HOME LAUNDRY APPLIANCES IN COLOMBIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Future Oriented Regulations Drive Growth

Product Capacity and Price Are Driving Purchasing Decisions

Connectivity Has Bright Future in Colombia

Competitive Landscape

Consolidated Competitive Landscape

Innovation and Design Drivers for Premium Segment

Tax Incentive Provides Boost To Domestic Company

Category Data

Table 1 Sales of Home Laundry Appliances by Category: Volume 2013-2018

Table 2 Sales of Home Laundry Appliances by Category: Value 2013-2018

Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018

Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018

Table 5 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018

Table 6 Sales of Automatic Washing Machines by Format: % Volume 2013-2018

Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018

Table 8 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018

Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018

Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018

Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018

Table 12 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018

Table 13 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023

Table 14 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023

Table 15 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023

Table 16 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023

Executive Summary

Innovation and Dynamism Expected From Consumer Appliances

Energy-efficiency and Wellness Are Two Key Sales Drivers

Private Label Proving Increasingly Competitive

Omnichannel Strategies Shaping the Retail Landscape

Positive Outlook for the Future

Market Indicators

Table 17 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018

Table 18 Replacement Cycles of Consumer Appliances by Category 2013-2018

Table 19 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023

Table 20 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

Market Data

Table 21 Sales of Consumer Appliances by Category: Volume 2013-2018

Table 22 Sales of Consumer Appliances by Category: Value 2013-2018

Table 23 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018

Table 24 Sales of Consumer Appliances by Category: % Value Growth 2013-2018

Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018

Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018

Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018

Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018

Table 29 Sales of Small Appliances by Category: Volume 2013-2018

Table 30 Sales of Small Appliances by Category: Value 2013-2018

Table 31 Sales of Small Appliances by Category: % Volume Growth 2013-2018

Table 32 Sales of Small Appliances by Category: % Value Growth 2013-2018

Table 33 NBO Company Shares of Major Appliances: % Volume 2014-2018

Table 34 LBN Brand Shares of Major Appliances: % Volume 2015-2018

Table 35 NBO Company Shares of Small Appliances: % Volume 2014-2018

Table 36 LBN Brand Shares of Small Appliances: % Volume 2015-2018

Table 37 Distribution of Major Appliances by Format: % Volume 2013-2018

Table 38 Distribution of Small Appliances by Format: % Volume 2013-2018

Table 39 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023

Table 40 Forecast Sales of Consumer Appliances by Category: Value 2018-2023

Table 41 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

Table 42 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023

Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023

Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023

Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023

Table 47 Forecast Sales of Small Appliances by Category: Volume 2018-2023

Table 48 Forecast Sales of Small Appliances by Category: Value 2018-2023

Table 49 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023

Table 50 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Volume growth suffered after a rough first quarter in 2017 due to the implementation of the latest tax policy. However, to keep pace with technology and build consumer awareness about more energy efficient appliances, the government introduced a 5% VAT for home laundry and refrigeration appliances that cost less than USD320. The authorities aim to accelerate the migration toward updated technologies as well as improving recycling mechanisms that have so far only yielded approximately 4,000 appli...

Euromonitor International's Home Laundry Appliances in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Automatic Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-in Home Laundry Appliances, Freestanding Home Laundry Appliances, Semi-Automatic Washing Machines.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Laundry Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.