Report Detail

Service & Software COVID-19 Impact on Global Real-time Bidding (RTB) Market Size, Status and Forecast 2020-2026

  • RnM3987676
  • |
  • 04 June, 2020
  • |
  • Global
  • |
  • 127 Pages
  • |
  • QYResearch
  • |
  • Service & Software

This report focuses on the global Real-time Bidding (RTB) status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Real-time Bidding (RTB) development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

The key players covered in this study
Google
WPP
Adobe
Facebook
Twitter (Mopub)
Verizon Media
Criteo
Smaato
Yandex
Rubicon Project
Pubmatic
Salesforce
Mediamath
Appnexus (A Xandr Company)
Platform One
Match2one

Market segment by Type, the product can be split into
Open Auction
Invited Auction
Market segment by Application, split into
Media and Entertainment
Games
Retail and Ecommerce
Others

Market segment by Regions/Countries, this report covers
North America
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Real-time Bidding (RTB) status, future forecast, growth opportunity, key market and key players.
To present the Real-time Bidding (RTB) development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by type, market and key regions.

In this study, the years considered to estimate the market size of Real-time Bidding (RTB) are as follows:
History Year: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Year 2020 to 2026
For the data information by region, company, type and application, 2019 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


1 Report Overview

  • 1.1 Study Scope
  • 1.2 Key Market Segments
  • 1.3 Players Covered: Ranking by Real-time Bidding (RTB) Revenue
  • 1.4 Market Analysis by Type
    • 1.4.1 Global Real-time Bidding (RTB) Market Size Growth Rate by Type: 2020 VS 2026
    • 1.4.2 Open Auction
    • 1.4.3 Invited Auction
  • 1.5 Market by Application
    • 1.5.1 Global Real-time Bidding (RTB) Market Share by Application: 2020 VS 2026
    • 1.5.2 Media and Entertainment
    • 1.5.3 Games
    • 1.5.4 Retail and Ecommerce
    • 1.5.5 Others
  • 1.6 Coronavirus Disease 2019 (Covid-19): Real-time Bidding (RTB) Industry Impact
    • 1.6.1 How the Covid-19 is Affecting the Real-time Bidding (RTB) Industry
      • 1.6.1.1 Real-time Bidding (RTB) Business Impact Assessment - Covid-19
      • 1.6.1.2 Supply Chain Challenges
      • 1.6.1.3 COVID-19’s Impact On Crude Oil and Refined Products
    • 1.6.2 Market Trends and Real-time Bidding (RTB) Potential Opportunities in the COVID-19 Landscape
    • 1.6.3 Measures / Proposal against Covid-19
      • 1.6.3.1 Government Measures to Combat Covid-19 Impact
      • 1.6.3.2 Proposal for Real-time Bidding (RTB) Players to Combat Covid-19 Impact
  • 1.7 Study Objectives
  • 1.8 Years Considered

2 Global Growth Trends by Regions

  • 2.1 Real-time Bidding (RTB) Market Perspective (2015-2026)
  • 2.2 Real-time Bidding (RTB) Growth Trends by Regions
    • 2.2.1 Real-time Bidding (RTB) Market Size by Regions: 2015 VS 2020 VS 2026
    • 2.2.2 Real-time Bidding (RTB) Historic Market Share by Regions (2015-2020)
    • 2.2.3 Real-time Bidding (RTB) Forecasted Market Size by Regions (2021-2026)
  • 2.3 Industry Trends and Growth Strategy
    • 2.3.1 Market Top Trends
    • 2.3.2 Market Drivers
    • 2.3.3 Market Challenges
    • 2.3.4 Porter’s Five Forces Analysis
    • 2.3.5 Real-time Bidding (RTB) Market Growth Strategy
    • 2.3.6 Primary Interviews with Key Real-time Bidding (RTB) Players (Opinion Leaders)

3 Competition Landscape by Key Players

  • 3.1 Global Top Real-time Bidding (RTB) Players by Market Size
    • 3.1.1 Global Top Real-time Bidding (RTB) Players by Revenue (2015-2020)
    • 3.1.2 Global Real-time Bidding (RTB) Revenue Market Share by Players (2015-2020)
    • 3.1.3 Global Real-time Bidding (RTB) Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
  • 3.2 Global Real-time Bidding (RTB) Market Concentration Ratio
    • 3.2.1 Global Real-time Bidding (RTB) Market Concentration Ratio (CR5 and HHI)
    • 3.2.2 Global Top 10 and Top 5 Companies by Real-time Bidding (RTB) Revenue in 2019
  • 3.3 Real-time Bidding (RTB) Key Players Head office and Area Served
  • 3.4 Key Players Real-time Bidding (RTB) Product Solution and Service
  • 3.5 Date of Enter into Real-time Bidding (RTB) Market
  • 3.6 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type (2015-2026)

