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Consumer Goods Global Fabric Softener Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031

  • RnM4656083
    • |
  • 05 December, 2025
    • |
  • Global
    • |
  • 130 Pages
    • |
  • GIR
    • |
  • Consumer Goods

According to our (Global Info Research) latest study, the global Fabric Softener market size was valued at US$ 8781 million in 2024 and is forecast to a readjusted size of USD 10580 million by 2031 with a CAGR of 2.7% during review period.
Fabric softener is a product used while laundering to make clothes soft and eliminate static cling. Depending on the brand one purchases, it can be added at the beginning of the laundry cycle at the same time detergent is dispensed or during the rinse cycle. It can also come in sheets to be placed in the dryer.
P&G, Unilever, Church & Dwight, Colgate, Henkel, Ecover, Scjohnson, Werner & Mertz, Sodalis, KAO, Lion, Mitsuei, Pigeon, AlEn, Blue Moon, Lvsan, Liby and Yipinjing are global major suppliers. P&G and Unilever are global top two suppliers, which separately took a sales share of 16% and 13%.
This report is a detailed and comprehensive analysis for global Fabric Softener market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Fabric Softener market size and forecasts, in consumption value ($ Million), sales quantity (K MT), and average selling prices (USD/MT), 2020-2031
Global Fabric Softener market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K MT), and average selling prices (USD/MT), 2020-2031
Global Fabric Softener market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K MT), and average selling prices (USD/MT), 2020-2031
Global Fabric Softener market shares of main players, shipments in revenue ($ Million), sales quantity (K MT), and ASP (USD/MT), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Fabric Softener
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Fabric Softener market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include P&G, Unilever, Church & Dwight, Colgate, Henkel, Ecover, Scjohnson, Werner & Mertz, Sodalis, KAO, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Fabric Softener market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Liquid Fabric Softener
Fabric Softener Sheets
Market segment by Application
Supermarket
Store
Major players covered
P&G
Unilever
Church & Dwight
Colgate
Henkel
Ecover
Scjohnson
Werner & Mertz
Sodalis
KAO
Lion
Mitsuei
Pigeon
AlEn
Blue Moon
Lvsan
Liby
Yipinjing
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Fabric Softener product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Fabric Softener, with price, sales quantity, revenue, and global market share of Fabric Softener from 2020 to 2025.
Chapter 3, the Fabric Softener competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Fabric Softener breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Fabric Softener market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Fabric Softener.
Chapter 14 and 15, to describe Fabric Softener sales channel, distributors, customers, research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Market Analysis by Type
    • 1.3.1 Overview: Global Fabric Softener Consumption Value by Type: 2020 Versus 2024 Versus 2031
    • 1.3.2 Liquid Fabric Softener
    • 1.3.3 Fabric Softener Sheets
  • 1.4 Market Analysis by Application
    • 1.4.1 Overview: Global Fabric Softener Consumption Value by Application: 2020 Versus 2024 Versus 2031
    • 1.4.2 Supermarket
    • 1.4.3 Store
  • 1.5 Global Fabric Softener Market Size & Forecast
    • 1.5.1 Global Fabric Softener Consumption Value (2020 & 2024 & 2031)
    • 1.5.2 Global Fabric Softener Sales Quantity (2020-2031)
    • 1.5.3 Global Fabric Softener Average Price (2020-2031)

