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Global Internet Advertising Market 2019 by Company, Regions, Type and Application, Forecast to 2024

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Table of Contents

    1 Internet Advertising Market Overview

    • 1.1 Product Overview and Scope of Internet Advertising
    • 1.2 Classification of Internet Advertising by Types
      • 1.2.1 Global Internet Advertising Revenue Comparison by Types (2019-2024)
      • 1.2.2 Global Internet Advertising Revenue Market Share by Types in 2018
      • 1.2.3 Search Ads
      • 1.2.4 Mobile Ads
      • 1.2.5 Banner Ads
      • 1.2.6 Classified Ads
      • 1.2.7 Digital Video Ads
      • 1.2.8 Others
    • 1.3 Global Internet Advertising Market by Application
      • 1.3.1 Global Internet Advertising Market Size and Market Share Comparison by Applications (2014-2024)
      • 1.3.2 Retail
      • 1.3.3 Automotive
      • 1.3.4 Entertainment
      • 1.3.5 Financial Services
      • 1.3.6 Telecom
      • 1.3.7 Consumer Goods
      • 1.3.8 Others
    • 1.4 Global Internet Advertising Market by Regions
      • 1.4.1 Global Internet Advertising Market Size (Million USD) Comparison by Regions (2014-2024)
      • 1.4.1 North America (USA, Canada and Mexico) Internet Advertising Status and Prospect (2014-2024)
      • 1.4.2 Europe (Germany, France, UK, Russia and Italy) Internet Advertising Status and Prospect (2014-2024)
      • 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Internet Advertising Status and Prospect (2014-2024)
      • 1.4.4 South America (Brazil, Argentina, Colombia) Internet Advertising Status and Prospect (2014-2024)
      • 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Internet Advertising Status and Prospect (2014-2024)
    • 1.5 Global Market Size of Internet Advertising (2014-2024)

    2 Manufacturers Profiles

    • 2.1 Alphabet
      • 2.1.1 Business Overview
      • 2.1.2 Internet Advertising Type and Applications
        • 2.1.2.1 Product A
        • 2.1.2.2 Product B
      • 2.1.3 Alphabet Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.2 Facebook
      • 2.2.1 Business Overview
      • 2.2.2 Internet Advertising Type and Applications
        • 2.2.2.1 Product A
        • 2.2.2.2 Product B
      • 2.2.3 Facebook Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.3 Baidu
      • 2.3.1 Business Overview
      • 2.3.2 Internet Advertising Type and Applications
        • 2.3.2.1 Product A
        • 2.3.2.2 Product B
      • 2.3.3 Baidu Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.4 Yahoo! Inc
      • 2.4.1 Business Overview
      • 2.4.2 Internet Advertising Type and Applications
        • 2.4.2.1 Product A
        • 2.4.2.2 Product B
      • 2.4.3 Yahoo! Inc Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.5 Microsoft
      • 2.5.1 Business Overview
      • 2.5.2 Internet Advertising Type and Applications
        • 2.5.2.1 Product A
        • 2.5.2.2 Product B
      • 2.5.3 Microsoft Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.6 Alibaba
      • 2.6.1 Business Overview
      • 2.6.2 Internet Advertising Type and Applications
        • 2.6.2.1 Product A
        • 2.6.2.2 Product B
      • 2.6.3 Alibaba Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.7 Tencent
      • 2.7.1 Business Overview
      • 2.7.2 Internet Advertising Type and Applications
        • 2.7.2.1 Product A
        • 2.7.2.2 Product B
      • 2.7.3 Tencent Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.8 Twitter
      • 2.8.1 Business Overview
      • 2.8.2 Internet Advertising Type and Applications
        • 2.8.2.1 Product A
        • 2.8.2.2 Product B
      • 2.8.3 Twitter Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.9 Aol(Verizon Communications)
      • 2.9.1 Business Overview
      • 2.9.2 Internet Advertising Type and Applications
        • 2.9.2.1 Product A
        • 2.9.2.2 Product B
      • 2.9.3 Aol(Verizon Communications) Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.10 eBay
      • 2.10.1 Business Overview
      • 2.10.2 Internet Advertising Type and Applications
        • 2.10.2.1 Product A
        • 2.10.2.2 Product B
      • 2.10.3 eBay Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.11 Linkedin
      • 2.11.1 Business Overview
      • 2.11.2 Internet Advertising Type and Applications
        • 2.11.2.1 Product A
        • 2.11.2.2 Product B
      • 2.11.3 Linkedin Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.12 Amazon
      • 2.12.1 Business Overview
      • 2.12.2 Internet Advertising Type and Applications
        • 2.12.2.1 Product A
        • 2.12.2.2 Product B
      • 2.12.3 Amazon Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.13 IAC
      • 2.13.1 Business Overview
      • 2.13.2 Internet Advertising Type and Applications
        • 2.13.2.1 Product A
        • 2.13.2.2 Product B
      • 2.13.3 IAC Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.14 Soho
      • 2.14.1 Business Overview
      • 2.14.2 Internet Advertising Type and Applications
        • 2.14.2.1 Product A
        • 2.14.2.2 Product B
      • 2.14.3 Soho Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)
    • 2.15 Pandora
      • 2.15.1 Business Overview
      • 2.15.2 Internet Advertising Type and Applications
        • 2.15.2.1 Product A
        • 2.15.2.2 Product B
      • 2.15.3 Pandora Internet Advertising Revenue, Gross Margin and Market Share (2017-2018)

