COVID-19 Impact on Global TV Ad-spending Market Size, Status and Forecast 2020-2026

1 Report Overview

• 1.1 Study Scope
• 1.2 Key Market Segments
• 1.3 Players Covered: Ranking by TV Ad-spending Revenue
• 1.4 Market Analysis by Type
  • 1.4.1 Global TV Ad-spending Market Size Growth Rate by Type: 2020 VS 2026
  • 1.4.2 Linear Tv
  • 1.4.3 Streaming Television
  • 1.4.4 PC
  • 1.4.5 Smartphone
  • 1.4.6 Tablet
• 1.5 Market by Application
  • 1.5.1 Global TV Ad-spending Market Share by Application: 2020 VS 2026
  • 1.5.2 Retail
  • 1.5.3 Automobile
  • 1.5.4 Financial Services
  • 1.5.5 Telecom
  • 1.5.6 Electronics
  • 1.5.7 Travel
  • 1.5.8 Media and Entertainment
  • 1.5.9 Healthcare
• 1.6 Coronavirus Disease 2019 (Covid-19): TV Ad-spending Industry Impact
  • 1.6.1 How the Covid-19 is Affecting the TV Ad-spending Industry
    • 1.6.1.1 TV Ad-spending Business Impact Assessment - Covid-19
    • 1.6.1.2 Supply Chain Challenges
    • 1.6.1.3 COVID-19’s Impact On Crude Oil and Refined Products
  • 1.6.2 Market Trends and TV Ad-spending Potential Opportunities in the COVID-19 Landscape
  • 1.6.3 Measures / Proposal against Covid-19
    • 1.6.3.1 Government Measures to Combat Covid-19 Impact
    • 1.6.3.2 Proposal for TV Ad-spending Players to Combat Covid-19 Impact
• 1.7 Study Objectives
• 1.8 Years Considered

2 Global Growth Trends by Regions

• 2.1 TV Ad-spending Market Perspective (2015-2026)
• 2.2 TV Ad-spending Growth Trends by Regions
  • 2.2.1 TV Ad-spending Market Size by Regions: 2015 VS 2020 VS 2026
  • 2.2.2 TV Ad-spending Historic Market Share by Regions (2015-2020)
  • 2.2.3 TV Ad-spending Forecasted Market Size by Regions (2021-2026)
• 2.3 Industry Trends and Growth Strategy
  • 2.3.1 Market Top Trends
  • 2.3.2 Market Drivers
  • 2.3.3 Market Challenges
  • 2.3.4 Porter’s Five Forces Analysis
  • 2.3.5 TV Ad-spending Market Growth Strategy
  • 2.3.6 Primary Interviews with Key TV Ad-spending Players (Opinion Leaders)

3 Competition Landscape by Key Players

• 3.1 Global Top TV Ad-spending Players by Market Size
  • 3.1.1 Global Top TV Ad-spending Players by Revenue (2015-2020)
  • 3.1.2 Global TV Ad-spending Revenue Market Share by Players (2015-2020)
  • 3.1.3 Global TV Ad-spending Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
• 3.2 Global TV Ad-spending Market Concentration Ratio
  • 3.2.1 Global TV Ad-spending Market Concentration Ratio (CR5 and HHI)
  • 3.2.2 Global Top 10 and Top 5 Companies by TV Ad-spending Revenue in 2019
• 3.3 TV Ad-spending Key Players Head office and Area Served
• 3.4 Key Players TV Ad-spending Product Solution and Service
• 3.5 Date of Enter into TV Ad-spending Market
• 3.6 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type (2015-2026)

• 4.1 Global TV Ad-spending Historic Market Size by Type (2015-2020)
• 4.2 Global TV Ad-spending Forecasted Market Size by Type (2021-2026)

5 TV Ad-spending Breakdown Data by Application (2015-2026)

• 5.1 Global TV Ad-spending Market Size by Application (2015-2020)
• 5.2 Global TV Ad-spending Forecasted Market Size by Application (2021-2026)

