Luxury Goods in the Philippines
LUXURY GOODS IN THE PHILIPPINES
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Luxury Goods Remains Resilient in the Face of Unfriendly Economic Conditions
Positive 2018 Growth for Luxury Goods
Highly Fragmented, Fast-developing Industry
Internet Retailing Shoots for Fastest Growth
Positive, If Slower Growth Forecast Due To Economic Fears
Market Indicators
Table 1 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 2 Sales of Luxury Goods by Category: Value 2013-2018
Table 3 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 5 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 6 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 7 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 8 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Tourism Boosts Luxury Hotels As Prices Remain Competitive and Amenities Expand
Middle-income Families Prefer Luxury Hotels for Celebrations and Stays
New Luxury Hotels Set To Open in the Philippines As Demand Soars
Competitive Landscape
Shang Properties Enjoys Wide Coverage and Prestige in the Country
Strategic Locations Remain A Key Success Factor
Quality Foodservice Offers Players A Competitive Advantage
Category Data
Table 10 Sales in Luxury Hotels: Value 2013-2018
Table 11 Sales in Luxury Hotels: % Value Growth 2013-2018
Table 12 Sales in Luxury Hotels by Country of Origin: % Value 2013-2017
Table 13 NBO Company Shares in Luxury Hotels: % Value 2013-2017
Table 14 LBN Brand Shares in Luxury Hotels: % Value 2014-2017
Table 15 Forecast Sales in Luxury Hotels: Value 2018-2023
Table 16 Forecast Sales in Luxury Hotels: % Value Growth 2018-2023
Headlines
Prospects
Young Professionals Seek Goods That Show Off Their Wealth and Social Status
Companies' Strategies Target Millennials
Bars and Clubs in Key Cities Secure Exposure for Luxury Brands
Competitive Landscape
Moët Hennessy Philippines Drives the Category
Players Set To Continue Their Focus on Young Professionals
Social Media Is Increasingly Utilised As A Marketing and Promotional Tool
Category Data
Table 17 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 18 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 20 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 21 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 22 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 23 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Headlines
Prospects
Tax Reform Lowers the Cost of Luxury Cars
Luxury Hybrids and More Luxury Brands Enter in 2018
Government Takes Strong Stance Against Smuggling
Competitive Landscape
Mercedes-benz Attracts A Wide Range of Consumers
Players Set To Exploit Lower Taxes
Category Data
Table 24 Sales of Luxury Cars: Value 2013-2018
Table 25 Sales of Luxury Cars: % Value Growth 2013-2018
Table 26 NBO Company Shares of Luxury Cars: % Value 2013-2017
Table 27 LBN Brand Shares of Luxury Cars: % Value 2014-2017
Table 28 Forecast Sales of Luxury Cars: Value 2018-2023
Table 29 Forecast Sales of Luxury Cars: % Value Growth 2018-2023
Headlines
Prospects
Brand Loyalty Blurs As Consumers Seek Better Quality Goods
High-tech Features in Strong Demand
Millennials Represent A Key Target Audience in Personal Luxury
Competitive Landscape
LVMH Moët Hennessy Louis Vuitton Leads Personal Luxury
Widening Distribution Challenges Brand Loyalty
Category Data
Table 30 Sales of Personal Luxury by Category: Value 2013-2018
Table 31 Sales of Personal Luxury by Category: % Value Growth 2013-2018
Table 32 NBO Company Shares of Personal Luxury: % Value 2013-2017
Table 33 LBN Brand Shares of Personal Luxury: % Value 2014-2017
Table 34 Forecast Sales of Personal Luxury by Category: Value 2018-2023
Table 35 Forecast Sales of Personal Luxury by Category: % Value Growth 2018-2023
Headlines
Prospects
Passion for Travel Boosts Designer Apparel and Footwear (ready-to-wear)
Luxury Retailing Districts Expose Consumers To More Global Brands
Multibrand Stores Facilitate the Entry of Designer Brands
Competitive Landscape
Heavily Fragmented Landscape Shows Desire To Purchase Rare Items
Move Towards More Select Retailing and Online Shopping
Further Attention To the Needs of Outbound Travellers
Category Data
Table 36 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2013-2018
Table 37 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2013-2018
Table 38 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2017
Table 39 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2017
Table 40 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2013-2018
Table 41 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2018-2023
Table 42 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2018-2023
Headlines
Prospects
Tight Competition Between Brands and Retail Stores
Millennials Emerge As Key Consumers
Luxury Spectacle Frames Sees the Highest Value Growth in 2018
Competitive Landscape
Millennials and Affluent Consumers Vie for Luxottica Group's Vast Portfolio
Luxury Eyewear Players Target Better Off Consumers
Companies Turn To Local Brand Ambassadors in Marketing Strategies
Category Data
Table 43 Sales of Luxury Eyewear by Category: Value 2013-2018
Table 44 Sales of Luxury Eyewear by Category: % Value Growth 2013-2018
Table 45 NBO Company Shares of Luxury Eyewear: % Value 2013-2017
Table 46 LBN Brand Shares of Luxury Eyewear: % Value 2014-2017
Table 47 Distribution of Luxury Eyewear by Format: % Value 2013-2018
Table 48 Forecast Sales of Luxury Eyewear by Category: Value 2018-2023
Table 49 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2018-2023
