Report Detail

Other Global Digital Advertising Technology Services Market 2023 by Company, Regions, Type and Application, Forecast to 2029

  • RnM4553831
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  • 02 September, 2023
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  • Global
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  • Pages: NA
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  • GIR (Global Info Research)
  • |
  • Other

According to our (Global Info Research) latest study, the global Digital Advertising Technology Services market size was valued at USD million in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Advertising technology (AdTech) is an umbrella term that refers to the tools and software advertisers use to reach audiences, run digital ad campaigns, and measure the effectiveness of digital ad campaigns. As the process of buying and selling digital ads has become more complex, ad tech has emerged to simplify the process. Common ad tech tools such as demand-side platforms are the integration of a set of technologies that allow advertisers to buy impressions and select audiences across numerous publisher sites. Now, ad technology enables advertisers and ad agencies to efficiently manage integrated ad campaigns. It also enables brands to get the most out of their budgets and helps maximize return on investment (ROI) on digital advertising. Ultimately, the ad tech environment enables advertisers to strategically plan and optimize their ad campaigns.
This report is a detailed and comprehensive analysis for global Digital Advertising Technology Services market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.
Key Features:
Global Digital Advertising Technology Services market size and forecasts, in consumption value ($ Million), 2018-2029
Global Digital Advertising Technology Services market size and forecasts by region and country, in consumption value ($ Million), 2018-2029
Global Digital Advertising Technology Services market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029
Global Digital Advertising Technology Services market shares of main players, in revenue ($ Million), 2018-2023
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Digital Advertising Technology Services
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Digital Advertising Technology Services market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Adform, Adobe, AdRoll, Amazon (AWS) and AT&T (WarnerMedia), etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.
Market segmentation
Digital Advertising Technology Services market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
On-Premise
Cloud-Based
Market segment by Application
Ads Setting
Data Analytics
Yield Management
Others
Market segment by players, this report covers
Adform
Adobe
AdRoll
Amazon (AWS)
AT&T (WarnerMedia)
CAKE
Choozle
Criteo
Google
LiveIntent
Marin Software
MediaMath
Quantcast
Singapore Telecommunications (Amobee)
Sovrn
The Search Monitor
The Trade Desk
Verizon (Verizon Media)
Verve
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Digital Advertising Technology Services product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Digital Advertising Technology Services, with revenue, gross margin and global market share of Digital Advertising Technology Services from 2018 to 2023.
Chapter 3, the Digital Advertising Technology Services competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Digital Advertising Technology Services market forecast, by regions, type and application, with consumption value, from 2024 to 2029.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War
Chapter 12, the key raw materials and key suppliers, and industry chain of Digital Advertising Technology Services.
Chapter 13, to describe Digital Advertising Technology Services research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope of Digital Advertising Technology Services
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of Digital Advertising Technology Services by Type
    • 1.3.1 Overview: Global Digital Advertising Technology Services Market Size by Type: 2018 Versus 2022 Versus 2029
    • 1.3.2 Global Digital Advertising Technology Services Consumption Value Market Share by Type in 2022
    • 1.3.3 On-Premise
    • 1.3.4 Cloud-Based
  • 1.4 Global Digital Advertising Technology Services Market by Application
    • 1.4.1 Overview: Global Digital Advertising Technology Services Market Size by Application: 2018 Versus 2022 Versus 2029
    • 1.4.2 Ads Setting
    • 1.4.3 Data Analytics
    • 1.4.4 Yield Management
    • 1.4.5 Others
  • 1.5 Global Digital Advertising Technology Services Market Size & Forecast
  • 1.6 Global Digital Advertising Technology Services Market Size and Forecast by Region
    • 1.6.1 Global Digital Advertising Technology Services Market Size by Region: 2018 VS 2022 VS 2029
    • 1.6.2 Global Digital Advertising Technology Services Market Size by Region, (2018-2029)
    • 1.6.3 North America Digital Advertising Technology Services Market Size and Prospect (2018-2029)
    • 1.6.4 Europe Digital Advertising Technology Services Market Size and Prospect (2018-2029)
    • 1.6.5 Asia-Pacific Digital Advertising Technology Services Market Size and Prospect (2018-2029)
    • 1.6.6 South America Digital Advertising Technology Services Market Size and Prospect (2018-2029)
    • 1.6.7 Middle East and Africa Digital Advertising Technology Services Market Size and Prospect (2018-2029)

