Table of Contents

1 Report Overview

• 1.1 Study Scope
• 1.2 Key Market Segments
• 1.3 Players Covered
• 1.4 Market Analysis by Type
  • 1.4.1 Global Digital OOH (DOOH) Market Size Growth Rate by Type (2014-2025)
  • 1.4.2 Transit Advertising
  • 1.4.3 Billboard
  • 1.4.4 Street Furniture Advertising
  • 1.4.5 Others
• 1.5 Market by Application
  • 1.5.1 Global Digital OOH (DOOH) Market Share by Application (2014-2025)
  • 1.5.2 BFSI
  • 1.5.3 IT and Telecom
  • 1.5.4 Automotive and Transportation
  • 1.5.5 Education
  • 1.5.6 Entertainment
  • 1.5.7 Healthcare
  • 1.5.8 Consumer Goods and Retail
  • 1.5.9 Government and Utilities
  • 1.5.10 Real Estate
  • 1.5.11 Others
• 1.6 Study Objectives
• 1.7 Years Considered

2 Global Growth Trends

• 2.1 Digital OOH (DOOH) Market Size
• 2.2 Digital OOH (DOOH) Growth Trends by Regions
  • 2.2.1 Digital OOH (DOOH) Market Size by Regions (2014-2025)
  • 2.2.2 Digital OOH (DOOH) Market Share by Regions (2014-2019)
• 2.3 Industry Trends
  • 2.3.1 Market Top Trends
  • 2.3.2 Market Drivers
  • 2.3.3 Market Challenges
  • 2.3.4 Porter’s Five Forces Analysis

3 Market Share by Key Players

• 3.1 Digital OOH (DOOH) Market Size by by Players
  • 3.1.1 Global Digital OOH (DOOH) Revenue by by Players (2014-2019)
  • 3.1.2 Global Digital OOH (DOOH) Revenue Market Share by by Players (2014-2019)
  • 3.1.3 Global Digital OOH (DOOH) Market Concentration Ratio (CR5 and HHI)
• 3.2 Digital OOH (DOOH) Key Players Head office and Area Served
• 3.3 Key Players Digital OOH (DOOH) Product/Solution/Service
• 3.4 Date of Enter into Digital OOH (DOOH) Market
• 3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application

• 4.1 Global Digital OOH (DOOH) Market Size by Type (2014-2019)
• 4.2 Global Digital OOH (DOOH) Market Size by Application (2014-2019)

5 United States

• 5.1 United States Digital OOH (DOOH) Market Size (2014-2019)
• 5.2 Digital OOH (DOOH) Key Players in United States
• 5.3 United States Digital OOH (DOOH) Market Size by Type
• 5.4 United States Digital OOH (DOOH) Market Size by Application

6 Europe

• 6.1 Europe Digital OOH (DOOH) Market Size (2014-2019)
• 6.2 Digital OOH (DOOH) Key Players in Europe
• 6.3 Europe Digital OOH (DOOH) Market Size by Type
• 6.4 Europe Digital OOH (DOOH) Market Size by Application

7 China

• 7.1 China Digital OOH (DOOH) Market Size (2014-2019)
• 7.2 Digital OOH (DOOH) Key Players in China
• 7.3 China Digital OOH (DOOH) Market Size by Type
• 7.4 China Digital OOH (DOOH) Market Size by Application

8 Japan

• 8.1 Japan Digital OOH (DOOH) Market Size (2014-2019)
• 8.2 Digital OOH (DOOH) Key Players in Japan
• 8.3 Japan Digital OOH (DOOH) Market Size by Type
• 8.4 Japan Digital OOH (DOOH) Market Size by Application

9 Southeast Asia

• 9.1 Southeast Asia Digital OOH (DOOH) Market Size (2014-2019)
• 9.2 Digital OOH (DOOH) Key Players in Southeast Asia
• 9.3 Southeast Asia Digital OOH (DOOH) Market Size by Type
• 9.4 Southeast Asia Digital OOH (DOOH) Market Size by Application

10 India

• 10.1 India Digital OOH (DOOH) Market Size (2014-2019)
• 10.2 Digital OOH (DOOH) Key Players in India
• 10.3 India Digital OOH (DOOH) Market Size by Type
• 10.4 India Digital OOH (DOOH) Market Size by Application

11 Central & South America

• 11.1 Central & South America Digital OOH (DOOH) Market Size (2014-2019)
• 11.2 Digital OOH (DOOH) Key Players in Central & South America
• 11.3 Central & South America Digital OOH (DOOH) Market Size by Type
• 11.4 Central & South America Digital OOH (DOOH) Market Size by Application

