Report Detail

Consumer Goods Global (United States, European Union and China) Licensed Merchandise Market Research Report 2019-2025

  • RnM3715297
  • |
  • 02 September, 2019
  • |
  • Global
  • |
  • 142 Pages
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  • QYResearch
  • |
  • Consumer Goods

In the broadest sense, merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customers to make a purchase.
In marketing, one of the definitions of merchandising is the practice in which the brand or image from one product or service is used to sell another. Trademarked brand names, logos, or character images are licensed to manufacturers of products such as toys or clothing, which then make items in or emblazoned with the image of the license, hoping they'll sell better than the same item with no such image. For the owners of the IP (intellectual property) in question, merchandising is a very popular source of revenue, due to the low cost of letting a third party manufacture the merchandise, while the IP owners collect the merchandising fees.
In 2019, the market size of Licensed Merchandise is xx million US$ and it will reach xx million US$ in 2025, growing at a CAGR of xx% from 2019; while in China, the market size is valued at xx million US$ and will increase to xx million US$ in 2025, with a CAGR of xx% during forecast period.
In this report, 2018 has been considered as the base year and 2019 to 2025 as the forecast period to estimate the market size for Licensed Merchandise.

This report studies the global market size of Licensed Merchandise, especially focuses on the key regions like United States, European Union, China, and other regions (Japan, Korea, India and Southeast Asia).
This study presents the Licensed Merchandise sales volume, revenue, market share and growth rate for each key company, and also covers the breakdown data (sales, revenue and market share) by regions, type and applications. history breakdown data from 2014 to 2019, and forecast to 2025.
For top companies in United States, European Union and China, this report investigates and analyzes the production, value, price, market share and growth rate for the top manufacturers, key data from 2014 to 2019.

In global market, the following companies are covered:
Fanatics
G-III Apparel Group
Hasbro
NBCUniversal Media
The Walt Disney Company
Warner Bros. Consumer Products
Adidas
Bioworld
Cartoon Network
Columbia Sportswear
DreamWorks Animations
Discovery Consumer Products
Entertainment One
Everlast Worldwide
Hanesbrands
Knights Apparel
Mattel
Nike
Prada
Puma
Rainbow
Ralph Lauren
Reebok
Sanrio
Twentieth Century Fox Consumer Products
Under Armour

Market Segment by Product Type
Apparels
Toys
Accessories
Video games
Home decoration

Market Segment by Application
Entertainment
Corporate trademarks
Fashion
Sports

Key Regions split in this report: breakdown data for each region.
United States
China
European Union
Rest of World (Japan, Korea, India and Southeast Asia)

The study objectives are:
To analyze and research the Licensed Merchandise status and future forecast in United States, European Union and China, involving sales, value (revenue), growth rate (CAGR), market share, historical and forecast.
To present the key Licensed Merchandise manufacturers, presenting the sales, revenue, market share, and recent development for key players.
To split the breakdown data by regions, type, companies and applications
To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
To identify significant trends, drivers, influence factors in global and regions
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market

In this study, the years considered to estimate the market size of Licensed Merchandise are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025


Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Major Manufacturers Covered in This Report
    • 1.3 Market Segment by Type
      • 1.3.1 Global Licensed Merchandise Market Size Growth Rate by Type (2019-2025)
      • 1.3.2 Apparels
      • 1.3.3 Toys
      • 1.3.4 Accessories
      • 1.3.5 Video games
      • 1.3.6 Home decoration
    • 1.4 Market Segment by Application
      • 1.4.1 Global Licensed Merchandise Market Share by Application (2019-2025)
      • 1.4.2 Entertainment
      • 1.4.3 Corporate trademarks
      • 1.4.4 Fashion
      • 1.4.5 Sports
    • 1.5 Study Objectives
    • 1.6 Years Considered

    2 Global Growth Trends

    • 2.1 Global Licensed Merchandise Market Size
      • 2.1.1 Global Licensed Merchandise Revenue 2014-2025
      • 2.1.2 Global Licensed Merchandise Sales 2014-2025
    • 2.2 Licensed Merchandise Growth Rate by Regions
      • 2.2.1 Global Licensed Merchandise Sales by Regions 2014-2019
      • 2.2.2 Global Licensed Merchandise Revenue by Regions 2014-2019
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers

