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Global Programmatic Advertising Spending Market Size, Status and Forecast 2019-2025

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Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Key Market Segments
    • 1.3 Players Covered
    • 1.4 Market Analysis by Type
      • 1.4.1 Global Programmatic Advertising Spending Market Size Growth Rate by Type (2014-2025)
      • 1.4.2 Type I
      • 1.4.3 Type II
    • 1.5 Market by Application
      • 1.5.1 Global Programmatic Advertising Spending Market Share by Application (2014-2025)
      • 1.5.2 Small and Medium-sized Enterprises
      • 1.5.3 Large Enterprises
    • 1.6 Study Objectives
    • 1.7 Years Considered

    2 Global Growth Trends

    • 2.1 Programmatic Advertising Spending Market Size
    • 2.2 Programmatic Advertising Spending Growth Trends by Regions
      • 2.2.1 Programmatic Advertising Spending Market Size by Regions (2014-2025)
      • 2.2.2 Programmatic Advertising Spending Market Share by Regions (2014-2019)
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers
      • 2.3.3 Market Opportunities

    3 Market Share by Key Players

    • 3.1 Programmatic Advertising Spending Market Size by Manufacturers
      • 3.1.1 Global Programmatic Advertising Spending Revenue by Manufacturers (2014-2019)
      • 3.1.2 Global Programmatic Advertising Spending Revenue Market Share by Manufacturers (2014-2019)
      • 3.1.3 Global Programmatic Advertising Spending Market Concentration Ratio (CR5 and HHI)
    • 3.2 Programmatic Advertising Spending Key Players Head office and Area Served
    • 3.3 Key Players Programmatic Advertising Spending Product/Solution/Service
    • 3.4 Date of Enter into Programmatic Advertising Spending Market
    • 3.5 Mergers & Acquisitions, Expansion Plans

    4 Breakdown Data by Type and Application

    • 4.1 Global Programmatic Advertising Spending Market Size by Type (2014-2019)
    • 4.2 Global Programmatic Advertising Spending Market Size by Application (2014-2019)

    5 United States

    • 5.1 United States Programmatic Advertising Spending Market Size (2014-2019)
    • 5.2 Programmatic Advertising Spending Key Players in United States
    • 5.3 United States Programmatic Advertising Spending Market Size by Type
    • 5.4 United States Programmatic Advertising Spending Market Size by Application

    6 Europe

    • 6.1 Europe Programmatic Advertising Spending Market Size (2014-2019)
    • 6.2 Programmatic Advertising Spending Key Players in Europe
    • 6.3 Europe Programmatic Advertising Spending Market Size by Type
    • 6.4 Europe Programmatic Advertising Spending Market Size by Application

    7 China

    • 7.1 China Programmatic Advertising Spending Market Size (2014-2019)
    • 7.2 Programmatic Advertising Spending Key Players in China
    • 7.3 China Programmatic Advertising Spending Market Size by Type
    • 7.4 China Programmatic Advertising Spending Market Size by Application

    8 Japan

    • 8.1 Japan Programmatic Advertising Spending Market Size (2014-2019)
    • 8.2 Programmatic Advertising Spending Key Players in Japan
    • 8.3 Japan Programmatic Advertising Spending Market Size by Type
    • 8.4 Japan Programmatic Advertising Spending Market Size by Application

    9 Southeast Asia

    • 9.1 Southeast Asia Programmatic Advertising Spending Market Size (2014-2019)
    • 9.2 Programmatic Advertising Spending Key Players in Southeast Asia
    • 9.3 Southeast Asia Programmatic Advertising Spending Market Size by Type
    • 9.4 Southeast Asia Programmatic Advertising Spending Market Size by Application

    10 India

    • 10.1 India Programmatic Advertising Spending Market Size (2014-2019)
    • 10.2 Programmatic Advertising Spending Key Players in India
    • 10.3 India Programmatic Advertising Spending Market Size by Type
    • 10.4 India Programmatic Advertising Spending Market Size by Application

    11 Central & South America

    • 11.1 Central & South America Programmatic Advertising Spending Market Size (2014-2019)
    • 11.2 Programmatic Advertising Spending Key Players in Central & South America
    • 11.3 Central & South America Programmatic Advertising Spending Market Size by Type
    • 11.4 Central & South America Programmatic Advertising Spending Market Size by Application

