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Consumer Goods Global E Cigarettes Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032

  • RnM4666541
    • |
  • 22 January, 2026
    • |
  • Global
    • |
  • 131 Pages
    • |
  • GIR
    • |
  • Consumer Goods

According to our (Global Info Research) latest study, the global E Cigarettes market size was valued at US$ 1341 million in 2025 and is forecast to a readjusted size of US$ 764 million by 2032 with a CAGR of -7.8% during review period.
An electronic cigarette or e-cigarette is a handheld electronic device which vaporizes a flavored liquid. The user inhales the vapor. Using e-cigarettes is sometimes called vaping. The liquid in the e-cigarette, called e-liquid, is usually made of nicotine, propylene glycol, glycerine, and flavorings. Not all e-liquids contain nicotine.
The industry"s leading manufacturers are Imperial Tobacco, Reynolds American and Japan Tobacco, which accounted for 11.71%, 8.29% and 7.78% of revenue in 2019, respectively.
This report is a detailed and comprehensive analysis for global E Cigarettes market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global E Cigarettes market size and forecasts, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global E Cigarettes market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global E Cigarettes market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2021-2032
Global E Cigarettes market shares of main players, shipments in revenue ($ Million), sales quantity (K Units), and ASP (US$/Unit), 2021-2026
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for E Cigarettes
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global E Cigarettes market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Imperial Tobacco, Reynolds American, Japan Tobacco, Altria, VMR Product, Njoy, 21st Century, Vaporcorp, Truvape, FirstUnion, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
E Cigarettes market is split by Type and by Application. For the period 2021-2032, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
With Screen
Without Screen
Market segment by Application
Online
Offline
Major players covered
Imperial Tobacco
Reynolds American
Japan Tobacco
Altria
VMR Product
Njoy
21st Century
Vaporcorp
Truvape
FirstUnion
Hangsen
Buddy Group
Kimree
Innokin
SHENZHEN SMOORE
SMOK
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe E Cigarettes product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of E Cigarettes, with price, sales quantity, revenue, and global market share of E Cigarettes from 2021 to 2026.
Chapter 3, the E Cigarettes competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the E Cigarettes breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2021 to 2032.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2021 to 2032.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2021 to 2026.and E Cigarettes market forecast, by regions, by Type, and by Application, with sales and revenue, from 2027 to 2032.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of E Cigarettes.
Chapter 14 and 15, to describe E Cigarettes sales channel, distributors, customers, research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Market Analysis by Type
    • 1.3.1 Overview: Global E Cigarettes Consumption Value by Type: 2021 Versus 2025 Versus 2032
    • 1.3.2 With Screen
    • 1.3.3 Without Screen
  • 1.4 Market Analysis by Application
    • 1.4.1 Overview: Global E Cigarettes Consumption Value by Application: 2021 Versus 2025 Versus 2032
    • 1.4.2 Online
    • 1.4.3 Offline
  • 1.5 Global E Cigarettes Market Size & Forecast
    • 1.5.1 Global E Cigarettes Consumption Value (2021 & 2025 & 2032)
    • 1.5.2 Global E Cigarettes Sales Quantity (2021-2032)
    • 1.5.3 Global E Cigarettes Average Price (2021-2032)

