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Global Marketing Automation Solutions Market Growth (Status and Outlook) 2019-2024

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Table of Contents

    2018-2023 Global Marketing Automation Solutions Market Report (Status and Outlook)

      1 Scope of the Report

      • 1.1 Market Introduction
      • 1.2 Research Objectives
      • 1.3 Years Considered
      • 1.4 Market Research Methodology
      • 1.5 Economic Indicators
      • 1.6 Currency Considered

      2 Executive Summary

      • 2.1 World Market Overview
        • 2.1.1 Global Marketing Automation Solutions Market Size 2013-2023
        • 2.1.2 Marketing Automation Solutions Market Size CAGR by Region
      • 2.2 Marketing Automation Solutions Segment by Type
        • 2.2.1 Campaign Management
        • 2.2.2 Email Marketing
        • 2.2.3 Mobile Application
        • 2.2.4 Inbound Marketing
        • 2.2.5 Lead Nurturing and Lead Scoring
      • 2.3 Marketing Automation Solutions Market Size by Type
        • 2.3.1 Global Marketing Automation Solutions Market Size Market Share by Type (2013-2018)
        • 2.3.2 Global Marketing Automation Solutions Market Size Growth Rate by Type (2013-2018)
      • 2.4 Marketing Automation Solutions Segment by Application
        • 2.4.1 Large Enterprises
        • 2.4.2 Small and Mid-sized Enterprises (SMEs)
      • 2.5 Marketing Automation Solutions Market Size by Application
        • 2.5.1 Global Marketing Automation Solutions Market Size Market Share by Application (2013-2018)
        • 2.5.2 Global Marketing Automation Solutions Market Size Growth Rate by Application (2013-2018)

      3 Global Marketing Automation Solutions by Players

      • 3.1 Global Marketing Automation Solutions Market Size Market Share by Players
        • 3.1.1 Global Marketing Automation Solutions Market Size by Players (2016-2018)
        • 3.1.2 Global Marketing Automation Solutions Market Size Market Share by Players (2016-2018)
      • 3.2 Global Marketing Automation Solutions Key Players Head office and Products Offered
      • 3.3 Market Concentration Rate Analysis
        • 3.3.1 Competition Landscape Analysis
        • 3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2016-2018)
      • 3.4 New Products and Potential Entrants
      • 3.5 Mergers & Acquisitions, Expansion

      4 Marketing Automation Solutions by Regions

      • 4.1 Marketing Automation Solutions Market Size by Regions
      • 4.2 Americas Marketing Automation Solutions Market Size Growth
      • 4.3 APAC Marketing Automation Solutions Market Size Growth
      • 4.4 Europe Marketing Automation Solutions Market Size Growth
      • 4.5 Middle East & Africa Marketing Automation Solutions Market Size Growth

      5 Americas

      • 5.1 Americas Marketing Automation Solutions Market Size by Countries
      • 5.2 Americas Marketing Automation Solutions Market Size by Type
      • 5.3 Americas Marketing Automation Solutions Market Size by Application
      • 5.4 United States
      • 5.5 Canada
      • 5.6 Mexico
      • 5.7 Key Economic Indicators of Few Americas Countries

      6 APAC

      • 6.1 APAC Marketing Automation Solutions Market Size by Countries
      • 6.2 APAC Marketing Automation Solutions Market Size by Type
      • 6.3 APAC Marketing Automation Solutions Market Size by Application
      • 6.4 China
      • 6.5 Japan
      • 6.6 Korea
      • 6.7 Southeast Asia
      • 6.8 India
      • 6.9 Australia
      • 6.10 Key Economic Indicators of Few APAC Countries

      7 Europe

      • 7.1 Europe Marketing Automation Solutions by Countries
      • 7.2 Europe Marketing Automation Solutions Market Size by Type
      • 7.3 Europe Marketing Automation Solutions Market Size by Application
      • 7.4 Germany
      • 7.5 France
      • 7.6 UK
      • 7.7 Italy
      • 7.8 Russia
      • 7.9 Spain
      • 7.10 Key Economic Indicators of Few Europe Countries