    3 Global Internet Advertising Market Competition, by Players

    • 3.1 Global Internet Advertising Revenue and Share by Players (2014-2019)
    • 3.2 Market Concentration Rate
      • 3.2.1 Top 5 Internet Advertising Players Market Share
      • 3.2.2 Top 10 Internet Advertising Players Market Share
    • 3.3 Market Competition Trend

    4 Global Internet Advertising Market Size by Regions

    • 4.1 Global Internet Advertising Revenue and Market Share by Regions
    • 4.2 North America Internet Advertising Revenue and Growth Rate (2014-2019)
    • 4.3 Europe Internet Advertising Revenue and Growth Rate (2014-2019)
    • 4.4 Asia-Pacific Internet Advertising Revenue and Growth Rate (2014-2019)
    • 4.5 South America Internet Advertising Revenue and Growth Rate (2014-2019)
    • 4.6 Middle East and Africa Internet Advertising Revenue and Growth Rate (2014-2019)

    5 North America Internet Advertising Revenue by Countries

    • 5.1 North America Internet Advertising Revenue by Countries (2014-2019)
    • 5.2 USA Internet Advertising Revenue and Growth Rate (2014-2019)
    • 5.3 Canada Internet Advertising Revenue and Growth Rate (2014-2019)
    • 5.4 Mexico Internet Advertising Revenue and Growth Rate (2014-2019)

    6 Europe Internet Advertising Revenue by Countries

    • 6.1 Europe Internet Advertising Revenue by Countries (2014-2019)
    • 6.2 Germany Internet Advertising Revenue and Growth Rate (2014-2019)
    • 6.3 UK Internet Advertising Revenue and Growth Rate (2014-2019)
    • 6.4 France Internet Advertising Revenue and Growth Rate (2014-2019)
    • 6.5 Russia Internet Advertising Revenue and Growth Rate (2014-2019)
    • 6.6 Italy Internet Advertising Revenue and Growth Rate (2014-2019)

    7 Asia-Pacific Internet Advertising Revenue by Countries

    • 7.1 Asia-Pacific Internet Advertising Revenue by Countries (2014-2019)
    • 7.2 China Internet Advertising Revenue and Growth Rate (2014-2019)
    • 7.3 Japan Internet Advertising Revenue and Growth Rate (2014-2019)
    • 7.4 Korea Internet Advertising Revenue and Growth Rate (2014-2019)
    • 7.5 India Internet Advertising Revenue and Growth Rate (2014-2019)
    • 7.6 Southeast Asia Internet Advertising Revenue and Growth Rate (2014-2019)

    8 South America Internet Advertising Revenue by Countries

    • 8.1 South America Internet Advertising Revenue by Countries (2014-2019)
    • 8.2 Brazil Internet Advertising Revenue and Growth Rate (2014-2019)
    • 8.3 Argentina Internet Advertising Revenue and Growth Rate (2014-2019)
    • 8.4 Colombia Internet Advertising Revenue and Growth Rate (2014-2019)