2 Manufacturers Profiles

  • 2.1 Imperial Tobacco
    • 2.1.1 Imperial Tobacco Details
    • 2.1.2 Imperial Tobacco Major Business
    • 2.1.3 Imperial Tobacco E Cigarettes Product and Services
    • 2.1.4 Imperial Tobacco E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.1.5 Imperial Tobacco Recent Developments/Updates
  • 2.2 Reynolds American
    • 2.2.1 Reynolds American Details
    • 2.2.2 Reynolds American Major Business
    • 2.2.3 Reynolds American E Cigarettes Product and Services
    • 2.2.4 Reynolds American E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.2.5 Reynolds American Recent Developments/Updates
  • 2.3 Japan Tobacco
    • 2.3.1 Japan Tobacco Details
    • 2.3.2 Japan Tobacco Major Business
    • 2.3.3 Japan Tobacco E Cigarettes Product and Services
    • 2.3.4 Japan Tobacco E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.3.5 Japan Tobacco Recent Developments/Updates
  • 2.4 Altria
    • 2.4.1 Altria Details
    • 2.4.2 Altria Major Business
    • 2.4.3 Altria E Cigarettes Product and Services
    • 2.4.4 Altria E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.4.5 Altria Recent Developments/Updates
  • 2.5 VMR Product
    • 2.5.1 VMR Product Details
    • 2.5.2 VMR Product Major Business
    • 2.5.3 VMR Product E Cigarettes Product and Services
    • 2.5.4 VMR Product E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.5.5 VMR Product Recent Developments/Updates
  • 2.6 Njoy
    • 2.6.1 Njoy Details
    • 2.6.2 Njoy Major Business
    • 2.6.3 Njoy E Cigarettes Product and Services
    • 2.6.4 Njoy E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.6.5 Njoy Recent Developments/Updates
  • 2.7 21st Century
    • 2.7.1 21st Century Details
    • 2.7.2 21st Century Major Business
    • 2.7.3 21st Century E Cigarettes Product and Services
    • 2.7.4 21st Century E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.7.5 21st Century Recent Developments/Updates
  • 2.8 Vaporcorp
    • 2.8.1 Vaporcorp Details
    • 2.8.2 Vaporcorp Major Business
    • 2.8.3 Vaporcorp E Cigarettes Product and Services
    • 2.8.4 Vaporcorp E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.8.5 Vaporcorp Recent Developments/Updates
  • 2.9 Truvape
    • 2.9.1 Truvape Details
    • 2.9.2 Truvape Major Business
    • 2.9.3 Truvape E Cigarettes Product and Services
    • 2.9.4 Truvape E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.9.5 Truvape Recent Developments/Updates
  • 2.10 FirstUnion
    • 2.10.1 FirstUnion Details
    • 2.10.2 FirstUnion Major Business
    • 2.10.3 FirstUnion E Cigarettes Product and Services
    • 2.10.4 FirstUnion E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.10.5 FirstUnion Recent Developments/Updates
  • 2.11 Hangsen
    • 2.11.1 Hangsen Details
    • 2.11.2 Hangsen Major Business
    • 2.11.3 Hangsen E Cigarettes Product and Services
    • 2.11.4 Hangsen E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.11.5 Hangsen Recent Developments/Updates
  • 2.12 Buddy Group
    • 2.12.1 Buddy Group Details
    • 2.12.2 Buddy Group Major Business
    • 2.12.3 Buddy Group E Cigarettes Product and Services
    • 2.12.4 Buddy Group E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.12.5 Buddy Group Recent Developments/Updates
  • 2.13 Kimree
    • 2.13.1 Kimree Details
    • 2.13.2 Kimree Major Business
    • 2.13.3 Kimree E Cigarettes Product and Services
    • 2.13.4 Kimree E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.13.5 Kimree Recent Developments/Updates
  • 2.14 Innokin
    • 2.14.1 Innokin Details
    • 2.14.2 Innokin Major Business
    • 2.14.3 Innokin E Cigarettes Product and Services
    • 2.14.4 Innokin E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.14.5 Innokin Recent Developments/Updates
  • 2.15 SHENZHEN SMOORE
    • 2.15.1 SHENZHEN SMOORE Details
    • 2.15.2 SHENZHEN SMOORE Major Business
    • 2.15.3 SHENZHEN SMOORE E Cigarettes Product and Services
    • 2.15.4 SHENZHEN SMOORE E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.15.5 SHENZHEN SMOORE Recent Developments/Updates
  • 2.16 SMOK
    • 2.16.1 SMOK Details
    • 2.16.2 SMOK Major Business
    • 2.16.3 SMOK E Cigarettes Product and Services
    • 2.16.4 SMOK E Cigarettes Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2021-2026)
    • 2.16.5 SMOK Recent Developments/Updates

3 Competitive Environment: E Cigarettes by Manufacturer

  • 3.1 Global E Cigarettes Sales Quantity by Manufacturer (2021-2026)
  • 3.2 Global E Cigarettes Revenue by Manufacturer (2021-2026)
  • 3.3 Global E Cigarettes Average Price by Manufacturer (2021-2026)
  • 3.4 Market Share Analysis (2025)
    • 3.4.1 Producer Shipments of E Cigarettes by Manufacturer Revenue ($MM) and Market Share (%): 2025
    • 3.4.2 Top 3 E Cigarettes Manufacturer Market Share in 2025
    • 3.4.3 Top 6 E Cigarettes Manufacturer Market Share in 2025
  • 3.5 E Cigarettes Market: Overall Company Footprint Analysis
    • 3.5.1 E Cigarettes Market: Region Footprint
    • 3.5.2 E Cigarettes Market: Company Product Type Footprint
    • 3.5.3 E Cigarettes Market: Company Product Application Footprint
  • 3.6 New Market Entrants and Barriers to Market Entry
  • 3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

  • 4.1 Global E Cigarettes Market Size by Region
    • 4.1.1 Global E Cigarettes Sales Quantity by Region (2021-2032)
    • 4.1.2 Global E Cigarettes Consumption Value by Region (2021-2032)
    • 4.1.3 Global E Cigarettes Average Price by Region (2021-2032)
  • 4.2 North America E Cigarettes Consumption Value (2021-2032)
  • 4.3 Europe E Cigarettes Consumption Value (2021-2032)
  • 4.4 Asia-Pacific E Cigarettes Consumption Value (2021-2032)
  • 4.5 South America E Cigarettes Consumption Value (2021-2032)
  • 4.6 Middle East & Africa E Cigarettes Consumption Value (2021-2032)

5 Market Segment by Type

  • 5.1 Global E Cigarettes Sales Quantity by Type (2021-2032)
  • 5.2 Global E Cigarettes Consumption Value by Type (2021-2032)
  • 5.3 Global E Cigarettes Average Price by Type (2021-2032)

6 Market Segment by Application

  • 6.1 Global E Cigarettes Sales Quantity by Application (2021-2032)
  • 6.2 Global E Cigarettes Consumption Value by Application (2021-2032)
  • 6.3 Global E Cigarettes Average Price by Application (2021-2032)