2 Company Profiles

  • 2.1 Adform
    • 2.1.1 Adform Details
    • 2.1.2 Adform Major Business
    • 2.1.3 Adform Digital Advertising Technology Services Product and Solutions
    • 2.1.4 Adform Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.1.5 Adform Recent Developments and Future Plans
  • 2.2 Adobe
    • 2.2.1 Adobe Details
    • 2.2.2 Adobe Major Business
    • 2.2.3 Adobe Digital Advertising Technology Services Product and Solutions
    • 2.2.4 Adobe Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.2.5 Adobe Recent Developments and Future Plans
  • 2.3 AdRoll
    • 2.3.1 AdRoll Details
    • 2.3.2 AdRoll Major Business
    • 2.3.3 AdRoll Digital Advertising Technology Services Product and Solutions
    • 2.3.4 AdRoll Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.3.5 AdRoll Recent Developments and Future Plans
  • 2.4 Amazon (AWS)
    • 2.4.1 Amazon (AWS) Details
    • 2.4.2 Amazon (AWS) Major Business
    • 2.4.3 Amazon (AWS) Digital Advertising Technology Services Product and Solutions
    • 2.4.4 Amazon (AWS) Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.4.5 Amazon (AWS) Recent Developments and Future Plans
  • 2.5 AT&T (WarnerMedia)
    • 2.5.1 AT&T (WarnerMedia) Details
    • 2.5.2 AT&T (WarnerMedia) Major Business
    • 2.5.3 AT&T (WarnerMedia) Digital Advertising Technology Services Product and Solutions
    • 2.5.4 AT&T (WarnerMedia) Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.5.5 AT&T (WarnerMedia) Recent Developments and Future Plans
  • 2.6 CAKE
    • 2.6.1 CAKE Details
    • 2.6.2 CAKE Major Business
    • 2.6.3 CAKE Digital Advertising Technology Services Product and Solutions
    • 2.6.4 CAKE Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.6.5 CAKE Recent Developments and Future Plans
  • 2.7 Choozle
    • 2.7.1 Choozle Details
    • 2.7.2 Choozle Major Business
    • 2.7.3 Choozle Digital Advertising Technology Services Product and Solutions
    • 2.7.4 Choozle Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.7.5 Choozle Recent Developments and Future Plans
  • 2.8 Criteo
    • 2.8.1 Criteo Details
    • 2.8.2 Criteo Major Business
    • 2.8.3 Criteo Digital Advertising Technology Services Product and Solutions
    • 2.8.4 Criteo Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.8.5 Criteo Recent Developments and Future Plans
  • 2.9 Google
    • 2.9.1 Google Details
    • 2.9.2 Google Major Business
    • 2.9.3 Google Digital Advertising Technology Services Product and Solutions
    • 2.9.4 Google Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.9.5 Google Recent Developments and Future Plans
  • 2.10 LiveIntent
    • 2.10.1 LiveIntent Details
    • 2.10.2 LiveIntent Major Business
    • 2.10.3 LiveIntent Digital Advertising Technology Services Product and Solutions
    • 2.10.4 LiveIntent Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.10.5 LiveIntent Recent Developments and Future Plans
  • 2.11 Marin Software
    • 2.11.1 Marin Software Details
    • 2.11.2 Marin Software Major Business
    • 2.11.3 Marin Software Digital Advertising Technology Services Product and Solutions
    • 2.11.4 Marin Software Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.11.5 Marin Software Recent Developments and Future Plans
  • 2.12 MediaMath
    • 2.12.1 MediaMath Details
    • 2.12.2 MediaMath Major Business
    • 2.12.3 MediaMath Digital Advertising Technology Services Product and Solutions
    • 2.12.4 MediaMath Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.12.5 MediaMath Recent Developments and Future Plans
  • 2.13 Quantcast
    • 2.13.1 Quantcast Details
