1 Market Overview

• 1.1 Product Overview and Scope
• 1.2 Market Estimation Caveats and Base Year
• 1.3 Market Analysis by Type
  • 1.3.1 Overview: Global Soju Consumption Value by Type: 2020 Versus 2024 Versus 2031
  • 1.3.2 Distilled Soju
  • 1.3.3 Diluted Soju
• 1.4 Market Analysis by Application
  • 1.4.1 Overview: Global Soju Consumption Value by Application: 2020 Versus 2024 Versus 2031
  • 1.4.2 Below 20 Years Old
  • 1.4.3 20-40 Years Old
  • 1.4.4 40-60 Years Old
  • 1.4.5 Above 60 Years Old
• 1.5 Global Soju Market Size & Forecast
  • 1.5.1 Global Soju Consumption Value (2020 & 2024 & 2031)
  • 1.5.2 Global Soju Sales Quantity (2020-2031)
  • 1.5.3 Global Soju Average Price (2020-2031)

2 Manufacturers Profiles

• 2.1 HiteJinro
  • 2.1.1 HiteJinro Details
  • 2.1.2 HiteJinro Major Business
  • 2.1.3 HiteJinro Soju Product and Services
  • 2.1.4 HiteJinro Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.1.5 HiteJinro Recent Developments/Updates
• 2.2 Lotte Liquor
  • 2.2.1 Lotte Liquor Details
  • 2.2.2 Lotte Liquor Major Business
  • 2.2.3 Lotte Liquor Soju Product and Services
  • 2.2.4 Lotte Liquor Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.2.5 Lotte Liquor Recent Developments/Updates
• 2.3 Muhak
  • 2.3.1 Muhak Details
  • 2.3.2 Muhak Major Business
  • 2.3.3 Muhak Soju Product and Services
  • 2.3.4 Muhak Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.3.5 Muhak Recent Developments/Updates
• 2.4 Kumbokju
  • 2.4.1 Kumbokju Details
  • 2.4.2 Kumbokju Major Business
  • 2.4.3 Kumbokju Soju Product and Services
  • 2.4.4 Kumbokju Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.4.5 Kumbokju Recent Developments/Updates
• 2.5 C1 Soju
  • 2.5.1 C1 Soju Details
  • 2.5.2 C1 Soju Major Business
  • 2.5.3 C1 Soju Soju Product and Services
  • 2.5.4 C1 Soju Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.5.5 C1 Soju Recent Developments/Updates
• 2.6 bohae
  • 2.6.1 bohae Details
  • 2.6.2 bohae Major Business
  • 2.6.3 bohae Soju Product and Services
  • 2.6.4 bohae Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.6.5 bohae Recent Developments/Updates
• 2.7 Chungbuk
  • 2.7.1 Chungbuk Details
  • 2.7.2 Chungbuk Major Business
  • 2.7.3 Chungbuk Soju Product and Services
  • 2.7.4 Chungbuk Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.7.5 Chungbuk Recent Developments/Updates
• 2.8 Hallasan
  • 2.8.1 Hallasan Details
  • 2.8.2 Hallasan Major Business
  • 2.8.3 Hallasan Soju Product and Services
  • 2.8.4 Hallasan Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.8.5 Hallasan Recent Developments/Updates
• 2.9 Mackiss
  • 2.9.1 Mackiss Details
  • 2.9.2 Mackiss Major Business
  • 2.9.3 Mackiss Soju Product and Services
  • 2.9.4 Mackiss Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.9.5 Mackiss Recent Developments/Updates
• 2.10 Andong
  • 2.10.1 Andong Details
  • 2.10.2 Andong Major Business
  • 2.10.3 Andong Soju Product and Services
  • 2.10.4 Andong Soju Sales Quantity, Average Price, Revenue, Gross Margin and Market Share (2020-2025)
  • 2.10.5 Andong Recent Developments/Updates

