Swimwear (Swimsuit) Market Report – Research, Industry Analysis Reports and Market Demands

Global Swimwear (Swimsuit) Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031

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Table of Content

1 Market Overview

1.1 Product Overview and Scope
1.2 Market Estimation Caveats and Base Year
1.3 Market Analysis by Type
- 1.3.1 Overview: Global Swimwear (Swimsuit) Consumption Value by Type: 2020 Versus 2024 Versus 2031
- 1.3.2 Women
- 1.3.3 Men
- 1.3.4 Girls
- 1.3.5 Boys
1.4 Market Analysis by Application
- 1.4.1 Overview: Global Swimwear (Swimsuit) Consumption Value by Application: 2020 Versus 2024 Versus 2031
- 1.4.2 Online
- 1.4.3 Offline
1.5 Global Swimwear (Swimsuit) Market Size & Forecast
- 1.5.1 Global Swimwear (Swimsuit) Consumption Value (2020 & 2024 & 2031)
- 1.5.2 Global Swimwear (Swimsuit) Sales Quantity (2020-2031)
- 1.5.3 Global Swimwear (Swimsuit) Average Price (2020-2031)

2 Manufacturers Profiles

3 Competitive Environment: Swimwear (Swimsuit) by Manufacturer

3.1 Global Swimwear (Swimsuit) Sales Quantity by Manufacturer (2020-2025)
3.2 Global Swimwear (Swimsuit) Revenue by Manufacturer (2020-2025)
3.3 Global Swimwear (Swimsuit) Average Price by Manufacturer (2020-2025)
3.4 Market Share Analysis (2024)
- 3.4.1 Producer Shipments of Swimwear (Swimsuit) by Manufacturer Revenue ($MM) and Market Share (%): 2024
- 3.4.2 Top 3 Swimwear (Swimsuit) Manufacturer Market Share in 2024
- 3.4.3 Top 6 Swimwear (Swimsuit) Manufacturer Market Share in 2024
3.5 Swimwear (Swimsuit) Market: Overall Company Footprint Analysis
- 3.5.1 Swimwear (Swimsuit) Market: Region Footprint
- 3.5.2 Swimwear (Swimsuit) Market: Company Product Type Footprint
- 3.5.3 Swimwear (Swimsuit) Market: Company Product Application Footprint
3.6 New Market Entrants and Barriers to Market Entry
3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

4.1 Global Swimwear (Swimsuit) Market Size by Region
- 4.1.1 Global Swimwear (Swimsuit) Sales Quantity by Region (2020-2031)
- 4.1.2 Global Swimwear (Swimsuit) Consumption Value by Region (2020-2031)
- 4.1.3 Global Swimwear (Swimsuit) Average Price by Region (2020-2031)
4.2 North America Swimwear (Swimsuit) Consumption Value (2020-2031)
4.3 Europe Swimwear (Swimsuit) Consumption Value (2020-2031)
4.4 Asia-Pacific Swimwear (Swimsuit) Consumption Value (2020-2031)
4.5 South America Swimwear (Swimsuit) Consumption Value (2020-2031)
4.6 Middle East & Africa Swimwear (Swimsuit) Consumption Value (2020-2031)

5 Market Segment by Type

5.1 Global Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
5.2 Global Swimwear (Swimsuit) Consumption Value by Type (2020-2031)
5.3 Global Swimwear (Swimsuit) Average Price by Type (2020-2031)

6 Market Segment by Application

6.1 Global Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
6.2 Global Swimwear (Swimsuit) Consumption Value by Application (2020-2031)
6.3 Global Swimwear (Swimsuit) Average Price by Application (2020-2031)

7 North America

7.1 North America Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
7.2 North America Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
7.3 North America Swimwear (Swimsuit) Market Size by Country
- 7.3.1 North America Swimwear (Swimsuit) Sales Quantity by Country (2020-2031)
- 7.3.2 North America Swimwear (Swimsuit) Consumption Value by Country (2020-2031)
- 7.3.3 United States Market Size and Forecast (2020-2031)
- 7.3.4 Canada Market Size and Forecast (2020-2031)
- 7.3.5 Mexico Market Size and Forecast (2020-2031)