      8 Middle East & Africa

      • 8.1 Middle East & Africa Marketing Automation Solutions by Countries
      • 8.2 Middle East & Africa Marketing Automation Solutions Market Size by Type
      • 8.3 Middle East & Africa Marketing Automation Solutions Market Size by Application
      • 8.4 Egypt
      • 8.5 South Africa
      • 8.6 Israel
      • 8.7 Turkey
      • 8.8 GCC Countries

      9 Market Drivers, Challenges and Trends

      • 9.1 Market Drivers and Impact
        • 9.1.1 Growing Demand from Key Regions
        • 9.1.2 Growing Demand from Key Applications and Potential Industries
      • 9.2 Market Challenges and Impact
      • 9.3 Market Trends

      10 Global Marketing Automation Solutions Market Forecast

      • 10.1 Global Marketing Automation Solutions Market Size Forecast (2018-2023)
      • 10.2 Global Marketing Automation Solutions Forecast by Regions
        • 10.2.1 Global Marketing Automation Solutions Forecast by Regions (2018-2023)
        • 10.2.2 Americas Market Forecast
        • 10.2.3 APAC Market Forecast
        • 10.2.4 Europe Market Forecast
        • 10.2.5 Middle East & Africa Market Forecast
      • 10.3 Americas Forecast by Countries
        • 10.3.1 United States Market Forecast
        • 10.3.2 Canada Market Forecast
        • 10.3.3 Mexico Market Forecast
        • 10.3.4 Brazil Market Forecast
      • 10.4 APAC Forecast by Countries
        • 10.4.1 China Market Forecast
        • 10.4.2 Japan Market Forecast
        • 10.4.3 Korea Market Forecast
        • 10.4.4 Southeast Asia Market Forecast
        • 10.4.5 India Market Forecast
        • 10.4.6 Australia Market Forecast
      • 10.5 Europe Forecast by Countries
        • 10.5.1 Germany Market Forecast
        • 10.5.2 France Market Forecast
        • 10.5.3 UK Market Forecast
        • 10.5.4 Italy Market Forecast
        • 10.5.5 Russia Market Forecast
        • 10.5.6 Spain Market Forecast
      • 10.6 Middle East & Africa Forecast by Countries
        • 10.6.1 Egypt Market Forecast
        • 10.6.2 South Africa Market Forecast
        • 10.6.3 Israel Market Forecast
        • 10.6.4 Turkey Market Forecast
        • 10.6.5 GCC Countries Market Forecast
      • 10.7 Global Marketing Automation Solutions Forecast by Type
      • 10.8 Global Marketing Automation Solutions Forecast by Application

