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Dynamics in Post-pandemic Global Real-Time Bidding (RTB) Technology Industry: Supply and Demand, Markets and Prices 2021-2027

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Table of Contents

    1 Product Introduction and Overview

    • 1.1 Product Definition
    • 1.2 Product Specification
    • 1.3 Global Market Overview
      • 1.3.1 Global Real-Time Bidding (RTB) Technology Market Status and Forecast (2016-2027)
      • 1.3.2 Global Real-Time Bidding (RTB) Technology Sales Value CAGR by Region
    • 1.4 Market Drivers, Inhibitors
      • 1.4.1 Market Drivers
      • 1.4.2 Market Inhibitors
      • 1.4.3 COVID-19 Impact Analysis

    2 Global Real-Time Bidding (RTB) Technology Supply by Company

    • 2.1 Global Real-Time Bidding (RTB) Technology Sales Value by Company
    • 2.2 Real-Time Bidding (RTB) Technology Sales Area of Main Manufacturers
    • 2.3 Trend of Concentration Rate

    3 Global and Regional Real-Time Bidding (RTB) Technology Market Status by Category

    • 3.1 Real-Time Bidding (RTB) Technology Category Introduction
      • 3.1.1 Open
      • 3.1.2 Invited
    • 3.2 Global Real-Time Bidding (RTB) Technology Market by Category
    • 3.3 North America: by Category
    • 3.4 Europe: by Category
    • 3.5 Asia Pacific: by Category
    • 3.6 Central & South America: by Category
    • 3.7 Middle East & Africa: by Category

    4 Global and Regional Real-Time Bidding (RTB) Technology Market Status by End User/Segment

    • 4.1 Real-Time Bidding (RTB) Technology Segment by End User/Segment
      • 4.1.1 Media and Entertainment
      • 4.1.2 Games
      • 4.1.3 Retail and E-Commerce
      • 4.1.4 Travel and Luxury
      • 4.1.5 Mobile Apps
    • 4.2 Global Real-Time Bidding (RTB) Technology Market by End User/Segment
    • 4.3 North America: by End User/Segment
    • 4.4 Europe: by End User/Segment
    • 4.5 Asia Pacific: by End User/Segment
    • 4.6 Central & South America: by End User/Segment
    • 4.7 Middle East & Africa: by End User/Segment

    5 Global Real-Time Bidding (RTB) Technology Market Status by Region

    • 5.1 Global Real-Time Bidding (RTB) Technology Market by Region
    • 5.2 North America Real-Time Bidding (RTB) Technology Market Status
    • 5.3 Europe Real-Time Bidding (RTB) Technology Market Status
    • 5.4 Asia Pacific Real-Time Bidding (RTB) Technology Market Status
    • 5.5 Central & South America Real-Time Bidding (RTB) Technology Market Status
    • 5.6 Middle East & Africa Real-Time Bidding (RTB) Technology Market Status

    6 North America Real-Time Bidding (RTB) Technology Market Status

    • 6.1 North America Real-Time Bidding (RTB) Technology Market by Country
    • 6.2 United States
    • 6.3 Canada
    • 6.4 Mexico

    7 Europe Real-Time Bidding (RTB) Technology Market Status

    • 7.1 Europe Real-Time Bidding (RTB) Technology Market by Country
    • 7.2 Germany
    • 7.3 France
    • 7.4 UK
    • 7.5 Italy
    • 7.6 Russia
    • 7.7 Spain

    8 Asia Pacific Real-Time Bidding (RTB) Technology Market Status

    • 8.1 Asia Pacific Real-Time Bidding (RTB) Technology Market by Country
    • 8.2 China
    • 8.3 Japan
    • 8.4 Korea
    • 8.5 Southeast Asia
    • 8.6 India
    • 8.7 Australasia

    9 Central & South America Real-Time Bidding (RTB) Technology Market Status

    • 9.1 Central & South America Real-Time Bidding (RTB) Technology Market by Country
    • 9.2 Brazil
    • 9.3 Argentina
    • 9.4 Colombia

    10 Middle East & Africa Real-Time Bidding (RTB) Technology Market Status

    • 10.1 Middle East & Africa Real-Time Bidding (RTB) Technology Market by Country
    • 10.2 Iran
    • 10.3 Israel
    • 10.4 Turkey
    • 10.5 South Africa
    • 10.8 Saudi Arabia