2 Manufacturers Profiles

  • 2.1 P&G
    • 2.1.1 P&G Details
    • 2.1.2 P&G Major Business
    • 2.1.3 P&G Fabric Softener Product and Services
    • 2.1.4 P&G Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.1.5 P&G Recent Developments/Updates
  • 2.2 Unilever
    • 2.2.1 Unilever Details
    • 2.2.2 Unilever Major Business
    • 2.2.3 Unilever Fabric Softener Product and Services
    • 2.2.4 Unilever Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.2.5 Unilever Recent Developments/Updates
  • 2.3 Church & Dwight
    • 2.3.1 Church & Dwight Details
    • 2.3.2 Church & Dwight Major Business
    • 2.3.3 Church & Dwight Fabric Softener Product and Services
    • 2.3.4 Church & Dwight Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.3.5 Church & Dwight Recent Developments/Updates
  • 2.4 Colgate
    • 2.4.1 Colgate Details
    • 2.4.2 Colgate Major Business
    • 2.4.3 Colgate Fabric Softener Product and Services
    • 2.4.4 Colgate Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.4.5 Colgate Recent Developments/Updates
  • 2.5 Henkel
    • 2.5.1 Henkel Details
    • 2.5.2 Henkel Major Business
    • 2.5.3 Henkel Fabric Softener Product and Services
    • 2.5.4 Henkel Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.5.5 Henkel Recent Developments/Updates
  • 2.6 Ecover
    • 2.6.1 Ecover Details
    • 2.6.2 Ecover Major Business
    • 2.6.3 Ecover Fabric Softener Product and Services
    • 2.6.4 Ecover Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.6.5 Ecover Recent Developments/Updates
  • 2.7 Scjohnson
    • 2.7.1 Scjohnson Details
    • 2.7.2 Scjohnson Major Business
    • 2.7.3 Scjohnson Fabric Softener Product and Services
    • 2.7.4 Scjohnson Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.7.5 Scjohnson Recent Developments/Updates
  • 2.8 Werner & Mertz
    • 2.8.1 Werner & Mertz Details
    • 2.8.2 Werner & Mertz Major Business
    • 2.8.3 Werner & Mertz Fabric Softener Product and Services
    • 2.8.4 Werner & Mertz Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.8.5 Werner & Mertz Recent Developments/Updates
  • 2.9 Sodalis
    • 2.9.1 Sodalis Details
    • 2.9.2 Sodalis Major Business
    • 2.9.3 Sodalis Fabric Softener Product and Services
    • 2.9.4 Sodalis Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.9.5 Sodalis Recent Developments/Updates
  • 2.10 KAO
    • 2.10.1 KAO Details
    • 2.10.2 KAO Major Business
    • 2.10.3 KAO Fabric Softener Product and Services
    • 2.10.4 KAO Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.10.5 KAO Recent Developments/Updates
  • 2.11 Lion
    • 2.11.1 Lion Details
    • 2.11.2 Lion Major Business
    • 2.11.3 Lion Fabric Softener Product and Services
    • 2.11.4 Lion Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.11.5 Lion Recent Developments/Updates
  • 2.12 Mitsuei
    • 2.12.1 Mitsuei Details
    • 2.12.2 Mitsuei Major Business
    • 2.12.3 Mitsuei Fabric Softener Product and Services
    • 2.12.4 Mitsuei Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.12.5 Mitsuei Recent Developments/Updates
  • 2.13 Pigeon
    • 2.13.1 Pigeon Details
    • 2.13.2 Pigeon Major Business
    • 2.13.3 Pigeon Fabric Softener Product and Services
    • 2.13.4 Pigeon Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.13.5 Pigeon Recent Developments/Updates
  • 2.14 AlEn
    • 2.14.1 AlEn Details
    • 2.14.2 AlEn Major Business
    • 2.14.3 AlEn Fabric Softener Product and Services
    • 2.14.4 AlEn Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.14.5 AlEn Recent Developments/Updates
  • 2.15 Blue Moon
    • 2.15.1 Blue Moon Details
    • 2.15.2 Blue Moon Major Business
    • 2.15.3 Blue Moon Fabric Softener Product and Services
    • 2.15.4 Blue Moon Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.15.5 Blue Moon Recent Developments/Updates
  • 2.16 Lvsan
    • 2.16.1 Lvsan Details
    • 2.16.2 Lvsan Major Business
    • 2.16.3 Lvsan Fabric Softener Product and Services
    • 2.16.4 Lvsan Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.16.5 Lvsan Recent Developments/Updates
  • 2.17 Liby
    • 2.17.1 Liby Details
    • 2.17.2 Liby Major Business
    • 2.17.3 Liby Fabric Softener Product and Services
    • 2.17.4 Liby Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.17.5 Liby Recent Developments/Updates
  • 2.18 Yipinjing
    • 2.18.1 Yipinjing Details
    • 2.18.2 Yipinjing Major Business
    • 2.18.3 Yipinjing Fabric Softener Product and Services
    • 2.18.4 Yipinjing Fabric Softener Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.18.5 Yipinjing Recent Developments/Updates

