Copyright Reports & Markets. All rights reserved.

Global Direct Marketing Services Market Size, Status and Forecast 2019-2025

Request for Sample of this report
Buy now

Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Key Market Segments
    • 1.3 Players Covered
    • 1.4 Market Analysis by Type
      • 1.4.1 Global Direct Marketing Services Market Size Growth Rate by Type (2014-2025)
      • 1.4.2 Direct mail
      • 1.4.3 Telemarketing
      • 1.4.4 Email marketing
      • 1.4.5 Text (SMS) marketing
      • 1.4.6 Handouts
      • 1.4.7 Social media marketing
      • 1.4.8 Direct selling
      • 1.4.9 Others
    • 1.5 Market by Application
      • 1.5.1 Global Direct Marketing Services Market Share by Application (2014-2025)
      • 1.5.2 Business to Business
      • 1.5.3 Business to Government
      • 1.5.4 Business to Consumers
      • 1.5.5 Others
    • 1.6 Study Objectives
    • 1.7 Years Considered

    2 Global Growth Trends

    • 2.1 Direct Marketing Services Market Size
    • 2.2 Direct Marketing Services Growth Trends by Regions
      • 2.2.1 Direct Marketing Services Market Size by Regions (2014-2025)
      • 2.2.2 Direct Marketing Services Market Share by Regions (2014-2019)
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers
      • 2.3.3 Market Opportunities

    3 Market Share by Key Players

    • 3.1 Direct Marketing Services Market Size by Manufacturers
      • 3.1.1 Global Direct Marketing Services Revenue by Manufacturers (2014-2019)
      • 3.1.2 Global Direct Marketing Services Revenue Market Share by Manufacturers (2014-2019)
      • 3.1.3 Global Direct Marketing Services Market Concentration Ratio (CR5 and HHI)
    • 3.2 Direct Marketing Services Key Players Head office and Area Served
    • 3.3 Key Players Direct Marketing Services Product/Solution/Service
    • 3.4 Date of Enter into Direct Marketing Services Market
    • 3.5 Mergers & Acquisitions, Expansion Plans

    4 Breakdown Data by Type and Application

    • 4.1 Global Direct Marketing Services Market Size by Type (2014-2019)
    • 4.2 Global Direct Marketing Services Market Size by Application (2014-2019)

    5 United States

    • 5.1 United States Direct Marketing Services Market Size (2014-2019)
    • 5.2 Direct Marketing Services Key Players in United States
    • 5.3 United States Direct Marketing Services Market Size by Type
    • 5.4 United States Direct Marketing Services Market Size by Application

    6 Europe

    • 6.1 Europe Direct Marketing Services Market Size (2014-2019)
    • 6.2 Direct Marketing Services Key Players in Europe
    • 6.3 Europe Direct Marketing Services Market Size by Type
    • 6.4 Europe Direct Marketing Services Market Size by Application

    7 China

    • 7.1 China Direct Marketing Services Market Size (2014-2019)
    • 7.2 Direct Marketing Services Key Players in China
    • 7.3 China Direct Marketing Services Market Size by Type
    • 7.4 China Direct Marketing Services Market Size by Application

    8 Japan

    • 8.1 Japan Direct Marketing Services Market Size (2014-2019)
    • 8.2 Direct Marketing Services Key Players in Japan
    • 8.3 Japan Direct Marketing Services Market Size by Type
    • 8.4 Japan Direct Marketing Services Market Size by Application

    9 Southeast Asia

    • 9.1 Southeast Asia Direct Marketing Services Market Size (2014-2019)
    • 9.2 Direct Marketing Services Key Players in Southeast Asia
    • 9.3 Southeast Asia Direct Marketing Services Market Size by Type
    • 9.4 Southeast Asia Direct Marketing Services Market Size by Application

    10 India

    • 10.1 India Direct Marketing Services Market Size (2014-2019)
    • 10.2 Direct Marketing Services Key Players in India
    • 10.3 India Direct Marketing Services Market Size by Type
    • 10.4 India Direct Marketing Services Market Size by Application

    11 Central & South America

    • 11.1 Central & South America Direct Marketing Services Market Size (2014-2019)
    • 11.2 Direct Marketing Services Key Players in Central & South America
    • 11.3 Central & South America Direct Marketing Services Market Size by Type
    • 11.4 Central & South America Direct Marketing Services Market Size by Application

