Global Advertising Market Research Report 2012-2024

Table of Contents

1 Market Overview

• 1.1 Objectives of Research
  • 1.1.1 Definition
  • 1.1.2 Specifications
• 1.2 Market Segment
  • 1.2.1 by Type
    • 1.2.1.1 TV Advertising
    • 1.2.1.2 Newspaper & Magazine Advertising
    • 1.2.1.3 Outdoors Advertising
    • 1.2.1.4 Radio Advertising
    • 1.2.1.5 Internet Advertising
    • 1.2.1.6 Others
  • 1.2.2 by Application
    • 1.2.2.1 Food & Beverage Industry
    • 1.2.2.2 Vehicles Industry
    • 1.2.2.3 Health and Medical Industry
    • 1.2.2.4 Commercial and Personal Services
    • 1.2.2.5 Consumer Goods
    • 1.2.2.6 Others
  • 1.2.3 by Regions

2 Industry Chain

• 2.1 Industry Chain Structure
• 2.2 Upstream
• 2.3 Market
  • 2.3.1 SWOT
  • 2.3.2 Dynamics

3 Environmental Analysis

• 3.1 Policy
• 3.2 Economic
• 3.3 Technology
• 3.4 Market Entry

4 Market Segmentation by Type

• 4.1 Market Size
  • 4.1.1 TV Advertising Market, 2013-2018
  • 4.1.2 Newspaper & Magazine Advertising Market, 2013-2018
  • 4.1.3 Outdoors Advertising Market, 2013-2018
  • 4.1.4 Radio Advertising Market, 2013-2018
  • 4.1.5 Internet Advertising Market, 2013-2018
  • 4.1.6 Others Market, 2013-2018
• 4.2 Market Forecast
  • 4.2.1 TV Advertising Market Forecast, 2019-2024
  • 4.2.2 Newspaper & Magazine Advertising Market Forecast, 2019-2024
  • 4.2.3 Outdoors Advertising Market Forecast, 2019-2024
  • 4.2.4 Radio Advertising Market Forecast, 2019-2024
  • 4.2.5 Internet Advertising Market Forecast, 2019-2024
  • 4.2.6 Others Market Forecast, 2019-2024

5 Market Segmentation by Application

• 5.1 Market Size
  • 5.1.1 Food & Beverage Industry Market, 2013-2018
  • 5.1.2 Vehicles Industry Market, 2013-2018
  • 5.1.3 Health and Medical Industry Market, 2013-2018
  • 5.1.4 Commercial and Personal Services Market, 2013-2018
  • 5.1.5 Consumer Goods Market, 2013-2018
  • 5.1.6 Others Market, 2013-2018
• 5.2 Market Forecast
  • 5.2.1 Food & Beverage Industry Market Forecast, 2019-2024
  • 5.2.2 Vehicles Industry Market Forecast, 2019-2024
  • 5.2.3 Health and Medical Industry Market Forecast, 2019-2024
  • 5.2.4 Commercial and Personal Services Market Forecast, 2019-2024
  • 5.2.5 Consumer Goods Market Forecast, 2019-2024
  • 5.2.6 Others Market Forecast, 2019-2024

6 Market Segmentation by Region

• 6.1 Market Size
  • 6.1.1 Asia-Pacific
    • 6.1.1.1 Asia-Pacific Market, 2012-2018
    • 6.1.1.2 Asia-Pacific Market by Type
    • 6.1.1.3 Asia-Pacific Market by Application
  • 6.1.2 North America
    • 6.1.2.1 North America Market, 2012-2018
    • 6.1.2.2 North America Market by Type
    • 6.1.2.3 North America Market by Application
  • 6.1.3 Europe
    • 6.1.3.1 Europe Market, 2012-2018
    • 6.1.3.2 Europe Market by Type
    • 6.1.3.3 Europe Market by Application
  • 6.1.4 South America
    • 6.1.4.1 South America Market, 2012-2018
    • 6.1.4.2 South America Market by Type
    • 6.1.4.3 South America Market by Application
  • 6.1.5 Middle East & Africa
    • 6.1.5.1 Middle East & Africa Market, 2012-2018
    • 6.1.5.2 Middle East & Africa Market by Type
    • 6.1.5.3 Middle East & Africa Market by Application
• 6.2 Market Forecast
  • 6.2.1 Asia-Pacific Market Forecast, 2019-2024
  • 6.2.2 North America Market Forecast, 2019-2024
  • 6.2.3 Europe Market Forecast, 2019-2024
  • 6.2.4 South America Market Forecast, 2019-2024
  • 6.2.5 Middle East & Africa Market Forecast, 2019-2024

7 Market Competitive

• 7.1 Global Market by Vendors
• 7.2 Market Concentration
• 7.3 Price & Factors
• 7.4 Marketing Channel

8 Major Vendors

• 8.1 Omnicom Group
• 8.2 WPP
• 8.3 Dentsu Inc.
• 8.4 PublicisGroupe
• 8.5 IPG
• 8.6 Havas SA
• 8.7 Focus Media Group
• 8.8 Guangdong Advertising Co., Ltd.
• 8.9 Bluefocus Communication Group Co., Ltd.
• 8.10 SiMei Media
• 8.11 AVIC Culture Co.,Ltd.
• 8.12 Yinlimedia
• 8.13 Hunan TV and Broadcast Intermediary Co., Ltd.
• 8.14 Guangdong Guangzhou Daily Media Co., Ltd.
• 8.15 Beijing Bashi Media Co., Ltd.
• 8.16 Dahe Group
• 8.17 China Television Media
• 8.18 Spearhead Integrated Marketing Communication Group
• 8.19 Shanghai Xinhua Media Co., Ltd.
• 8.20 Chengdu B-ray Media Co., Ltd.

9 Conclusion