Nitori Co Ltd in Home and Garden (World)

Euromonitor International

December 2018

Scope of the Report

Strategic Evaluation

Competitive Positioning

Market Assessment

Geographic and Category Opportunities

Brand Strategy

Operations

Recommendations

Nitori Co Ltd is the leading player in home and garden in Japan. Founded in 1967, the company has since expanded to a network of 523 stores in Japan, Taiwan, China and the US. Despite years of prolonged economic stagnation in Japan, Nitori has achieved 31 consecutive years of growth and looks set to continue its winning streak. This report focuses on how the company became a revolutionary force in Japan and on its burning ambitions to be front-and-centre on the world stage.

Euromonitor International's Nitori Co Ltd in Home and Garden (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Home and Garden market. The report examines the company’s performance by region and category, it’s brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.