According to our (Global Info Research) latest study, the global K-webtoon market size was valued at US$ 4278 million in 2025 and is forecast to a readjusted size of US$ 6177 million by 2032 with a CAGR of 5.4% during review period.
K-webtoon refers to South Korean digital comics, commonly known as webtoons, that are designed specifically for mobile and online platforms. Unlike traditional comics, K-webtoons are typically formatted in a vertical scroll, making them easy to read on smartphones and tablets.
Smartphones have become one of the most accessible sources of entertainment for most people these days. In fact, Zippia shares that smartphones make up 70% of digital media time in the US, with 83% of that time going to entertainment. Since many users tend to consume content quickly, there’s been a rising trend to cater to this phenomenon called “snack culture.” The term originated in South Korea, referring to the behavior of going through short-form content rather than deeper reading material. These types of content take on the form of videos that are up to a minute long, including stills such as infographics and webtoons. Webtoons, specifically, are seeing increased demand from all over the world. Because of this, many companies are jumping into the webtoon business to use as marketing and boost sales.
This report is a detailed and comprehensive analysis for global K-webtoon market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global K-webtoon market size and forecasts, in consumption value ($ Million), 2021-2032
Global K-webtoon market size and forecasts by region and country, in consumption value ($ Million), 2021-2032
Global K-webtoon market size and forecasts, by Type and by Application, in consumption value ($ Million), 2021-2032
Global K-webtoon market shares of main players, in revenue ($ Million), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for K-webtoon
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global K-webtoon market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Naver, Kakao, Comico (NHN), KidariStudio, Ridibooks (RIDI Corp), Tencent, Webcomics (SideWalk Group), Tappytoon, Kuaikan, Izneo Webtoon, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market segmentation
K-webtoon market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Subscription Based
Advertisement Based
Market segment by Application
Mobile Phone
PC/Notebook
Tablet Computer
Others
Market segment by players, this report covers
Naver
Kakao
Comico (NHN)
KidariStudio
Ridibooks (RIDI Corp)
Tencent
Webcomics (SideWalk Group)
Tappytoon
Kuaikan
Izneo Webtoon
Toomics (Terapin Studios)
MangaToon
Webtoon Factory
Amazia
Manman Manhua
Mr Blue
Dongman Entertainment
Bilibili Comics
ToryComics
TOPCO
Stela
Graphite
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe K-webtoon product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of K-webtoon, with revenue, gross margin, and global market share of K-webtoon from 2021 to 2026.
Chapter 3, the K-webtoon competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2021 to 2032.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2021 to 2026.and K-webtoon market forecast, by regions, by Type and by Application, with consumption value, from 2027 to 2032.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of K-webtoon.
Chapter 13, to describe K-webtoon research findings and conclusion.
Summary:
Get latest Market Research Reports on K-webtoon. Industry analysis & Market Report on K-webtoon is a syndicated market report, published as Global K-webtoon Market 2026 by Company, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of K-webtoon market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.