Cigarettes in New Zealand, 2020

Cigarettes in New Zealand, 2020

Summary

Cigarettes in New Zealand, 2020 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in New Zealand's tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2029.

Consumption of manufactured cigarettes has declined significantly since 1990, with levels currently more than half the volumes prevalent then. Sales have fallen steadily since the early 1980s as a result of the government pursuing health policy objectives to reduce smoking and cigarette consumption through a combination of legislation, anti-smoking campaigns, and tax hikes.

Scope

- There has also been an upsurge of RYO tobacco usage, although this now appears to have peaked with RYO use now in decline.
- At the same time, rising prices have brought about the emergence of a base price sector with low price cigarettes taking an increasing share.
- In what is an increasingly tight regulatory environment, cigarette sales are forecast to continue to decline steadily

Reasons to buy

- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
- Identify the areas of growth and opportunities, which will aid effective marketing planning.
- The differing growth rates in regional product sales drive fundamental shifts in the market.
- This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.