3 Competitive Environment: Soju by Manufacturer

• 3.1 Global Soju Sales Quantity by Manufacturer (2020-2025)
• 3.2 Global Soju Revenue by Manufacturer (2020-2025)
• 3.3 Global Soju Average Price by Manufacturer (2020-2025)
• 3.4 Market Share Analysis (2024)
  • 3.4.1 Producer Shipments of Soju by Manufacturer Revenue ($MM) and Market Share (%): 2024
  • 3.4.2 Top 3 Soju Manufacturer Market Share in 2024
  • 3.4.3 Top 6 Soju Manufacturer Market Share in 2024
• 3.5 Soju Market: Overall Company Footprint Analysis
  • 3.5.1 Soju Market: Region Footprint
  • 3.5.2 Soju Market: Company Product Type Footprint
  • 3.5.3 Soju Market: Company Product Application Footprint
• 3.6 New Market Entrants and Barriers to Market Entry
• 3.7 Mergers, Acquisition, Agreements, and Collaborations

4 Consumption Analysis by Region

• 4.1 Global Soju Market Size by Region
  • 4.1.1 Global Soju Sales Quantity by Region (2020-2031)
  • 4.1.2 Global Soju Consumption Value by Region (2020-2031)
  • 4.1.3 Global Soju Average Price by Region (2020-2031)
• 4.2 North America Soju Consumption Value (2020-2031)
• 4.3 Europe Soju Consumption Value (2020-2031)
• 4.4 Asia-Pacific Soju Consumption Value (2020-2031)
• 4.5 South America Soju Consumption Value (2020-2031)
• 4.6 Middle East & Africa Soju Consumption Value (2020-2031)

5 Market Segment by Type

• 5.1 Global Soju Sales Quantity by Type (2020-2031)
• 5.2 Global Soju Consumption Value by Type (2020-2031)
• 5.3 Global Soju Average Price by Type (2020-2031)

6 Market Segment by Application

• 6.1 Global Soju Sales Quantity by Application (2020-2031)
• 6.2 Global Soju Consumption Value by Application (2020-2031)
• 6.3 Global Soju Average Price by Application (2020-2031)

7 North America

• 7.1 North America Soju Sales Quantity by Type (2020-2031)
• 7.2 North America Soju Sales Quantity by Application (2020-2031)
• 7.3 North America Soju Market Size by Country
  • 7.3.1 North America Soju Sales Quantity by Country (2020-2031)
  • 7.3.2 North America Soju Consumption Value by Country (2020-2031)
  • 7.3.3 United States Market Size and Forecast (2020-2031)
  • 7.3.4 Canada Market Size and Forecast (2020-2031)
  • 7.3.5 Mexico Market Size and Forecast (2020-2031)

8 Europe

• 8.1 Europe Soju Sales Quantity by Type (2020-2031)
• 8.2 Europe Soju Sales Quantity by Application (2020-2031)
• 8.3 Europe Soju Market Size by Country
  • 8.3.1 Europe Soju Sales Quantity by Country (2020-2031)
  • 8.3.2 Europe Soju Consumption Value by Country (2020-2031)
  • 8.3.3 Germany Market Size and Forecast (2020-2031)
  • 8.3.4 France Market Size and Forecast (2020-2031)
  • 8.3.5 United Kingdom Market Size and Forecast (2020-2031)
  • 8.3.6 Russia Market Size and Forecast (2020-2031)
  • 8.3.7 Italy Market Size and Forecast (2020-2031)

9 Asia-Pacific

• 9.1 Asia-Pacific Soju Sales Quantity by Type (2020-2031)
• 9.2 Asia-Pacific Soju Sales Quantity by Application (2020-2031)
• 9.3 Asia-Pacific Soju Market Size by Region
  • 9.3.1 Asia-Pacific Soju Sales Quantity by Region (2020-2031)
  • 9.3.2 Asia-Pacific Soju Consumption Value by Region (2020-2031)
  • 9.3.3 China Market Size and Forecast (2020-2031)
  • 9.3.4 Japan Market Size and Forecast (2020-2031)
  • 9.3.5 South Korea Market Size and Forecast (2020-2031)
  • 9.3.6 India Market Size and Forecast (2020-2031)
  • 9.3.7 Southeast Asia Market Size and Forecast (2020-2031)
  • 9.3.8 Australia Market Size and Forecast (2020-2031)

10 South America

• 10.1 South America Soju Sales Quantity by Type (2020-2031)
• 10.2 South America Soju Sales Quantity by Application (2020-2031)
• 10.3 South America Soju Market Size by Country
  • 10.3.1 South America Soju Sales Quantity by Country (2020-2031)
  • 10.3.2 South America Soju Consumption Value by Country (2020-2031)
  • 10.3.3 Brazil Market Size and Forecast (2020-2031)
  • 10.3.4 Argentina Market Size and Forecast (2020-2031)