3 Competitive Environment: Fabric Softener by Manufacturer

  • 3.1 Global Fabric Softener Sales Quantity by Manufacturer (2020-2025)
  • 3.2 Global Fabric Softener Revenue by Manufacturer (2020-2025)
  • 3.3 Global Fabric Softener Average Price by Manufacturer (2020-2025)
  • 3.4 Market Share Analysis (2024)
    • 3.4.1 Producer Shipments of Fabric Softener by Manufacturer Revenue ($MM) and Market Share (%): 2024
    • 3.4.2 Top 3 Fabric Softener Manufacturer Market Share in 2024
    • 3.4.3 Top 6 Fabric Softener Manufacturer Market Share in 2024
  • 3.5 Fabric Softener Market: Overall Company Footprint Analysis
    • 3.5.1 Fabric Softener Market: Region Footprint
    • 3.5.2 Fabric Softener Market: Company Product Type Footprint
    • 3.5.3 Fabric Softener Market: Company Product Application Footprint
  • 3.6 New Market Entrants and Barriers to Market Entry
  • 3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

  • 4.1 Global Fabric Softener Market Size by Region
    • 4.1.1 Global Fabric Softener Sales Quantity by Region (2020-2031)
    • 4.1.2 Global Fabric Softener Consumption Value by Region (2020-2031)
    • 4.1.3 Global Fabric Softener Average Price by Region (2020-2031)
  • 4.2 North America Fabric Softener Consumption Value (2020-2031)
  • 4.3 Europe Fabric Softener Consumption Value (2020-2031)
  • 4.4 Asia-Pacific Fabric Softener Consumption Value (2020-2031)
  • 4.5 South America Fabric Softener Consumption Value (2020-2031)
  • 4.6 Middle East & Africa Fabric Softener Consumption Value (2020-2031)

5 Market Segment by Type

  • 5.1 Global Fabric Softener Sales Quantity by Type (2020-2031)
  • 5.2 Global Fabric Softener Consumption Value by Type (2020-2031)
  • 5.3 Global Fabric Softener Average Price by Type (2020-2031)

6 Market Segment by Application

  • 6.1 Global Fabric Softener Sales Quantity by Application (2020-2031)
  • 6.2 Global Fabric Softener Consumption Value by Application (2020-2031)
  • 6.3 Global Fabric Softener Average Price by Application (2020-2031)

7 North America

  • 7.1 North America Fabric Softener Sales Quantity by Type (2020-2031)
  • 7.2 North America Fabric Softener Sales Quantity by Application (2020-2031)
  • 7.3 North America Fabric Softener Market Size by Country
    • 7.3.1 North America Fabric Softener Sales Quantity by Country (2020-2031)
    • 7.3.2 North America Fabric Softener Consumption Value by Country (2020-2031)
    • 7.3.3 United States Market Size and Forecast (2020-2031)
    • 7.3.4 Canada Market Size and Forecast (2020-2031)
    • 7.3.5 Mexico Market Size and Forecast (2020-2031)

8 Europe

  • 8.1 Europe Fabric Softener Sales Quantity by Type (2020-2031)
  • 8.2 Europe Fabric Softener Sales Quantity by Application (2020-2031)
  • 8.3 Europe Fabric Softener Market Size by Country
    • 8.3.1 Europe Fabric Softener Sales Quantity by Country (2020-2031)
    • 8.3.2 Europe Fabric Softener Consumption Value by Country (2020-2031)
    • 8.3.3 Germany Market Size and Forecast (2020-2031)
    • 8.3.4 France Market Size and Forecast (2020-2031)
    • 8.3.5 United Kingdom Market Size and Forecast (2020-2031)
    • 8.3.6 Russia Market Size and Forecast (2020-2031)
    • 8.3.7 Italy Market Size and Forecast (2020-2031)

