scope market forecast, by regions, by Type, and by Application, with sales and revenue, from 2027 to 2032.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Monocular Birdwatching Scope.
Chapter 14 and 15, to describe Monocular Birdwatching Scope sales channel, distributors, customers, research findings and conclusion.
Summary:
Get latest Market Research Reports on Monocular Birdwatching Scope. Industry analysis & Market Report on Monocular Birdwatching Scope is a syndicated market report, published as Global Monocular Birdwatching Scope Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of Monocular Birdwatching Scope market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.