    • 2.13.2 Quantcast Major Business
    • 2.13.3 Quantcast Digital Advertising Technology Services Product and Solutions
    • 2.13.4 Quantcast Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.13.5 Quantcast Recent Developments and Future Plans
  • 2.14 Singapore Telecommunications (Amobee)
    • 2.14.1 Singapore Telecommunications (Amobee) Details
    • 2.14.2 Singapore Telecommunications (Amobee) Major Business
    • 2.14.3 Singapore Telecommunications (Amobee) Digital Advertising Technology Services Product and Solutions
    • 2.14.4 Singapore Telecommunications (Amobee) Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.14.5 Singapore Telecommunications (Amobee) Recent Developments and Future Plans
  • 2.15 Sovrn
    • 2.15.1 Sovrn Details
    • 2.15.2 Sovrn Major Business
    • 2.15.3 Sovrn Digital Advertising Technology Services Product and Solutions
    • 2.15.4 Sovrn Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.15.5 Sovrn Recent Developments and Future Plans
  • 2.16 The Search Monitor
    • 2.16.1 The Search Monitor Details
    • 2.16.2 The Search Monitor Major Business
    • 2.16.3 The Search Monitor Digital Advertising Technology Services Product and Solutions
    • 2.16.4 The Search Monitor Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.16.5 The Search Monitor Recent Developments and Future Plans
  • 2.17 The Trade Desk
    • 2.17.1 The Trade Desk Details
    • 2.17.2 The Trade Desk Major Business
    • 2.17.3 The Trade Desk Digital Advertising Technology Services Product and Solutions
    • 2.17.4 The Trade Desk Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.17.5 The Trade Desk Recent Developments and Future Plans
  • 2.18 Verizon (Verizon Media)
    • 2.18.1 Verizon (Verizon Media) Details
    • 2.18.2 Verizon (Verizon Media) Major Business
    • 2.18.3 Verizon (Verizon Media) Digital Advertising Technology Services Product and Solutions
    • 2.18.4 Verizon (Verizon Media) Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.18.5 Verizon (Verizon Media) Recent Developments and Future Plans
  • 2.19 Verve
    • 2.19.1 Verve Details
    • 2.19.2 Verve Major Business
    • 2.19.3 Verve Digital Advertising Technology Services Product and Solutions
    • 2.19.4 Verve Digital Advertising Technology Services Revenue, Gross Margin and Market Share (2018-2023)
    • 2.19.5 Verve Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global Digital Advertising Technology Services Revenue and Share by Players (2018-2023)
  • 3.2 Market Share Analysis (2022)
    • 3.2.1 Market Share of Digital Advertising Technology Services by Company Revenue
    • 3.2.2 Top 3 Digital Advertising Technology Services Players Market Share in 2022
    • 3.2.3 Top 6 Digital Advertising Technology Services Players Market Share in 2022
  • 3.3 Digital Advertising Technology Services Market: Overall Company Footprint Analysis
    • 3.3.1 Digital Advertising Technology Services Market: Region Footprint
    • 3.3.2 Digital Advertising Technology Services Market: Company Product Type Footprint
    • 3.3.3 Digital Advertising Technology Services Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global Digital Advertising Technology Services Consumption Value and Market Share by Type (2018-2023)
  • 4.2 Global Digital Advertising Technology Services Market Forecast by Type (2024-2029)

5 Market Size Segment by Application

  • 5.1 Global Digital Advertising Technology Services Consumption Value Market Share by Application (2018-2023)
  • 5.2 Global Digital Advertising Technology Services Market Forecast by Application (2024-2029)

