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Global Mobile Marketing Platforms Market Size, Status and Forecast 2019-2025

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Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Key Market Segments
    • 1.3 Players Covered
    • 1.4 Market Analysis by Type
      • 1.4.1 Global Mobile Marketing Platforms Market Size Growth Rate by Type (2014-2025)
      • 1.4.2 Multichannel Marketing Hubs (MMH)
      • 1.4.3 Purpose-built Mobile Marketing Platforms
    • 1.5 Market by Application
      • 1.5.1 Global Mobile Marketing Platforms Market Share by Application (2014-2025)
      • 1.5.2 iOS
      • 1.5.3 Android
    • 1.6 Study Objectives
    • 1.7 Years Considered

    2 Global Growth Trends

    • 2.1 Mobile Marketing Platforms Market Size
    • 2.2 Mobile Marketing Platforms Growth Trends by Regions
      • 2.2.1 Mobile Marketing Platforms Market Size by Regions (2014-2025)
      • 2.2.2 Mobile Marketing Platforms Market Share by Regions (2014-2019)
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers
      • 2.3.3 Market Opportunities

    3 Market Share by Key Players

    • 3.1 Mobile Marketing Platforms Market Size by Manufacturers
      • 3.1.1 Global Mobile Marketing Platforms Revenue by Manufacturers (2014-2019)
      • 3.1.2 Global Mobile Marketing Platforms Revenue Market Share by Manufacturers (2014-2019)
      • 3.1.3 Global Mobile Marketing Platforms Market Concentration Ratio (CR5 and HHI)
    • 3.2 Mobile Marketing Platforms Key Players Head office and Area Served
    • 3.3 Key Players Mobile Marketing Platforms Product/Solution/Service
    • 3.4 Date of Enter into Mobile Marketing Platforms Market
    • 3.5 Mergers & Acquisitions, Expansion Plans

    4 Breakdown Data by Type and Application

    • 4.1 Global Mobile Marketing Platforms Market Size by Type (2014-2019)
    • 4.2 Global Mobile Marketing Platforms Market Size by Application (2014-2019)

    5 United States

    • 5.1 United States Mobile Marketing Platforms Market Size (2014-2019)
    • 5.2 Mobile Marketing Platforms Key Players in United States
    • 5.3 United States Mobile Marketing Platforms Market Size by Type
    • 5.4 United States Mobile Marketing Platforms Market Size by Application

    6 Europe

    • 6.1 Europe Mobile Marketing Platforms Market Size (2014-2019)
    • 6.2 Mobile Marketing Platforms Key Players in Europe
    • 6.3 Europe Mobile Marketing Platforms Market Size by Type
    • 6.4 Europe Mobile Marketing Platforms Market Size by Application

    7 China

    • 7.1 China Mobile Marketing Platforms Market Size (2014-2019)
    • 7.2 Mobile Marketing Platforms Key Players in China
    • 7.3 China Mobile Marketing Platforms Market Size by Type
    • 7.4 China Mobile Marketing Platforms Market Size by Application

    8 Japan

    • 8.1 Japan Mobile Marketing Platforms Market Size (2014-2019)
    • 8.2 Mobile Marketing Platforms Key Players in Japan
    • 8.3 Japan Mobile Marketing Platforms Market Size by Type
    • 8.4 Japan Mobile Marketing Platforms Market Size by Application

    9 Southeast Asia

    • 9.1 Southeast Asia Mobile Marketing Platforms Market Size (2014-2019)
    • 9.2 Mobile Marketing Platforms Key Players in Southeast Asia
    • 9.3 Southeast Asia Mobile Marketing Platforms Market Size by Type
    • 9.4 Southeast Asia Mobile Marketing Platforms Market Size by Application

    10 India

    • 10.1 India Mobile Marketing Platforms Market Size (2014-2019)
    • 10.2 Mobile Marketing Platforms Key Players in India
    • 10.3 India Mobile Marketing Platforms Market Size by Type
    • 10.4 India Mobile Marketing Platforms Market Size by Application

    11 Central & South America

    • 11.1 Central & South America Mobile Marketing Platforms Market Size (2014-2019)
    • 11.2 Mobile Marketing Platforms Key Players in Central & South America
    • 11.3 Central & South America Mobile Marketing Platforms Market Size by Type
    • 11.4 Central & South America Mobile Marketing Platforms Market Size by Application

