Report Detail

Machinery & Equipment Global Marine Outboard Motor Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031

  • RnM4627226
  • |
  • 26 September, 2025
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  • Global
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  • 115 Pages
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  • GIR
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  • Machinery & Equipment

According to our (Global Info Research) latest study, the global Marine Outboard Motor market size was valued at US$ 5504 million in 2024 and is forecast to a readjusted size of USD 6346 million by 2031 with a CAGR of 3.0% during review period.
In this report, we will assess the current U.S. tariff framework alongside international policy adaptations, analyzing their effects on competitive market structures, regional economic dynamics, and supply chain resilience.
An Marine Outboard Motors or outboard motor is a self-contained propulsion system mounted on the stern of a boat, typically comprising an internal combustion engine, electric motor, transmission system, and propeller.
Marine Outboard Motors are prevalent in various applications, including recreational boats, commercial vessels, and fishing boats. Electric Marine Outboard Motors, while emerging, are gaining traction due to advancements in battery technology and increasing environmental awareness.
Recreational Boats accounting for approximately 45% of the global market share. This segment includes fishing boats, yachts, and personal watercraft.
Regional Market
North America: The largest consumer market, accounting for about 40% of global revenue. The U.S. leads in both production and consumption, driven by a strong recreational boating culture and commercial maritime activities.
Asia-Pacific: A rapidly growing market, especially in countries like China, Japan, and India, due to expanding coastal tourism and fishing industries.
Europe: Notable for its emphasis on environmental sustainability, with increasing adoption of electric Marine Outboard Motors in countries like Norway and the Netherlands.
Market Drivers
Growth in Recreational Boating
The rise in leisure activities such as fishing, water sports, and cruising has significantly increased the demand for outboard motors.
Environmental Regulations
Stricter emission standards and environmental regulations are pushing the industry towards cleaner propulsion technologies. Electric Marine Outboard Motors, which produce zero emissions, are becoming more appealing to environmentally conscious consumers and regulatory agencies.
Technological Advancements
Advancements in battery technology, particularly lithium-ion batteries, have improved the performance and affordability of electric Marine Outboard Motors. These innovations are making electric propulsion systems more practical for various uses, including commercial and recreational boating.
Government Incentives
Several governments are offering subsidies, tax breaks, and rebates to encourage the adoption of electric outboard motors. These financial incentives are playing a significant role in accelerating the transition to cleaner marine propulsion systems.
Market Restraints
High Initial Costs
Electric outboard motors generally have higher upfront costs compared to their internal combustion counterparts. The expense of advanced battery systems and electric propulsion technology can be a barrier for price-sensitive consumers.
Limited Range and Power
While electric Marine Outboard Motors are suitable for short-distance travel, their range and power output are currently limited compared to internal combustion engines. This limitation restricts their use in long-distance and high-power applications.
Charging Infrastructure
The availability of charging stations for electric outboard motors is still limited, especially in remote or rural areas. The lack of widespread charging infrastructure can hinder the adoption of electric propulsion systems.
Consumer Awareness
There is a need for increased consumer education regarding the benefits and capabilities of electric Marine Outboard Motors. Misconceptions about performance and reliability can deter potential buyers.
Conclusion
The outboard motor market is experiencing significant growth, driven by advancements in technology, environmental regulations, and changing consumer preferences. While internal combustion engines currently dominate the market, electric and hybrid propulsion systems are gaining traction and are expected to play a larger role in the future. Manufacturers need to focus on innovation, sustainability, and consumer education to capitalize on these emerging trends and meet the evolving demands of the market.
This report is a detailed and comprehensive analysis for global Marine Outboard Motor market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Marine Outboard Motor market size and forecasts, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
Global Marine Outboard Motor market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
Global Marine Outboard Motor market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
Global Marine Outboard Motor market shares of main players, shipments in revenue ($ Million), sales quantity (K Units), and ASP (US$/Unit), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Marine Outboard Motor
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Marine Outboard Motor market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Mercury Marine, Yamaha, Suzuki, Honda, Evinrude Outboard Motors, Tohatsu, Torqeedo, ePropulsion Technology, Minn Kota, ACEL Power Inc, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Marine Outboard Motor market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
2 Stroke
4 Stroke
Others
Market segment by Application
Recreation Boat
Commercial Boat
Others
Major players covered
Mercury Marine
Yamaha
Suzuki
Honda
Evinrude Outboard Motors
Tohatsu
Torqeedo
ePropulsion Technology
Minn Kota
ACEL Power Inc
AquaWatt
Elco Motor Yachts
CSM Tech
Haibo
Evoy AS
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Marine Outboard Motor product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Marine Outboard Motor, with price, sales quantity, revenue, and global market share of Marine Outboard Motor from 2020 to 2025.
Chapter 3, the Marine Outboard Motor competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Marine Outboard Motor breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Marine Outboard Motor market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Marine Outboard Motor.
Chapter 14 and 15, to describe Marine Outboard Motor sales channel, distributors, customers, research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Market Analysis by Type
    • 1.3.1 Overview: Global Marine Outboard Motor Consumption Value by Type: 2020 Versus 2024 Versus 2031
    • 1.3.2 2 Stroke
    • 1.3.3 4 Stroke
    • 1.3.4 Others
  • 1.4 Market Analysis by Application
    • 1.4.1 Overview: Global Marine Outboard Motor Consumption Value by Application: 2020 Versus 2024 Versus 2031
    • 1.4.2 Recreation Boat
    • 1.4.3 Commercial Boat
    • 1.4.4 Others
  • 1.5 Global Marine Outboard Motor Market Size & Forecast
    • 1.5.1 Global Marine Outboard Motor Consumption Value (2020 & 2024 & 2031)
    • 1.5.2 Global Marine Outboard Motor Sales Quantity (2020-2031)
    • 1.5.3 Global Marine Outboard Motor Average Price (2020-2031)