8 Europe

8.1 Europe Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
8.2 Europe Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
8.3 Europe Swimwear (Swimsuit) Market Size by Country
- 8.3.1 Europe Swimwear (Swimsuit) Sales Quantity by Country (2020-2031)
- 8.3.2 Europe Swimwear (Swimsuit) Consumption Value by Country (2020-2031)
- 8.3.3 Germany Market Size and Forecast (2020-2031)
- 8.3.4 France Market Size and Forecast (2020-2031)
- 8.3.5 United Kingdom Market Size and Forecast (2020-2031)
- 8.3.6 Russia Market Size and Forecast (2020-2031)
- 8.3.7 Italy Market Size and Forecast (2020-2031)

9 Asia-Pacific

9.1 Asia-Pacific Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
9.2 Asia-Pacific Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
9.3 Asia-Pacific Swimwear (Swimsuit) Market Size by Region
- 9.3.1 Asia-Pacific Swimwear (Swimsuit) Sales Quantity by Region (2020-2031)
- 9.3.2 Asia-Pacific Swimwear (Swimsuit) Consumption Value by Region (2020-2031)
- 9.3.3 China Market Size and Forecast (2020-2031)
- 9.3.4 Japan Market Size and Forecast (2020-2031)
- 9.3.5 South Korea Market Size and Forecast (2020-2031)
- 9.3.6 India Market Size and Forecast (2020-2031)
- 9.3.7 Southeast Asia Market Size and Forecast (2020-2031)
- 9.3.8 Australia Market Size and Forecast (2020-2031)

10 South America

10.1 South America Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
10.2 South America Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
10.3 South America Swimwear (Swimsuit) Market Size by Country
- 10.3.1 South America Swimwear (Swimsuit) Sales Quantity by Country (2020-2031)
- 10.3.2 South America Swimwear (Swimsuit) Consumption Value by Country (2020-2031)
- 10.3.3 Brazil Market Size and Forecast (2020-2031)
- 10.3.4 Argentina Market Size and Forecast (2020-2031)

11 Middle East & Africa

11.1 Middle East & Africa Swimwear (Swimsuit) Sales Quantity by Type (2020-2031)
11.2 Middle East & Africa Swimwear (Swimsuit) Sales Quantity by Application (2020-2031)
11.3 Middle East & Africa Swimwear (Swimsuit) Market Size by Country
- 11.3.1 Middle East & Africa Swimwear (Swimsuit) Sales Quantity by Country (2020-2031)
- 11.3.2 Middle East & Africa Swimwear (Swimsuit) Consumption Value by Country (2020-2031)
- 11.3.3 Turkey Market Size and Forecast (2020-2031)
- 11.3.4 Egypt Market Size and Forecast (2020-2031)
- 11.3.5 Saudi Arabia Market Size and Forecast (2020-2031)
- 11.3.6 South Africa Market Size and Forecast (2020-2031)

12 Market Dynamics

12.1 Swimwear (Swimsuit) Market Drivers
12.2 Swimwear (Swimsuit) Market Restraints
12.3 Swimwear (Swimsuit) Trends Analysis
12.4 Porters Five Forces Analysis
- 12.4.1 Threat of New Entrants
- 12.4.2 Bargaining Power of Suppliers
- 12.4.3 Bargaining Power of Buyers
- 12.4.4 Threat of Substitutes
- 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

13.1 Raw Material of Swimwear (Swimsuit) and Key Manufacturers
13.2 Manufacturing Costs Percentage of Swimwear (Swimsuit)
13.3 Swimwear (Swimsuit) Production Process
13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

14.1 Sales Channel
- 14.1.1 Direct to End-User
- 14.1.2 Distributors
14.2 Swimwear (Swimsuit) Typical Distributors
14.3 Swimwear (Swimsuit) Typical Customers

