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Global Stern Outboard Propulsion Systems Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031

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1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Market Analysis by Type
    • 1.3.1 Overview: Global Stern Outboard Propulsion Systems Consumption Value by Type: 2020 Versus 2024 Versus 2031
    • 1.3.2 Internal Combustion Outboard Engines
    • 1.3.3 Electric Outboard Engines
  • 1.4 Market Analysis by Application
    • 1.4.1 Overview: Global Stern Outboard Propulsion Systems Consumption Value by Application: 2020 Versus 2024 Versus 2031
    • 1.4.2 Recreation Boat
    • 1.4.3 Commercial Boat
    • 1.4.4 Others
  • 1.5 Global Stern Outboard Propulsion Systems Market Size & Forecast
    • 1.5.1 Global Stern Outboard Propulsion Systems Consumption Value (2020 & 2024 & 2031)
    • 1.5.2 Global Stern Outboard Propulsion Systems Sales Quantity (2020-2031)
    • 1.5.3 Global Stern Outboard Propulsion Systems Average Price (2020-2031)

2 Manufacturers Profiles

  • 2.1 Mercury Marine
    • 2.1.1 Mercury Marine Details
    • 2.1.2 Mercury Marine Major Business
    • 2.1.3 Mercury Marine Stern Outboard Propulsion Systems Product and Services
    • 2.1.4 Mercury Marine Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.1.5 Mercury Marine Recent Developments/Updates
  • 2.2 Yamaha
    • 2.2.1 Yamaha Details
    • 2.2.2 Yamaha Major Business
    • 2.2.3 Yamaha Stern Outboard Propulsion Systems Product and Services
    • 2.2.4 Yamaha Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.2.5 Yamaha Recent Developments/Updates
  • 2.3 Suzuki
    • 2.3.1 Suzuki Details
    • 2.3.2 Suzuki Major Business
    • 2.3.3 Suzuki Stern Outboard Propulsion Systems Product and Services
    • 2.3.4 Suzuki Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.3.5 Suzuki Recent Developments/Updates
  • 2.4 Honda
    • 2.4.1 Honda Details
    • 2.4.2 Honda Major Business
    • 2.4.3 Honda Stern Outboard Propulsion Systems Product and Services
    • 2.4.4 Honda Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.4.5 Honda Recent Developments/Updates
  • 2.5 Evinrude Outboard Motors
    • 2.5.1 Evinrude Outboard Motors Details
    • 2.5.2 Evinrude Outboard Motors Major Business
    • 2.5.3 Evinrude Outboard Motors Stern Outboard Propulsion Systems Product and Services
    • 2.5.4 Evinrude Outboard Motors Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.5.5 Evinrude Outboard Motors Recent Developments/Updates
  • 2.6 Tohatsu
    • 2.6.1 Tohatsu Details
    • 2.6.2 Tohatsu Major Business
    • 2.6.3 Tohatsu Stern Outboard Propulsion Systems Product and Services
    • 2.6.4 Tohatsu Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.6.5 Tohatsu Recent Developments/Updates
  • 2.7 Torqeedo
    • 2.7.1 Torqeedo Details
    • 2.7.2 Torqeedo Major Business
    • 2.7.3 Torqeedo Stern Outboard Propulsion Systems Product and Services
    • 2.7.4 Torqeedo Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.7.5 Torqeedo Recent Developments/Updates
  • 2.8 ePropulsion Technology
    • 2.8.1 ePropulsion Technology Details
    • 2.8.2 ePropulsion Technology Major Business
    • 2.8.3 ePropulsion Technology Stern Outboard Propulsion Systems Product and Services
    • 2.8.4 ePropulsion Technology Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.8.5 ePropulsion Technology Recent Developments/Updates
  • 2.9 ACEL Power Inc
    • 2.9.1 ACEL Power Inc Details
    • 2.9.2 ACEL Power Inc Major Business
    • 2.9.3 ACEL Power Inc Stern Outboard Propulsion Systems Product and Services
    • 2.9.4 ACEL Power Inc Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.9.5 ACEL Power Inc Recent Developments/Updates
  • 2.10 AquaWatt
    • 2.10.1 AquaWatt Details
    • 2.10.2 AquaWatt Major Business
    • 2.10.3 AquaWatt Stern Outboard Propulsion Systems Product and Services
    • 2.10.4 AquaWatt Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.10.5 AquaWatt Recent Developments/Updates
  • 2.11 Elco Motor Yachts
    • 2.11.1 Elco Motor Yachts Details
    • 2.11.2 Elco Motor Yachts Major Business
    • 2.11.3 Elco Motor Yachts Stern Outboard Propulsion Systems Product and Services
    • 2.11.4 Elco Motor Yachts Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.11.5 Elco Motor Yachts Recent Developments/Updates
  • 2.12 CSM Tech
    • 2.12.1 CSM Tech Details
    • 2.12.2 CSM Tech Major Business
    • 2.12.3 CSM Tech Stern Outboard Propulsion Systems Product and Services
    • 2.12.4 CSM Tech Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.12.5 CSM Tech Recent Developments/Updates
  • 2.13 Evoy AS
    • 2.13.1 Evoy AS Details
    • 2.13.2 Evoy AS Major Business
    • 2.13.3 Evoy AS Stern Outboard Propulsion Systems Product and Services
    • 2.13.4 Evoy AS Stern Outboard Propulsion Systems Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
    • 2.13.5 Evoy AS Recent Developments/Updates