11 Middle East & Africa

• 11.1 Middle East & Africa Soju Sales Quantity by Type (2020-2031)
• 11.2 Middle East & Africa Soju Sales Quantity by Application (2020-2031)
• 11.3 Middle East & Africa Soju Market Size by Country
  • 11.3.1 Middle East & Africa Soju Sales Quantity by Country (2020-2031)
  • 11.3.2 Middle East & Africa Soju Consumption Value by Country (2020-2031)
  • 11.3.3 Turkey Market Size and Forecast (2020-2031)
  • 11.3.4 Egypt Market Size and Forecast (2020-2031)
  • 11.3.5 Saudi Arabia Market Size and Forecast (2020-2031)
  • 11.3.6 South Africa Market Size and Forecast (2020-2031)

12 Market Dynamics

• 12.1 Soju Market Drivers
• 12.2 Soju Market Restraints
• 12.3 Soju Trends Analysis
• 12.4 Porters Five Forces Analysis
  • 12.4.1 Threat of New Entrants
  • 12.4.2 Bargaining Power of Suppliers
  • 12.4.3 Bargaining Power of Buyers
  • 12.4.4 Threat of Substitutes
  • 12.4.5 Competitive Rivalry

13 Raw Material and Industry Chain

• 13.1 Raw Material of Soju and Key Manufacturers
• 13.2 Manufacturing Costs Percentage of Soju
• 13.3 Soju Production Process
• 13.4 Industry Value Chain Analysis

14 Shipments by Distribution Channel

• 14.1 Sales Channel
  • 14.1.1 Direct to End-User
  • 14.1.2 Distributors
• 14.2 Soju Typical Distributors
• 14.3 Soju Typical Customers

15 Research Findings and Conclusion

16 Appendix

• 16.1 Methodology
• 16.2 Research Process and Data Source

According to our (Global Info Research) latest study, the global Soju market size was valued at US$ 3414 million in 2024 and is forecast to a readjusted size of USD 3982 million by 2031 with a CAGR of 2.2% during review period.
Soju is the best known liquor from Korea. It is distilled, vodka-like, rice liquor with high potency and often flavored similarly. It is smooth and clean in taste, which makes it easy to drink in combination with various Korean dishes. The main ingredient of soju is rice, almost always in combination with other ingredients such as wheat, barley, or sweet potatoes. Soju is clear-colored and typically varies in alcohol content from 10% to 25% proof.
Korea is the largest market with about 97% market share.
The key players are HiteJinro, Lotte Liquor, Muhak, Kumbokju, C1 Soju, bohae, Chungbuk, Hallasan, Mackiss, Andong etc. Top 3 companies occupied about 69% market share.
This report is a detailed and comprehensive analysis for global Soju market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.
Key Features:
Global Soju market size and forecasts, in consumption value ($ Million), sales quantity (M Bottles), and average selling prices (USD/Bottle), 2020-2031
Global Soju market size and forecasts by region and country, in consumption value ($ Million), sales quantity (M Bottles), and average selling prices (USD/Bottle), 2020-2031
Global Soju market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (M Bottles), and average selling prices (USD/Bottle), 2020-2031
Global Soju market shares of main players, shipments in revenue ($ Million), sales quantity (M Bottles), and ASP (USD/Bottle), 2020-2025
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Soju
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Soju market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include HiteJinro, Lotte Liquor, Muhak, Kumbokju, C1 Soju, bohae, Chungbuk, Hallasan, Mackiss, Andong, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market Segmentation
Soju market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
Distilled Soju
Diluted Soju
Market segment by Application
Below 20 Years Old
20-40 Years Old
40-60 Years Old
Above 60 Years Old
Major players covered
HiteJinro
Lotte Liquor
Muhak
Kumbokju
C1 Soju
bohae
Chungbuk
Hallasan
Mackiss
Andong
Market segment by region, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
South America (Brazil, Argentina, Colombia, and Rest of South America)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Soju product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top manufacturers of Soju, with price, sales quantity, revenue, and global market share of Soju from 2020 to 2025.
Chapter 3, the Soju competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Soju breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.
Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.
Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Soju market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.
Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.
Chapter 13, the key raw materials and key suppliers, and industry chain of Soju.
Chapter 14 and 15, to describe Soju sales channel, distributors, customers, research findings and conclusion.