Country Profile: Pasta & Noodles in Malaysia

Country Profile: Pasta & Noodles in Malaysia

Summary

The Malaysian pasta & noodles sector is led by the dried & instant noodles category in both value and volume terms. The chilled pasta category is forecast to register the fastest growth in both value and volume terms during 2018-2023. Hypermarkets & supermarkets is the leading distribution channel in the country. Flexible packaging is the most commonly used pack material, followed by paper & board and rigid plastics in 2018. Nestle SA, Mamee Double Decker and Yeo Hiap Seng are the leading players in the Malaysian dairy & soy food sector. Kids & babies (0-15 years) accounted for the highest consumption of pasta & noodles in Malaysia.

GlobalData’s Country Profile report on the Pasta & Noodles sector in Malaysia provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

Scope

- The per capita consumption of pasta & noodles was higher in Malaysia compared to both global and regional levels in 2018
- Dried pasta is the largest category in both value and volume terms in the Malaysian pasta & noodles sector
- Per capita consumption of dried & instant noodles was higher in Malaysia when compared to both the regional and global averages
- Hypermarkets & supermarkets is the leading distribution channel in the Malaysian pasta & noodles sector with a value share of 81.5% in 2018
- Nestle SA is the leading company in the Malaysian pasta & noodles sector in 2018
- Flexible packaging is the most commonly used pack material in the Malaysian pasta & noodles sector
- Kids & babies account for the leading share in the consumption of pasta & noodles in Malaysia

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.