Luxury Goods in Canada
LUXURY GOODS IN CANADA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Luxury Goods Maintains Robust Growth in Canada in 2018
Producers of Luxury Brands See the Growth Potential of Millennials
the Retail Landscape in Luxury Goods Remains Fragmented and Highly Competitive
Store-based Retailing Dominates, With Mono-brand Stores Increasing
A More Competitive Environment Looms After Expansionary 2017 and 2016
Market Indicators
Table 1 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 2 Sales of Luxury Goods by Category: Value 2013-2018
Table 3 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 5 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 6 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 7 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 8 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
International Tourists Drive Strong Growth for Luxury Hotels in Canada
Canadian Cities Are Becoming Popular Global Destinations
Continued Investment in Luxury Hotels
Competitive Landscape
Marriott International Expands in Luxury Hotels in Canada
the Boutique Hotel Trend Is Gaining Popularity by Offering Unique Experiences
Online Bookings and Technology Impact Luxury Hotels
Category Data
Table 10 Sales in Luxury Hotels: Value 2013-2018
Table 11 Sales in Luxury Hotels: % Value Growth 2013-2018
Table 12 Sales in Luxury Hotels by Country of Origin: % Value 2013-2017
Table 13 NBO Company Shares in Luxury Hotels: % Value 2013-2017
Table 14 LBN Brand Shares in Luxury Hotels: % Value 2014-2017
Table 15 Forecast Sales in Luxury Hotels: Value 2018-2023
Table 16 Forecast Sales in Luxury Hotels: % Value Growth 2018-2023
Headlines
Prospects
Premiumisation Continues To Drive Growth in Fine Wines/champagne and Spirits
Fine Wines/champagne Sees A Healthy Increase
Forecast Period Trends
Competitive Landscape
the Competitive Landscape Remains Highly Fragmented
Government Liquor Stores Maintain Their Role As the Key Retail Channel
Deregulation of Alcohol Sales To Grocery Stores Presents Opportunities
Category Data
Table 17 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 18 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 20 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 21 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 22 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 23 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Headlines
Prospects
Luxury Cars Maintains A Strong Performance
Luxury Suvs Continue To Attract Attention
More Luxury Electric Cars Are Entering the Canadian Market
Competitive Landscape
Daimler Continues To Lead Luxury Cars in Canada With Mercedes-benz
Volkswagen and Bayerische Motoren Werke Follow
the Traditional Car Dealership Model Evolves and Adjusts To Knowledgeable Buyers
Category Data
Table 24 Sales of Luxury Cars: Value 2013-2018
Table 25 Sales of Luxury Cars: % Value Growth 2013-2018
Table 26 NBO Company Shares of Luxury Cars: % Value 2013-2017
Table 27 LBN Brand Shares of Luxury Cars: % Value 2014-2017
Table 28 Forecast Sales of Luxury Cars: Value 2018-2023
Table 29 Forecast Sales of Luxury Cars: % Value Growth 2018-2023
Headlines
Prospects
Designer Apparel and Footwear (ready-to-wear) Leads in 2018
Luxury Eyewear Also Sees A Strong Performance in 2018
Luxury Eyewear Is Projected To See the Strongest Growth in the Forecast Period
Competitive Landscape
Michael Kors Maintains Its Lead Despite A Challenging Year
Canada Goose Moves Into Second Position
Mono-brand Stand-alone Stores Challenge Luxury Department Stores
Category Data
Table 30 Sales of Personal Luxury by Category: Value 2013-2018
Table 31 Sales of Personal Luxury by Category: % Value Growth 2013-2018
Table 32 NBO Company Shares of Personal Luxury: % Value 2013-2017
Table 33 LBN Brand Shares of Personal Luxury: % Value 2014-2017
Table 34 Forecast Sales of Personal Luxury by Category: Value 2018-2023
Table 35 Forecast Sales of Personal Luxury by Category: % Value Growth 2018-2023
Headlines
Prospects
Men's Designer Footwear Records the Strongest Growth
Streetwear Continues To Influence Designer Apparel and Footwear
Retail Expansion Provides Consumers With A Greater Selection of Luxury Apparel
Competitive Landscape
Canada Goose Claims Leadership in A Fragmented Landscape
Mono-brand Store Openings Challenge Luxury Department Stores
Internet Retailing Is Relatively Underdeveloped Despite Rapid Growth
Category Data
Table 36 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2013-2018
Table 37 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2013-2018
Table 38 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2017
Table 39 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2017
Table 40 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2013-2018
Table 41 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2018-2023
Table 42 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2018-2023
Headlines
Prospects
Women's Luxury Sunglasses Continues To Drive Growth
Luxury Spectacle Frames Continues To Dominate
Premium Spectacle Frames Challenge the Growth of Luxury Spectacle Frames
Competitive Landscape
Luxottica Maintains Its Lead in Luxury Eyewear
Licensing Remains A Key Strategy Despite Moves To Take Designs In-house
Non-grocery Specialists Retains Its Lead in Distribution Despite Growth in Online Sales
Category Data
Table 43 Sales of Luxury Eyewear by Category: Value 2013-2018
Table 44 Sales of Luxury Eyewear by Category: % Value Growth 2013-2018
Table 45 NBO Company Shares of Luxury Eyewear: % Value 2013-2017
