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Mobile Internet Market in India 2014

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Slide 1: Executive Summary

    Macroeconomic Indicators

      Slide 2: GDP at Factor Cost: Quarterly (2010-11 - 2013-14), Inflation Rate: Monthly (Jun 2013 - Nov 2013)

        Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Aug 2013 - Jan 2014)

          Slide 4: Lending Rate: Annual (2008-09 - 2011-12), Trade Balance: Annual (2009-10 - 2012-13), FDI: Annual (2009-10 - 2012-13)

            Introduction

              Slide 5-7: Mobile Internet - Overview, Mobile Network and Internet Evolution, Comparison of Mobile Network Technologies

                Market Overview

                  Slide 8-13: Market Overview - Global, Market Overview - India, Service Provider wise Internet Access via Wireless Devices (Jun 2013), Region wise Internet Access via Wireless Devices (Jun 2013)

                    Drivers & Challenges

                      Slide 14: Drivers and Challenges - Summary

                        Slide 15-21: Drivers

                          Slide 22-23: Challenges

                            Market Trends

                              Slide 24-26: Major Trends in the Market

                                Competitive Landscape

                                  Slide 27: Porter's Five Forces Analysis

                                    Slide 28-32: Competitive Benchmarking

                                      Slide 33-48: Major Public Players

                                        Slide 49-79: Major Private Players

                                          Market Opportunities

                                            Slide 80-82: Opportunities in the Enterprise segment, Mobile Entertainment segment, Social Networking

                                              Slide 83: SWOT Analysis of Mobile Internet Market

                                                Strategic Recommendations

                                                  Slide 84-86: Recommendations

                                                    Consumer Insights

                                                      Slide 87-92: Mobile Internet Usage and Preferences Survey

                                                        Appendix

                                                          Slide 93: Key Ratios Description

                                                            Slide 94: Sources of Information

                                                            Netscribes' latest market research report titled Mobile Internet Market in India 2014 highlights the dynamics of the domestic mobile Internet market. Mobile Internet services provide access to an abundance of circumstantially appropriate information available on the World Wide Web across a range of mobile devices covering multiple wireless networks. A variety of mobile devices such as smartphones, featurephones, tablets and broadband modems can take advantage of mobile data services for a host of purposes such as web surfing, emails, video and music streaming, file download and upload, and various mobile applications, among others. Due to the growing mobile devices usage and busy lifestyles of consumers, the need for Internet on-the-go has attained priority status.
                                                            3G services generate one third of the total mobile data, the majority of which comes from the metro cities and other urban areas in India. At the same time, almost 50% of India's smartphone users still use 2G services. The overall number of people using smartphones to access the Internet in India rose by around 137% in 2013. This has also led to increased demand for mobile apps and game usage, factors that indirectly influence mobile web usage within the country. With India taking steady steps towards the maturity of 3G services, along with the greater adoption of 4G services, the market provides significant opportunities for associated products. Hence, mobile Internet market in India is poised for dynamic growth in the coming years.

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