Report Detail
Global Creative Management Platforms Market Growth (Status and Outlook) 2019-2024
- RnM3145547 |
- 07 May, 2019 |
- Global |
- 139 Pages |
- LPI(LP Information) |
- Service & Software
Creative Management Platform (CMP) is a type of software that can combine a variety of display advertising tools into one cohesive, cloud-based platform. It employs dynamic creative optimization (DCO) to automate the optimization of ad content by differentiating users and tailoring the creative.
Creative Management Platforms are mainly classified into the following two types: Publishers and Brands, Marketers and Agencies. Publishers and Brands is the most widely used type which takes up about 69 % of the total sales in 2018.
Americas is the largest region of Creative Management Platforms in the world in the past few years and it will keep increasing in the next few years. Americas market took up about 56% the global market in 2018, while Europe and APAC were about 31.2%, 11.3%.
According to this study, over the next five years the Creative Management Platforms market will register a 12.9% CAGR in terms of revenue, the global market size will reach US$ 1107.1 million by 2024, from US$ 604.6 million in 2019. In particular, this report presents the global revenue market share of key companies in Creative Management Platforms business, shared in Chapter 3.
This report presents a comprehensive overview, market shares and growth opportunities of Creative Management Platforms market by product type, application, key companies and key regions.
This study considers the Creative Management Platforms value generated from the sales of the following segments:
Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
Publishers and Brands
Marketers and Agencies
Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
Large Enterprises
SMEs
This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
Google
Celtra
Bannerflow
Adobe
RhythmOne
Sizmek
Adform
Thunder
SteelHouse
Flashtalking
Snapchat (Flite)
Mediawide
Balihoo
Netsertive (Mixpo)
Bannersnack
Bonzai
In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.
Research objectives
To study and analyze the global Creative Management Platforms market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of Creative Management Platforms market by identifying its various subsegments.
Focuses on the key global Creative Management Platforms players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Creative Management Platforms with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Creative Management Platforms submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Contents
2019-2024 Global Creative Management Platforms Market Report (Status and Outlook)
1 Scope of the Report
- 1.1 Market Introduction
- 1.2 Research Objectives
- 1.3 Years Considered
- 1.4 Market Research Methodology
- 1.5 Economic Indicators
- 1.6 Currency Considered
2 Executive Summary
- 2.1 World Market Overview
- 2.1.1 Global Creative Management Platforms Market Size 2014-2024
- 2.1.2 Creative Management Platforms Market Size CAGR by Region
- 2.2 Creative Management Platforms Segment by Type
- 2.2.1 Publishers and Brands
- 2.2.2 Marketers and Agencies
- 2.3 Creative Management Platforms Market Size by Type
- 2.3.1 Global Creative Management Platforms Market Size Market Share by Type (2014-2019)
- 2.3.2 Global Creative Management Platforms Market Size Growth Rate by Type (2014-2019)
- 2.4 Creative Management Platforms Segment by Application
- 2.4.1 Large Enterprises
- 2.4.2 SMEs
- 2.5 Creative Management Platforms Market Size by Application
- 2.5.1 Global Creative Management Platforms Market Size Market Share by Application (2014-2019)
- 2.5.2 Global Creative Management Platforms Market Size Growth Rate by Application (2014-2019)
3 Global Creative Management Platforms by Players
- 3.1 Global Creative Management Platforms Market Size Market Share by Players
- 3.1.1 Global Creative Management Platforms Market Size by Players (2017-2019)
- 3.1.2 Global Creative Management Platforms Market Size Market Share by Players (2017-2019)
- 3.2 Global Creative Management Platforms Key Players Head office and Products Offered
- 3.3 Market Concentration Rate Analysis
- 3.3.1 Competition Landscape Analysis
- 3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2017-2019)
- 3.4 New Products and Potential Entrants
- 3.5 Mergers & Acquisitions, Expansion
4 Creative Management Platforms by Regions
- 4.1 Creative Management Platforms Market Size by Regions
- 4.2 Americas Creative Management Platforms Market Size Growth
- 4.3 APAC Creative Management Platforms Market Size Growth
- 4.4 Europe Creative Management Platforms Market Size Growth
- 4.5 Middle East & Africa Creative Management Platforms Market Size Growth
5 Americas
- 5.1 Americas Creative Management Platforms Market Size by Countries
- 5.2 Americas Creative Management Platforms Market Size by Type
- 5.3 Americas Creative Management Platforms Market Size by Application
- 5.4 United States
- 5.5 Canada
- 5.6 Mexico
- 5.7 Key Economic Indicators of Few Americas Countries
6 APAC
- 6.1 APAC Creative Management Platforms Market Size by Countries
- 6.2 APAC Creative Management Platforms Market Size by Type
- 6.3 APAC Creative Management Platforms Market Size by Application