    3 Market Share by Manufacturers

    • 3.1 Licensed Merchandise Sales by Manufacturers
      • 3.1.1 Licensed Merchandise Sales by Manufacturers 2014-2019
      • 3.1.2 Licensed Merchandise Sales Market Share by Manufacturers 2014-2019
    • 3.2 Revenue by Manufacturers
      • 3.2.1 Licensed Merchandise Revenue by Manufacturers (2014-2019)
      • 3.2.2 Licensed Merchandise Revenue Share by Manufacturers (2014-2019)
      • 3.2.3 Global Licensed Merchandise Market Concentration Ratio (CR5 and HHI)
    • 3.3 Licensed Merchandise Price by Manufacturers
    • 3.4 Key Manufacturers Licensed Merchandise Plants/Factories Distribution and Area Served
    • 3.5 Date of Key Manufacturers Enter into Licensed Merchandise Market
    • 3.6 Key Manufacturers Licensed Merchandise Product Offered
    • 3.7 Mergers & Acquisitions, Expansion Plans

    4 Market Size by Type

    • 4.1 Sales and Revenue for Each Type
      • 4.1.1 Apparels Sales and Revenue (2014-2019)
      • 4.1.2 Toys Sales and Revenue (2014-2019)
      • 4.1.3 Accessories Sales and Revenue (2014-2019)
      • 4.1.4 Video games Sales and Revenue (2014-2019)
      • 4.1.5 Home decoration Sales and Revenue (2014-2019)
    • 4.2 Global Licensed Merchandise Sales Market Share by Type
    • 4.3 Global Licensed Merchandise Revenue Market Share by Type
    • 4.4 Licensed Merchandise Price by Type

    5 Market Size by Application

    • 5.1 Overview
    • 5.2 Global Licensed Merchandise Sales by Application

    6 United States

    • 6.1 United States Licensed Merchandise Breakdown Data by Company
    • 6.2 United States Licensed Merchandise Breakdown Data by Type
    • 6.3 United States Licensed Merchandise Breakdown Data by Application

    7 European Union

    • 7.1 European Union Licensed Merchandise Breakdown Data by Company
    • 7.2 European Union Licensed Merchandise Breakdown Data by Type
    • 7.3 European Union Licensed Merchandise Breakdown Data by Application

    8 China

    • 8.1 China Licensed Merchandise Breakdown Data by Company
    • 8.2 China Licensed Merchandise Breakdown Data by Type
    • 8.3 China Licensed Merchandise Breakdown Data by Application

    9 Rest of World

    • 9.1 Rest of World Licensed Merchandise Breakdown Data by Company
    • 9.2 Rest of World Licensed Merchandise Breakdown Data by Type
    • 9.3 Rest of World Licensed Merchandise Breakdown Data by Application
    • 9.4 Rest of World Licensed Merchandise Breakdown Data by Countries
      • 9.4.1 Rest of World Licensed Merchandise Sales by Countries
      • 9.4.2 Rest of World Licensed Merchandise Revenue by Countries
      • 9.4.3 Japan
      • 9.4.4 Korea
      • 9.4.5 India
      • 9.4.6 Southeast Asia