    12 International Players Profiles

    • 12.1 ONE by AOL
      • 12.1.1 ONE by AOL Company Details
      • 12.1.2 Company Description and Business Overview
      • 12.1.3 Programmatic Advertising Spending Introduction
      • 12.1.4 ONE by AOL Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.1.5 ONE by AOL Recent Development
    • 12.2 BrightRoll
      • 12.2.1 BrightRoll Company Details
      • 12.2.2 Company Description and Business Overview
      • 12.2.3 Programmatic Advertising Spending Introduction
      • 12.2.4 BrightRoll Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.2.5 BrightRoll Recent Development
    • 12.3 SpotX
      • 12.3.1 SpotX Company Details
      • 12.3.2 Company Description and Business Overview
      • 12.3.3 Programmatic Advertising Spending Introduction
      • 12.3.4 SpotX Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.3.5 SpotX Recent Development
    • 12.4 Tremor Video
      • 12.4.1 Tremor Video Company Details
      • 12.4.2 Company Description and Business Overview
      • 12.4.3 Programmatic Advertising Spending Introduction
      • 12.4.4 Tremor Video Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.4.5 Tremor Video Recent Development
    • 12.5 Alibaba
      • 12.5.1 Alibaba Company Details
      • 12.5.2 Company Description and Business Overview
      • 12.5.3 Programmatic Advertising Spending Introduction
      • 12.5.4 Alibaba Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.5.5 Alibaba Recent Development
    • 12.6 Baidu
      • 12.6.1 Baidu Company Details
      • 12.6.2 Company Description and Business Overview
      • 12.6.3 Programmatic Advertising Spending Introduction
      • 12.6.4 Baidu Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.6.5 Baidu Recent Development
    • 12.7 Tencent
      • 12.7.1 Tencent Company Details
      • 12.7.2 Company Description and Business Overview
      • 12.7.3 Programmatic Advertising Spending Introduction
      • 12.7.4 Tencent Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.7.5 Tencent Recent Development
    • 12.8 Kantar Media
      • 12.8.1 Kantar Media Company Details
      • 12.8.2 Company Description and Business Overview
      • 12.8.3 Programmatic Advertising Spending Introduction
      • 12.8.4 Kantar Media Revenue in Programmatic Advertising Spending Business (2014-2019)
      • 12.8.5 Kantar Media Recent Development

    13 Market Forecast 2019-2025

    • 13.1 Market Size Forecast by Regions
    • 13.2 United States
    • 13.3 Europe
    • 13.4 China
    • 13.5 Japan
    • 13.6 Southeast Asia
    • 13.7 India
    • 13.8 Central & South America
    • 13.9 Market Size Forecast by Product (2019-2025)
    • 13.10 Market Size Forecast by Application (2019-2025)

    14 Analyst's Viewpoints/Conclusions

      15 Appendix

      • 15.1 Research Methodology
        • 15.1.1 Methodology/Research Approach
          • 15.1.1.1 Research Programs/Design
          • 15.1.1.2 Market Size Estimation
          • 12.1.1.3 Market Breakdown and Data Triangulation
        • 15.1.2 Data Source
          • 15.1.2.1 Secondary Sources
          • 15.1.2.2 Primary Sources
      • 15.2 Disclaimer

      In 2018, the global Programmatic Advertising Spending market size was million US$ and it is expected to reach million US$ by the end of 2025, with a CAGR of during 2019-2025.

      This report focuses on the global Programmatic Advertising Spending status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Programmatic Advertising Spending development in United States, Europe and China.

      The key players covered in this study
      ONE by AOL
      BrightRoll
      SpotX
      Tremor Video
      Alibaba
      Baidu
      Tencent
      Kantar Media

      Market segment by Type, the product can be split into
      Type I
      Type II

      Market segment by Application, split into
      Small and Medium-sized Enterprises
      Large Enterprises

      Market segment by Regions/Countries, this report covers
      United States
      Europe
      China
      Japan
      Southeast Asia
      India
      Central & South America

      The study objectives of this report are:
      To analyze global Programmatic Advertising Spending status, future forecast, growth opportunity, key market and key players.
      To present the Programmatic Advertising Spending development in United States, Europe and China.
      To strategically profile the key players and comprehensively analyze their development plan and strategies.
      To define, describe and forecast the market by product type, market and key regions.

      In this study, the years considered to estimate the market size of Programmatic Advertising Spending are as follows:
      History Year: 2014-2018
      Base Year: 2018
      Estimated Year: 2019
      Forecast Year 2019 to 2025
      For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

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