2 Manufacturers Profiles

  • 2.1 Mercury Marine
    • 2.1.1 Mercury Marine Details
    • 2.1.2 Mercury Marine Major Business
    • 2.1.3 Mercury Marine Marine Outboard Motor Product and Services
    • 2.1.4 Mercury Marine Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.1.5 Mercury Marine Recent Developments/Updates
  • 2.2 Yamaha
    • 2.2.1 Yamaha Details
    • 2.2.2 Yamaha Major Business
    • 2.2.3 Yamaha Marine Outboard Motor Product and Services
    • 2.2.4 Yamaha Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.2.5 Yamaha Recent Developments/Updates
  • 2.3 Suzuki
    • 2.3.1 Suzuki Details
    • 2.3.2 Suzuki Major Business
    • 2.3.3 Suzuki Marine Outboard Motor Product and Services
    • 2.3.4 Suzuki Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.3.5 Suzuki Recent Developments/Updates
  • 2.4 Honda
    • 2.4.1 Honda Details
    • 2.4.2 Honda Major Business
    • 2.4.3 Honda Marine Outboard Motor Product and Services
    • 2.4.4 Honda Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.4.5 Honda Recent Developments/Updates
  • 2.5 Evinrude Outboard Motors
    • 2.5.1 Evinrude Outboard Motors Details
    • 2.5.2 Evinrude Outboard Motors Major Business
    • 2.5.3 Evinrude Outboard Motors Marine Outboard Motor Product and Services
    • 2.5.4 Evinrude Outboard Motors Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.5.5 Evinrude Outboard Motors Recent Developments/Updates
  • 2.6 Tohatsu
    • 2.6.1 Tohatsu Details
    • 2.6.2 Tohatsu Major Business
    • 2.6.3 Tohatsu Marine Outboard Motor Product and Services
    • 2.6.4 Tohatsu Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.6.5 Tohatsu Recent Developments/Updates
  • 2.7 Torqeedo
    • 2.7.1 Torqeedo Details
    • 2.7.2 Torqeedo Major Business
    • 2.7.3 Torqeedo Marine Outboard Motor Product and Services
    • 2.7.4 Torqeedo Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.7.5 Torqeedo Recent Developments/Updates
  • 2.8 ePropulsion Technology
    • 2.8.1 ePropulsion Technology Details
    • 2.8.2 ePropulsion Technology Major Business
    • 2.8.3 ePropulsion Technology Marine Outboard Motor Product and Services
    • 2.8.4 ePropulsion Technology Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.8.5 ePropulsion Technology Recent Developments/Updates
  • 2.9 Minn Kota
    • 2.9.1 Minn Kota Details
    • 2.9.2 Minn Kota Major Business
    • 2.9.3 Minn Kota Marine Outboard Motor Product and Services
    • 2.9.4 Minn Kota Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.9.5 Minn Kota Recent Developments/Updates
  • 2.10 ACEL Power Inc
    • 2.10.1 ACEL Power Inc Details
    • 2.10.2 ACEL Power Inc Major Business
    • 2.10.3 ACEL Power Inc Marine Outboard Motor Product and Services
    • 2.10.4 ACEL Power Inc Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.10.5 ACEL Power Inc Recent Developments/Updates
  • 2.11 AquaWatt
    • 2.11.1 AquaWatt Details
    • 2.11.2 AquaWatt Major Business
    • 2.11.3 AquaWatt Marine Outboard Motor Product and Services
    • 2.11.4 AquaWatt Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.11.5 AquaWatt Recent Developments/Updates
  • 2.12 Elco Motor Yachts
    • 2.12.1 Elco Motor Yachts Details
    • 2.12.2 Elco Motor Yachts Major Business
    • 2.12.3 Elco Motor Yachts Marine Outboard Motor Product and Services
    • 2.12.4 Elco Motor Yachts Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.12.5 Elco Motor Yachts Recent Developments/Updates
  • 2.13 CSM Tech
    • 2.13.1 CSM Tech Details
    • 2.13.2 CSM Tech Major Business
    • 2.13.3 CSM Tech Marine Outboard Motor Product and Services
    • 2.13.4 CSM Tech Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.13.5 CSM Tech Recent Developments/Updates
  • 2.14 Haibo
    • 2.14.1 Haibo Details
    • 2.14.2 Haibo Major Business
    • 2.14.3 Haibo Marine Outboard Motor Product and Services
    • 2.14.4 Haibo Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.14.5 Haibo Recent Developments/Updates
  • 2.15 Evoy AS
    • 2.15.1 Evoy AS Details
    • 2.15.2 Evoy AS Major Business
    • 2.15.3 Evoy AS Marine Outboard Motor Product and Services
    • 2.15.4 Evoy AS Marine Outboard Motor Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.15.5 Evoy AS Recent Developments/Updates

