Table of Contents

Data Revisions

1. Executive Summary

2. At A Glance

3. Market Environment

4. Category Summary, Outlook and New Products

Soft Drinks

Hot Drinks

Alcoholic Drinks

Dairy & Soy Drinks & Milk Alternatives

5. Quarterly Industry Updates

Soft Drinks

Hot Drinks

Alcoholic Drinks

6. Data Tables

7. Forecasting Methodology

Quarterly Beverage Tracker Second Quarter 2019: Italy

Summary

GlobalData’s Italy Quarterly Beverage Tracker Q2-19 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Top line consumption volumes for Q2-2019 vs Q2-2018, moving annual totals (MAT), full year 2018 provisional data and 2019 forecasts for all beverage categories.
- Carbonates consumption data for Q2-2019 vs Q2-2018, moving annual totals (MAT), full year 2018 provisional data and 2019 forecasts split by regular vs low calorie, and key flavor.
- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2019.

Reasons to buy

- Gain an in-depth understanding of the most up-to-date trends in the Italy beverage industry to support and enhance your strategic planning.
- Investigate the latest quarterly and emerging annual trends in Italy to back your marketing initiatives.
- Analyze the latest beverage category 2019 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
- View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
- Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.