15 Research Findings and Conclusion

16 Appendix

16.1 Methodology
16.2 Research Process and Data Source

Description

According to our (Global Info Research) latest study, the global Swimwear (Swimsuit) market size was valued at US$ 23630 million in 2024 and is forecast to a readjusted size of USD 36870 million by 2031 with a CAGR of 6.6% during review period.
Swimwear (swimsuit) refers to clothing specifically designed for water-based activities, offering comfort, flexibility, and support necessary for efficient movement in water. The main function of swimwear is to suit activities like swimming, diving, surfing, and reduce water resistance. Swimwear comes in various styles and designs, including one-piece swimsuits for women, swim trunks for men, wetsuits, and bikinis. These garments are usually made from elastic and water-resistant fabrics such as spandex, nylon, and polyester, ensuring a tight fit, comfort, and durability.
The range of swimwear products is vast, covering a variety of styles and functional designs. Competitive swimwear is typically designed to be tight-fitting in order to reduce drag and improve swimming speed, while casual swimwear focuses on comfort and style, often looser for use in vacation or leisure swimming activities. Wetsuits are specifically designed for insulation and protection, ideal for deep-sea diving or use in cold water environments.
Today, swimwear has evolved beyond just sportswear, becoming a fashion statement. Bikinis, one-piece swimsuits, and other fashionable designs are now more diverse, incorporating elements of style, colors, and patterns, transforming swimwear into a product with both aesthetic appeal and functionality.
Market Opportunities and Key Drivers: The growth of the swimwear market is driven by the increasing global popularity of tourism and healthy lifestyles. As consumers become more health-conscious, water sports and recreational swimming have become popular activities, contributing to rising demand for swimwear. During peak summer vacation and beach tourism periods, swimwear demand reaches its highest point. Moreover, with increasing consumer desire for personalized and fashionable products, the market has seen a rise in diverse swimwear designs to meet the varying needs of consumers.
Additionally, the growing awareness of sustainability has led to the emergence of swimwear brands using eco-friendly materials. More consumers are willing to pay a premium for environmentally friendly products, encouraging brands to produce swimwear made from recyclable or sustainably sourced materials.
Market Risks: The swimwear market faces several risks, including fluctuations in raw material prices, seasonal demand variations, and intense market competition. Price fluctuations in raw materials can affect production costs, which in turn influence product pricing. Additionally, the market is heavily influenced by seasonality, with high demand during summer and holiday periods but relatively low demand in the off-season. Moreover, with many competing brands in the market, companies need to focus on innovation, design, and marketing strategies to stand out.
Market Concentration: The concentration of the swimwear market is relatively low. While large brands such as Speedo and Arena hold a portion of the market share, there are still numerous small and local brands, especially in emerging markets. The growing demand for locally-designed, unique swimwear has further diversified the market landscape.
Downstream Demand Trends: As water-based activities and vacation tourism continue to grow, downstream demand for swimwear is on the rise. With greater emphasis on healthy living, demand for swimwear is also increasing. Consumers are increasingly focusing on comfort, functionality, and sustainability in swimwear, and brands need to align their product designs and positioning with these evolving preferences.
Latest Technologies: In recent years, swimwear material and design technologies have significantly improved. High-performance fabrics like spandex and polyester are widely used for their enhanced elasticity, durability, and UV protection properties. Some brands have also incorporated smart technology into high-end swimwear, offering temperature regulation and heart rate monitoring features. Additionally, 3D printing technology is gradually being used for customized swimwear, enabling consumers to receive more personalized products.
This report is a detailed and comprehensive analysis for global Swimwear (Swimsuit) market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Swimwear (Swimsuit) market size and forecasts, in consumption value ($ Million), sales quantity (K Pce), and average selling prices (USD/Pce), 2020-2031
Global Swimwear (Swimsuit) market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Pce), and average selling prices (USD/Pce), 2020-2031
Global Swimwear (Swimsuit) market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Pce), and average selling prices (USD/Pce), 2020-2031
Global Swimwear (Swimsuit) market shares of main players, shipments in revenue ($ Million), sales quantity (K Pce), and ASP (USD/Pce), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Swimwear (Swimsuit)
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Swimwear (Swimsuit) market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Speedo, TYR, Arena, Cressi, Aqua Sphere, Zoggs, FINIS, SwimWays, Swimwear360, O'Neill, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Swimwear (Swimsuit) market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Women
Men
Girls
Boys
Market segment by Application
Online
Offline
Major players covered
Speedo
TYR
Arena
Cressi
Aqua Sphere
Zoggs
FINIS
SwimWays
Swimwear360
O'Neill
Beach Bunny
DECATHLON
YingFa
PEAK
ZOKE
XTEP
LI-NING
Anta
361°
Keep
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Swimwear (Swimsuit) product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Swimwear (Swimsuit), with price, sales quantity, revenue, and global market share of Swimwear (Swimsuit) from 2020 to 2025.
Chapter 3, the Swimwear (Swimsuit) competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Swimwear (Swimsuit) breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Swimwear (Swimsuit) market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Swimwear (Swimsuit).
Chapter 14 and 15, to describe Swimwear (Swimsuit) sales channel, distributors, customers, research findings and conclusion.

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