9 Asia-Pacific

  • 9.1 Asia-Pacific Fabric Softener Sales Quantity by Type (2020-2031)
  • 9.2 Asia-Pacific Fabric Softener Sales Quantity by Application (2020-2031)
  • 9.3 Asia-Pacific Fabric Softener Market Size by Region
    • 9.3.1 Asia-Pacific Fabric Softener Sales Quantity by Region (2020-2031)
    • 9.3.2 Asia-Pacific Fabric Softener Consumption Value by Region (2020-2031)
    • 9.3.3 China Market Size and Forecast (2020-2031)
    • 9.3.4 Japan Market Size and Forecast (2020-2031)
    • 9.3.5 South Korea Market Size and Forecast (2020-2031)
    • 9.3.6 India Market Size and Forecast (2020-2031)
    • 9.3.7 Southeast Asia Market Size and Forecast (2020-2031)
    • 9.3.8 Australia Market Size and Forecast (2020-2031)

10 South America

  • 10.1 South America Fabric Softener Sales Quantity by Type (2020-2031)
  • 10.2 South America Fabric Softener Sales Quantity by Application (2020-2031)
  • 10.3 South America Fabric Softener Market Size by Country
    • 10.3.1 South America Fabric Softener Sales Quantity by Country (2020-2031)
    • 10.3.2 South America Fabric Softener Consumption Value by Country (2020-2031)
    • 10.3.3 Brazil Market Size and Forecast (2020-2031)
    • 10.3.4 Argentina Market Size and Forecast (2020-2031)

11 Middle East & Africa

  • 11.1 Middle East & Africa Fabric Softener Sales Quantity by Type (2020-2031)
  • 11.2 Middle East & Africa Fabric Softener Sales Quantity by Application (2020-2031)
  • 11.3 Middle East & Africa Fabric Softener Market Size by Country
    • 11.3.1 Middle East & Africa Fabric Softener Sales Quantity by Country (2020-2031)
    • 11.3.2 Middle East & Africa Fabric Softener Consumption Value by Country (2020-2031)
    • 11.3.3 Turkey Market Size and Forecast (2020-2031)
    • 11.3.4 Egypt Market Size and Forecast (2020-2031)
    • 11.3.5 Saudi Arabia Market Size and Forecast (2020-2031)
    • 11.3.6 South Africa Market Size and Forecast (2020-2031)

12 Market Dynamics

  • 12.1 Fabric Softener Market Drivers
  • 12.2 Fabric Softener Market Restraints
  • 12.3 Fabric Softener Trends Analysis
  • 12.4 Porters Five Forces Analysis
    • 12.4.1 Threat of New Entrants
    • 12.4.2 Bargaining Power of Suppliers
    • 12.4.3 Bargaining Power of Buyers
    • 12.4.4 Threat of Substitutes
    • 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

  • 13.1 Raw Material of Fabric Softener and Key Manufacturers
  • 13.2 Manufacturing Costs Percentage of Fabric Softener
  • 13.3 Fabric Softener Production Process
  • 13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

  • 14.1 Sales Channel
    • 14.1.1 Direct to End-User
    • 14.1.2 Distributors
  • 14.2 Fabric Softener Typical Distributors
  • 14.3 Fabric Softener Typical Customers

15 Research Findings and Conclusion

    16 Appendix

    • 16.1 Methodology
    • 16.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Fabric Softener. Industry analysis & Market Report on Fabric Softener is a syndicated market report, published as Global Fabric Softener Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031. It is complete Research Study and Industry Analysis of Fabric Softener market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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