    9 Middle East and Africa Revenue Internet Advertising by Countries

    • 9.1 Middle East and Africa Internet Advertising Revenue by Countries (2014-2019)
    • 9.2 Saudi Arabia Internet Advertising Revenue and Growth Rate (2014-2019)
    • 9.3 UAE Internet Advertising Revenue and Growth Rate (2014-2019)
    • 9.4 Egypt Internet Advertising Revenue and Growth Rate (2014-2019)
    • 9.5 Nigeria Internet Advertising Revenue and Growth Rate (2014-2019)
    • 9.6 South Africa Internet Advertising Revenue and Growth Rate (2014-2019)

    10 Global Internet Advertising Market Segment by Type

    • 10.1 Global Internet Advertising Revenue and Market Share by Type (2014-2019)
    • 10.2 Global Internet Advertising Market Forecast by Type (2019-2024)
    • 10.3 Search Ads Revenue Growth Rate (2014-2024)
    • 10.4 Mobile Ads Revenue Growth Rate (2014-2024)
    • 10.5 Banner Ads Revenue Growth Rate (2014-2024)
    • 10.6 Classified Ads Revenue Growth Rate (2014-2024)
    • 10.7 Digital Video Ads Revenue Growth Rate (2014-2024)
    • 10.8 Others Revenue Growth Rate (2014-2024)

    11 Global Internet Advertising Market Segment by Application

    • 11.1 Global Internet Advertising Revenue Market Share by Application (2014-2019)
    • 11.2 Internet Advertising Market Forecast by Application (2019-2024)
    • 11.3 Retail Revenue Growth (2014-2019)
    • 11.4 Automotive Revenue Growth (2014-2019)
    • 11.5 Entertainment Revenue Growth (2014-2019)
    • 11.6 Financial Services Revenue Growth (2014-2019)
    • 11.7 Telecom Revenue Growth (2014-2019)
    • 11.8 Consumer Goods Revenue Growth (2014-2019)
    • 11.9 Others Revenue Growth (2014-2019)

    12 Global Internet Advertising Market Size Forecast (2019-2024)

    • 12.1 Global Internet Advertising Market Size Forecast (2019-2024)
    • 12.2 Global Internet Advertising Market Forecast by Regions (2019-2024)
    • 12.3 North America Internet Advertising Revenue Market Forecast (2019-2024)
    • 12.4 Europe Internet Advertising Revenue Market Forecast (2019-2024)
    • 12.5 Asia-Pacific Internet Advertising Revenue Market Forecast (2019-2024)
    • 12.6 South America Internet Advertising Revenue Market Forecast (2019-2024)
    • 12.7 Middle East and Africa Internet Advertising Revenue Market Forecast (2019-2024)

    13 Research Findings and Conclusion

      14 Appendix

      • 14.1 Methodology

      Online advertising, also called online or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

      Online advertising is a marketing strategy that involves the use of the Internet as a medium to obtain website traffic and target and deliver marketing messages to the right customers. Online advertising is geared toward defining markets through unique and useful applications.

      Scope of the Report:
      Currently, there are many vendors in the world Internet Advertising industry, especially in North America, Europe and Asia regions.
      The main market players are Alphabet, Facebook, Baidu, Yahoo! Inc, Microsoft and so on.
      North America region is the largest market of Internet Advertising, with a revenue market share nearly 39.18% in 2015.
      The global Internet Advertising market is valued at 195300 million USD in 2018 and is expected to reach 361900 million USD by the end of 2024, growing at a CAGR of 10.8% between 2019 and 2024.
      The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
      North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Internet Advertising.
      Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
      This report studies the Internet Advertising market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Internet Advertising market by product type and applications/end industries.

      Market Segment by Companies, this report covers
      Alphabet
      Facebook
      Baidu
      Yahoo! Inc
      Microsoft
      Alibaba
      Tencent
      Twitter
      Aol(Verizon Communications)
      eBay
      Linkedin
      Amazon
      IAC
      Soho
      Pandora

      Market Segment by Regions, regional analysis covers
      North America (United States, Canada and Mexico)
      Europe (Germany, France, UK, Russia and Italy)
      Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
      South America (Brazil, Argentina, Colombia)
      Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

      Market Segment by Type, covers
      Search Ads
      Mobile Ads
      Banner Ads
      Classified Ads
      Digital Video Ads
      Others

      Market Segment by Applications, can be divided into
      Retail
      Automotive
      Entertainment
      Financial Services
      Telecom
      Consumer Goods
      Others

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