Report Detail

Service & Software Global Location Based Marketing Market Size, Status and Forecast 2019-2025

  • RnM3753440
  • |
  • 17 September, 2019
  • |
  • Global
  • |
  • 95 Pages
  • |
  • QYResearch
  • |
  • Service & Software

Location-based marketing (LMS) is a direct marketing strategy that uses a mobile device's location to alert the device's owner about an offering from a near-by business. Typically, location-based alerts are delivered to smartphones through SMS text messages. An alert may include information about a local business' deal of the day or include a purchasing incentive, such as a discount coupon code.
In 2018, the global Location Based Marketing market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Location Based Marketing status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Location Based Marketing development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

The key players covered in this study
Google
Groupon
Groundtruth
Placecast
PlaceIQ
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Foursquare

Market segment by Type, the product can be split into
Banner Display/Pop ups
Video
Search Result
E-mail and Message
Social Media Content
Voice Calling

Market segment by Application, split into
Retail
Hospitality
Healthcare
BFSI
Education
Technology and Media
Transportation and Logistics
Automotive
Others

Market segment by Regions/Countries, this report covers
North America
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Location Based Marketing status, future forecast, growth opportunity, key market and key players.
To present the Location Based Marketing development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Location Based Marketing are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Key Market Segments
    • 1.3 Players Covered
    • 1.4 Market Analysis by Type
      • 1.4.1 Global Location Based Marketing Market Size Growth Rate by Type (2014-2025)
      • 1.4.2 Banner Display/Pop ups
      • 1.4.3 Video
      • 1.4.4 Search Result
      • 1.4.5 E-mail and Message
      • 1.4.6 Social Media Content
      • 1.4.7 Voice Calling
    • 1.5 Market by Application
      • 1.5.1 Global Location Based Marketing Market Share by Application (2019-2025)
      • 1.5.2 Retail
      • 1.5.3 Hospitality
      • 1.5.4 Healthcare
      • 1.5.5 BFSI
      • 1.5.6 Education
      • 1.5.7 Technology and Media
      • 1.5.8 Transportation and Logistics
      • 1.5.9 Automotive
      • 1.5.10 Others
    • 1.6 Study Objectives
    • 1.7 Years Considered

    2 Global Growth Trends

    • 2.1 Location Based Marketing Market Size
    • 2.2 Location Based Marketing Growth Trends by Regions
      • 2.2.1 Location Based Marketing Market Size by Regions (2019-2025)
      • 2.2.2 Location Based Marketing Market Share by Regions (2014-2019)
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers
      • 2.3.3 Market Challenges
      • 2.3.4 Porter’s Five Forces Analysis

    3 Market Share by Key Players

    • 3.1 Location Based Marketing Market Size by by Players
      • 3.1.1 Global Location Based Marketing Revenue by by Players (2014-2019)
      • 3.1.2 Global Location Based Marketing Revenue Market Share by by Players (2014-2019)
      • 3.1.3 Global Location Based Marketing Market Concentration Ratio (CR5 and HHI)
    • 3.2 Location Based Marketing Key Players Head office and Area Served
    • 3.3 Key Players Location Based Marketing Product/Solution/Service
    • 3.4 Date of Enter into Location Based Marketing Market
    • 3.5 Mergers & Acquisitions, Expansion Plans

    4 Breakdown Data by Type and Application

    • 4.1 Global Location Based Marketing Market Size by Type (2014-2019)
    • 4.2 Global Location Based Marketing Market Size by Application (2014-2019)

    5 North America

    • 5.1 North America Location Based Marketing Market Size (2014-2019)
    • 5.2 Location Based Marketing Key Players in North America
    • 5.3 North America Location Based Marketing Market Size by Type
    • 5.4 North America Location Based Marketing Market Size by Application

    6 Europe

    • 6.1 Europe Location Based Marketing Market Size (2014-2019)
    • 6.2 Location Based Marketing Key Players in Europe
    • 6.3 Europe Location Based Marketing Market Size by Type
    • 6.4 Europe Location Based Marketing Market Size by Application

    7 China

    • 7.1 China Location Based Marketing Market Size (2014-2019)
    • 7.2 Location Based Marketing Key Players in China
    • 7.3 China Location Based Marketing Market Size by Type
    • 7.4 China Location Based Marketing Market Size by Application

    8 Japan

    • 8.1 Japan Location Based Marketing Market Size (2014-2019)
    • 8.2 Location Based Marketing Key Players in Japan
    • 8.3 Japan Location Based Marketing Market Size by Type
    • 8.4 Japan Location Based Marketing Market Size by Application

    9 Southeast Asia

    • 9.1 Southeast Asia Location Based Marketing Market Size (2014-2019)
    • 9.2 Location Based Marketing Key Players in Southeast Asia
    • 9.3 Southeast Asia Location Based Marketing Market Size by Type
    • 9.4 Southeast Asia Location Based Marketing Market Size by Application