  • 4.1 Global Real-time Bidding (RTB) Historic Market Size by Type (2015-2020)
  • 4.2 Global Real-time Bidding (RTB) Forecasted Market Size by Type (2021-2026)

5 Real-time Bidding (RTB) Breakdown Data by Application (2015-2026)

  • 5.1 Global Real-time Bidding (RTB) Market Size by Application (2015-2020)
  • 5.2 Global Real-time Bidding (RTB) Forecasted Market Size by Application (2021-2026)

6 North America

  • 6.1 North America Real-time Bidding (RTB) Market Size (2015-2020)
  • 6.2 Real-time Bidding (RTB) Key Players in North America (2019-2020)
  • 6.3 North America Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 6.4 North America Real-time Bidding (RTB) Market Size by Application (2015-2020)

7 Europe

  • 7.1 Europe Real-time Bidding (RTB) Market Size (2015-2020)
  • 7.2 Real-time Bidding (RTB) Key Players in Europe (2019-2020)
  • 7.3 Europe Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 7.4 Europe Real-time Bidding (RTB) Market Size by Application (2015-2020)

8 China

  • 8.1 China Real-time Bidding (RTB) Market Size (2015-2020)
  • 8.2 Real-time Bidding (RTB) Key Players in China (2019-2020)
  • 8.3 China Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 8.4 China Real-time Bidding (RTB) Market Size by Application (2015-2020)

9 Japan

  • 9.1 Japan Real-time Bidding (RTB) Market Size (2015-2020)
  • 9.2 Real-time Bidding (RTB) Key Players in Japan (2019-2020)
  • 9.3 Japan Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 9.4 Japan Real-time Bidding (RTB) Market Size by Application (2015-2020)

10 Southeast Asia

  • 10.1 Southeast Asia Real-time Bidding (RTB) Market Size (2015-2020)
  • 10.2 Real-time Bidding (RTB) Key Players in Southeast Asia (2019-2020)
  • 10.3 Southeast Asia Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 10.4 Southeast Asia Real-time Bidding (RTB) Market Size by Application (2015-2020)

11 India

  • 11.1 India Real-time Bidding (RTB) Market Size (2015-2020)
  • 11.2 Real-time Bidding (RTB) Key Players in India (2019-2020)
  • 11.3 India Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 11.4 India Real-time Bidding (RTB) Market Size by Application (2015-2020)

12 Central & South America

  • 12.1 Central & South America Real-time Bidding (RTB) Market Size (2015-2020)
  • 12.2 Real-time Bidding (RTB) Key Players in Central & South America (2019-2020)
  • 12.3 Central & South America Real-time Bidding (RTB) Market Size by Type (2015-2020)
  • 12.4 Central & South America Real-time Bidding (RTB) Market Size by Application (2015-2020)