3 Competitive Environment: Stern Outboard Propulsion Systems by Manufacturer

  • 3.1 Global Stern Outboard Propulsion Systems Sales Quantity by Manufacturer (2020-2025)
  • 3.2 Global Stern Outboard Propulsion Systems Revenue by Manufacturer (2020-2025)
  • 3.3 Global Stern Outboard Propulsion Systems Average Price by Manufacturer (2020-2025)
  • 3.4 Market Share Analysis (2024)
    • 3.4.1 Producer Shipments of Stern Outboard Propulsion Systems by Manufacturer Revenue ($MM) and Market Share (%): 2024
    • 3.4.2 Top 3 Stern Outboard Propulsion Systems Manufacturer Market Share in 2024
    • 3.4.3 Top 6 Stern Outboard Propulsion Systems Manufacturer Market Share in 2024
  • 3.5 Stern Outboard Propulsion Systems Market: Overall Company Footprint Analysis
    • 3.5.1 Stern Outboard Propulsion Systems Market: Region Footprint
    • 3.5.2 Stern Outboard Propulsion Systems Market: Company Product Type Footprint
    • 3.5.3 Stern Outboard Propulsion Systems Market: Company Product Application Footprint
  • 3.6 New Market Entrants and Barriers to Market Entry
  • 3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

  • 4.1 Global Stern Outboard Propulsion Systems Market Size by Region
    • 4.1.1 Global Stern Outboard Propulsion Systems Sales Quantity by Region (2020-2031)
    • 4.1.2 Global Stern Outboard Propulsion Systems Consumption Value by Region (2020-2031)
    • 4.1.3 Global Stern Outboard Propulsion Systems Average Price by Region (2020-2031)
  • 4.2 North America Stern Outboard Propulsion Systems Consumption Value (2020-2031)
  • 4.3 Europe Stern Outboard Propulsion Systems Consumption Value (2020-2031)
  • 4.4 Asia-Pacific Stern Outboard Propulsion Systems Consumption Value (2020-2031)
  • 4.5 South America Stern Outboard Propulsion Systems Consumption Value (2020-2031)
  • 4.6 Middle East & Africa Stern Outboard Propulsion Systems Consumption Value (2020-2031)

5 Market Segment by Type

  • 5.1 Global Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 5.2 Global Stern Outboard Propulsion Systems Consumption Value by Type (2020-2031)
  • 5.3 Global Stern Outboard Propulsion Systems Average Price by Type (2020-2031)

6 Market Segment by Application

  • 6.1 Global Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 6.2 Global Stern Outboard Propulsion Systems Consumption Value by Application (2020-2031)
  • 6.3 Global Stern Outboard Propulsion Systems Average Price by Application (2020-2031)

7 North America

  • 7.1 North America Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 7.2 North America Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 7.3 North America Stern Outboard Propulsion Systems Market Size by Country
    • 7.3.1 North America Stern Outboard Propulsion Systems Sales Quantity by Country (2020-2031)
    • 7.3.2 North America Stern Outboard Propulsion Systems Consumption Value by Country (2020-2031)
    • 7.3.3 United States Market Size and Forecast (2020-2031)
    • 7.3.4 Canada Market Size and Forecast (2020-2031)
    • 7.3.5 Mexico Market Size and Forecast (2020-2031)

8 Europe

  • 8.1 Europe Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 8.2 Europe Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 8.3 Europe Stern Outboard Propulsion Systems Market Size by Country
    • 8.3.1 Europe Stern Outboard Propulsion Systems Sales Quantity by Country (2020-2031)
    • 8.3.2 Europe Stern Outboard Propulsion Systems Consumption Value by Country (2020-2031)
    • 8.3.3 Germany Market Size and Forecast (2020-2031)
    • 8.3.4 France Market Size and Forecast (2020-2031)
    • 8.3.5 United Kingdom Market Size and Forecast (2020-2031)
    • 8.3.6 Russia Market Size and Forecast (2020-2031)
    • 8.3.7 Italy Market Size and Forecast (2020-2031)