      11 Key Players Analysis

      • 11.1 HubSpot
        • 11.1.1 Company Details
        • 11.1.2 Marketing Automation Solutions Product Offered
        • 11.1.3 HubSpot Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.1.4 Main Business Overview
        • 11.1.5 HubSpot News
      • 11.2 Marketo
        • 11.2.1 Company Details
        • 11.2.2 Marketing Automation Solutions Product Offered
        • 11.2.3 Marketo Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.2.4 Main Business Overview
        • 11.2.5 Marketo News
      • 11.3 Act-On Software
        • 11.3.1 Company Details
        • 11.3.2 Marketing Automation Solutions Product Offered
        • 11.3.3 Act-On Software Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.3.4 Main Business Overview
        • 11.3.5 Act-On Software News
      • 11.4 Salesforce
        • 11.4.1 Company Details
        • 11.4.2 Marketing Automation Solutions Product Offered
        • 11.4.3 Salesforce Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.4.4 Main Business Overview
        • 11.4.5 Salesforce News
      • 11.5 Adobe Systems
        • 11.5.1 Company Details
        • 11.5.2 Marketing Automation Solutions Product Offered
        • 11.5.3 Adobe Systems Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.5.4 Main Business Overview
        • 11.5.5 Adobe Systems News
      • 11.6 Oracle
        • 11.6.1 Company Details
        • 11.6.2 Marketing Automation Solutions Product Offered
        • 11.6.3 Oracle Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.6.4 Main Business Overview
        • 11.6.5 Oracle News
      • 11.7 Infusionsoft
        • 11.7.1 Company Details
        • 11.7.2 Marketing Automation Solutions Product Offered
        • 11.7.3 Infusionsoft Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.7.4 Main Business Overview
        • 11.7.5 Infusionsoft News
      • 11.8 IBM
        • 11.8.1 Company Details
        • 11.8.2 Marketing Automation Solutions Product Offered
        • 11.8.3 IBM Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.8.4 Main Business Overview
        • 11.8.5 IBM News
      • 11.9 Cognizant
        • 11.9.1 Company Details
        • 11.9.2 Marketing Automation Solutions Product Offered
        • 11.9.3 Cognizant Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.9.4 Main Business Overview
        • 11.9.5 Cognizant News
      • 11.10 ETrigue
        • 11.10.1 Company Details
        • 11.10.2 Marketing Automation Solutions Product Offered
        • 11.10.3 ETrigue Marketing Automation Solutions Revenue, Gross Margin and Market Share (2016-2018)
        • 11.10.4 Main Business Overview
        • 11.10.5 ETrigue News
      • 11.11 GreenRope
      • 11.12 Hatchbuck
      • 11.13 IContact
      • 11.14 LeadSquared
      • 11.15 MarcomCentral
      • 11.16 Salesfusion
      • 11.17 SALESmanago
      • 11.18 SAP
      • 11.19 SAS Institute
      • 11.20 SharpSpring
      • 11.21 Aprimo

      12 Research Findings and Conclusion

      Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.

      According to this study, over the next five years the Marketing Automation Solutions market will register a xx% CAGR in terms of revenue, the global market size will reach US$ xx million by 2024, from US$ xx million in 2017. In particular, this report presents the global revenue market share of key companies in Marketing Automation Solutions business, shared in Chapter 3.

      This report presents a comprehensive overview, market shares and growth opportunities of Marketing Automation Solutions market by product type, application, key companies and key regions.

      This study considers the Marketing Automation Solutions value generated from the sales of the following segments:

      Segmentation by product type: breakdown data from 2013 to 2018, in Section 2.3; and forecast to 2024 in section 10.7.
      Campaign Management
      Email Marketing
      Inbound Marketing
      Lead Nurturing and Lead Scoring
      Segmentation by application: breakdown data from 2013 to 2018, in Section 2.4; and forecast to 2024 in section 10.8.
      Large Enterprises
      Small and Mid-sized Enterprises (SMEs)

      This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
      Americas
      United States
      Canada
      Mexico
      Brazil
      APAC
      China
      Japan
      Korea
      Southeast Asia
      India
      Australia
      Europe
      Germany
      France
      UK
      Italy
      Russia
      Spain
      Middle East & Africa
      Egypt
      South Africa
      Israel
      Turkey
      GCC Countries

      The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
      HubSpot
      Marketo
      Act-On Software
      Salesforce
      Adobe Systems
      Oracle
      Infusionsoft
      IBM
      Cognizant
      ETrigue
      GreenRope
      Hatchbuck
      IContact
      LeadSquared
      MarcomCentral
      Salesfusion
      SALESmanago
      SAP
      SAS Institute
      SharpSpring
      Aprimo

      In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

      Research objectives
      To study and analyze the global Marketing Automation Solutions market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2024.
      To understand the structure of Marketing Automation Solutions market by identifying its various subsegments.
      Focuses on the key global Marketing Automation Solutions players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
      To analyze the Marketing Automation Solutions with respect to individual growth trends, future prospects, and their contribution to the total market.
      To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
      To project the size of Marketing Automation Solutions submarkets, with respect to key regions (along with their respective key countries).
      To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
      To strategically profile the key players and comprehensively analyze their growth strategies.

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