- 6.4 China
- 6.5 Japan
- 6.6 Korea
- 6.7 Southeast Asia
- 6.8 India
- 6.9 Australia
- 6.10 Key Economic Indicators of Few APAC Countries
7 Europe
- 7.1 Europe Creative Management Platforms by Countries
- 7.2 Europe Creative Management Platforms Market Size by Type
- 7.3 Europe Creative Management Platforms Market Size by Application
- 7.4 Germany
- 7.5 France
- 7.6 UK
- 7.7 Italy
- 7.8 Russia
- 7.9 Spain
- 7.10 Key Economic Indicators of Few Europe Countries
8 Middle East & Africa
- 8.1 Middle East & Africa Creative Management Platforms by Countries
- 8.2 Middle East & Africa Creative Management Platforms Market Size by Type
- 8.3 Middle East & Africa Creative Management Platforms Market Size by Application
- 8.4 Egypt
- 8.5 South Africa
- 8.6 Israel
- 8.7 Turkey
- 8.8 GCC Countries
9 Market Drivers, Challenges and Trends
- 9.1 Market Drivers and Impact
- 9.1.1 Growing Demand from Key Regions
- 9.1.2 Growing Demand from Key Applications and Potential Industries
- 9.2 Market Challenges and Impact
- 9.3 Market Trends
10 Global Creative Management Platforms Market Forecast
- 10.1 Global Creative Management Platforms Market Size Forecast (2019-2024)
- 10.2 Global Creative Management Platforms Forecast by Regions
- 10.2.1 Global Creative Management Platforms Forecast by Regions (2019-2024)
- 10.2.2 Americas Market Forecast
- 10.2.3 APAC Market Forecast
- 10.2.4 Europe Market Forecast
- 10.2.5 Middle East & Africa Market Forecast
- 10.3 Americas Forecast by Countries
- 10.3.1 United States Market Forecast
- 10.3.2 Canada Market Forecast
- 10.3.3 Mexico Market Forecast
- 10.3.4 Brazil Market Forecast
- 10.4 APAC Forecast by Countries
- 10.4.1 China Market Forecast
- 10.4.2 Japan Market Forecast
- 10.4.3 Korea Market Forecast
- 10.4.4 Southeast Asia Market Forecast
- 10.4.5 India Market Forecast
- 10.4.6 Australia Market Forecast
- 10.5 Europe Forecast by Countries
- 10.5.1 Germany Market Forecast
- 10.5.2 France Market Forecast
- 10.5.3 UK Market Forecast
- 10.5.4 Italy Market Forecast
- 10.5.5 Russia Market Forecast
- 10.5.6 Spain Market Forecast
- 10.6 Middle East & Africa Forecast by Countries
- 10.6.1 Egypt Market Forecast
- 10.6.2 South Africa Market Forecast
- 10.6.3 Israel Market Forecast
- 10.6.4 Turkey Market Forecast
- 10.6.5 GCC Countries Market Forecast
- 10.7 Global Creative Management Platforms Forecast by Type
- 10.8 Global Creative Management Platforms Forecast by Application
11 Key Players Analysis
- 11.1 Google
- 11.1.1 Company Details
- 11.1.2 Creative Management Platforms Product Offered
- 11.1.3 Google Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.1.4 Main Business Overview
- 11.1.5 Google News
- 11.2 Celtra
- 11.2.1 Company Details
- 11.2.2 Creative Management Platforms Product Offered
- 11.2.3 Celtra Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.2.4 Main Business Overview
- 11.2.5 Celtra News
- 11.3 Bannerflow
- 11.3.1 Company Details
- 11.3.2 Creative Management Platforms Product Offered
- 11.3.3 Bannerflow Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.3.4 Main Business Overview
- 11.3.5 Bannerflow News
- 11.4 Adobe
- 11.4.1 Company Details
- 11.4.2 Creative Management Platforms Product Offered
- 11.4.3 Adobe Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.4.4 Main Business Overview
- 11.4.5 Adobe News
- 11.5 RhythmOne
- 11.5.1 Company Details
- 11.5.2 Creative Management Platforms Product Offered
- 11.5.3 RhythmOne Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.5.4 Main Business Overview
- 11.5.5 RhythmOne News
- 11.6 Sizmek
- 11.6.1 Company Details
- 11.6.2 Creative Management Platforms Product Offered
- 11.6.3 Sizmek Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.6.4 Main Business Overview
- 11.6.5 Sizmek News
- 11.7 Adform
- 11.7.1 Company Details
- 11.7.2 Creative Management Platforms Product Offered
- 11.7.3 Adform Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.7.4 Main Business Overview
- 11.7.5 Adform News
- 11.8 Thunder
- 11.8.1 Company Details
- 11.8.2 Creative Management Platforms Product Offered
- 11.8.3 Thunder Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.8.4 Main Business Overview
- 11.8.5 Thunder News
- 11.9 SteelHouse
- 11.9.1 Company Details
- 11.9.2 Creative Management Platforms Product Offered
- 11.9.3 SteelHouse Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.9.4 Main Business Overview
- 11.9.5 SteelHouse News
- 11.10 Flashtalking
- 11.10.1 Company Details
- 11.10.2 Creative Management Platforms Product Offered
- 11.10.3 Flashtalking Creative Management Platforms Revenue, Gross Margin and Market Share (2017-2019)
- 11.10.4 Main Business Overview
- 11.10.5 Flashtalking News
- 11.11 Snapchat (Flite)
- 11.12 Mediawide
- 11.13 Balihoo
- 11.14 Netsertive (Mixpo)
- 11.15 Bannersnack
- 11.16 Bonzai
12 Research Findings and Conclusion
Summary:
Get latest Market Research Reports on Creative Management Platforms . Industry analysis & Market Report on Creative Management Platforms is a syndicated market report, published as Global Creative Management Platforms Market Growth (Status and Outlook) 2019-2024. It is complete Research Study and Industry Analysis of Creative Management Platforms market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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