    10 Company Profiles

    • 10.1 Fanatics
      • 10.1.1 Fanatics Company Details
      • 10.1.2 Company Description and Business Overview
      • 10.1.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.1.4 Licensed Merchandise Product Introduction
      • 10.1.5 Fanatics Recent Development
    • 10.2 G-III Apparel Group
      • 10.2.1 G-III Apparel Group Company Details
      • 10.2.2 Company Description and Business Overview
      • 10.2.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.2.4 Licensed Merchandise Product Introduction
      • 10.2.5 G-III Apparel Group Recent Development
    • 10.3 Hasbro
      • 10.3.1 Hasbro Company Details
      • 10.3.2 Company Description and Business Overview
      • 10.3.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.3.4 Licensed Merchandise Product Introduction
      • 10.3.5 Hasbro Recent Development
    • 10.4 NBCUniversal Media
      • 10.4.1 NBCUniversal Media Company Details
      • 10.4.2 Company Description and Business Overview
      • 10.4.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.4.4 Licensed Merchandise Product Introduction
      • 10.4.5 NBCUniversal Media Recent Development
    • 10.5 The Walt Disney Company
      • 10.5.1 The Walt Disney Company Company Details
      • 10.5.2 Company Description and Business Overview
      • 10.5.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.5.4 Licensed Merchandise Product Introduction
      • 10.5.5 The Walt Disney Company Recent Development
    • 10.6 Warner Bros. Consumer Products
      • 10.6.1 Warner Bros. Consumer Products Company Details
      • 10.6.2 Company Description and Business Overview
      • 10.6.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.6.4 Licensed Merchandise Product Introduction
      • 10.6.5 Warner Bros. Consumer Products Recent Development
    • 10.7 Adidas
      • 10.7.1 Adidas Company Details
      • 10.7.2 Company Description and Business Overview
      • 10.7.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.7.4 Licensed Merchandise Product Introduction
      • 10.7.5 Adidas Recent Development
    • 10.8 Bioworld
      • 10.8.1 Bioworld Company Details
      • 10.8.2 Company Description and Business Overview
      • 10.8.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.8.4 Licensed Merchandise Product Introduction
      • 10.8.5 Bioworld Recent Development
    • 10.9 Cartoon Network
      • 10.9.1 Cartoon Network Company Details
      • 10.9.2 Company Description and Business Overview
      • 10.9.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.9.4 Licensed Merchandise Product Introduction
      • 10.9.5 Cartoon Network Recent Development
    • 10.10 Columbia Sportswear
      • 10.10.1 Columbia Sportswear Company Details
      • 10.10.2 Company Description and Business Overview
      • 10.10.3 Sales, Revenue and Market Share of Licensed Merchandise
      • 10.10.4 Licensed Merchandise Product Introduction
      • 10.10.5 Columbia Sportswear Recent Development
    • 10.11 DreamWorks Animations
    • 10.12 Discovery Consumer Products
    • 10.13 Entertainment One
    • 10.14 Everlast Worldwide
    • 10.15 Hanesbrands
    • 10.16 Knights Apparel
    • 10.17 Mattel
    • 10.18 Nike
    • 10.19 Prada
    • 10.20 Puma
    • 10.21 Rainbow
    • 10.22 Ralph Lauren
    • 10.23 Reebok
    • 10.24 Sanrio
    • 10.25 Twentieth Century Fox Consumer Products
    • 10.26 Under Armour

    11 Value Chain and Sales Channels Analysis

    • 11.1 Value Chain Analysis
    • 11.2 Sales Channels Analysis
      • 11.2.1 Licensed Merchandise Sales Channels
      • 11.2.2 Licensed Merchandise Distributors
    • 11.3 Licensed Merchandise Customers

    12 Market Forecast

    • 12.1 Global Licensed Merchandise Sales and Revenue Forecast 2019-2025
    • 12.2 Global Licensed Merchandise Sales Forecast by Type
    • 12.3 Global Licensed Merchandise Sales Forecast by Application
    • 12.4 Licensed Merchandise Forecast by Regions
      • 12.4.1 Global Licensed Merchandise Sales Forecast by Regions 2019-2025
      • 12.4.2 Global Licensed Merchandise Revenue Forecast by Regions 2019-2025
    • 12.5 United States Market Forecast
    • 12.6 European Union Market Forecast
    • 12.7 China Market Forecast
    • 12.8 Rest of World
      • 12.8.1 Japan
      • 12.8.2 Korea
      • 12.8.3 India

    13 Research Findings and Conclusion

      14 Appendix

      • 14.1 Research Methodology
        • 14.1.1 Methodology/Research Approach
          • 14.1.1.1 Research Programs/Design
          • 14.1.1.2 Market Size Estimation
          • 14.1.1.3 Market Breakdown and Data Triangulation
        • 14.1.2 Data Source
          • 14.1.2.1 Secondary Sources
          • 14.1.2.2 Primary Sources
      • 14.2 Author Details

      Summary:
      Get latest Market Research Reports on Licensed Merchandise. Industry analysis & Market Report on Licensed Merchandise is a syndicated market report, published as Global (United States, European Union and China) Licensed Merchandise Market Research Report 2019-2025. It is complete Research Study and Industry Analysis of Licensed Merchandise market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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