3 Competitive Environment: Marine Outboard Motor by Manufacturer

  • 3.1 Global Marine Outboard Motor Sales Quantity by Manufacturer (2020-2025)
  • 3.2 Global Marine Outboard Motor Revenue by Manufacturer (2020-2025)
  • 3.3 Global Marine Outboard Motor Average Price by Manufacturer (2020-2025)
  • 3.4 Market Share Analysis (2024)
    • 3.4.1 Producer Shipments of Marine Outboard Motor by Manufacturer Revenue ($MM) and Market Share (%): 2024
    • 3.4.2 Top 3 Marine Outboard Motor Manufacturer Market Share in 2024
    • 3.4.3 Top 6 Marine Outboard Motor Manufacturer Market Share in 2024
  • 3.5 Marine Outboard Motor Market: Overall Company Footprint Analysis
    • 3.5.1 Marine Outboard Motor Market: Region Footprint
    • 3.5.2 Marine Outboard Motor Market: Company Product Type Footprint
    • 3.5.3 Marine Outboard Motor Market: Company Product Application Footprint
  • 3.6 New Market Entrants and Barriers to Market Entry
  • 3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

  • 4.1 Global Marine Outboard Motor Market Size by Region
    • 4.1.1 Global Marine Outboard Motor Sales Quantity by Region (2020-2031)
    • 4.1.2 Global Marine Outboard Motor Consumption Value by Region (2020-2031)
    • 4.1.3 Global Marine Outboard Motor Average Price by Region (2020-2031)
  • 4.2 North America Marine Outboard Motor Consumption Value (2020-2031)
  • 4.3 Europe Marine Outboard Motor Consumption Value (2020-2031)
  • 4.4 Asia-Pacific Marine Outboard Motor Consumption Value (2020-2031)
  • 4.5 South America Marine Outboard Motor Consumption Value (2020-2031)
  • 4.6 Middle East & Africa Marine Outboard Motor Consumption Value (2020-2031)

5 Market Segment by Type

  • 5.1 Global Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 5.2 Global Marine Outboard Motor Consumption Value by Type (2020-2031)
  • 5.3 Global Marine Outboard Motor Average Price by Type (2020-2031)

6 Market Segment by Application

  • 6.1 Global Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 6.2 Global Marine Outboard Motor Consumption Value by Application (2020-2031)
  • 6.3 Global Marine Outboard Motor Average Price by Application (2020-2031)