6 North America

• 6.1 North America TV Ad-spending Market Size (2015-2020)
• 6.2 TV Ad-spending Key Players in North America (2019-2020)
• 6.3 North America TV Ad-spending Market Size by Type (2015-2020)
• 6.4 North America TV Ad-spending Market Size by Application (2015-2020)

7 Europe

• 7.1 Europe TV Ad-spending Market Size (2015-2020)
• 7.2 TV Ad-spending Key Players in Europe (2019-2020)
• 7.3 Europe TV Ad-spending Market Size by Type (2015-2020)
• 7.4 Europe TV Ad-spending Market Size by Application (2015-2020)

8 China

• 8.1 China TV Ad-spending Market Size (2015-2020)
• 8.2 TV Ad-spending Key Players in China (2019-2020)
• 8.3 China TV Ad-spending Market Size by Type (2015-2020)
• 8.4 China TV Ad-spending Market Size by Application (2015-2020)

9 Japan

• 9.1 Japan TV Ad-spending Market Size (2015-2020)
• 9.2 TV Ad-spending Key Players in Japan (2019-2020)
• 9.3 Japan TV Ad-spending Market Size by Type (2015-2020)
• 9.4 Japan TV Ad-spending Market Size by Application (2015-2020)

10 Southeast Asia

• 10.1 Southeast Asia TV Ad-spending Market Size (2015-2020)
• 10.2 TV Ad-spending Key Players in Southeast Asia (2019-2020)
• 10.3 Southeast Asia TV Ad-spending Market Size by Type (2015-2020)
• 10.4 Southeast Asia TV Ad-spending Market Size by Application (2015-2020)

11 India

• 11.1 India TV Ad-spending Market Size (2015-2020)
• 11.2 TV Ad-spending Key Players in India (2019-2020)
• 11.3 India TV Ad-spending Market Size by Type (2015-2020)
• 11.4 India TV Ad-spending Market Size by Application (2015-2020)

12 Central & South America

• 12.1 Central & South America TV Ad-spending Market Size (2015-2020)
• 12.2 TV Ad-spending Key Players in Central & South America (2019-2020)
• 12.3 Central & South America TV Ad-spending Market Size by Type (2015-2020)
• 12.4 Central & South America TV Ad-spending Market Size by Application (2015-2020)