Table 46 LBN Brand Shares of Luxury Eyewear: % Value 2014-2017
Table 47 Distribution of Luxury Eyewear by Format: % Value 2013-2018
Table 48 Forecast Sales of Luxury Eyewear by Category: Value 2018-2023
Table 49 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2018-2023
Headlines
Prospects
Tourism Bolsters Growth in Toronto, Vancouver and Montreal
Luxury Fine Jewellery Grows Faster Than Costume Jewellery
Millennials Is the Key Demographic Influencing Growth
Competitive Landscape
A Highly Fragmented Category, Led by Swarovski and Tiffany & Co
the Expansion of Boutiques
Internet Retailing Is Expanding But Is Not Yet A Significant Channel
Category Data
Table 50 Sales of Luxury Jewellery by Category: Value 2013-2018
Table 51 Sales of Luxury Jewellery by Category: % Value Growth 2013-2018
Table 52 NBO Company Shares of Luxury Jewellery: % Value 2013-2017
Table 53 LBN Brand Shares of Luxury Jewellery: % Value 2014-2017
Table 54 Distribution of Luxury Jewellery by Format: % Value 2013-2018
Table 55 Forecast Sales of Luxury Jewellery by Category: Value 2018-2023
Table 56 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2018-2023
Headlines
Prospects
Healthy Growth in Women's Luxury Bags and Small Leather Goods
Classic, Retro, Neutral and Floral Designs Are in Demand
Luxury Players Offer Personalisation To Enhance the Customer Experience
Competitive Landscape
Michael Kors Retains Its Lead Despite Promotional Discounting
the Continued Rise of Gucci
Internet Retailing Is Expected To Record the Fastest Growth
Category Data
Table 57 Sales of Luxury Leather Goods: Value 2013-2018
Table 58 Sales of Luxury Leather Goods: % Value Growth 2013-2018
Table 59 NBO Company Shares of Luxury Leather Goods: % Value 2013-2017
Table 60 LBN Brand Shares of Luxury Leather Goods: % Value 2014-2017
Table 61 Distribution of Luxury Leather Goods by Format: % Value 2013-2018
Table 62 Forecast Sales of Luxury Leather Goods: Value 2018-2023
Table 63 Forecast Sales of Luxury Leather Goods: % Value Growth 2018-2023
Prospects
Headlines
Prospects
the Slowdown in Sales of Watches Globally Reaches Canada
Tourism Remains the Key Driver of Sales in the Luxury Markets of Toronto and Vancouver
Wearable Technology Is An Opportunity for Luxury Brands, Challenging Luxury Timepieces
Competitive Landscape
Omega, Rolex and Tag Heuer Remain the Leading Brands
the Category Is Fragmented and Becoming More Competitive
Jewellery and Watch Specialist Retailers Maintains Its Distribution Dominance
Category Data
Table 64 Sales of Luxury Timepieces by Category: Value 2013-2018
Table 65 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 67 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 68 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 69 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 70 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023
Headlines
Prospects
Domestic Demand for Luxury Writing Instruments and Stationery Continues To Weaken
Tourism Continues To Support the Growth of Luxury Writing Instruments and Stationery
Luxury Fountain Pens Maintain Relevance in A Digital World
Competitive Landscape
Montblanc Continues To Lead Luxury Writing Instruments and Stationery
Writing Instruments and Stationery Positioned As Luxury Fashion Accessories
Non-grocery Specialist Retailers and Mixed Retailers Remain Leading Distribution Channels
Category Data
Table 71 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018
Table 72 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018
Table 73 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017
Table 74 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017
Table 75 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018
Table 76 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023
Table 77 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023
Headlines
Prospects
Steady Growth Is Forecast for Super Premium Beauty and Personal Care
Luxury Brands Continue To Focus on Super Premium Fragrances
Skin Care Products Containing Natural Ingredients Are Starting To Become Popular
Competitive Landscape
Coty (canada) and Chanel Lead Super Premium Beauty and Personal Care
Luxury Department Stores Remains the Key Retail Channel
the Launch of New Super Premium Fragrances
Category Data
Table 78 Sales of Super Premium Beauty and Personal Care by Category: Value 2013-2018
Table 79 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 80 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2013-2017
Table 81 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2014-2017
Table 82 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2013-2018
Table 83 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2018-2023
Table 84 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Luxury goods continued its positive momentum in Canada in 2018, recording healthy current value growth. Growth continued to be driven primarily by international tourism, the ongoing arrival of wealthy immigrants and the expansion of global luxury brands into Toronto and Vancouver. Tourism continued its strong performance from 2017, especially with tourism from China, as 2018 was the official Canada-China Year of Tourism. The Chinese population, mostly concentrated in Vancouver and Toronto, was t...
Euromonitor International's Luxury Goods in Canada report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Luxury Cars, Personal Luxury.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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