Luxury Portable Consumer Electronics in Thailand
LUXURY PORTABLE CONSUMER ELECTRONICS IN THAILAND
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
the Exit of Vertu Leads To A Drastic Decline in Sales
Luxury Smartphones Enter the Fray
High-value Gadgets Set To Gain Traction
Competitive Landscape
the Exit of the Absolute Luxury Brand Vertu Damages the Category
Brand Collaboration Offers Some Respite
Category Data
Table 1 Sales of Luxury Portable Consumer Electronics by Category: Value 2013-2018
Table 2 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2013-2017
Table 4 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2014-2017
Table 5 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2013-2018
Table 6 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2018-2023
Table 7 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2018-2023
Executive Summary
Luxury Goods Posts Positive Sales Performance
Tourists Continue To Push Sales of Luxury Goods
Highly Fragmented Landscape Is Full of International Brands
Physical Store Development and Online Retailing Add Colour
A Challenging Outlook for Luxury Goods
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2013-2018
Table 9 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 11 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 12 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 14 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Over the forecast period, luxury portable consumer electronics is expected to continue to see a steep decline, largely due to Vertu’s exit. In 2018, Vertu’s two boutiques, at Gaysorn Village and Siam Paragon, closed down. Moreover, there are negligible sales for luxury MP3 players and only a limited presence of luxury smartwatches. While TAG Heuer Connected has entered Thailand, only certain models are available and only in limited quantities and at selected stores. Other luxury fashion brands l...
Euromonitor International's Luxury Portable Consumer Electronics in Thailand report offers a comprehensive guide to the size and shape of the Luxury Portable Consumer Electronics market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Portable Consumer Electronics retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Luxury Mobile Phones, Luxury Wearables.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Portable Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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