    11 Major Downstream Customers Analysis

    • 11.1 Customer One Analysis
    • 11.2 Customer Two Analysis
    • 11.3 Customer Three Analysis
    • 11.4 Customer Four Analysis

    12 Global Real-Time Bidding (RTB) Technology Market Forecast by Category and by End User/Segment

    • 12.1 Global Real-Time Bidding (RTB) Technology Sales Value Forecast (2022-2027)
    • 12.2 Global Real-Time Bidding (RTB) Technology Forecast by Category
    • 12.3 Global Real-Time Bidding (RTB) Technology Forecast by End User/Segment

    13 Global Real-Time Bidding (RTB) Technology Market Forecast by Region/Country

    • 13.1 Global Real-Time Bidding (RTB) Technology Market Forecast by Region (2022-2027)
    • 13.2 North America Market Forecast
    • 13.3 Europe Market Forecast
    • 13.4 Asia Pacific Market Forecast
    • 13.5 Central & South America Market Forecast
    • 13.6 Middle East & Africa Market Forecast

    14 Key Participants Company Information

    • 14.1 Yandex
      • 14.1.1 Company Information
      • 14.1.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.1.3 Yandex Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.1.4 SWOT Analysis
    • 14.2 WPP plc
      • 14.2.1 Company Information
      • 14.2.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.2.3 WPP plc Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.2.4 SWOT Analysis
    • 14.3 Smaato
      • 14.3.1 Company Information
      • 14.3.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.3.3 Smaato Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.3.4 SWOT Analysis
    • 14.4 Salesforce
      • 14.4.1 Company Information
      • 14.4.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.4.3 Salesforce Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.4.4 SWOT Analysis
    • 14.5 Rubicon Project
      • 14.5.1 Company Information
      • 14.5.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.5.3 Rubicon Project Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.5.4 SWOT Analysis
    • 14.6 PubMatic
      • 14.6.1 Company Information
      • 14.6.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.6.3 PubMatic Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.6.4 SWOT Analysis
    • 14.7 Google
      • 14.7.1 Company Information
      • 14.7.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.7.3 Google Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.7.4 SWOT Analysis
    • 14.8 Facebook
      • 14.8.1 Company Information
      • 14.8.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.8.3 Facebook Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.8.4 SWOT Analysis
    • 14.9 CRITEO ADVERTISING
      • 14.9.1 Company Information
      • 14.9.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.9.3 CRITEO ADVERTISING Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.9.4 SWOT Analysis
    • 14.10 Adobe
      • 14.10.1 Company Information
      • 14.10.2 Real-Time Bidding (RTB) Technology Product Introduction
      • 14.10.3 Adobe Real-Time Bidding (RTB) Technology Sales Value, Gross Margin and Global Share (2019-2021)
      • 14.10.4 SWOT Analysis

    15 Conclusion

      16 Methodology

      Covid-19 has impacted the supply and demand status for many industries along the supply chain. In this report a comprehensive analysis of current global Real-Time Bidding (RTB) Technology market in terms of demand and supply environment is provided, as well as price trend currently and in the next few years. Global leading players are profiled with their revenue, market share, profit margin, major product portfolio and SWOT analysis. This report also includes global and regional market size and forecast, major product development trend and typical downstream segment scenario, under the context of market drivers and inhibitors analysis. According to this survey, the global Real-Time Bidding (RTB) Technology market is estimated to have reached $ xx million in 2020, and projected to grow at a CAGR of xx% to $ xx million in 2027.

      Segmented by Category
      Open
      Invited

      Segmented by End User/Segment
      Media and Entertainment
      Games
      Retail and E-Commerce
      Travel and Luxury
      Mobile Apps

      Segmented by Country
      North America
      United States
      Canada
      Mexico
      Europe
      Germany
      France
      UK
      Italy
      Russia
      Spain
      Asia Pacific
      China
      Japan
      Korea
      Southeast Asia
      India
      Australasia
      Central & South America
      Brazil
      Argentina
      Colombia
      Middle East & Africa
      Iran
      Israel
      Turkey
      South Africa
      Saudi Arabia

      Key manufacturers included in this survey
      Yandex
      WPP plc
      Smaato
      Salesforce
      Rubicon Project
      PubMatic
      Google
      Facebook
      CRITEO ADVERTISING
      Adobe
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