Table of Contents

1 Introduction 5

• 1.1 Industry Definition and Research Scope 5
  • 1.1.1 Industry Definition 5
  • 1.1.2 Research Scope 6
• 1.2 Research Methodology 8
  • 1.2.1 Overview of Market Research Methodology 8
  • 1.2.2 Market Assumption 9
  • 1.2.3 Secondary Data 9
  • 1.2.4 Primary Data 9
  • 1.2.5 Data Filtration and Model Design 10
  • 1.2.6 Market Size/Share Estimation 11
  • 1.2.7 Research Limitations 12
• 1.3 Executive Summary 13

2 Market Overview and Dynamics 15

• 2.1 Market Size and Forecast 15
• 2.2 Major Growth Drivers 16
• 2.3 Market Restraints and Challenges 19
• 2.4 Emerging Opportunities and Market Trends 22
• 2.5 Porter’s Fiver Forces Analysis 25

3 Segmentation of North America Market by Offering 29

• 3.1 Market Overview by Offering 29
• 3.2 Hardware 31
• 3.3 Software 32

4 Segmentation of North America Market by Device Type 33

• 4.1 Market Overview by Device Type 33
• 4.2 Wireless Head Mounted Display 35
• 4.3 Wired Head Mounted Display 36

5 Segmentation of North America Market by End-user 37

• 5.1 Market Overview by End-user 37
• 5.2 Industrial Sector 39
• 5.3 Education 40
• 5.4 Entertainment & Gaming 41
• 5.5 Healthcare 42
• 5.6 Architecture 43
• 5.7 Aerospace & Defense 44
• 5.8 Other End-users 45

6 North America Market 2016-2026 by Country 46

• 6.1 Overview of North America Market 46
• 6.2 U.S. Market 49
• 6.3 Canadian Market 53

7 Competitive Landscape 55

• 7.1 Overview of Key Vendors 55
• 7.2 New Product Launch, Partnership, Investment, and M&A 59
• 7.3 Company Profiles 61

Acer Inc. 61

Amber Garage (Holokit) 63

Apple Inc 64

AsusTek Computer Inc. 65

Atheer 66

Canon, Inc. 67

DAQRI 68

Dell Technologies Inc. 69

Eon Reality, Inc. 70

Facebook 71

Google Inc. 72

Hewlett Packard Enterprise Company 73

HTC Corporation 74

Infinity Augmented Reality, Inc. 75

Intel Corporation 76

Magic Leap, Inc. 77

Meta Company 78

Microsoft Corporation 79

Occipital Inc. 80

Oculus VR, LLC 81

Osterhout Design Group 82

Recon Instruments 83

Samsung Electronics Company Limited 84

Seiko Epson Corporation 85

8 Investing in North America Market: Risk Assessment and Management 86

• 8.1 Risk Evaluation of North America Market 86
• 8.2 Critical Success Factors (CSFs) 89

Related Reports and Products 92

North America mixed reality market is expected to grow by 51.3% over the coming years and reach $2,364.1 million by 2025.
Highlighted with 17 tables and 30 figures, this 92-page report “North America Mixed Reality Market 2020-2026 by Offering, Device Type, End-user, and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire North America mixed reality market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical data for 2016-2019 with 2019 as the base year, estimates for 2020, and forecasts for 2020-2026. (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America mixed reality market in every aspect of the classification from perspectives of Offering, Device Type, End-user, and Country.
Based on offering, the North America market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Hardware (further segmented into Power Units, Semiconductor Components, Sensors, Other Hardware)
• Software
Based on device type, the North America market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Wireless Head Mounted Display
• Wired Head Mounted Display
Based on end-user, the North America market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Industrial Sector
• Education
• Entertainment & Gaming
• Healthcare
• Architecture
• Aerospace & Defense
• Other End-users
Geographically, the following national/local markets are fully investigated:
• U.S.
• Canada
For each of the aforementioned countries, market analysis and revenue data are available for 2016-2026. The breakdown of major national markets by Offering, Device Type, End-user over the study years (2016-2026) is included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in North America mixed reality market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players:
Acer Inc.
Amber Garage (Holokit)
Apple Inc
AsusTek Computer Inc.
Atheer
Canon, Inc.
DAQRI
Dell Technologies Inc.
Eon Reality, Inc.
Facebook
Google Inc.
Hewlett Packard Enterprise Company
HTC Corporation
Infinity Augmented Reality, Inc.
Intel Corporation
Magic Leap, Inc.
Meta Company
Microsoft Corporation
Occipital Inc.
Oculus VR, LLC
Osterhout Design Group
Recon Instruments
Samsung Electronics Company Limited
Seiko Epson Corporation
(Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)