Headlines
Prospects
Social Awareness Informs Choice of Luxury Jewellery
Gender Reveal Parties Create New Sales Opportunities
Lack of Regard for Luxury Jewellery As An Investment Hampers Growth
Competitive Landscape
Tiffany & Co Banks on Its Prestige and Heritage
Ongoing Move Towards Less Ostentatious Jewellery
Players Set To Push Investment Perception of Luxury Jewellery
Category Data
Table 50 Sales of Luxury Jewellery by Category: Value 2013-2018
Table 51 Sales of Luxury Jewellery by Category: % Value Growth 2013-2018
Table 52 NBO Company Shares of Luxury Jewellery: % Value 2013-2017
Table 53 LBN Brand Shares of Luxury Jewellery: % Value 2014-2017
Table 54 Distribution of Luxury Jewellery by Format: % Value 2013-2018
Table 55 Forecast Sales of Luxury Jewellery by Category: Value 2018-2023
Table 56 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2018-2023
Headlines
Prospects
Brands Bank on Exclusivity and Customisation
Stores Within Luxury Hotels Add Dynamism To Luxury Leather Goods
Travel Spurs Growth for Luxury Leather Goods
Competitive Landscape
Coach Bounces Back With Wider Store Coverage
Players Tap Into Strategic Locations
Travel Culture Offers Growth Opportunities for Manufacturers
Category Data
Table 57 Sales of Luxury Leather Goods: Value 2013-2018
Table 58 Sales of Luxury Leather Goods: % Value Growth 2013-2018
Table 59 NBO Company Shares of Luxury Leather Goods: % Value 2013-2017
Table 60 LBN Brand Shares of Luxury Leather Goods: % Value 2014-2017
Table 61 Distribution of Luxury Leather Goods by Format: % Value 2013-2018
Table 62 Forecast Sales of Luxury Leather Goods: Value 2018-2023
Table 63 Forecast Sales of Luxury Leather Goods: % Value Growth 2018-2023
Headlines
Prospects
Luxury Mobile Phones Declines As Non-luxury Brands Dominate
More Luxury Wearables Anticipated in the Forecast Period
Competitive Landscape
Porsche Design Leads But LVMH Moët Hennessy Louis Vuitton Drives Growth
Players Seek Ways To Stay Relevant and Stimulate Growth
Category Data
Table 64 Sales of Luxury Portable Consumer Electronics by Category: Value 2013-2018
Table 65 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2013-2017
Table 67 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2014-2017
Table 68 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2013-2018
Table 69 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2018-2023
Table 70 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2018-2023
Headlines
Prospects
Younger Consumers Look for Vintage Pieces
Players Engage Consumers To Promote Their Brands
Competitive Landscape
Entry-level Players Tap Into New Consumer Audiences
Companies To Focus on Breaking Barriers With Consumers
Category Data
Table 71 Sales of Luxury Timepieces by Category: Value 2013-2018
Table 72 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 73 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 74 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 75 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 76 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 77 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023
Headlines
Prospects
Leading Players Launch New Limited Collections in 2018
Brand Ambassadors Reach Out To the Local Consumer Base
Competitive Landscape
Partnerships With Online Retailers Offer Expansion Opportunities for Brands
Players Appeal To Different Consumer Groups
Category Data
Table 78 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018
Table 79 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018
Table 80 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017
Table 81 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017
Table 82 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018
Table 83 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023
Table 84 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023
Headlines
Prospects
Discounted Mall Prices Slow Value Sales of Super Premium Fragrances
High-quality Skin Care Appeals To Image-conscious Consumers
Fast-developing Internet Retailing Expands Distribution Reach
Competitive Landscape
Super Premium Beauty and Personal Care Remains Highly Fragmented
Marketing and Limited Collections Point the Way for Super Premium Fragrances
Competition for New Consumers and Brand Loyalty
Category Data
Table 85 Sales of Super Premium Beauty and Personal Care by Category: Value 2013-2018
Table 86 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 87 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2013-2017
Table 88 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2014-2017
Table 89 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2013-2018
Table 90 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2018-2023
Table 91 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
With rising inflation and the weakening of Philippine peso, luxury goods proved resilient, reflecting a stable and affluent consumer base supported by a growing middle-income constituency. However, consumers are increasingly seeking luxury goods that offer more functionality in everyday life. Affluent consumers are on the hunt for absolute luxuries, while a growing crowd of consumers is looking for affordable luxury. There is also a growing group of smart, young and adventurous consumers who tra...
Euromonitor International's Luxury Goods in Philippines report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Luxury Cars, Personal Luxury.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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