    10 India

    • 10.1 India Location Based Marketing Market Size (2014-2019)
    • 10.2 Location Based Marketing Key Players in India
    • 10.3 India Location Based Marketing Market Size by Type
    • 10.4 India Location Based Marketing Market Size by Application

    11 Central & South America

    • 11.1 Central & South America Location Based Marketing Market Size (2014-2019)
    • 11.2 Location Based Marketing Key Players in Central & South America
    • 11.3 Central & South America Location Based Marketing Market Size by Type
    • 11.4 Central & South America Location Based Marketing Market Size by Application

    12 International Players Profiles

    • 12.1 Google
      • 12.1.1 Google Company Details
      • 12.1.2 Company Description and Business Overview
      • 12.1.3 Location Based Marketing Introduction
      • 12.1.4 Google Revenue in Location Based Marketing Business (2014-2019))
      • 12.1.5 Google Recent Development
    • 12.2 Groupon
      • 12.2.1 Groupon Company Details
      • 12.2.2 Company Description and Business Overview
      • 12.2.3 Location Based Marketing Introduction
      • 12.2.4 Groupon Revenue in Location Based Marketing Business (2014-2019)
      • 12.2.5 Groupon Recent Development
    • 12.3 Groundtruth
      • 12.3.1 Groundtruth Company Details
      • 12.3.2 Company Description and Business Overview
      • 12.3.3 Location Based Marketing Introduction
      • 12.3.4 Groundtruth Revenue in Location Based Marketing Business (2014-2019)
      • 12.3.5 Groundtruth Recent Development
    • 12.4 Placecast
      • 12.4.1 Placecast Company Details
      • 12.4.2 Company Description and Business Overview
      • 12.4.3 Location Based Marketing Introduction
      • 12.4.4 Placecast Revenue in Location Based Marketing Business (2014-2019)
      • 12.4.5 Placecast Recent Development
    • 12.5 PlaceIQ
      • 12.5.1 PlaceIQ Company Details
      • 12.5.2 Company Description and Business Overview
      • 12.5.3 Location Based Marketing Introduction
      • 12.5.4 PlaceIQ Revenue in Location Based Marketing Business (2014-2019)
      • 12.5.5 PlaceIQ Recent Development
    • 12.6 Scanbuy
      • 12.6.1 Scanbuy Company Details
      • 12.6.2 Company Description and Business Overview
      • 12.6.3 Location Based Marketing Introduction
      • 12.6.4 Scanbuy Revenue in Location Based Marketing Business (2014-2019)
      • 12.6.5 Scanbuy Recent Development
    • 12.7 Shopkick
      • 12.7.1 Shopkick Company Details
      • 12.7.2 Company Description and Business Overview
      • 12.7.3 Location Based Marketing Introduction
      • 12.7.4 Shopkick Revenue in Location Based Marketing Business (2014-2019)
      • 12.7.5 Shopkick Recent Development
    • 12.8 Telenity
      • 12.8.1 Telenity Company Details
      • 12.8.2 Company Description and Business Overview
      • 12.8.3 Location Based Marketing Introduction
      • 12.8.4 Telenity Revenue in Location Based Marketing Business (2014-2019)
      • 12.8.5 Telenity Recent Development
    • 12.9 AdMoove
      • 12.9.1 AdMoove Company Details
      • 12.9.2 Company Description and Business Overview
      • 12.9.3 Location Based Marketing Introduction
      • 12.9.4 AdMoove Revenue in Location Based Marketing Business (2014-2019)
      • 12.9.5 AdMoove Recent Development
    • 12.10 AdNear
      • 12.10.1 AdNear Company Details
      • 12.10.2 Company Description and Business Overview
      • 12.10.3 Location Based Marketing Introduction
      • 12.10.4 AdNear Revenue in Location Based Marketing Business (2014-2019)
      • 12.10.5 AdNear Recent Development
    • 12.11 Foursquare

    13 Market Forecast 2019-2025

    • 13.1 Market Size Forecast by Product (2019-2025)
    • 13.2 Market Size Forecast by Application (2019-2025)
    • 13.3 Market Size Forecast by Regions
    • 13.4 North America
    • 13.5 Europe
    • 13.6 China
    • 13.7 Japan
    • 13.8 Southeast Asia
    • 13.9 India
    • 13.10 Central & South America

    14 Analyst's Viewpoints/Conclusions

      15 Appendix

      • 15.1 Research Methodology
        • 15.1.1 Methodology/Research Approach
          • 15.1.1.1 Research Programs/Design
          • 15.1.1.2 Market Size Estimation
          • 15.1.1.3 Market Breakdown and Data Triangulation
        • 15.1.2 Data Source
          • 15.1.2.1 Secondary Sources
          • 15.1.2.2 Primary Sources
      • 15.2 Disclaimer

      Summary:
      Get latest Market Research Reports on Location Based Marketing. Industry analysis & Market Report on Location Based Marketing is a syndicated market report, published as Global Location Based Marketing Market Size, Status and Forecast 2019-2025. It is complete Research Study and Industry Analysis of Location Based Marketing market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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