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Luxury Jewellery in Thailand

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LUXURY JEWELLERY IN THAILAND

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Luxury Costume Jewellery Is Perceived As An Affordable Premium Option

                Luxury Jewellery Benefits From Social Occasions

                  Custom-made Jewellery Offers A Way in

                    Competitive Landscape

                      Swarovski Thailand Leads Luxury Jewellery

                        Cartier Uses Strong Marketing To Lure Consumers

                          Pandora Differentiates Through Classic and Customised Items

                            Category Data

                              Table 1 Sales of Luxury Jewellery by Category: Value 2013-2018

                                Table 2 Sales of Luxury Jewellery by Category: % Value Growth 2013-2018

                                  Table 3 NBO Company Shares of Luxury Jewellery: % Value 2013-2017

                                    Table 4 LBN Brand Shares of Luxury Jewellery: % Value 2014-2017

                                      Table 5 Distribution of Luxury Jewellery by Format: % Value 2013-2018

                                        Table 6 Forecast Sales of Luxury Jewellery by Category: Value 2018-2023

                                          Table 7 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2018-2023

                                            Executive Summary

                                              Luxury Goods Posts Positive Sales Performance

                                                Tourists Continue To Push Sales of Luxury Goods

                                                  Highly Fragmented Landscape Is Full of International Brands

                                                    Physical Store Development and Online Retailing Add Colour

                                                      A Challenging Outlook for Luxury Goods

                                                        Market Data

                                                          Table 8 Sales of Luxury Goods by Category: Value 2013-2018

                                                            Table 9 Sales of Luxury Goods by Category: % Value Growth 2013-2018

                                                              Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018

                                                                Table 11 NBO Company Shares of Luxury Goods: % Value 2013-2017

                                                                  Table 12 LBN Brand Shares of Luxury Goods: % Value 2014-2017

                                                                    Table 13 Distribution of Luxury Goods by Format and Category: % Value 2018

                                                                      Table 14 Forecast Sales of Luxury Goods by Category: Value 2018-2023

                                                                        Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

                                                                          Sources

                                                                            Summary 1 Research Sources

                                                                            In luxury jewellery in Thailand, luxury costume jewellery is growing at a faster pace than luxury fine jewellery. Many Thai consumers tend to be luxury-seeking, but also price-sensitive. With a rise in the global middle-income consumer base, luxury costume jewellery is perceived as an entry-level premium option, which consumers can use to present an upmarket image. Luxury costume jewellery is gaining ground through leading brands like Pandora and Swarovski, which push demand by building brand re...

                                                                            Euromonitor International's Luxury Jewellery in Thailand report offers a comprehensive guide to the size and shape of the Luxury Jewellery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Jewellery retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

                                                                            Product coverage: Luxury Costume Jewellery, Luxury Fine Jewellery.

                                                                            Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                            Why buy this report?
                                                                            * Get a detailed picture of the Luxury Jewellery market;
                                                                            * Pinpoint growth sectors and identify factors driving change;
                                                                            * Understand the competitive environment, the market’s major players and leading brands;
                                                                            * Use five-year forecasts to assess how the market is predicted to develop.

                                                                            Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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