9 Asia-Pacific

  • 9.1 Asia-Pacific Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 9.2 Asia-Pacific Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 9.3 Asia-Pacific Stern Outboard Propulsion Systems Market Size by Region
    • 9.3.1 Asia-Pacific Stern Outboard Propulsion Systems Sales Quantity by Region (2020-2031)
    • 9.3.2 Asia-Pacific Stern Outboard Propulsion Systems Consumption Value by Region (2020-2031)
    • 9.3.3 China Market Size and Forecast (2020-2031)
    • 9.3.4 Japan Market Size and Forecast (2020-2031)
    • 9.3.5 South Korea Market Size and Forecast (2020-2031)
    • 9.3.6 India Market Size and Forecast (2020-2031)
    • 9.3.7 Southeast Asia Market Size and Forecast (2020-2031)
    • 9.3.8 Australia Market Size and Forecast (2020-2031)

10 South America

  • 10.1 South America Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 10.2 South America Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 10.3 South America Stern Outboard Propulsion Systems Market Size by Country
    • 10.3.1 South America Stern Outboard Propulsion Systems Sales Quantity by Country (2020-2031)
    • 10.3.2 South America Stern Outboard Propulsion Systems Consumption Value by Country (2020-2031)
    • 10.3.3 Brazil Market Size and Forecast (2020-2031)
    • 10.3.4 Argentina Market Size and Forecast (2020-2031)

11 Middle East & Africa

  • 11.1 Middle East & Africa Stern Outboard Propulsion Systems Sales Quantity by Type (2020-2031)
  • 11.2 Middle East & Africa Stern Outboard Propulsion Systems Sales Quantity by Application (2020-2031)
  • 11.3 Middle East & Africa Stern Outboard Propulsion Systems Market Size by Country
    • 11.3.1 Middle East & Africa Stern Outboard Propulsion Systems Sales Quantity by Country (2020-2031)
    • 11.3.2 Middle East & Africa Stern Outboard Propulsion Systems Consumption Value by Country (2020-2031)
    • 11.3.3 Turkey Market Size and Forecast (2020-2031)
    • 11.3.4 Egypt Market Size and Forecast (2020-2031)
    • 11.3.5 Saudi Arabia Market Size and Forecast (2020-2031)
    • 11.3.6 South Africa Market Size and Forecast (2020-2031)

12 Market Dynamics

  • 12.1 Stern Outboard Propulsion Systems Market Drivers
  • 12.2 Stern Outboard Propulsion Systems Market Restraints
  • 12.3 Stern Outboard Propulsion Systems Trends Analysis
  • 12.4 Porters Five Forces Analysis
    • 12.4.1 Threat of New Entrants
    • 12.4.2 Bargaining Power of Suppliers
    • 12.4.3 Bargaining Power of Buyers
    • 12.4.4 Threat of Substitutes
    • 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

  • 13.1 Raw Material of Stern Outboard Propulsion Systems and Key Manufacturers
  • 13.2 Manufacturing Costs Percentage of Stern Outboard Propulsion Systems
  • 13.3 Stern Outboard Propulsion Systems Production Process
  • 13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

  • 14.1 Sales Channel
    • 14.1.1 Direct to End-User
    • 14.1.2 Distributors
  • 14.2 Stern Outboard Propulsion Systems Typical Distributors
  • 14.3 Stern Outboard Propulsion Systems Typical Customers