    12 International Players Profiles

    • 12.1 Vibes
      • 12.1.1 Vibes Company Details
      • 12.1.2 Company Description and Business Overview
      • 12.1.3 Mobile Marketing Platforms Introduction
      • 12.1.4 Vibes Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.1.5 Vibes Recent Development
    • 12.2 Localytics
      • 12.2.1 Localytics Company Details
      • 12.2.2 Company Description and Business Overview
      • 12.2.3 Mobile Marketing Platforms Introduction
      • 12.2.4 Localytics Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.2.5 Localytics Recent Development
    • 12.3 Urban Airship
      • 12.3.1 Urban Airship Company Details
      • 12.3.2 Company Description and Business Overview
      • 12.3.3 Mobile Marketing Platforms Introduction
      • 12.3.4 Urban Airship Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.3.5 Urban Airship Recent Development
    • 12.4 Leanplum
      • 12.4.1 Leanplum Company Details
      • 12.4.2 Company Description and Business Overview
      • 12.4.3 Mobile Marketing Platforms Introduction
      • 12.4.4 Leanplum Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.4.5 Leanplum Recent Development
    • 12.5 Pyze
      • 12.5.1 Pyze Company Details
      • 12.5.2 Company Description and Business Overview
      • 12.5.3 Mobile Marketing Platforms Introduction
      • 12.5.4 Pyze Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.5.5 Pyze Recent Development
    • 12.6 IMImobile
      • 12.6.1 IMImobile Company Details
      • 12.6.2 Company Description and Business Overview
      • 12.6.3 Mobile Marketing Platforms Introduction
      • 12.6.4 IMImobile Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.6.5 IMImobile Recent Development
    • 12.7 Swrve
      • 12.7.1 Swrve Company Details
      • 12.7.2 Company Description and Business Overview
      • 12.7.3 Mobile Marketing Platforms Introduction
      • 12.7.4 Swrve Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.7.5 Swrve Recent Development
    • 12.8 MoEngage
      • 12.8.1 MoEngage Company Details
      • 12.8.2 Company Description and Business Overview
      • 12.8.3 Mobile Marketing Platforms Introduction
      • 12.8.4 MoEngage Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.8.5 MoEngage Recent Development
    • 12.9 Salesforce
      • 12.9.1 Salesforce Company Details
      • 12.9.2 Company Description and Business Overview
      • 12.9.3 Mobile Marketing Platforms Introduction
      • 12.9.4 Salesforce Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.9.5 Salesforce Recent Development
    • 12.10 Sailthru
      • 12.10.1 Sailthru Company Details
      • 12.10.2 Company Description and Business Overview
      • 12.10.3 Mobile Marketing Platforms Introduction
      • 12.10.4 Sailthru Revenue in Mobile Marketing Platforms Business (2014-2019)
      • 12.10.5 Sailthru Recent Development
    • 12.11 Braze
    • 12.12 IBM
    • 12.13 SessionM
    • 12.14 Oracle
    • 12.15 TUNE

    13 Market Forecast 2019-2025

    • 13.1 Market Size Forecast by Regions
    • 13.2 United States
    • 13.3 Europe
    • 13.4 China
    • 13.5 Japan
    • 13.6 Southeast Asia
    • 13.7 India
    • 13.8 Central & South America
    • 13.9 Market Size Forecast by Product (2019-2025)
    • 13.10 Market Size Forecast by Application (2019-2025)

    14 Analyst's Viewpoints/Conclusions

      15 Appendix

      • 15.1 Research Methodology
        • 15.1.1 Methodology/Research Approach
          • 15.1.1.1 Research Programs/Design
          • 15.1.1.2 Market Size Estimation
          • 12.1.1.3 Market Breakdown and Data Triangulation
        • 15.1.2 Data Source
          • 15.1.2.1 Secondary Sources
          • 15.1.2.2 Primary Sources
      • 15.2 Disclaimer

      We identifies two types of mobile marketing platforms: (1) Multichannel marketing hubs (MMH) with native mobile marketing capabilities: Offer mobile marketing as part of a broader marketing cloud. These vendors deliver a range of engagement and analytics capabilities for mobile web and mobile applications. They offer native mobile marketing capabilities, but may also partner with third parties to support capabilities around delivery, monetization and measurement. (2) Purpose-built mobile marketing platforms: Enable direct-marketing engagement capabilities including SMS campaign design, delivery and reporting, push-notification and in-app messaging, and mobile-wallet integration. Additionally, these solutions can link to existing marketing platforms, such as email and social marketing. Note that analysts may need to update the market definition as they progress through the research process. You will be explicitly notified of the change(s) should they need to happen
      In 2018, the global Mobile Marketing Platforms market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

      This report focuses on the global Mobile Marketing Platforms status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Mobile Marketing Platforms development in United States, Europe and China.

      The key players covered in this study
      Vibes
      Localytics
      Urban Airship
      Leanplum
      Pyze
      IMImobile
      Swrve
      MoEngage
      Salesforce
      Sailthru
      Braze
      IBM
      SessionM
      Oracle
      TUNE

      Market segment by Type, the product can be split into
      Multichannel Marketing Hubs (MMH)
      Purpose-built Mobile Marketing Platforms

      Market segment by Application, split into
      iOS
      Android

      Market segment by Regions/Countries, this report covers
      United States
      Europe
      China
      Japan
      Southeast Asia
      India
      Central & South America

      The study objectives of this report are:
      To analyze global Mobile Marketing Platforms status, future forecast, growth opportunity, key market and key players.
      To present the Mobile Marketing Platforms development in United States, Europe and China.
      To strategically profile the key players and comprehensively analyze their development plan and strategies.
      To define, describe and forecast the market by product type, market and key regions.

      In this study, the years considered to estimate the market size of Mobile Marketing Platforms are as follows:
      History Year: 2014-2018
      Base Year: 2018
      Estimated Year: 2019
      Forecast Year 2019 to 2025
      For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

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