6 North America

  • 6.1 North America Digital Advertising Technology Services Consumption Value by Type (2018-2029)
  • 6.2 North America Digital Advertising Technology Services Consumption Value by Application (2018-2029)
  • 6.3 North America Digital Advertising Technology Services Market Size by Country
    • 6.3.1 North America Digital Advertising Technology Services Consumption Value by Country (2018-2029)
    • 6.3.2 United States Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 6.3.3 Canada Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 6.3.4 Mexico Digital Advertising Technology Services Market Size and Forecast (2018-2029)

7 Europe

  • 7.1 Europe Digital Advertising Technology Services Consumption Value by Type (2018-2029)
  • 7.2 Europe Digital Advertising Technology Services Consumption Value by Application (2018-2029)
  • 7.3 Europe Digital Advertising Technology Services Market Size by Country
    • 7.3.1 Europe Digital Advertising Technology Services Consumption Value by Country (2018-2029)
    • 7.3.2 Germany Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 7.3.3 France Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 7.3.4 United Kingdom Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 7.3.5 Russia Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 7.3.6 Italy Digital Advertising Technology Services Market Size and Forecast (2018-2029)

8 Asia-Pacific

  • 8.1 Asia-Pacific Digital Advertising Technology Services Consumption Value by Type (2018-2029)
  • 8.2 Asia-Pacific Digital Advertising Technology Services Consumption Value by Application (2018-2029)
  • 8.3 Asia-Pacific Digital Advertising Technology Services Market Size by Region
    • 8.3.1 Asia-Pacific Digital Advertising Technology Services Consumption Value by Region (2018-2029)
    • 8.3.2 China Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 8.3.3 Japan Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 8.3.4 South Korea Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 8.3.5 India Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 8.3.6 Southeast Asia Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 8.3.7 Australia Digital Advertising Technology Services Market Size and Forecast (2018-2029)

9 South America

  • 9.1 South America Digital Advertising Technology Services Consumption Value by Type (2018-2029)
  • 9.2 South America Digital Advertising Technology Services Consumption Value by Application (2018-2029)
  • 9.3 South America Digital Advertising Technology Services Market Size by Country
    • 9.3.1 South America Digital Advertising Technology Services Consumption Value by Country (2018-2029)
    • 9.3.2 Brazil Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 9.3.3 Argentina Digital Advertising Technology Services Market Size and Forecast (2018-2029)

10 Middle East & Africa

  • 10.1 Middle East & Africa Digital Advertising Technology Services Consumption Value by Type (2018-2029)
  • 10.2 Middle East & Africa Digital Advertising Technology Services Consumption Value by Application (2018-2029)
  • 10.3 Middle East & Africa Digital Advertising Technology Services Market Size by Country
    • 10.3.1 Middle East & Africa Digital Advertising Technology Services Consumption Value by Country (2018-2029)
    • 10.3.2 Turkey Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 10.3.3 Saudi Arabia Digital Advertising Technology Services Market Size and Forecast (2018-2029)
    • 10.3.4 UAE Digital Advertising Technology Services Market Size and Forecast (2018-2029)

11 Market Dynamics

  • 11.1 Digital Advertising Technology Services Market Drivers
  • 11.2 Digital Advertising Technology Services Market Restraints
  • 11.3 Digital Advertising Technology Services Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry
  • 11.5 Influence of COVID-19 and Russia-Ukraine War
    • 11.5.1 Influence of COVID-19
    • 11.5.2 Influence of Russia-Ukraine War

12 Industry Chain Analysis

  • 12.1 Digital Advertising Technology Services Industry Chain
  • 12.2 Digital Advertising Technology Services Upstream Analysis
  • 12.3 Digital Advertising Technology Services Midstream Analysis
  • 12.4 Digital Advertising Technology Services Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Digital Advertising Technology Services. Industry analysis & Market Report on Digital Advertising Technology Services is a syndicated market report, published as Global Digital Advertising Technology Services Market 2023 by Company, Regions, Type and Application, Forecast to 2029. It is complete Research Study and Industry Analysis of Digital Advertising Technology Services market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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