UK: Health & Beauty 2019-2024
Table of Contents
THE HOT ISSUES
Market drivers and inhibitors in health & beauty
Main issues in health & beauty:
Inclusivity in beauty comes to the fore
Brands and retailers invest in sustainability but the sector still has a long way to go
CBD product ranges and space allocation in stores grow in response to demand
Micro-influencers: the key to driving engagement and relevance in health & beauty
Strategies for success
WHAT PEOPLE BUY
Headlines
The sector at a glance
The sector in context
Overall sector size
Overall sector growth
Category growth in health & beauty
Category dynamics: health
Category dynamics: OTC medicines
Category dynamics: other health
Category dynamics: beauty
Category dynamics: babycare
Category dynamics: bathroom toiletries
Category dynamics: cosmetics
Category dynamics: dental care
Category dynamics: haircare
Category dynamics: men's toiletries
Category dynamics: paper products
Category dynamics: fragrance
Category dynamics: skincare
Category dynamics: other beauty
Spend per head
Online sector size
Online dynamics
WHERE PEOPLE SHOP
Channels of distribution
Channel preference
Location preference
Market shares
Visited retailers
Retailer profiles
Boots
Superdrug
Savers
Holland & Barrett
Competitor dynamics
HOW & WHY PEOPLE SHOP
Who shops and where they are located
Which categories they buy
Channels used by consumers
Fulfilment methods used by consumers
Frequency of shopping
Who purchased for
Drivers of health & beauty purchases
What's important when purchasing health & beauty
Shopping preferences
Likelihood of recommending retailer to a friend
METHODOLOGY
What is included
Market sizing
UK: Health & Beauty 2019-2024
Summary
The UK Health & Beauty Market 2019-2024 report offers comprehensive insight and analysis of the health & beauty market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on health (OTC medicines & other health) and beauty (babycare, bathroom toiletries, cosmetics, dental care, haircare, men's toiletries, paper products, fragrance, skincare, and other beauty). Consumer data is based on our 2019 How Britain Shops survey, using a panel of 10,000 nationally representative consumers.
UK health & beauty spend is forecast to rise by 8.8% out to 2024, equating to an additional £2.0bn. Volume growth will remain subdued as shoppers become more conscious about their consumption and rein in unnecessary purchases.
Scope
- Shopper penetration has fallen across all demographics with just 65.3% of UK consumers buying health & beauty in the past year.
- General merchandisers and clothing specialists are expected to be the biggest winners out to 2024, with their share of sector spend rising, while department stores will suffer due to store closures
- Skincare is forecast to continue to outperform overall sector growth, with spend expected to rise by 12.8% over the next five years as a demand for clean beauty alternatives fuel growth
- Online is the fastest growing channel for UK health & beauty purchases, with 37.2% of UK health and beauty shoppers purchasing via the channel last year
Reasons to buy
- Consider the impact of sustainability and its effect on consumer behaviour to allow you to better cater to growing consumer demand
- Understand how the rise of online will affect the health & beauty sector in order to seize growth opportunities
- Use our in-depth analysis of Savers to understand why value players and discounters are stealing market share from midmarket health & beauty specialists and grocers
- Learn about consumer desire to trade down, and what implications this may have on market leaders and other retailers