13 Key Players Profiles

  • 13.1 Google
    • 13.1.1 Google Company Details
    • 13.1.2 Google Business Overview and Its Total Revenue
    • 13.1.3 Google Real-time Bidding (RTB) Introduction
    • 13.1.4 Google Revenue in Real-time Bidding (RTB) Business (2015-2020))
    • 13.1.5 Google Recent Development
  • 13.2 WPP
    • 13.2.1 WPP Company Details
    • 13.2.2 WPP Business Overview and Its Total Revenue
    • 13.2.3 WPP Real-time Bidding (RTB) Introduction
    • 13.2.4 WPP Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.2.5 WPP Recent Development
  • 13.3 Adobe
    • 13.3.1 Adobe Company Details
    • 13.3.2 Adobe Business Overview and Its Total Revenue
    • 13.3.3 Adobe Real-time Bidding (RTB) Introduction
    • 13.3.4 Adobe Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.3.5 Adobe Recent Development
  • 13.4 Facebook
    • 13.4.1 Facebook Company Details
    • 13.4.2 Facebook Business Overview and Its Total Revenue
    • 13.4.3 Facebook Real-time Bidding (RTB) Introduction
    • 13.4.4 Facebook Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.4.5 Facebook Recent Development
  • 13.5 Twitter (Mopub)
    • 13.5.1 Twitter (Mopub) Company Details
    • 13.5.2 Twitter (Mopub) Business Overview and Its Total Revenue
    • 13.5.3 Twitter (Mopub) Real-time Bidding (RTB) Introduction
    • 13.5.4 Twitter (Mopub) Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.5.5 Twitter (Mopub) Recent Development
  • 13.6 Verizon Media
    • 13.6.1 Verizon Media Company Details
    • 13.6.2 Verizon Media Business Overview and Its Total Revenue
    • 13.6.3 Verizon Media Real-time Bidding (RTB) Introduction
    • 13.6.4 Verizon Media Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.6.5 Verizon Media Recent Development
  • 13.7 Criteo
    • 13.7.1 Criteo Company Details
    • 13.7.2 Criteo Business Overview and Its Total Revenue
    • 13.7.3 Criteo Real-time Bidding (RTB) Introduction
    • 13.7.4 Criteo Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.7.5 Criteo Recent Development
  • 13.8 Smaato
    • 13.8.1 Smaato Company Details
    • 13.8.2 Smaato Business Overview and Its Total Revenue
    • 13.8.3 Smaato Real-time Bidding (RTB) Introduction
    • 13.8.4 Smaato Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.8.5 Smaato Recent Development
  • 13.9 Yandex
    • 13.9.1 Yandex Company Details
    • 13.9.2 Yandex Business Overview and Its Total Revenue
    • 13.9.3 Yandex Real-time Bidding (RTB) Introduction
    • 13.9.4 Yandex Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.9.5 Yandex Recent Development
  • 13.10 Rubicon Project
    • 13.10.1 Rubicon Project Company Details
    • 13.10.2 Rubicon Project Business Overview and Its Total Revenue
    • 13.10.3 Rubicon Project Real-time Bidding (RTB) Introduction
    • 13.10.4 Rubicon Project Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 13.10.5 Rubicon Project Recent Development
  • 13.11 Pubmatic
    • 10.11.1 Pubmatic Company Details
    • 10.11.2 Pubmatic Business Overview and Its Total Revenue
    • 10.11.3 Pubmatic Real-time Bidding (RTB) Introduction
    • 10.11.4 Pubmatic Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.11.5 Pubmatic Recent Development
  • 13.12 Salesforce
    • 10.12.1 Salesforce Company Details
    • 10.12.2 Salesforce Business Overview and Its Total Revenue
    • 10.12.3 Salesforce Real-time Bidding (RTB) Introduction
    • 10.12.4 Salesforce Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.12.5 Salesforce Recent Development
  • 13.13 Mediamath
    • 10.13.1 Mediamath Company Details
    • 10.13.2 Mediamath Business Overview and Its Total Revenue
    • 10.13.3 Mediamath Real-time Bidding (RTB) Introduction
    • 10.13.4 Mediamath Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.13.5 Mediamath Recent Development
  • 13.14 Appnexus (A Xandr Company)
    • 10.14.1 Appnexus (A Xandr Company) Company Details
    • 10.14.2 Appnexus (A Xandr Company) Business Overview and Its Total Revenue
    • 10.14.3 Appnexus (A Xandr Company) Real-time Bidding (RTB) Introduction
    • 10.14.4 Appnexus (A Xandr Company) Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.14.5 Appnexus (A Xandr Company) Recent Development
  • 13.15 Platform One
    • 10.15.1 Platform One Company Details
    • 10.15.2 Platform One Business Overview and Its Total Revenue
    • 10.15.3 Platform One Real-time Bidding (RTB) Introduction
    • 10.15.4 Platform One Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.15.5 Platform One Recent Development
  • 13.16 Match2one
    • 10.16.1 Match2one Company Details
    • 10.16.2 Match2one Business Overview and Its Total Revenue
    • 10.16.3 Match2one Real-time Bidding (RTB) Introduction
    • 10.16.4 Match2one Revenue in Real-time Bidding (RTB) Business (2015-2020)
    • 10.16.5 Match2one Recent Development

14 Analyst's Viewpoints/Conclusions

    15 Appendix

    • 15.1 Research Methodology
      • 15.1.1 Methodology/Research Approach
      • 15.1.2 Data Source
    • 15.2 Disclaimer

    Summary:
    Get latest Market Research Reports on COVID-19 Impact on Global Real-time Bidding (RTB). Industry analysis & Market Report on COVID-19 Impact on Global Real-time Bidding (RTB) is a syndicated market report, published as COVID-19 Impact on Global Real-time Bidding (RTB) Market Size, Status and Forecast 2020-2026. It is complete Research Study and Industry Analysis of COVID-19 Impact on Global Real-time Bidding (RTB) market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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