7 North America

  • 7.1 North America E Cigarettes Sales Quantity by Type (2021-2032)
  • 7.2 North America E Cigarettes Sales Quantity by Application (2021-2032)
  • 7.3 North America E Cigarettes Market Size by Country
    • 7.3.1 North America E Cigarettes Sales Quantity by Country (2021-2032)
    • 7.3.2 North America E Cigarettes Consumption Value by Country (2021-2032)
    • 7.3.3 United States Market Size and Forecast (2021-2032)
    • 7.3.4 Canada Market Size and Forecast (2021-2032)
    • 7.3.5 Mexico Market Size and Forecast (2021-2032)

8 Europe

  • 8.1 Europe E Cigarettes Sales Quantity by Type (2021-2032)
  • 8.2 Europe E Cigarettes Sales Quantity by Application (2021-2032)
  • 8.3 Europe E Cigarettes Market Size by Country
    • 8.3.1 Europe E Cigarettes Sales Quantity by Country (2021-2032)
    • 8.3.2 Europe E Cigarettes Consumption Value by Country (2021-2032)
    • 8.3.3 Germany Market Size and Forecast (2021-2032)
    • 8.3.4 France Market Size and Forecast (2021-2032)
    • 8.3.5 United Kingdom Market Size and Forecast (2021-2032)
    • 8.3.6 Russia Market Size and Forecast (2021-2032)
    • 8.3.7 Italy Market Size and Forecast (2021-2032)

9 Asia-Pacific

  • 9.1 Asia-Pacific E Cigarettes Sales Quantity by Type (2021-2032)
  • 9.2 Asia-Pacific E Cigarettes Sales Quantity by Application (2021-2032)
  • 9.3 Asia-Pacific E Cigarettes Market Size by Region
    • 9.3.1 Asia-Pacific E Cigarettes Sales Quantity by Region (2021-2032)
    • 9.3.2 Asia-Pacific E Cigarettes Consumption Value by Region (2021-2032)
    • 9.3.3 China Market Size and Forecast (2021-2032)
    • 9.3.4 Japan Market Size and Forecast (2021-2032)
    • 9.3.5 South Korea Market Size and Forecast (2021-2032)
    • 9.3.6 India Market Size and Forecast (2021-2032)
    • 9.3.7 Southeast Asia Market Size and Forecast (2021-2032)
    • 9.3.8 Australia Market Size and Forecast (2021-2032)

10 South America

  • 10.1 South America E Cigarettes Sales Quantity by Type (2021-2032)
  • 10.2 South America E Cigarettes Sales Quantity by Application (2021-2032)
  • 10.3 South America E Cigarettes Market Size by Country
    • 10.3.1 South America E Cigarettes Sales Quantity by Country (2021-2032)
    • 10.3.2 South America E Cigarettes Consumption Value by Country (2021-2032)
    • 10.3.3 Brazil Market Size and Forecast (2021-2032)
    • 10.3.4 Argentina Market Size and Forecast (2021-2032)

11 Middle East & Africa

  • 11.1 Middle East & Africa E Cigarettes Sales Quantity by Type (2021-2032)
  • 11.2 Middle East & Africa E Cigarettes Sales Quantity by Application (2021-2032)
  • 11.3 Middle East & Africa E Cigarettes Market Size by Country
    • 11.3.1 Middle East & Africa E Cigarettes Sales Quantity by Country (2021-2032)
    • 11.3.2 Middle East & Africa E Cigarettes Consumption Value by Country (2021-2032)
    • 11.3.3 Turkey Market Size and Forecast (2021-2032)
    • 11.3.4 Egypt Market Size and Forecast (2021-2032)
    • 11.3.5 Saudi Arabia Market Size and Forecast (2021-2032)
    • 11.3.6 South Africa Market Size and Forecast (2021-2032)

12 Market Dynamics

  • 12.1 E Cigarettes Market Drivers
  • 12.2 E Cigarettes Market Restraints
  • 12.3 E Cigarettes Trends Analysis
  • 12.4 Porters Five Forces Analysis
    • 12.4.1 Threat of New Entrants
    • 12.4.2 Bargaining Power of Suppliers
    • 12.4.3 Bargaining Power of Buyers
    • 12.4.4 Threat of Substitutes
    • 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

  • 13.1 Raw Material of E Cigarettes and Key Manufacturers
  • 13.2 Manufacturing Costs Percentage of E Cigarettes
  • 13.3 E Cigarettes Production Process
  • 13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

  • 14.1 Sales Channel
    • 14.1.1 Direct to End-User
    • 14.1.2 Distributors
  • 14.2 E Cigarettes Typical Distributors
  • 14.3 E Cigarettes Typical Customers

15 Research Findings and Conclusion

    16 Appendix

    • 16.1 Methodology
    • 16.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on E Cigarettes. Industry analysis & Market Report on E Cigarettes is a syndicated market report, published as Global E Cigarettes Market 2026 by Manufacturers, Regions, Type and Application, Forecast to 2032. It is complete Research Study and Industry Analysis of E Cigarettes market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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