7 North America

  • 7.1 North America Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 7.2 North America Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 7.3 North America Marine Outboard Motor Market Size by Country
    • 7.3.1 North America Marine Outboard Motor Sales Quantity by Country (2020-2031)
    • 7.3.2 North America Marine Outboard Motor Consumption Value by Country (2020-2031)
    • 7.3.3 United States Market Size and Forecast (2020-2031)
    • 7.3.4 Canada Market Size and Forecast (2020-2031)
    • 7.3.5 Mexico Market Size and Forecast (2020-2031)

8 Europe

  • 8.1 Europe Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 8.2 Europe Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 8.3 Europe Marine Outboard Motor Market Size by Country
    • 8.3.1 Europe Marine Outboard Motor Sales Quantity by Country (2020-2031)
    • 8.3.2 Europe Marine Outboard Motor Consumption Value by Country (2020-2031)
    • 8.3.3 Germany Market Size and Forecast (2020-2031)
    • 8.3.4 France Market Size and Forecast (2020-2031)
    • 8.3.5 United Kingdom Market Size and Forecast (2020-2031)
    • 8.3.6 Russia Market Size and Forecast (2020-2031)
    • 8.3.7 Italy Market Size and Forecast (2020-2031)

9 Asia-Pacific

  • 9.1 Asia-Pacific Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 9.2 Asia-Pacific Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 9.3 Asia-Pacific Marine Outboard Motor Market Size by Region
    • 9.3.1 Asia-Pacific Marine Outboard Motor Sales Quantity by Region (2020-2031)
    • 9.3.2 Asia-Pacific Marine Outboard Motor Consumption Value by Region (2020-2031)
    • 9.3.3 China Market Size and Forecast (2020-2031)
    • 9.3.4 Japan Market Size and Forecast (2020-2031)
    • 9.3.5 South Korea Market Size and Forecast (2020-2031)
    • 9.3.6 India Market Size and Forecast (2020-2031)
    • 9.3.7 Southeast Asia Market Size and Forecast (2020-2031)
    • 9.3.8 Australia Market Size and Forecast (2020-2031)

10 South America

  • 10.1 South America Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 10.2 South America Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 10.3 South America Marine Outboard Motor Market Size by Country
    • 10.3.1 South America Marine Outboard Motor Sales Quantity by Country (2020-2031)
    • 10.3.2 South America Marine Outboard Motor Consumption Value by Country (2020-2031)
    • 10.3.3 Brazil Market Size and Forecast (2020-2031)
    • 10.3.4 Argentina Market Size and Forecast (2020-2031)

11 Middle East & Africa

  • 11.1 Middle East & Africa Marine Outboard Motor Sales Quantity by Type (2020-2031)
  • 11.2 Middle East & Africa Marine Outboard Motor Sales Quantity by Application (2020-2031)
  • 11.3 Middle East & Africa Marine Outboard Motor Market Size by Country
    • 11.3.1 Middle East & Africa Marine Outboard Motor Sales Quantity by Country (2020-2031)
    • 11.3.2 Middle East & Africa Marine Outboard Motor Consumption Value by Country (2020-2031)
    • 11.3.3 Turkey Market Size and Forecast (2020-2031)
    • 11.3.4 Egypt Market Size and Forecast (2020-2031)
    • 11.3.5 Saudi Arabia Market Size and Forecast (2020-2031)
    • 11.3.6 South Africa Market Size and Forecast (2020-2031)

12 Market Dynamics

  • 12.1 Marine Outboard Motor Market Drivers
  • 12.2 Marine Outboard Motor Market Restraints
  • 12.3 Marine Outboard Motor Trends Analysis
  • 12.4 Porters Five Forces Analysis
    • 12.4.1 Threat of New Entrants
    • 12.4.2 Bargaining Power of Suppliers
    • 12.4.3 Bargaining Power of Buyers
    • 12.4.4 Threat of Substitutes
    • 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

  • 13.1 Raw Material of Marine Outboard Motor and Key Manufacturers
  • 13.2 Manufacturing Costs Percentage of Marine Outboard Motor
  • 13.3 Marine Outboard Motor Production Process
  • 13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

  • 14.1 Sales Channel
    • 14.1.1 Direct to End-User
    • 14.1.2 Distributors
  • 14.2 Marine Outboard Motor Typical Distributors
  • 14.3 Marine Outboard Motor Typical Customers

15 Research Findings and Conclusion

    16 Appendix

    • 16.1 Methodology
    • 16.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Marine Outboard Motor. Industry analysis & Market Report on Marine Outboard Motor is a syndicated market report, published as Global Marine Outboard Motor Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031. It is complete Research Study and Industry Analysis of Marine Outboard Motor market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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