UK Online Mobile & Tablet Retailing 2019-2024
Table of Contents
The hot issues
Channel drivers & inhibitors
Main issues in mobile & tablet retailing
Strategies for success
WHAT PEOPLE BUY
Headlines
Overall market size
Market in context
Overall market growth
Clothing & footwear
Food & grocery
Electricals
Entertainment
Health & beauty
Furniture & floorcoverings
Homewares
Books
DIY & gardening
WHO PEOPLE SHOP WITH
Headlines
Top 10 retailers: clothing & footwear
Top 10 retailers: food & grocery (weekly shop)
Top 10 retailers: food & grocery (gift food)
Top 10 retailers: electricals
Top 10 retailers: entertainment
Top 10 retailers: health & beauty
Top 10 retailers: furniture & floorcoverings
Top 10 retailers: homewares
Top 10 retailers: books
Top 10 retailers: DIY & gardening
Best in class retailers
HOW PEOPLE SHOP
Headlines
Who shops
Who shops by device
Shopper profile by sector
Shopping habits
Shopping habits
How people shop by device
Who shops
Shopping preferences via mobile
METHODOLOGY
What is included
UK Online Mobile & Tablet Retailing 2019-2024
Summary
"UK Online Mobile & Tablet Retailing 2019-2024", report forms part of GlobalData's Retail Channels series, and offers a comprehensive insight into the consumer and market dynamics of the mobile and tablet channels. The report analyses the market, which retailers consumers purchase from and consumer attitudes around shopping via the devices.
Mobile expenditure is set to continue soaring over the next five years, rising 107.1%% out to 2024. In contrast, tablet expenditure is anticipated to fall 14.4% out to 2024. Mobile shoppers will account for an estimated 55.6% of the online shopping population in 2019, but some consumers are somewhat reluctant to purchase goods on their mobile devices partly due to secutiry issues.
Scope
- Clothing & footwear dominates the mobile market, and will rise to account for 34.5% of the mobile market and 19.1% of the overall clothing & footwear market by 2024.
- Amazon dominates mobile and tablet purchasing across the vast majority of sectors, with Amazon Prime a key contributing factor to its popularity (38.1% of consumers have a subscription).
- 61.4% of online shoppers prefer to use retailers' apps rather than mobile sites as retailers invest in apps to improve the customer journey and engagement.
Reasons to buy
- Use our in-depth market insight to understand why mobile expenditure will grow by 107.1% as tablet spend declines in the next five years, to help you optimise your platforms across devices.
- Understand which consumers are more likely to shop on mobiles and tablets at which retailers, and their shopping journeys, to enable you to tailor your website and app propositions by device.