Turkey Prepared Meals

Turkey Prepared Meals

Summary

The Turkish prepared meals sector is led by the ‘ready meals’ category in both value and volume terms, while the meal kits category is expected to register fastest value and volume growth during 2018-2023. Hypermarkets and supermarkets is the leading channel for the distribution of prepared meals products in the country. Rigid plastics are the most commonly used pack material in the sector. Yasar Holding S.A, Nomad Foods and Yildiz Holding are the top three companies in the Turkish prepared meals sector.

GlobalData’s Country Profile report on the Prepared Meals sector in Turkey provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

Scope

- The Turkey prepared meals sector is expected to grow at 13%. Meal kits expected to register highest growth. Rigid plastics is the most common form of packaging. Kids and babies accounted for highest consumption

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.