Luxury Timepieces in Argentina
LUXURY TIMEPIECES IN ARGENTINA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Companies Lower Prices To Attract Consumers
Sales Grow Due To Greater Offer and Variety of Products
Arrival of Smartwatches As Competitor To Luxury Timepieces
Competitive Landscape
Tag Heuer Renews Its Premises and the Return of Important Brands
Taxes Place Limit on the Offer of Luxury Timepieces
Rolex Maintains Its Dominant Position
Category Data
Table 1 Sales of Luxury Timepieces by Category: Value 2013-2018
Table 2 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 4 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 5 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 6 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 7 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023
Executive Summary
Limited Availability of Premises in Strategic Locations
Lower Prices Boost Purchases in the Country
Luxury Brands Return, Although Mainly Due To Local Partners
Internet Retailing Begins To Play An Interesting Role
Positive Outlook, Albeit With Some Difficulties
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
One of the biggest drawbacks for luxury timepieces in Argentina is its high price compared to other countries, including its neighbour Chile. As a result, and as in the vast majority of luxury categories, Argentinians prefer to buy luxury timepieces abroad. However, companies were trying to change the purchasing habits of local consumers by carrying out aggressive marketing campaigns in 2018. Companies such as TAG Heuer Argentina decided to lower their prices and bring them more in line with cou...
Euromonitor International's Luxury Timepieces in Argentina report offers a comprehensive guide to the size and shape of the Luxury Timepieces market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Timepieces retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Men's Luxury Timepieces, Women's Luxury Timepieces.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Timepieces market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.