12 International Players Profiles

• 12.1 JCDecaux
  • 12.1.1 JCDecaux Company Details
  • 12.1.2 Company Description and Business Overview
  • 12.1.3 Digital OOH (DOOH) Introduction
  • 12.1.4 JCDecaux Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.1.5 JCDecaux Recent Development
• 12.2 Clear Channel Outdoor
  • 12.2.1 Clear Channel Outdoor Company Details
  • 12.2.2 Company Description and Business Overview
  • 12.2.3 Digital OOH (DOOH) Introduction
  • 12.2.4 Clear Channel Outdoor Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.2.5 Clear Channel Outdoor Recent Development
• 12.3 Focus Media
  • 12.3.1 Focus Media Company Details
  • 12.3.2 Company Description and Business Overview
  • 12.3.3 Digital OOH (DOOH) Introduction
  • 12.3.4 Focus Media Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.3.5 Focus Media Recent Development
• 12.4 Stroer
  • 12.4.1 Stroer Company Details
  • 12.4.2 Company Description and Business Overview
  • 12.4.3 Digital OOH (DOOH) Introduction
  • 12.4.4 Stroer Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.4.5 Stroer Recent Development
• 12.5 Lamar Advertising
  • 12.5.1 Lamar Advertising Company Details
  • 12.5.2 Company Description and Business Overview
  • 12.5.3 Digital OOH (DOOH) Introduction
  • 12.5.4 Lamar Advertising Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.5.5 Lamar Advertising Recent Development
• 12.6 Outfront Media
  • 12.6.1 Outfront Media Company Details
  • 12.6.2 Company Description and Business Overview
  • 12.6.3 Digital OOH (DOOH) Introduction
  • 12.6.4 Outfront Media Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.6.5 Outfront Media Recent Development
• 12.7 Global (Exterion Media)
  • 12.7.1 Global (Exterion Media) Company Details
  • 12.7.2 Company Description and Business Overview
  • 12.7.3 Digital OOH (DOOH) Introduction
  • 12.7.4 Global (Exterion Media) Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.7.5 Global (Exterion Media) Recent Development
• 12.8 oOh!media
  • 12.8.1 oOh!media Company Details
  • 12.8.2 Company Description and Business Overview
  • 12.8.3 Digital OOH (DOOH) Introduction
  • 12.8.4 oOh!media Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.8.5 oOh!media Recent Development
• 12.9 APG SGA
  • 12.9.1 APG SGA Company Details
  • 12.9.2 Company Description and Business Overview
  • 12.9.3 Digital OOH (DOOH) Introduction
  • 12.9.4 APG SGA Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.9.5 APG SGA Recent Development
• 12.10 Publicis Groupe (Metrobus)
  • 12.10.1 Publicis Groupe (Metrobus) Company Details
  • 12.10.2 Company Description and Business Overview
  • 12.10.3 Digital OOH (DOOH) Introduction
  • 12.10.4 Publicis Groupe (Metrobus) Revenue in Digital OOH (DOOH) Business (2014-2019)
  • 12.10.5 Publicis Groupe (Metrobus) Recent Development
• 12.11 Intersection
• 12.12 Ocean Outdoor
• 12.13 Adams Outdoor Advertising
• 12.14 Capitol Outdoor
• 12.15 Blue Outdoor
• 12.16 Primedia Outdoor
• 12.17 Lightbox OOH Video Network
• 12.18 Captivate Network
• 12.19 Burkhart Advertising
• 12.20 Euromedia Group
• 12.21 Stott Outdoor Advertising
• 12.22 AirMedia
• 12.23 TOM Group
• 12.24 White Horse Group
• 12.25 Phoenix Metropolis Media
• 12.26 Balintimes Hong Kong Media

13 Market Forecast 2019-2025

• 13.1 Market Size Forecast by Regions
• 13.2 United States
• 13.3 Europe
• 13.4 China
• 13.5 Japan
• 13.6 Southeast Asia
• 13.7 India
• 13.8 Central & South America
• 13.9 Market Size Forecast by Product (2019-2025)
• 13.10 Market Size Forecast by Application (2019-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix

• 15.1 Research Methodology
  • 15.1.1 Methodology/Research Approach
    • 15.1.1.1 Research Programs/Design
    • 15.1.1.2 Market Size Estimation
    • 12.1.1.3 Market Breakdown and Data Triangulation
  • 15.1.2 Data Source
    • 15.1.2.1 Secondary Sources
    • 15.1.2.2 Primary Sources
• 15.2 Disclaimer

Digital Out of Home or DOOH refers to digital media used for marketing purposes outside of the home. This excludes TV advertising and radio advertising, but includes digital signage.
In 2018, the global Digital OOH (DOOH) market size was 7544 million US$ and it is expected to reach 13180 million US$ by the end of 2025, with a CAGR of 8.3% during 2019-2025.

This report focuses on the global Digital OOH (DOOH) status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Digital OOH (DOOH) development in United States, Europe and China.

The key players covered in this study
JCDecaux
Clear Channel Outdoor
Focus Media
Stroer
Lamar Advertising
Outfront Media
Global (Exterion Media)
oOh!media
APG SGA
Publicis Groupe (Metrobus)
Intersection
Ocean Outdoor
Adams Outdoor Advertising
Capitol Outdoor
Blue Outdoor
Primedia Outdoor
Lightbox OOH Video Network
Captivate Network
Burkhart Advertising
Euromedia Group
Stott Outdoor Advertising
AirMedia
TOM Group
White Horse Group
Phoenix Metropolis Media
Balintimes Hong Kong Media

Market segment by Type, the product can be split into
Transit Advertising
Billboard
Street Furniture Advertising
Others

Market segment by Application, split into
BFSI
IT and Telecom
Automotive and Transportation
Education
Entertainment
Healthcare
Consumer Goods and Retail
Government and Utilities
Real Estate
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Digital OOH (DOOH) status, future forecast, growth opportunity, key market and key players.
To present the Digital OOH (DOOH) development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Digital OOH (DOOH) are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.