Table of Contents

Key Findings

The State of the Nation

The State of Retail

Health & beauty

Definitions

Methodology

Germany: Health & Beauty - Market Shares Summary Forecasts to 2023

Summary

Germany: Health & Beauty - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Germany retail environment. In addition, it analyzes the key consumer trends influencing Germany health and beauty industry

The German health & beauty sector reached €53.7 billion in 2018 and it is forecast to grow at a CAGR of 2.4% to reach €60.4 billion by 2023. Growth in the sector is mainly driven by increasing health awareness among consumers and a rising aging population.

What else does this report offer?

- In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
- The report also details major retailers in health and beauty category group with their product proposition analysis and market positioning in 2017 along with recent key developments
- Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
- Retail sales and the fastest-growing product categories in health and beauty sector
- Qualitative and quantitative insights of changing retail dynamics in health and beauty sector

Scope

- Growing health consciousness and an aging population to drive growth
- Rising awareness of beauty trends and new products will drive growth
- Healthcare products boosted by demands of an ageing population as well as more focus generally on health
- Specialist retailers continue to remain the dominant channel

Reasons to buy

- Gain a comprehensive knowledge on health and beauty sector in Germany retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behavior trends in health and beauty category to identify the best opportunities to exploit
- Analysis of key international and domestic players operating in the health and beauty market
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the health and beauty market
- Analysis of key international and domestic players operating in Germany retail market — including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share