13 Key Players Profiles

• 13.1 American Express
  • 13.1.1 American Express Company Details
  • 13.1.2 American Express Business Overview and Its Total Revenue
  • 13.1.3 American Express TV Ad-spending Introduction
  • 13.1.4 American Express Revenue in TV Ad-spending Business (2015-2020))
  • 13.1.5 American Express Recent Development
• 13.2 Comcast
  • 13.2.1 Comcast Company Details
  • 13.2.2 Comcast Business Overview and Its Total Revenue
  • 13.2.3 Comcast TV Ad-spending Introduction
  • 13.2.4 Comcast Revenue in TV Ad-spending Business (2015-2020)
  • 13.2.5 Comcast Recent Development
• 13.3 Ford
  • 13.3.1 Ford Company Details
  • 13.3.2 Ford Business Overview and Its Total Revenue
  • 13.3.3 Ford TV Ad-spending Introduction
  • 13.3.4 Ford Revenue in TV Ad-spending Business (2015-2020)
  • 13.3.5 Ford Recent Development
• 13.4 P&G
  • 13.4.1 P&G Company Details
  • 13.4.2 P&G Business Overview and Its Total Revenue
  • 13.4.3 P&G TV Ad-spending Introduction
  • 13.4.4 P&G Revenue in TV Ad-spending Business (2015-2020)
  • 13.4.5 P&G Recent Development
• 13.5 Pfizer
  • 13.5.1 Pfizer Company Details
  • 13.5.2 Pfizer Business Overview and Its Total Revenue
  • 13.5.3 Pfizer TV Ad-spending Introduction
  • 13.5.4 Pfizer Revenue in TV Ad-spending Business (2015-2020)
  • 13.5.5 Pfizer Recent Development
• 13.6 Verizon Communications
  • 13.6.1 Verizon Communications Company Details
  • 13.6.2 Verizon Communications Business Overview and Its Total Revenue
  • 13.6.3 Verizon Communications TV Ad-spending Introduction
  • 13.6.4 Verizon Communications Revenue in TV Ad-spending Business (2015-2020)
  • 13.6.5 Verizon Communications Recent Development
• 13.7 AT&T
  • 13.7.1 AT&T Company Details
  • 13.7.2 AT&T Business Overview and Its Total Revenue
  • 13.7.3 AT&T TV Ad-spending Introduction
  • 13.7.4 AT&T Revenue in TV Ad-spending Business (2015-2020)
  • 13.7.5 AT&T Recent Development
• 13.8 Chrysler
  • 13.8.1 Chrysler Company Details
  • 13.8.2 Chrysler Business Overview and Its Total Revenue
  • 13.8.3 Chrysler TV Ad-spending Introduction
  • 13.8.4 Chrysler Revenue in TV Ad-spending Business (2015-2020)
  • 13.8.5 Chrysler Recent Development
• 13.9 General Motors
  • 13.9.1 General Motors Company Details
  • 13.9.2 General Motors Business Overview and Its Total Revenue
  • 13.9.3 General Motors TV Ad-spending Introduction
  • 13.9.4 General Motors Revenue in TV Ad-spending Business (2015-2020)
  • 13.9.5 General Motors Recent Development
• 13.10 Johnson & Johnson
  • 13.10.1 Johnson & Johnson Company Details
  • 13.10.2 Johnson & Johnson Business Overview and Its Total Revenue
  • 13.10.3 Johnson & Johnson TV Ad-spending Introduction
  • 13.10.4 Johnson & Johnson Revenue in TV Ad-spending Business (2015-2020)
  • 13.10.5 Johnson & Johnson Recent Development
• 13.11 JP Morgan Chase
  • 10.11.1 JP Morgan Chase Company Details
  • 10.11.2 JP Morgan Chase Business Overview and Its Total Revenue
  • 10.11.3 JP Morgan Chase TV Ad-spending Introduction
  • 10.11.4 JP Morgan Chase Revenue in TV Ad-spending Business (2015-2020)
  • 10.11.5 JP Morgan Chase Recent Development
• 13.12 L’Oreal
  • 10.12.1 L’Oreal Company Details
  • 10.12.2 L’Oreal Business Overview and Its Total Revenue
  • 10.12.3 L’Oreal TV Ad-spending Introduction
  • 10.12.4 L’Oreal Revenue in TV Ad-spending Business (2015-2020)
  • 10.12.5 L’Oreal Recent Development
• 13.13 Nissan
  • 10.13.1 Nissan Company Details
  • 10.13.2 Nissan Business Overview and Its Total Revenue
  • 10.13.3 Nissan TV Ad-spending Introduction
  • 10.13.4 Nissan Revenue in TV Ad-spending Business (2015-2020)
  • 10.13.5 Nissan Recent Development
• 13.14 Time Warner
  • 10.14.1 Time Warner Company Details
  • 10.14.2 Time Warner Business Overview and Its Total Revenue
  • 10.14.3 Time Warner TV Ad-spending Introduction
  • 10.14.4 Time Warner Revenue in TV Ad-spending Business (2015-2020)
  • 10.14.5 Time Warner Recent Development
• 13.15 Toyota
  • 10.15.1 Toyota Company Details
  • 10.15.2 Toyota Business Overview and Its Total Revenue
  • 10.15.3 Toyota TV Ad-spending Introduction
  • 10.15.4 Toyota Revenue in TV Ad-spending Business (2015-2020)
  • 10.15.5 Toyota Recent Development
• 13.16 Walt Disney
  • 10.16.1 Walt Disney Company Details
  • 10.16.2 Walt Disney Business Overview and Its Total Revenue
  • 10.16.3 Walt Disney TV Ad-spending Introduction
  • 10.16.4 Walt Disney Revenue in TV Ad-spending Business (2015-2020)
  • 10.16.5 Walt Disney Recent Development

14 Analyst's Viewpoints/Conclusions

15 Appendix

• 15.1 Research Methodology
  • 15.1.1 Methodology/Research Approach
  • 15.1.2 Data Source
• 15.2 Disclaimer