    12 International Players Profiles

    • 12.1 Rapp
      • 12.1.1 Rapp Company Details
      • 12.1.2 Company Description and Business Overview
      • 12.1.3 Direct Marketing Services Introduction
      • 12.1.4 Rapp Revenue in Direct Marketing Services Business (2014-2019)
      • 12.1.5 Rapp Recent Development
    • 12.2 Epsilon
      • 12.2.1 Epsilon Company Details
      • 12.2.2 Company Description and Business Overview
      • 12.2.3 Direct Marketing Services Introduction
      • 12.2.4 Epsilon Revenue in Direct Marketing Services Business (2014-2019)
      • 12.2.5 Epsilon Recent Development
    • 12.3 Wunderman
      • 12.3.1 Wunderman Company Details
      • 12.3.2 Company Description and Business Overview
      • 12.3.3 Direct Marketing Services Introduction
      • 12.3.4 Wunderman Revenue in Direct Marketing Services Business (2014-2019)
      • 12.3.5 Wunderman Recent Development
    • 12.4 FCB
      • 12.4.1 FCB Company Details
      • 12.4.2 Company Description and Business Overview
      • 12.4.3 Direct Marketing Services Introduction
      • 12.4.4 FCB Revenue in Direct Marketing Services Business (2014-2019)
      • 12.4.5 FCB Recent Development
    • 12.5 Acxiom
      • 12.5.1 Acxiom Company Details
      • 12.5.2 Company Description and Business Overview
      • 12.5.3 Direct Marketing Services Introduction
      • 12.5.4 Acxiom Revenue in Direct Marketing Services Business (2014-2019)
      • 12.5.5 Acxiom Recent Development
    • 12.6 Harte-Hanks Direct
      • 12.6.1 Harte-Hanks Direct Company Details
      • 12.6.2 Company Description and Business Overview
      • 12.6.3 Direct Marketing Services Introduction
      • 12.6.4 Harte-Hanks Direct Revenue in Direct Marketing Services Business (2014-2019)
      • 12.6.5 Harte-Hanks Direct Recent Development
    • 12.7 OgilvyOne
      • 12.7.1 OgilvyOne Company Details
      • 12.7.2 Company Description and Business Overview
      • 12.7.3 Direct Marketing Services Introduction
      • 12.7.4 OgilvyOne Revenue in Direct Marketing Services Business (2014-2019)
      • 12.7.5 OgilvyOne Recent Development
    • 12.8 Merkle
      • 12.8.1 Merkle Company Details
      • 12.8.2 Company Description and Business Overview
      • 12.8.3 Direct Marketing Services Introduction
      • 12.8.4 Merkle Revenue in Direct Marketing Services Business (2014-2019)
      • 12.8.5 Merkle Recent Development
    • 12.9 Harland Clarke Corp
      • 12.9.1 Harland Clarke Corp Company Details
      • 12.9.2 Company Description and Business Overview
      • 12.9.3 Direct Marketing Services Introduction
      • 12.9.4 Harland Clarke Corp Revenue in Direct Marketing Services Business (2014-2019)
      • 12.9.5 Harland Clarke Corp Recent Development
    • 12.10 MRM//McCann
      • 12.10.1 MRM//McCann Company Details
      • 12.10.2 Company Description and Business Overview
      • 12.10.3 Direct Marketing Services Introduction
      • 12.10.4 MRM//McCann Revenue in Direct Marketing Services Business (2014-2019)
      • 12.10.5 MRM//McCann Recent Development
    • 12.11 DigitasLBi
    • 12.12 Aimia
    • 12.13 SourceLink
    • 12.14 BBDO
    • 12.15 SapientNitro
    • 12.16 Leo Burnett

    13 Market Forecast 2019-2025

    • 13.1 Market Size Forecast by Regions
    • 13.2 United States
    • 13.3 Europe
    • 13.4 China
    • 13.5 Japan
    • 13.6 Southeast Asia
    • 13.7 India
    • 13.8 Central & South America
    • 13.9 Market Size Forecast by Product (2019-2025)
    • 13.10 Market Size Forecast by Application (2019-2025)

    14 Analyst's Viewpoints/Conclusions

      15 Appendix

      • 15.1 Research Methodology
        • 15.1.1 Methodology/Research Approach
          • 15.1.1.1 Research Programs/Design
          • 15.1.1.2 Market Size Estimation
          • 12.1.1.3 Market Breakdown and Data Triangulation
        • 15.1.2 Data Source
          • 15.1.2.1 Secondary Sources
          • 15.1.2.2 Primary Sources
      • 15.2 Disclaimer

      This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.
      Direct marketing services is mainly classified into four types: Direct Mail, Telemarketing, Email marketing, Text (SMS) Marketing, Social media Marketing, Direct Selling, etc. And Direct Mail is the most widely used type which takes up about 30% of the global total in 2016.
      In 2018, the global Direct Marketing Services market size was 5220 million US$ and it is expected to reach 6180 million US$ by the end of 2025, with a CAGR of 2.4% during 2019-2025.

      This report focuses on the global Direct Marketing Services status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Direct Marketing Services development in United States, Europe and China.

      The key players covered in this study
      Rapp
      Epsilon
      Wunderman
      FCB
      Acxiom
      Harte-Hanks Direct
      OgilvyOne
      Merkle
      Harland Clarke Corp
      MRM//McCann
      DigitasLBi
      Aimia
      SourceLink
      BBDO
      SapientNitro
      Leo Burnett

      Market segment by Type, the product can be split into
      Direct mail
      Telemarketing
      Email marketing
      Text (SMS) marketing
      Handouts
      Social media marketing
      Direct selling
      Others

      Market segment by Application, split into
      Business to Business
      Business to Government
      Business to Consumers
      Others

      Market segment by Regions/Countries, this report covers
      United States
      Europe
      China
      Japan
      Southeast Asia
      India
      Central & South America

      The study objectives of this report are:
      To analyze global Direct Marketing Services status, future forecast, growth opportunity, key market and key players.
      To present the Direct Marketing Services development in United States, Europe and China.
      To strategically profile the key players and comprehensively analyze their development plan and strategies.
      To define, describe and forecast the market by product type, market and key regions.

      In this study, the years considered to estimate the market size of Direct Marketing Services are as follows:
      History Year: 2014-2018
      Base Year: 2018
      Estimated Year: 2019
      Forecast Year 2019 to 2025
      For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

      Buy now