15 Research Findings and Conclusion

    16 Appendix

    • 16.1 Methodology
    • 16.2 Research Process and Data Source

    According to our (Global Info Research) latest study, the global Stern Outboard Propulsion Systems market size was valued at US$ 5454 million in 2024 and is forecast to a readjusted size of USD 6307 million by 2031 with a CAGR of 3.0% during review period.
    In this report, we will assess the current U.S. tariff framework alongside international policy adaptations, analyzing their effects on competitive market structures, regional economic dynamics, and supply chain resilience.
    An Stern Outboard Propulsion Systems or outboard motor is a self-contained propulsion system mounted on the stern of a boat, typically comprising an internal combustion engine, electric motor, transmission system, and propeller.
    Internal combustion Stern Outboard Propulsion Systems dominate the global market, accounting for approximately 96% of the market share. These engines are prevalent in various applications, including recreational boats, commercial vessels, and fishing boats. Electric Stern Outboard Propulsion Systems, while emerging, are gaining traction due to advancements in battery technology and increasing environmental awareness.
    Recreational Boats accounting for approximately 45% of the global market share. This segment includes fishing boats, yachts, and personal watercraft.
    Regional Market
    North America: The largest consumer market, accounting for about 40% of global revenue. The U.S. leads in both production and consumption, driven by a strong recreational boating culture and commercial maritime activities.
    Asia-Pacific: A rapidly growing market, especially in countries like China, Japan, and India, due to expanding coastal tourism and fishing industries.
    Europe: Notable for its emphasis on environmental sustainability, with increasing adoption of electric Stern Outboard Propulsion Systems in countries like Norway and the Netherlands.
    Market Drivers
    Growth in Recreational Boating
    The rise in leisure activities such as fishing, water sports, and cruising has significantly increased the demand for outboard motors.
    Environmental Regulations
    Stricter emission standards and environmental regulations are pushing the industry towards cleaner propulsion technologies. Electric Stern Outboard Propulsion Systems, which produce zero emissions, are becoming more appealing to environmentally conscious consumers and regulatory agencies.
    Technological Advancements
    Advancements in battery technology, particularly lithium-ion batteries, have improved the performance and affordability of electric Stern Outboard Propulsion Systems. These innovations are making electric propulsion systems more practical for various uses, including commercial and recreational boating.
    Government Incentives
    Several governments are offering subsidies, tax breaks, and rebates to encourage the adoption of electric outboard motors. These financial incentives are playing a significant role in accelerating the transition to cleaner marine propulsion systems.
    Market Restraints
    High Initial Costs
    Electric outboard motors generally have higher upfront costs compared to their internal combustion counterparts. The expense of advanced battery systems and electric propulsion technology can be a barrier for price-sensitive consumers.
    Limited Range and Power
    While electric Stern Outboard Propulsion Systems are suitable for short-distance travel, their range and power output are currently limited compared to internal combustion engines. This limitation restricts their use in long-distance and high-power applications.
    Charging Infrastructure
    The availability of charging stations for electric outboard motors is still limited, especially in remote or rural areas. The lack of widespread charging infrastructure can hinder the adoption of electric propulsion systems.
    Consumer Awareness
    There is a need for increased consumer education regarding the benefits and capabilities of electric Stern Outboard Propulsion Systems. Misconceptions about performance and reliability can deter potential buyers.
    Conclusion
    The outboard motor market is experiencing significant growth, driven by advancements in technology, environmental regulations, and changing consumer preferences. While internal combustion engines currently dominate the market, electric and hybrid propulsion systems are gaining traction and are expected to play a larger role in the future. Manufacturers need to focus on innovation, sustainability, and consumer education to capitalize on these emerging trends and meet the evolving demands of the market.
    This report is a detailed and comprehensive analysis for global Stern Outboard Propulsion Systems market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
    Key Features:
    Global Stern Outboard Propulsion Systems market size and forecasts, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
    Global Stern Outboard Propulsion Systems market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
    Global Stern Outboard Propulsion Systems market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K Units), and average selling prices (US$/Unit), 2020-2031
    Global Stern Outboard Propulsion Systems market shares of main players, shipments in revenue ($ Million), sales quantity (K Units), and ASP (US$/Unit), 2020-2025
    The Primary Objectives in This Report Are:
    To determine the size of the total market opportunity of global and key countries
    To assess the growth potential for Stern Outboard Propulsion Systems
    To forecast future growth in each product and end-use market
    To assess competitive factors affecting the marketplace
    This report profiles key players in the global Stern Outboard Propulsion Systems market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Mercury Marine, Yamaha, Suzuki, Honda, Evinrude Outboard Motors, Tohatsu, Torqeedo, ePropulsion Technology, ACEL Power Inc, AquaWatt, etc.
    This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
    Market Segmentation
    Stern Outboard Propulsion Systems market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
    Market segment by Type
    Internal Combustion Outboard Engines
    Electric Outboard Engines
    Market segment by Application
    Recreation Boat
    Commercial Boat
    Others
    Major players covered
    Mercury Marine
    Yamaha
    Suzuki
    Honda
    Evinrude Outboard Motors
    Tohatsu
    Torqeedo
    ePropulsion Technology
    ACEL Power Inc
    AquaWatt
    Elco Motor Yachts
    CSM Tech
    Evoy AS
    Market segment by region, regional analysis covers
    North America (United States, Canada, and Mexico)
    Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
    Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
    South America (Brazil, Argentina, Colombia, and Rest of South America)
    Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
    The content of the study subjects, includes a total of 15 chapters:
    Chapter 1, to describe Stern Outboard Propulsion Systems product scope, market overview, market estimation caveats and base year.
    Chapter 2, to profile the top manufacturers of Stern Outboard Propulsion Systems, with price, sales quantity, revenue, and global market share of Stern Outboard Propulsion Systems from 2020 to 2025.
    Chapter 3, the Stern Outboard Propulsion Systems competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
    Chapter 4, the Stern Outboard Propulsion Systems breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.
    Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.
    Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Stern Outboard Propulsion Systems market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.
    Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
    Chapter 13, the key raw materials and key suppliers, and industry chain of Stern Outboard Propulsion Systems.
    Chapter 14 and 15, to describe Stern Outboard Propulsion Systems sales channel, distributors, customers, research findings and conclusion.

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